---
title: "north face vest women — Niche Verdict: Skip it (30/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/north-face-vest-women"
last_updated: "2026-07-13T23:30:46.692Z"
locale: en
meta:
  description: "soft demand (-71.7% this quarter) — north face vest women doesn't clear our bar today."
  "og:description": "soft demand (-71.7% this quarter) — north face vest women doesn't clear our bar today."
  "og:title": "north face vest women — Niche Verdict: Skip it (30/100) | Amazon United States - Flapen"
---

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# **north face vest women**

**Skip it**

Soft demand (-71.7% this quarter) — this niche doesn't clear our bar today.

Market size 12Growth 0Conversion 3Competition 88Returns 0Price range 60Avg price 83Brand share 21Review moat 50Quality gap 33

**Competition**

**Great****27%**

top-5 click share — an open shelf

**Avg price**

**Great****$78.80**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$25.08–$149.89**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,498.19**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$49K**

$49K/yr · 285K searches

**Conversion**

**Bad****0.2%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-71.7%**

90-day search growth — must beat 0% to launch

**Returns**

**Bad****16.7%**

return rate — above 6% kills the launch gate

## **Competition**

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

**Brands**

**15 **▲rising

**Sellers**

**56**

**Top-5 brand share**

**92%**

**Open market**

**6%**

- The North Face70% - Columbia10% - Fuinloth6% - Carhartt3% - Outdoor Ventures3% - Mac in a Sac2% - Open — no brand owns it (9 brands, 6%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$9904%$2K6%$3K8%$4K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 75 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![The North Face Womens Aconcagua 3 Insulated Vest - Wind Resistant Water Repellent 600 Fill Waterfowl Down Insulation TNF Black-NPF Medium](https://m.media-amazon.com/images/I/31q8xNVyYlL.jpg)**The North Face Womens Aconcagua 3 Insulated Vest - Wind Resistant Water Repellent 600 Fill Waterfowl Down Insulation TNF Black-NPF Medium**The North Face**$140.08**4.7★317 rev](https://www.amazon.com/dp/B0CMR7TS31) [2![Fuinloth Womens Quilted Vest Stand Collar Lightweight Zip Padded Gilet Black M](https://m.media-amazon.com/images/I/41wcHSfve2L.jpg)**Fuinloth Womens Quilted Vest Stand Collar Lightweight Zip Padded Gilet Black M**Fuinloth**$32.80**4.4★31,196 rev](https://www.amazon.com/dp/B07SVYDPFH) [3![The North Face Womens Yumiori Vest - Lightweight Fleece Zip Up with Stretch Fabric Inner Cinch Cord & Secure Zip Pockets TNF Black X-Large](https://m.media-amazon.com/images/I/41u8MgXHBML.jpg)**The North Face Womens Yumiori Vest - Lightweight Fleece Zip Up with Stretch Fabric Inner Cinch Cord & Secure Zip Pockets TNF Black X-Large**The North Face**$72.44**4.5★88 rev](https://www.amazon.com/dp/B0DPNFTC9L) [4![The North Face Womens Yumiori Vest - Lightweight Fleece Zip Up with Stretch Fabric Inner Cinch Cord & Secure Zip Pockets TNF Black Medium](https://m.media-amazon.com/images/I/41u8MgXHBML.jpg)**The North Face Womens Yumiori Vest - Lightweight Fleece Zip Up with Stretch Fabric Inner Cinch Cord & Secure Zip Pockets TNF Black Medium**The North Face**$73.17**4.5★88 rev](https://www.amazon.com/dp/B0DPND9WPN) [5![The North Face Womens Junction Insulated Vest - Water Resistant Heatseeker Insulation Stretch Binding & Zip Pockets Slate Moss Small](https://m.media-amazon.com/images/I/41Lr0uUi1HL.jpg)**The North Face Womens Junction Insulated Vest - Water Resistant Heatseeker Insulation Stretch Binding & Zip Pockets Slate Moss Small**The North Face**$77.57**4.6★156 rev](https://www.amazon.com/dp/B0DSQ5JRVB)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Columbia Womens Sienna Hill Quilted Vest Sea Salt Medium](https://m.media-amazon.com/images/I/41KEc4HhpiL.jpg)**Columbia Womens Sienna Hill Quilted Vest Sea Salt Medium**Columbia**$50.26**31 rev1y ago](https://www.amazon.com/dp/B0DK4L9PY4) [![Columbia Womens Sienna Hill Quilted Vest Tobacco X-Large](https://m.media-amazon.com/images/I/41XlxhlAbQL.jpg)**Columbia Womens Sienna Hill Quilted Vest Tobacco X-Large**Columbia**$65.42**31 rev1y ago](https://www.amazon.com/dp/B0DK4MMYBD) [![Carhartt Rugged Flex Womens Bonded Fleece Vest Olive XL](https://m.media-amazon.com/images/I/31hdg-mEoRL.jpg)**Carhartt Rugged Flex Womens Bonded Fleece Vest Olive XL**Carhartt**$38.97**16 rev1y ago](https://www.amazon.com/dp/B0FC6X5HRQ) [![The North Face Womens Yumiori Vest - Lightweight Fleece Zip Up with Stretch Fabric Inner Cinch Cord & Secure Zip Pockets Frost Grey Medium](https://m.media-amazon.com/images/I/41nGAuBQXyL.jpg)**The North Face Womens Yumiori Vest - Lightweight Fleece Zip Up with Stretch Fabric Inner Cinch Cord & Secure Zip Pockets Frost Grey Medium**The North Face**$73.22**88 rev1y ago](https://www.amazon.com/dp/B0F97Q4QYJ) [![The North Face Womens ThermoBall Vest - Lightweight Zip Up Synthetic Insulation Wind Resistant Water Repellent Finish Periwinkle Glow Medium](https://m.media-amazon.com/images/I/41RXGdEkIHL.jpg)**The North Face Womens ThermoBall Vest - Lightweight Zip Up Synthetic Insulation Wind Resistant Water Repellent Finish Periwinkle Glow Medium**The North Face**$134.62**37 rev1y ago](https://www.amazon.com/dp/B0F97GTTSD)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![The North Face Womens Yumiori Vest - Lightweight Fleece Zip Up with Stretch Fabric Inner Cinch Cord & Secure Zip Pockets Frost Grey X-Small](https://m.media-amazon.com/images/I/41nGAuBQXyL.jpg)**The North Face Womens Yumiori Vest - Lightweight Fleece Zip Up with Stretch Fabric Inner Cinch Cord & Secure Zip Pockets Frost Grey X-Small**The North Face**$71.66**4.5★**▲ 286%**](https://www.amazon.com/dp/B0F97VHMZ6) [![Fuinloth Womens Fleece Vest Polar Soft Sleeveless Classic Fit with Zip up Pockets Black X-Small](https://m.media-amazon.com/images/I/31DOThpv5JS.jpg)**Fuinloth Womens Fleece Vest Polar Soft Sleeveless Classic Fit with Zip up Pockets Black X-Small**Fuinloth**$29.56**4.5★**▲ 285%**](https://www.amazon.com/dp/B08BWPGSLM) [![Mac in a Sac Womens Alpine Packable Down Vest - Lightweight 600 Fill Power Insulated Puffer Vest with Zip Pockets - Navy - 12](https://m.media-amazon.com/images/I/312DiSJFVIL.jpg)**Mac in a Sac Womens Alpine Packable Down Vest - Lightweight 600 Fill Power Insulated Puffer Vest with Zip Pockets - Navy - 12**Mac in a Sac**$62.38**4.3★**▲ 284%**](https://www.amazon.com/dp/B07YSQGVMM) [![The North Face Mens Apex Bionic 3 Windproof Vest Water & Wind Resistant Softshell with Zippered Chest & Hand Pockets Adjustable Hem TNF Dark Grey Heather-NPF 3X-Large](https://m.media-amazon.com/images/I/31R7lA3VXML.jpg)**The North Face Mens Apex Bionic 3 Windproof Vest Water & Wind Resistant Softshell with Zippered Chest & Hand Pockets Adjustable Hem TNF Dark Grey Heather-NPF 3X-Large**The North Face**$122.97**4.4★**▲ 274%**](https://www.amazon.com/dp/B0CNBS54Q6) [![The North Face Womens Glacier Fleece Quarter Zip Jacket - 1/4 Zip Pullover Jacket Zip Pockets Stretch Fabric Metal Pink Small](https://m.media-amazon.com/images/I/31FQb9aARRL.jpg)**The North Face Womens Glacier Fleece Quarter Zip Jacket - 1/4 Zip Pullover Jacket Zip Pockets Stretch Fabric Metal Pink Small**The North Face**$73.35**4.4★**▲ 273%**](https://www.amazon.com/dp/B0F97T8YM7)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 75 weeks — -71.7% search growth over the last 90 days.

20K15KSpike '25Black Friday '25 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 13.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**30%

*“Fit perfect”*

**Warmth**18%

*“Perfect for staying warm”*

**Quality-Overall**9%

*“Very well constructed”*

**Weight Light**7%

*“lightweight”*

**Soft Feel**4%

*“So soft”*

**Pockets/Compartments**3%

*“The pockets are all a good size”*

**Comfort-Overall**3%

*“Very comfortable”*

**Advertised Vs Actual Product**3%

*“As it was advertised”*

**Value For Money**2%

*“Great price”*

**Material Quality**2%

*“Surprise benefit is that it's great in the rain-the material is somewhat water-repellant”*

### **What buyers complain about **

**Size-Overall**31%

*“Runs small”*

**Zipper Quality**5%

*“Zipper broke”*

**Shape/Style**4%

*“Not super chic”*

**Color**4%

*“Black is NOT Black”*

**Material Quality**4%

*“Very cheap material”*

**Pilling/Linting**4%

*“the fabric pilled up after this use”*

**Thin**4%

*“Very thin and light weight it half the thickness of my old one not very good for the price”*

**Value For Money**2%

*“Feels and looks expensive”*

**Thickness**2%

*“I have others that are heavier, thicker, thinner, gifts that arent right”*

**Product Condition**2%

*“its looking really old and used”*

### **Top return reasons **

**Size-Overall**59%

**Chest Fit**7%

**Length**4%

**Color**4%

**Waist Fit**4%

**Material Quality**3%

**Advertised Vs Actual Product**2%

**Hip Fit**2%

**Shoulder Fit**2%

**Thin**2%