---
title: "new balance black sneakers for women — Niche Verdict: Skip it (39&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/new-balance-black-sneakers-for-women"
last_updated: "2026-07-13T20:54:24.595Z"
locale: en
meta:
  description: "weak search conversion (0.1%) — new balance black sneakers for women doesn't clear our bar today."
  "og:description": "weak search conversion (0.1%) — new balance black sneakers for women doesn't clear our bar today."
  "og:title": "new balance black sneakers for women — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
---

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# **new balance black sneakers for women**

**Skip it**

Weak search conversion (0.1%) — this niche doesn't clear our bar today.

Market size 4Growth 26Conversion 1Competition 97Returns 11Price range 47Avg price 90Brand share 50Review moat 22Quality gap 62

**Competition**

**Incredible****11%**

top-5 click share — an open shelf

**Avg price**

**Great****$59.70**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****75%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$18.99–$189.78**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+0.6%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****8,984.26**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Bad****9.5%**

return rate — above 6% kills the launch gate

**Market size**

**Bad****$16K**

$16K/yr · 388K searches

**Conversion**

**Bad****0.1%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (11% combined) — an open shelf where new products get seen.

**Brands**

**53 **▲rising

**Sellers**

**406**

**Top-5 brand share**

**75%**

**Open market**

**22%**

- New Balance60% - Under Armour6% - Abboos4% - Brooks3% - Feethit3% - Luogoks3%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$1622%$3243%$4864%$6491101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 238 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![New Balance Womens 608 V5 Casual Comfort Cross Trainer Black/Black 8 Wide](https://m.media-amazon.com/images/I/31NjdH1yoAL.jpg)**New Balance Womens 608 V5 Casual Comfort Cross Trainer Black/Black 8 Wide**New Balance**$46.31**4.4★44,492 rev](https://www.amazon.com/dp/B07B3ZWZDL) [2![New Balance Womens 327 Sneaker](https://m.media-amazon.com/images/I/31Ei0+PiIzL.jpg)**New Balance Womens 327 Sneaker**New Balance**$96.46**4.5★3,124 rev](https://www.amazon.com/dp/B0BM9J5VLN) [3![New Balance Womens Sports Bras 3 Pack Seamless Cami Removable Pads Medium Impact Gym Bra for Women Black M](https://m.media-amazon.com/images/I/51UaTtR7RmL.jpg)**New Balance Womens Sports Bras 3 Pack Seamless Cami Removable Pads Medium Impact Gym Bra for Women Black M**New Balance**$39.47**4.4★137 rev](https://www.amazon.com/dp/B0FFJS21VD) [4![New Balance Womens 515 V3 Sneaker Black/White/Aluminum Grey 8.5](https://m.media-amazon.com/images/I/41uintlqE9L.jpg)**New Balance Womens 515 V3 Sneaker Black/White/Aluminum Grey 8.5**New Balance**$66.92**4.5★10,303 rev](https://www.amazon.com/dp/B09XRFJQZS) [5![New Balance Womens 574 Core Sneaker BLACK/NB WHITE 75 B](https://m.media-amazon.com/images/I/31KOphN9wEL.jpg)**New Balance Womens 574 Core Sneaker BLACK/NB WHITE 75 B**New Balance**$82.04**4.6★13,182 rev](https://www.amazon.com/dp/B093QLDJ3D)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![adidas Womens Swift Run Core Black/Core Black/Wonder Quartz 9](https://m.media-amazon.com/images/I/4177mI13uLL.jpg)**adidas Womens Swift Run Core Black/Core Black/Wonder Quartz 9**adidas**$56.98**3,567 rev1mo ago](https://www.amazon.com/dp/B0BHPS6693) [![Adidas Mens Lite Racer Adapt 7.0 Black/Grey/Grey 11](https://m.media-amazon.com/images/I/3199KLnJzDL.jpg)**Adidas Mens Lite Racer Adapt 7.0 Black/Grey/Grey 11**adidas**$42.13**7,664 rev1mo ago](https://www.amazon.com/dp/B0CKM9NRVK) [![Amazon Essentials Womens Lightweight Knit Cross Trainer Sneakers Black/Black 8.5](https://m.media-amazon.com/images/I/31kGRg41uJL.jpg)**Amazon Essentials Womens Lightweight Knit Cross Trainer Sneakers Black/Black 8.5**Amazon Essentials**$23.43**81 rev3mo ago](https://www.amazon.com/dp/B0FNS39XLM) [![ALLSWIFIT Womens Slip On Walking Shoes Cushioning Hands Free Non-Slip Arch Support Breathable Lightweight Comfortable Workout MoveLito Running Gym Fashion Sneakers Size 8.5 Black SARS26006W](https://m.media-amazon.com/images/I/31vzlc7EeHL.jpg)**ALLSWIFIT Womens Slip On Walking Shoes Cushioning Hands Free Non-Slip Arch Support Breathable Lightweight Comfortable Workout MoveLito Running Gym Fashion Sneakers Size 8.5 Black SARS26006W**ALLSWIFIT**$59.57**106 rev3mo ago](https://www.amazon.com/dp/B0GL8DMSGG) [![Vepose Womens Black Retro GAT Casual Sneakers Boho Lightweight Square Toe Suede Trainers Removable Pom Pom Comfy Memory Foam Cute Everyday Commute Travel Shoes Size 8M US (CJY8200 Black 08)](https://m.media-amazon.com/images/I/31Xuw0i6TzL.jpg)**Vepose Womens Black Retro GAT Casual Sneakers Boho Lightweight Square Toe Suede Trainers Removable Pom Pom Comfy Memory Foam Cute Everyday Commute Travel Shoes Size 8M US (CJY8200 Black 08)**Vepose**$37.54**37 rev3mo ago](https://www.amazon.com/dp/B0GC47W6KK)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![New Balance Mens 603 Sneaker Black/Black 10](https://m.media-amazon.com/images/I/31a2WHrzUAL.jpg)**New Balance Mens 603 Sneaker Black/Black 10**New Balance**$104.66**4.8★**▲ 75%**](https://www.amazon.com/dp/B0FPMNHH79) [![Wide Toe Box Walking Shoes for Women Comfortable Cushioned Running Shoes with Arch Support Slip On Tennis Athletic Sneakers for Gym Workout Training Non Slip Breathable Sports Shoe Black Size 8](https://m.media-amazon.com/images/I/41rAqdsgFdL.jpg)**Wide Toe Box Walking Shoes for Women Comfortable Cushioned Running Shoes with Arch Support Slip On Tennis Athletic Sneakers for Gym Workout Training Non Slip Breathable Sports Shoe Black Size 8**ARTOPEAK**$49.43**4.1★**▲ 73%**](https://www.amazon.com/dp/B0GJS1ZXS8) [![New Balance Womens Fresh Foam Arishi V4 Tiralux Running Shoe Black 9](https://m.media-amazon.com/images/I/41UJdQ5VVXL.jpg)**New Balance Womens Fresh Foam Arishi V4 Tiralux Running Shoe Black 9**New Balance**$55.88**4.3★**▲ 73%**](https://www.amazon.com/dp/B0DSR3MKGY) [![New Balance Womens Seamless Strappy Sports Bra 3 Pack Wirefree Athletic Sports Bras Black/Black/Black Medium](https://m.media-amazon.com/images/I/41BcqINUx+L.jpg)**New Balance Womens Seamless Strappy Sports Bra 3 Pack Wirefree Athletic Sports Bras Black/Black/Black Medium**New Balance**$35.94**4.6★**▲ 72%**](https://www.amazon.com/dp/B0FH5RNC25) [![New Balance Mens 410 V9 Trail Running Shoe Black/Neptune Grey 13](https://m.media-amazon.com/images/I/31u5pN6T2PL.jpg)**New Balance Mens 410 V9 Trail Running Shoe Black/Neptune Grey 13**New Balance**$55.05**4.3★**▲ 71%**](https://www.amazon.com/dp/B0F4LP8CGY)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 10 weeks — +0.6% search growth over the last 90 days.

8K6KMay '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Comfort-Overall**37%

*“Shoes are comfortable”*

**Size-Overall**14%

*“Excellent fit”*

**Value For Money**6%

*“Great value”*

**Quality-Overall**6%

*“Item was in good condition no complaints from me”*

**Weight Light**4%

*“They are great lightweight walking shoes”*

**Exercise/Sports Suitability**3%

*“Great for my workouts”*

**Durability**2%

*“Shoes are comfortable, and are durable”*

**Ease Of Use**2%

*“Ease to use”*

**Shape/Style**2%

*“still in good shape”*

**Advertised Vs Actual Product**2%

*“As Described”*

### **What buyers complain about **

**Size-Overall**21%

*“Size down”*

**Comfort-Overall**7%

*“Not comfortable”*

**Durability**7%

*“already coming apart”*

**Quality-Overall**7%

*“Could be Lower quality”*

**Pain Relief-Overall**6%

*“Very painful”*

**Feet Fit**4%

*“Very shallow toe box”*

**Advertised Vs Actual Product**3%

*“False advertising”*

**Product Condition**3%

*“Used”*

**Heel Support**2%

*“the heel felt slightly higher”*

**Cushion**2%

*“Its not cushioned”*

### **Top return reasons **

**Size-Overall**29%

**Feet Fit**27%

**Length**12%

**Width**10%

**Comfort-Overall**5%

**Advertised Vs Actual Product**3%

**Shape/Style**1%

**Material Quality**1%

**Cushion**1%

**Color**1%