---
title: "navy blue tie — Niche Verdict: Worth a look (52/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/navy-blue-tie"
last_updated: "2026-07-14T02:03:21.338Z"
locale: en
meta:
  description: "navy blue tie shows searches that convert (6.7% search→purchase), but high returns (7.3%) keeps it on the watch list."
  "og:description": "navy blue tie shows searches that convert (6.7% search→purchase), but high returns (7.3%) keeps it on the watch list."
  "og:title": "navy blue tie — Niche Verdict: Worth a look (52/100) | Amazon United States - Flapen"
---

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# **navy blue tie**

**Worth a look**

Shows searches that convert (6.7% search→purchase), but high returns (7.3%) keeps it on the watch list.

Market size 57Growth 59Conversion 73Competition 55Returns 20Price range 67Avg price 61Brand share 69Review moat 24Quality gap 24

**Conversion**

**Good****6.7%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****64%**

top-5 brand share — brands hold most of the demand

**Price range**

**Good****$5.01–$34.91**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$13.33**

avg listing price — sweet spot $15–$100

**Growth**

**Good****+35.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Good****$432K**

$432K/yr · 483K searches

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****5,046.23**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Bad****7.3%**

return rate — above 6% kills the launch gate

## **Competition**

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**15 **▼falling

**Sellers**

**21**

**Top-5 brand share**

**64%**

**Open market**

**28%**

- RBOCOTT18% - JEMYGINS18% - HISDERN10% - Tie G U Style9% - GUSLESON8% - Barry.Wang8%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$22K10%$43K15%$65K20%$86K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 26 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![RBOCOTT Silk Navy Blue Tie Business Wedding Formal Necktie for Men (Navy Blue)](https://m.media-amazon.com/images/I/419n90IlSGL.jpg)**RBOCOTT Silk Navy Blue Tie Business Wedding Formal Necktie for Men (Navy Blue)**RBOCOTT**$8.68**4.6★10,208 rev](https://www.amazon.com/dp/B081R8FG2Z) [2![JEMYGINS Silk Navy Blue Floral Tie Necktie and Pocket Square Hankerchief and Tie Bar Clip Sets for Men(54)](https://m.media-amazon.com/images/I/4125K7rYpQL.jpg)**JEMYGINS Silk Navy Blue Floral Tie Necktie and Pocket Square Hankerchief and Tie Bar Clip Sets for Men(54)**JEMYGINS**$9.91**4.7★4,126 rev](https://www.amazon.com/dp/B0DYDD9PB1) [3![TIE G Solid Satin Woven dyed Color Formal Black Necktie and Pocket Square Sets in Gift Box (Dark Navy)](https://m.media-amazon.com/images/I/310Fk7H+IoL.jpg)**TIE G Solid Satin Woven dyed Color Formal Black Necktie and Pocket Square Sets in Gift Box (Dark Navy)**Tie G U Style**$9.04**4.7★12,531 rev](https://www.amazon.com/dp/B07KXLL59J) [4![GUSLESON Classic Mens Wedding Ties for Men Silk Navy Blue Tie Solid 8cm Necktie (0791-03)](https://m.media-amazon.com/images/I/41kUwubny5L.jpg)**GUSLESON Classic Mens Wedding Ties for Men Silk Navy Blue Tie Solid 8cm Necktie (0791-03)**GUSLESON**$8.63**4.6★2,943 rev](https://www.amazon.com/dp/B08L82TRLH) [5![KOOELLE Mens Tie Solid Pure Color Plain Formal Navy Blue Ties For Men](https://m.media-amazon.com/images/I/2127N9Sde6L.jpg)**KOOELLE Mens Tie Solid Pure Color Plain Formal Navy Blue Ties For Men**KOOELLE**$8.68**4.7★9,629 rev](https://www.amazon.com/dp/B09BTJTS65)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![FIXSMITH Mens Navy Blue Tie Navy Tie for Men Solid Color Neckties Mens Neck Ties Formal for Wedding Business Graduation& Party 3.15 Wide](https://m.media-amazon.com/images/I/412RKdHo+rL.jpg)**FIXSMITH Mens Navy Blue Tie Navy Tie for Men Solid Color Neckties Mens Neck Ties Formal for Wedding Business Graduation& Party 3.15 Wide**FIXSMITH**$6.78**197 rev8mo ago](https://www.amazon.com/dp/B0FX3PNSZS) [![Haggar Mens Satin Solid Tie Navy One Size](https://m.media-amazon.com/images/I/31U0W45bXyL.jpg)**Haggar Mens Satin Solid Tie Navy One Size**Haggar**$15.51**45 rev10mo ago](https://www.amazon.com/dp/B0FNTVKP1F) [![Tommy Hilfiger Mens Core Oxford Solid Tie Navy One Size](https://m.media-amazon.com/images/I/41WU6yZpVDL.jpg)**Tommy Hilfiger Mens Core Oxford Solid Tie Navy One Size**Tommy Hilfiger**$29.25**46 rev11mo ago](https://www.amazon.com/dp/B0FK5YBXJJ) [![JEMYGINS Silk Navy Blue Floral Tie Necktie and Pocket Square Hankerchief and Tie Bar Clip Sets for Men(54)](https://m.media-amazon.com/images/I/4125K7rYpQL.jpg)**JEMYGINS Silk Navy Blue Floral Tie Necktie and Pocket Square Hankerchief and Tie Bar Clip Sets for Men(54)**JEMYGINS**$9.91**4,126 rev1y ago](https://www.amazon.com/dp/B0DYDD9PB1) [![WOXVM Mens Ties Classic Solid Satin Tie Pure Color 3.15 Mens Necktie Premium Formal Black Ties For Men Business & Wedding (Navy Blue)](https://m.media-amazon.com/images/I/41mdliZ3FaL.jpg)**WOXVM Mens Ties Classic Solid Satin Tie Pure Color 3.15 Mens Necktie Premium Formal Black Ties For Men Business & Wedding (Navy Blue)**WOXVM**$5.01**361 rev2y ago](https://www.amazon.com/dp/B0CP85BX7B)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![RBOCOTT Dark Blue Tie Formal Silk Necktie for Men (Dark Blue)](https://m.media-amazon.com/images/I/41HkBeWnUIL.jpg)**RBOCOTT Dark Blue Tie Formal Silk Necktie for Men (Dark Blue)**RBOCOTT**$9.04**4.6★**▲ 96%**](https://www.amazon.com/dp/B0B11V9SWR) [![WOXVM Mens Ties Classic Solid Pure Color 3.15 (8CM) Mens Necktie With Multiple Colors Premium Formal Black Neck Ties For Men Business Wedding Party Work Tie](https://m.media-amazon.com/images/I/41lrDjpnh+L.jpg)**WOXVM Mens Ties Classic Solid Pure Color 3.15 (8CM) Mens Necktie With Multiple Colors Premium Formal Black Neck Ties For Men Business Wedding Party Work Tie**WOXVM**$5.10**4.3★**▲ 76%**](https://www.amazon.com/dp/B0CJN57793) [![TIE G Solid Satin Woven dyed Color Formal Black Necktie and Pocket Square Sets in Gift Box (Dark Navy)](https://m.media-amazon.com/images/I/310Fk7H+IoL.jpg)**TIE G Solid Satin Woven dyed Color Formal Black Necktie and Pocket Square Sets in Gift Box (Dark Navy)**Tie G U Style**$9.04**4.7★**▲ 60%**](https://www.amazon.com/dp/B07KXLL59J) [![Calvin Klein Mens Silver Spun Solid Tie Navy Regular](https://m.media-amazon.com/images/I/31wbygDjjLL.jpg)**Calvin Klein Mens Silver Spun Solid Tie Navy Regular**Calvin Klein**$34.91**4.5★**▲ 58%**](https://www.amazon.com/dp/B00I9ELKHG) [![GUSLESON Classic Mens Wedding Ties for Men Silk Navy Blue Tie Solid 8cm Necktie (0791-03)](https://m.media-amazon.com/images/I/41kUwubny5L.jpg)**GUSLESON Classic Mens Wedding Ties for Men Silk Navy Blue Tie Solid 8cm Necktie (0791-03)**GUSLESON**$8.63**4.6★**▲ 56%**](https://www.amazon.com/dp/B08L82TRLH)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +35.0% search growth over the last 90 days.

25K15KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Apr, May, Sep, Oct · busiest ÷ quietest = 4.1×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**32%

*“in good condition”*

**Value For Money**18%

*“Worth it”*

**Color**12%

*“the colors are vibrant”*

**Advertised Vs Actual Product**10%

*“Looks just as pictured”*

**Size-Overall**4%

*“Im positive it will fit”*

**Print Quality**4%

*“attractive prints”*

**Pockets/Compartments**3%

*“Perfect tie and pocket square for my husband on our daughters wedding day”*

**Material Quality**3%

*“Material feels good”*

**Gifting Purpose**2%

*“comes in a very nice gift box”*

**Wrinkle**1%

*“I havent noticed any wrinkles so good there too”*

### **What buyers complain about **

**Advertised Vs Actual Product**12%

*“However, the pattern was a little different from what I expected based on the pictures”*

**Quality-Overall**11%

*“Cheap and inferior looking”*

**Size-Overall**9%

*“it's about 4 inches too short”*

**Color**8%

*“the color seemed like a lighter blue than the picture showed online”*

**Stitch/Finish/Polish**7%

*“Stitching is incomplete”*

**Durability**5%

*“This tie fell apart after one use”*

**Wrinkles**3%

*“Tie came with a crease”*

**Value For Money**3%

*“The value for the money isnt there”*

**Sleeve Fit**2%

*“complained that the sleeves were to long”*

**Thickness**2%

*“Its a bit thinner than i expected thats why 4 stars”*

### **Top return reasons **

**Color**41%

**Size-Overall**13%

**Length**12%

**Material Quality**6%

**Advertised Vs Actual Product**5%

**Value For Money**3%

**Waist Fit**3%

**Neck Fit**3%

**Width**3%

**Shape/Style**2%