---
title: "navy blue shorts for girls — Niche Verdict: Worth a look (56/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/navy-blue-shorts-for-girls"
last_updated: "2026-07-14T04:37:28.407Z"
locale: en
meta:
  description: "navy blue shorts for girls shows demand growing +136.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:description": "navy blue shorts for girls shows demand growing +136.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:title": "navy blue shorts for girls — Niche Verdict: Worth a look (56/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **navy blue shorts for girls**

**Worth a look**

Shows demand growing +136.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 8Growth 96Conversion 18Competition 96Returns 16Price range 74Avg price 70Brand share 88Review moat 68Quality gap 33

**Growth**

**Incredible****+136.9%**

90-day search growth — must beat 0% to launch

**Competition**

**Incredible****16%**

top-5 click share — an open shelf

**Brand share**

**Great****47%**

top-5 brand share — no brand owns this niche

**Price range**

**Good****$6.30–$39.62**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$14.43**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****784.07**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.4%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****8.2%**

return rate — above 6% kills the launch gate

**Market size**

**Bad****$30K**

$30K/yr · 149K searches

## **Competition**

Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.

**Brands**

**35 **▲rising

**Sellers**

**41**

**Top-5 brand share**

**47%**

**Open market**

**46%**

- Haloumoning11% - Amazon Essentials10% - BOOPH10% - The Children's Place8% - JOCMIC8% - Auranso7%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$6104%$1K6%$2K8%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 129 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![BOOPH Girls Bike Shorts Cartwheel Shorts Dance Shorts for Toddlers Girls 7-8 Years Navy 3 Pack](https://m.media-amazon.com/images/I/31uMtPamj-L.jpg)**BOOPH Girls Bike Shorts Cartwheel Shorts Dance Shorts for Toddlers Girls 7-8 Years Navy 3 Pack**BOOPH**$10.66**4.6★657 rev](https://www.amazon.com/dp/B0C1BLGLDB) [2![Haloumoning Girls Athletic Shorts High Waist Elastic 2 in 1 Running Shorts with Side Pockets 5-14 Years Navy Blue](https://m.media-amazon.com/images/I/31ozCG31TvL.jpg)**Haloumoning Girls Athletic Shorts High Waist Elastic 2 in 1 Running Shorts with Side Pockets 5-14 Years Navy Blue**Haloumoning**$13.24**4.5★527 rev](https://www.amazon.com/dp/B0DLMKMSWB) [3![Amazon Essentials Girls French Terry Patch Pocket Shorts Navy Medium](https://m.media-amazon.com/images/I/31Ll72X-lOL.jpg)**Amazon Essentials Girls French Terry Patch Pocket Shorts Navy Medium**Amazon Essentials**$14.48**4.3★98 rev](https://www.amazon.com/dp/B0DNFJ6VLM) [4![The Childrens Place girls Mix and Match Bike Shorts Pants Tidal 2 Pack Medium US](https://m.media-amazon.com/images/I/31wzAb6O-DL.jpg)**The Childrens Place girls Mix and Match Bike Shorts Pants Tidal 2 Pack Medium US**The Children's Place**$10.27**4.7★3,741 rev](https://www.amazon.com/dp/B08HMBLFMC) [5![Kid Nation Girls Athletic Shorts Cotton Girls Running Shorts with Pockets Drawstring Kids Soccer Gym Workout Sports Active Shorts Navy 10-12 Years](https://m.media-amazon.com/images/I/41EliZOMGyL.jpg)**Kid Nation Girls Athletic Shorts Cotton Girls Running Shorts with Pockets Drawstring Kids Soccer Gym Workout Sports Active Shorts Navy 10-12 Years**Kid Nation**$19.10**4.6★74 rev](https://www.amazon.com/dp/B0DT9P91FY)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Soffe Youth Girls Authentic Cheer Shorts 2.75 Inseam Navy Medium (3-Pack)](https://m.media-amazon.com/images/I/31lSlxScG8L.jpg)**Soffe Youth Girls Authentic Cheer Shorts 2.75 Inseam Navy Medium (3-Pack)**Soffe**$20.35**1,662 rev2mo ago](https://www.amazon.com/dp/B01DDVU0TI) [![Amazon Essentials Baby Girls Cotton Stretch Jersey Bike Shorts Pack of 3 Navy 4T](https://m.media-amazon.com/images/I/31fsLW0zbDL.jpg)**Amazon Essentials Baby Girls Cotton Stretch Jersey Bike Shorts Pack of 3 Navy 4T**Amazon Essentials**$11.61**278 rev2mo ago](https://www.amazon.com/dp/B0FVJNQQ3W) [![Amazon Essentials Baby Girls Cotton Stretch Jersey Bike Shorts Pack of 3 Navy 3T](https://m.media-amazon.com/images/I/31fsLW0zbDL.jpg)**Amazon Essentials Baby Girls Cotton Stretch Jersey Bike Shorts Pack of 3 Navy 3T**Amazon Essentials**$11.80**278 rev2mo ago](https://www.amazon.com/dp/B0FVJFFK4X) [![Amazon Essentials Baby Girls Cotton Stretch Jersey Bike Shorts Pack of 3 Navy 2T](https://m.media-amazon.com/images/I/31fsLW0zbDL.jpg)**Amazon Essentials Baby Girls Cotton Stretch Jersey Bike Shorts Pack of 3 Navy 2T**Amazon Essentials**$11.81**278 rev2mo ago](https://www.amazon.com/dp/B0FVJFVG6Q) [![Amazon Essentials Girls High-Rise Athletic Performance Stretch Woven Shorts with Elastic Waistband Navy Large](https://m.media-amazon.com/images/I/41yT2aSoq7L.jpg)**Amazon Essentials Girls High-Rise Athletic Performance Stretch Woven Shorts with Elastic Waistband Navy Large**Amazon Essentials**$13.05**88 rev3mo ago](https://www.amazon.com/dp/B0FSSSSXDQ)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Amazon Essentials Girls Knit Skorts with Elastic Waist and Built-in Shorts Pack of 3 Teal Blue Large](https://m.media-amazon.com/images/I/51vt2D02lBL.jpg)**Amazon Essentials Girls Knit Skorts with Elastic Waist and Built-in Shorts Pack of 3 Teal Blue Large**Amazon Essentials**$19.80**4.6★**▲ 65%**](https://www.amazon.com/dp/B08J91R4LS) [![YERIOK 6 Pack Cotton Girls Bike Shorts Girls Shorts Kids Clothes Cartwheel Under Dress Breathable Multi-Color Navy Blue 5T](https://m.media-amazon.com/images/I/313pkhQ2qBL.jpg)**YERIOK 6 Pack Cotton Girls Bike Shorts Girls Shorts Kids Clothes Cartwheel Under Dress Breathable Multi-Color Navy Blue 5T**YERIOK**$18.10**4.8★**▲ 64%**](https://www.amazon.com/dp/B0D2D29NLM) [![Hvididan Girls Athletic Shorts Kids High Waisted School Uniform Shorts Summer Casual Long Shorts with Pockets for Teen 9-10 Girls Navy Blue](https://m.media-amazon.com/images/I/318XBOwxBlL.jpg)**Hvididan Girls Athletic Shorts Kids High Waisted School Uniform Shorts Summer Casual Long Shorts with Pockets for Teen 9-10 Girls Navy Blue**Hvididan**$11.63**4.5★**▲ 63%**](https://www.amazon.com/dp/B0G6YPMCNG) [![YooAurvox Girls Shorts Teen High Waist Ruffled Drawstring Loose Shorts with Pockets Kids Casual Summer Clothes 5-14 Years(Navy Blue 5-6 Years)](https://m.media-amazon.com/images/I/31Kkuipru6L.jpg)**YooAurvox Girls Shorts Teen High Waist Ruffled Drawstring Loose Shorts with Pockets Kids Casual Summer Clothes 5-14 Years(Navy Blue 5-6 Years)**YooAurvox**$14.63**4.8★**▲ 62%**](https://www.amazon.com/dp/B0GL1N6C9W) [![Amazon Essentials Girls Medium Stretch Mid-Rise Cut-Off Jean Shorts Iced Blue Light Wash 8](https://m.media-amazon.com/images/I/41zLf6hDy6L.jpg)**Amazon Essentials Girls Medium Stretch Mid-Rise Cut-Off Jean Shorts Iced Blue Light Wash 8**Amazon Essentials**$12.34**4.4★**▲ 61%**](https://www.amazon.com/dp/B0F7NB5FG2)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 48 weeks — +136.9% search growth over the last 90 days.

8K6KSpike '26Aug '25Oct '25Nov '25Jan '26Mar '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**26%

*“the fit is very accurate”*

**Comfort-Overall**15%

*“They are comfortable enough for everyday wear”*

**Quality-Overall**9%

*“Very nicely constructed”*

**Color**7%

*“Nice color”*

**Exercise/Sports Suitability**5%

*“perfect for athletics”*

**Pockets/Compartments**5%

*“Love that they actually have functional pockets”*

**Soft Feel**4%

*“These shorts are so soft”*

**Value For Money**4%

*“Cute & affordable option”*

**Stretchability/Expandability/Elasticity**4%

*“the elastic around the waist is comfortable”*

**Material Quality**3%

*“the material is comfortable”*

### **What buyers complain about **

**Size-Overall**36%

*“Runs big”*

**Durability**5%

*“They wont last forever”*

**Pockets/Compartments**4%

*“Too long and the pockets were weird the drawstring was also not flattering for my short stocky kiddo”*

**Material Quality**4%

*“poor material”*

**Allergies**3%

*“And honestly, I was surprised by how itchy the material was”*

**Shrinkage Resistance**3%

*“Material shrinkage”*

**Quality-Overall**3%

*“horrible quality”*

**Lining Quality**2%

*“It doesn't have a liner which my daughter appreciates”*

### **Top return reasons **

**Size-Overall**62%

**Waist Fit**12%

**Length**7%

**Thigh Fit**3%

**Inseam Fit**3%

**Material Quality**3%

**Advertised Vs Actual Product**2%

**Color**2%

**Hip Fit**2%

**Shape/Style**1%