[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-category-rollups-us":3,"research-niche-us-clothing-shoes-jewelry-momo-mask":115},[4,11,18,25,32,39,46,53,59,66,73,80,87,94,101,108],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Famazon\u002Fresearch\u002Fus\u002Fhealth-household",5293,5505945944,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"15690151","Automotive","automotive","\u002Famazon\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Famazon\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",9486,2302875549,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"165797011","Baby Products","baby-products","\u002Famazon\u002Fresearch\u002Fus\u002Fbaby-products",2244,1684108154,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Famazon\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2220,1674627174,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"2619534011","Pet Supplies","pet-supplies","\u002Famazon\u002Fresearch\u002Fus\u002Fpet-supplies",1386,1198403832,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Famazon\u002Fresearch\u002Fus\u002Farts-crafts-sewing",3612,1166051621,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":37,"marketSizeTotal":58},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Famazon\u002Fresearch\u002Fus\u002Fbeauty-personal-care",950454167,{"nodeId":60,"label":61,"slug":62,"href":63,"nichesTracked":64,"marketSizeTotal":65},"2619526011","Appliances","appliances","\u002Famazon\u002Fresearch\u002Fus\u002Fappliances",845,522195610,{"nodeId":67,"label":68,"slug":69,"href":70,"nichesTracked":71,"marketSizeTotal":72},"3375301","Sports & Outdoors","sports-outdoors","\u002Famazon\u002Fresearch\u002Fus\u002Fsports-outdoors",351,473124347,{"nodeId":74,"label":75,"slug":76,"href":77,"nichesTracked":78,"marketSizeTotal":79},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Famazon\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",964,470873818,{"nodeId":81,"label":82,"slug":83,"href":84,"nichesTracked":85,"marketSizeTotal":86},"1063498","Home & Kitchen","home-kitchen","\u002Famazon\u002Fresearch\u002Fus\u002Fhome-kitchen",960,470474522,{"nodeId":88,"label":89,"slug":90,"href":91,"nichesTracked":92,"marketSizeTotal":93},"11965861","Musical Instruments","musical-instruments","\u002Famazon\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":95,"label":96,"slug":97,"href":98,"nichesTracked":99,"marketSizeTotal":100},"1084128","Office Products","office-products","\u002Famazon\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":102,"label":103,"slug":104,"href":105,"nichesTracked":106,"marketSizeTotal":107},"10304191","Other","other","\u002Famazon\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":109,"label":110,"slug":111,"href":112,"nichesTracked":113,"marketSizeTotal":114},"18981046011","Amazon Luxury","amazon-luxury","\u002Famazon\u002Fresearch\u002Fus\u002Famazon-luxury",2,34419,{"country":116,"category":120,"niche":121,"verdict":151,"baselines":191,"demand":196,"seasonality":504,"brandShare":517,"products":539,"feedback":649,"lastUpdated":144},{"flag":117,"name":118,"currency":119},"us","United States","USD",{"nodeId":19,"label":20,"slug":21,"href":22},{"marketSize":122,"searchVolume":123,"growth360":124,"growth90":125,"searchConversion":126,"top5ClickShare":127,"top5BrandShare":127,"avgRating":128,"avgReviewCount":129,"avgPrice":130,"priceMin":131,"priceMax":132,"productCount":133,"unitsSoldMax":134,"sponsoredPct":135,"returnRate":136,"successfulLaunches360":137,"newProducts360":138,"amazonNicheId":139,"title":140,"slug":141,"href":142,"leafCategoryName":143,"scrapedAt":144,"brandCount":133,"brandCountYearAgo":145,"sellerCount":146,"signals":147},12995,42751,1.2935,0.3253,0.0174,0.8193,3.82,234,17.47,7.48,40.57,11,1250,0.7273,0.0574,0,1,"f5fe20b8-50be-49a3-8c10-bfa9651e0bde","momo mask","momo-mask","\u002Famazon\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry\u002Fmomo-mask","Masks","2026-07-10T20:24:03.254597+00:00",13,12,[148,149,150],"trending","quality_gap","high_returns",{"score":152,"verdict":153,"components":154},42,"skip",[155,160,163,167,170,173,176,181,184,187],{"key":156,"score":157,"weight":158,"raw":159},"marketSize",3,0.15,12995.36,{"key":161,"score":162,"weight":158,"raw":125},"growth",58,{"key":164,"score":165,"weight":166,"raw":126},"conversion",22,0.1,{"key":168,"score":169,"weight":158,"raw":127},"competition",15,{"key":171,"score":172,"weight":166,"raw":127},"brandShare",38,{"key":174,"score":175,"weight":166,"raw":128},"qualityGap",97,{"key":177,"score":178,"weight":179,"raw":180},"reviewMoat",88,0.05,233.55,{"key":182,"score":183,"weight":166,"raw":136},"returns",27,{"key":185,"score":186,"weight":179,"raw":130},"avgPrice",81,{"key":188,"score":189,"weight":179,"raw":190},"priceRange",77,0.7727410093683892,{"avgRating":192,"medianPrice":193,"medianReturnRate":194,"nichesTracked":195},4.42,22.25,0.0235,37741,{"points":197,"droppedPartialWeek":503},[198,201,204,207,210,213,216,219,222,225,228,231,234,237,240,243,246,249,252,255,258,261,264,267,270,273,276,279,282,285,288,291,294,297,300,303,306,309,312,315,318,321,323,326,329,332,335,338,341,344,347,350,353,356,359,362,365,367,370,373,376,379,382,385,388,391,394,397,400,403,406,409,412,414,417,419,422,425,428,431,433,436,439,442,445,448,451,454,457,459,462,465,468,471,474,476,479,482,485,488,491,494,497,500],{"week":199,"volume":200},"2024-07-14",486,{"week":202,"volume":203},"2024-07-21",422,{"week":205,"volume":206},"2024-07-28",651,{"week":208,"volume":209},"2024-08-04",583,{"week":211,"volume":212},"2024-08-11",715,{"week":214,"volume":215},"2024-08-18",887,{"week":217,"volume":218},"2024-08-25",739,{"week":220,"volume":221},"2024-09-01",975,{"week":223,"volume":224},"2024-09-08",1381,{"week":226,"volume":227},"2024-09-15",1795,{"week":229,"volume":230},"2024-09-22",1824,{"week":232,"volume":233},"2024-09-29",2111,{"week":235,"volume":236},"2024-10-06",3210,{"week":238,"volume":239},"2024-10-13",4032,{"week":241,"volume":242},"2024-10-20",4905,{"week":244,"volume":245},"2024-10-27",7254,{"week":247,"volume":248},"2024-11-03",3637,{"week":250,"volume":251},"2024-11-10",484,{"week":253,"volume":254},"2024-11-17",392,{"week":256,"volume":257},"2024-11-24",247,{"week":259,"volume":260},"2024-12-01",333,{"week":262,"volume":263},"2024-12-08",221,{"week":265,"volume":266},"2024-12-15",239,{"week":268,"volume":269},"2024-12-22",267,{"week":271,"volume":272},"2024-12-29",272,{"week":274,"volume":275},"2025-01-05",263,{"week":277,"volume":278},"2025-01-12",237,{"week":280,"volume":281},"2025-01-19",246,{"week":283,"volume":284},"2025-01-26",185,{"week":286,"volume":287},"2025-02-02",212,{"week":289,"volume":290},"2025-02-09",190,{"week":292,"volume":293},"2025-02-16",186,{"week":295,"volume":296},"2025-02-23",264,{"week":298,"volume":299},"2025-03-02",325,{"week":301,"volume":302},"2025-03-09",228,{"week":304,"volume":305},"2025-03-16",218,{"week":307,"volume":308},"2025-03-23",361,{"week":310,"volume":311},"2025-03-30",322,{"week":313,"volume":314},"2025-04-06",353,{"week":316,"volume":317},"2025-04-13",270,{"week":319,"volume":320},"2025-04-20",287,{"week":322,"volume":311},"2025-04-27",{"week":324,"volume":325},"2025-05-04",294,{"week":327,"volume":328},"2025-05-11",297,{"week":330,"volume":331},"2025-05-18",245,{"week":333,"volume":334},"2025-05-25",280,{"week":336,"volume":337},"2025-06-01",348,{"week":339,"volume":340},"2025-06-08",349,{"week":342,"volume":343},"2025-06-15",326,{"week":345,"volume":346},"2025-06-22",379,{"week":348,"volume":349},"2025-06-29",405,{"week":351,"volume":352},"2025-07-06",347,{"week":354,"volume":355},"2025-07-13",443,{"week":357,"volume":358},"2025-07-20",533,{"week":360,"volume":361},"2025-07-27",635,{"week":363,"volume":364},"2025-08-03",576,{"week":366,"volume":364},"2025-08-10",{"week":368,"volume":369},"2025-08-17",485,{"week":371,"volume":372},"2025-08-24",603,{"week":374,"volume":375},"2025-08-31",908,{"week":377,"volume":378},"2025-09-07",1204,{"week":380,"volume":381},"2025-09-14",1271,{"week":383,"volume":384},"2025-09-21",1496,{"week":386,"volume":387},"2025-09-28",1670,{"week":389,"volume":390},"2025-10-05",2473,{"week":392,"volume":393},"2025-10-12",3417,{"week":395,"volume":396},"2025-10-19",4098,{"week":398,"volume":399},"2025-10-26",5559,{"week":401,"volume":402},"2025-11-02",4911,{"week":404,"volume":405},"2025-11-09",563,{"week":407,"volume":408},"2025-11-16",463,{"week":410,"volume":411},"2025-11-23",290,{"week":413,"volume":99},"2025-11-30",{"week":415,"volume":416},"2025-12-07",357,{"week":418,"volume":278},"2025-12-14",{"week":420,"volume":421},"2025-12-21",305,{"week":423,"volume":424},"2025-12-28",253,{"week":426,"volume":427},"2026-01-04",293,{"week":429,"volume":430},"2026-01-11",289,{"week":432,"volume":269},"2026-01-18",{"week":434,"volume":435},"2026-01-25",301,{"week":437,"volume":438},"2026-02-01",284,{"week":440,"volume":441},"2026-02-08",254,{"week":443,"volume":444},"2026-02-15",295,{"week":446,"volume":447},"2026-02-22",273,{"week":449,"volume":450},"2026-03-01",274,{"week":452,"volume":453},"2026-03-08",296,{"week":455,"volume":456},"2026-03-15",286,{"week":458,"volume":430},"2026-03-22",{"week":460,"volume":461},"2026-03-29",304,{"week":463,"volume":464},"2026-04-05",332,{"week":466,"volume":467},"2026-04-12",251,{"week":469,"volume":470},"2026-04-19",328,{"week":472,"volume":473},"2026-04-26",279,{"week":475,"volume":427},"2026-05-03",{"week":477,"volume":478},"2026-05-10",316,{"week":480,"volume":481},"2026-05-17",446,{"week":483,"volume":484},"2026-05-24",444,{"week":486,"volume":487},"2026-05-31",460,{"week":489,"volume":490},"2026-06-07",459,{"week":492,"volume":493},"2026-06-14",350,{"week":495,"volume":496},"2026-06-21",464,{"week":498,"volume":499},"2026-06-28",469,{"week":501,"volume":502},"2026-07-05",403,false,[505,506,507,508,509,510,511,512,513,514,515,516],0.30550411057909477,0.2874469238413587,0.34094317463185475,0.35556509169753364,0.4012708163941338,0.4631252446773271,0.5754810732676845,0.7923630559821724,1.7912990232983006,5.130589935856897,1.4893345780508125,0.3241485229017978,{"top":518,"otherBrandCount":537,"otherClickShare":538},[519,522,525,528,531,534],{"brand":520,"clickShare":521},"MOLEZU",0.3466,{"brand":523,"clickShare":524},"PartyHop",0.1881,{"brand":526,"clickShare":527},"Dinwenddey",0.1787,{"brand":529,"clickShare":530},"QUEWDIX",0.0566,{"brand":532,"clickShare":533},"Derlinvine",0.0492,{"brand":535,"clickShare":536},"Grymthvz",0.0384,5,0.14240000000000008,[540,550,560,570,578,588,596,607,618,627,638],{"asin":541,"title":542,"brand":520,"imageUrl":543,"price":544,"rating":545,"reviews":546,"clickShare90":521,"clickShare360":547,"launchDate":548,"amazonUrl":549},"B07PHFJLCP","MOLEZU MOMO Mask for Adult Horror Devil Mask Scary Costume Halloween Creepy Cosplay Party Decoration Prop Halloween Scary Masks.","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41NxebE3JbL.jpg",17.23,3.6,1776,0.475,"2019-03-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07PHFJLCP",{"asin":551,"title":552,"brand":523,"imageUrl":553,"price":554,"rating":555,"reviews":556,"clickShare90":524,"clickShare360":557,"launchDate":558,"amazonUrl":559},"B07QDKRC5D","PartyHop Scary Momo Mask Creepy Halloween Latex Cosplay Costume for Adult","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41k3HWp8VvL.jpg",15.43,4.4,470,0.2371,"2019-04-07","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07QDKRC5D",{"asin":561,"title":562,"brand":526,"imageUrl":563,"price":564,"rating":565,"reviews":566,"clickShare90":527,"clickShare360":567,"launchDate":568,"amazonUrl":569},"B0DSDC8SYZ","Dinwenddey MOMO Mask with Long Wig Scary Head Mask with Black Hair Halloween Cosplay Face Masks for Themed Party Props","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41STVkDb7sL.jpg",16.14,3.8,30,0.0881,"2025-01-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DSDC8SYZ",{"asin":571,"title":572,"brand":529,"imageUrl":573,"price":574,"rating":575,"reviews":146,"clickShare90":530,"clickShare360":576,"launchDate":568,"amazonUrl":577},"B0DSBNKWZ4","QUEWDIX MOMO Mask for Adult Women Scary Mask Halloween Mask Horror Creepy Head Mask Latex","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41p+QZo3BjL.jpg",14.08,4.5,0.0618,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DSBNKWZ4",{"asin":579,"title":580,"brand":532,"imageUrl":581,"price":582,"rating":583,"reviews":584,"clickShare90":533,"clickShare360":585,"launchDate":586,"amazonUrl":587},"B0DRJG4VSV","Derlinvine MOMO Challenge Latex Mask - Ultra Realistic Horror Mask Based on Internet Legend - Creepy Halloween Mask for Adults Scary Costume for Parties & Haunted Houses","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41CcPrC4SWL.jpg",16.5,3.3,10,0.0323,"2024-12-26","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DRJG4VSV",{"asin":589,"title":590,"brand":535,"imageUrl":591,"price":592,"rating":593,"reviews":106,"clickShare90":536,"clickShare360":594,"launchDate":548,"amazonUrl":595},"B0DYV2W2KD","Grymthvz Long Wig Demon Horror Scream MOMO Head Mask Adult Scary Halloween Cosplay Mask for Themed Party Props","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41I608Uwq6L.jpg",15.17,3.2,0.0292,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DYV2W2KD",{"asin":597,"title":598,"brand":599,"imageUrl":600,"price":601,"rating":565,"reviews":602,"clickShare90":603,"clickShare360":604,"launchDate":605,"amazonUrl":606},"B0FJ1QYNCX","Harseyleam Long Hair MOMO Mask for Women Scary Role Paly Face Masks with Long Wig for Cosplay Decor Party Props","Harseyleam","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41dqpOw+8qL.jpg",13.44,14,0.0364,0.0417,"2025-07-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FJ1QYNCX",{"asin":608,"title":609,"brand":610,"imageUrl":611,"price":132,"rating":612,"reviews":613,"clickShare90":614,"clickShare360":615,"launchDate":616,"amazonUrl":617},"B0CB5Y3WWX","Ramede 2 Pcs Women Ghost Costume Set with White Victorian Vintage Nightgown Gown Black Wig for Horror Halloween Cosplay (Medium)","Ramede","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41pzsgZIewL.jpg",4.3,44,0.033,0.0155,"2023-07-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CB5Y3WWX",{"asin":619,"title":620,"brand":621,"imageUrl":622,"price":131,"rating":137,"reviews":137,"clickShare90":623,"clickShare360":624,"launchDate":625,"amazonUrl":626},"B0DGGTK53M","Momoo Face Cover - Scary Momoo Maskk Horror Full Face Cover For Halloween | Long Hair Momoo Costume Maskk Spooky Momoo Character Headgear Momoo Costume Maskk Cosplay Accessories For Halloween","Generic","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41l8FKP1QEL.jpg",0.027,0.0087,"2024-09-09","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DGGTK53M",{"asin":628,"title":629,"brand":630,"imageUrl":631,"price":632,"rating":593,"reviews":633,"clickShare90":634,"clickShare360":635,"launchDate":636,"amazonUrl":637},"B09DRLLHHV","Wonsunss Scary Mask Adults Halloween Mask Scary Zombie Creepy Party with Halloween Theme Designs Creepy Horror Mask for Cosplay and Halloween Party Printing","Wonsunss","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51K3dHr3jgL.jpg",8.94,198,0.0229,0.0066,"2021-08-27","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09DRLLHHV",{"asin":639,"title":640,"brand":641,"imageUrl":642,"price":643,"rating":644,"reviews":645,"clickShare90":634,"clickShare360":646,"launchDate":647,"amazonUrl":648},"B0F2T4DDV3","Momo Ayase Anime Cosplay Costume Full Set Women and Girls Uniform Outfit for Halloween and Cosplay Performance Partyc (XL)","IMDAET","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31Yr6gkqnuL.jpg",27.21,4.1,7,0.004,"2025-03-28","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F2T4DDV3",{"love":650,"hate":655,"returnReasons":689},[651],{"topic":652,"percentOfMentions":138,"verbatims":653},"Gifting Purpose",[654],"Excellent gag gift",[656,663,669,675,680,685],{"topic":657,"percentOfMentions":658,"verbatims":659},"Advertised Vs Actual Product",0.3333,[660,661,662],"False advertising","Doesn't look like the picture","Not as advertised",{"topic":664,"percentOfMentions":665,"verbatims":666},"Quality-Overall",0.16670000000000001,[667,668],"Cheap crap","Poor quality",{"topic":670,"percentOfMentions":665,"verbatims":671},"Smell",[672,673,674],"Overwhelming bed smell","The smell is so bad I cant even wear it","Also had a very strong chemical smell",{"topic":676,"percentOfMentions":677,"verbatims":678},"Color",0.11109999999999999,[679],"faint color",{"topic":681,"percentOfMentions":677,"verbatims":682},"Thickness",[683,684],"Very thin","It was thinner than I expected",{"topic":686,"percentOfMentions":677,"verbatims":687},"Design-Overall",[688],"Poorly designed",[690,693,695,697,700,703,705,707,708,710],{"reason":691,"pct":692},"Size-Overall",0.4483,{"reason":664,"pct":694},0.1724,{"reason":657,"pct":696},0.1379,{"reason":698,"pct":699},"Material Quality",0.069,{"reason":701,"pct":702},"Comfort-Overall",0.051699999999999996,{"reason":686,"pct":704},0.0345,{"reason":706,"pct":704},"Product Condition",{"reason":670,"pct":704},{"reason":709,"pct":704},"Thin",{"reason":711,"pct":712},"Wrinkles",0.0172]