---
title: "messi jersey — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/messi-jersey"
last_updated: "2026-07-10T01:03:57.447Z"
locale: en
meta:
  description: "messi jersey shows a fragmented shelf (top 5 take 25% of clicks), but a small market ($323K/yr) keeps it on the watch list."
  "og:description": "messi jersey shows a fragmented shelf (top 5 take 25% of clicks), but a small market ($323K/yr) keeps it on the watch list."
  "og:title": "messi jersey — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **messi jersey**

**Worth a look****54/100 **

messi jersey shows a fragmented shelf (top 5 take 25% of clicks), but a small market ($323K/yr) keeps it on the watch list.

**Market/yr**

**$323K**

**Growth (1y)**

**+133.5%**

**Products**

**72**

**Brands**

**18**

was 16 a year ago

**Sellers**

**114**

**Price range**

**$7.56–$103.51**

**Returns**

**3.6%**

**Rating**

**4.6★**

**Worth a look**

Scored 54/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**16**

 ×0.30

Growth

**69**

 ×0.30

Competition

**90**

 ×0.20

Quality gap

**33**

 ×0.10

Returns

**71**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +133.5% year over year.

161K81KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Jun, Jul, Dec · busiest ÷ quietest = 5.2×

## **Competition**

- Icon Sports30% - Messi23% - adidas14% - WINKIZIL6% - Seegarden5% - Yunshang Youpin5% - Other (12 brands)17%

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen. 18 brands and 114 sellers compete here.

**Brands**

**18 **▲rising

was 16 a year ago

**Sellers**

**114**

**Top 5 brand share**

**78%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Kids Lionel Messi #10 Argentina Soccer Shirt Youth Fan Gear with Licensed AFA Crest (YL) White](https://m.media-amazon.com/images/I/410+SH9-7nL.jpg) [**Kids Lionel Messi #10 Argentina Soccer Shirt Youth Fan Gear with Licensed AFA Crest (YL) White**](https://www.amazon.com/dp/B0G2J3MVWN)

Icon Sports$33.454.8★466%▲rising

2
![Kids Lionel Messi #10 Argentina Soccer Shirt Youth Fan Gear with Licensed AFA Crest (YS) White](https://m.media-amazon.com/images/I/410+SH9-7nL.jpg) [**Kids Lionel Messi #10 Argentina Soccer Shirt Youth Fan Gear with Licensed AFA Crest (YS) White**](https://www.amazon.com/dp/B0G2HZJRKF)

Icon Sports$32.494.8★466%▲rising

3
![Seegarden 2024/2025 Soccer Jerseys for Kids Boys & Girls Youth Soccer Practice Jersey Outfits Football Training Shirt Uniforms - Aqua](https://m.media-amazon.com/images/I/41PxNTPGFOL.jpg) [**Seegarden 2024/2025 Soccer Jerseys for Kids Boys & Girls Youth Soccer Practice Jersey Outfits Football Training Shirt Uniforms - Aqua**](https://www.amazon.com/dp/B0DD4HKCZ8)

Seegarden$31.184.7★1185%—flat

4
![Messi Boys Lifestyle Short Sleeve Top Loose-Fit Shirt with Logo Comfortable All-Day Wear Striped V-Neck TOP - Stretch Limo 14-16](https://m.media-amazon.com/images/I/41amQd0TP9L.jpg) [**Messi Boys Lifestyle Short Sleeve Top Loose-Fit Shirt with Logo Comfortable All-Day Wear Striped V-Neck TOP - Stretch Limo 14-16**](https://www.amazon.com/dp/B0DZ9256H3)

Messi$18.374.8★3674%—flat

5
![Messi Boys Lifestyle Short Sleeve Top Loose-Fit Shirt with Logo Comfortable All-Day Wear Striped V-Neck TOP - Stretch Limo 6](https://m.media-amazon.com/images/I/41amQd0TP9L.jpg) [**Messi Boys Lifestyle Short Sleeve Top Loose-Fit Shirt with Logo Comfortable All-Day Wear Striped V-Neck TOP - Stretch Limo 6**](https://www.amazon.com/dp/B0DZ963RRC)

Messi$17.554.8★3674%▼falling

6
![Kids Lionel Messi #10 Argentina Soccer Shirt Youth Fan Gear with Licensed AFA Crest (YM) White](https://m.media-amazon.com/images/I/410+SH9-7nL.jpg) [**Kids Lionel Messi #10 Argentina Soccer Shirt Youth Fan Gear with Licensed AFA Crest (YM) White**](https://www.amazon.com/dp/B0G2J5L7M8)

Icon Sports$33.714.8★463%▲rising

7
![WINKIZIL Vintage Leo Home #10 Retro Football Soccer Kids Jersey Shorts Socks Set Youth Sizes (Blue #10 28)](https://m.media-amazon.com/images/I/41PVhyMsiWL.jpg) [**WINKIZIL Vintage Leo Home #10 Retro Football Soccer Kids Jersey Shorts Socks Set Youth Sizes (Blue #10 28)**](https://www.amazon.com/dp/B0FVBHTH5Y)

WINKIZIL$31.424.4★573%▼falling

8
![adidas Mens Standard Argentina 26 Home Fan Jersey White/Icey Blue](https://m.media-amazon.com/images/I/311YwodFB6L.jpg) [**adidas Mens Standard Argentina 26 Home Fan Jersey White/Icey Blue**](https://www.amazon.com/dp/B0F8VNK5KZ)

adidas$57.614.4★603%▲rising

9
![Licensed Lionel Messi #10 Argentina Soccer Shirt Adult Sizes with Official AFA Crest (XXL) White](https://m.media-amazon.com/images/I/41f6yg9lCwL.jpg) [**Licensed Lionel Messi #10 Argentina Soccer Shirt Adult Sizes with Official AFA Crest (XXL) White**](https://www.amazon.com/dp/B0G2J5XHGG)

Icon Sports$35.074.0★333%▲rising

10

![Licensed Lionel Messi #10 Argentina Soccer Shirt Adult Sizes with Official AFA Crest (AM) White](https://m.media-amazon.com/images/I/41f6yg9lCwL.jpg) [**Licensed Lionel Messi #10 Argentina Soccer Shirt Adult Sizes with Official AFA Crest (AM) White**](https://www.amazon.com/dp/B0G2J3F8TL)

Icon Sports$34.744.0★333%▲rising

11

![No. 10 Kids Soccer Jersey Kit Set with Shorts and Socks Youth Sizes Breathable Uniform for Young Players](https://m.media-amazon.com/images/I/41IGYpMB50L.jpg) [**No. 10 Kids Soccer Jersey Kit Set with Shorts and Socks Youth Sizes Breathable Uniform for Young Players**](https://www.amazon.com/dp/B0GXWW4F32)

Yunshang Youpin$32.533.8★63%▲rising

12

![RIKPR Soccer Jersey for Boys Girls Youth Size Uniform Kids Football Shirt Birthday Present (Black 10-11years/size26)](https://m.media-amazon.com/images/I/41C1U-jTNUL.jpg) [**RIKPR Soccer Jersey for Boys Girls Youth Size Uniform Kids Football Shirt Birthday Present (Black 10-11years/size26)**](https://www.amazon.com/dp/B0D7VXN8KW)

RIKPR$25.354.6★1953%▼falling

13

![URAISEUS Boys Soccer jersey Sport Shirt for Kids Outdoors Training Uniform Kit Youth Childrens clothing (8-9years)](https://m.media-amazon.com/images/I/418xDusUP7L.jpg) [**URAISEUS Boys Soccer jersey Sport Shirt for Kids Outdoors Training Uniform Kit Youth Childrens clothing (8-9years)**](https://www.amazon.com/dp/B0GS5RT5LG)

URAISEUS$23.254.3★162%▲rising

14

![Icon Sports Officially Licensed Argentine Football Federation Lionel Messi Fan Pack - 3-Piece Soccer Set - Game Day Shirt Shorts & Socks - Unisex Kids - AFA001UF Light Blue YM](https://m.media-amazon.com/images/I/41zsKAKsbzL.jpg) [**Icon Sports Officially Licensed Argentine Football Federation Lionel Messi Fan Pack - 3-Piece Soccer Set - Game Day Shirt Shorts & Socks - Unisex Kids - AFA001UF Light Blue YM**](https://www.amazon.com/dp/B0FXNVFCNV)

Icon Sports$45.404.7★1122%▲rising

15

![Messi Boys Lifestyle Short Sleeve 2-Piece Set Slim-Fit Jersey Set With Top & Shorts Air Blue](https://m.media-amazon.com/images/I/31rKea+UC6L.jpg) [**Messi Boys Lifestyle Short Sleeve 2-Piece Set Slim-Fit Jersey Set With Top & Shorts Air Blue**](https://www.amazon.com/dp/B0G2TKYGT2)

Messi$33.284.8★2952%—flat

**~~Showing 15 of 72 — show all ~~**

## **Product shelf**

All 72 tracked products in this niche.

Top sellersNewestTrending

[![Kids Lionel Messi #10 Argentina Soccer Shirt Youth Fan Gear with Licensed AFA Crest (YL) White](https://m.media-amazon.com/images/I/410+SH9-7nL.jpg)**Kids Lionel Messi #10 Argentina Soccer Shirt Youth Fan Gear with Licensed AFA Crest (YL) White** Icon Sports**$33.45**4.8★46 reviews](https://www.amazon.com/dp/B0G2J3MVWN) [![Kids Lionel Messi #10 Argentina Soccer Shirt Youth Fan Gear with Licensed AFA Crest (YS) White](https://m.media-amazon.com/images/I/410+SH9-7nL.jpg)**Kids Lionel Messi #10 Argentina Soccer Shirt Youth Fan Gear with Licensed AFA Crest (YS) White** Icon Sports**$32.49**4.8★46 reviews](https://www.amazon.com/dp/B0G2HZJRKF) [![Seegarden 2024/2025 Soccer Jerseys for Kids Boys & Girls Youth Soccer Practice Jersey Outfits Football Training Shirt Uniforms - Aqua](https://m.media-amazon.com/images/I/41PxNTPGFOL.jpg)**Seegarden 2024/2025 Soccer Jerseys for Kids Boys & Girls Youth Soccer Practice Jersey Outfits Football Training Shirt Uniforms - Aqua** Seegarden**$31.18**4.7★118 reviews](https://www.amazon.com/dp/B0DD4HKCZ8) [![Messi Boys Lifestyle Short Sleeve Top Loose-Fit Shirt with Logo Comfortable All-Day Wear Striped V-Neck TOP - Stretch Limo 14-16](https://m.media-amazon.com/images/I/41amQd0TP9L.jpg)**Messi Boys Lifestyle Short Sleeve Top Loose-Fit Shirt with Logo Comfortable All-Day Wear Striped V-Neck TOP - Stretch Limo 14-16** Messi**$18.37**4.8★367 reviews](https://www.amazon.com/dp/B0DZ9256H3) [![Messi Boys Lifestyle Short Sleeve Top Loose-Fit Shirt with Logo Comfortable All-Day Wear Striped V-Neck TOP - Stretch Limo 6](https://m.media-amazon.com/images/I/41amQd0TP9L.jpg)**Messi Boys Lifestyle Short Sleeve Top Loose-Fit Shirt with Logo Comfortable All-Day Wear Striped V-Neck TOP - Stretch Limo 6** Messi**$17.55**4.8★367 reviews](https://www.amazon.com/dp/B0DZ963RRC) [![Kids Lionel Messi #10 Argentina Soccer Shirt Youth Fan Gear with Licensed AFA Crest (YM) White](https://m.media-amazon.com/images/I/410+SH9-7nL.jpg)**Kids Lionel Messi #10 Argentina Soccer Shirt Youth Fan Gear with Licensed AFA Crest (YM) White** Icon Sports**$33.71**4.8★46 reviews](https://www.amazon.com/dp/B0G2J5L7M8) [![WINKIZIL Vintage Leo Home #10 Retro Football Soccer Kids Jersey Shorts Socks Set Youth Sizes (Blue #10 28)](https://m.media-amazon.com/images/I/41PVhyMsiWL.jpg)**WINKIZIL Vintage Leo Home #10 Retro Football Soccer Kids Jersey Shorts Socks Set Youth Sizes (Blue #10 28)** WINKIZIL**$31.42**4.4★57 reviews](https://www.amazon.com/dp/B0FVBHTH5Y) [![adidas Mens Standard Argentina 26 Home Fan Jersey White/Icey Blue](https://m.media-amazon.com/images/I/311YwodFB6L.jpg)**adidas Mens Standard Argentina 26 Home Fan Jersey White/Icey Blue** adidas**$57.61**4.4★60 reviews](https://www.amazon.com/dp/B0F8VNK5KZ)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**39%

*“FANTASTIC QUALITY”*

**Size-Overall**27%

*“Fit good”*

**Value For Money**8%

*“Great deal”*

**Material Quality**8%

*“The fabric is breathable without being too thin”*

**Advertised Vs Actual Product**4%

*“As advertised”*

**Exercise/Sports Suitability**2%

*“It's nice enough for daily wear be it playing outside or going to school”*

**Design-Overall**2%

*“The design is cute”*

**Warmth**2%

*“he's never complained of getting too hot in it”*

**Comfort-Overall**2%

*“it's very comfortable”*

**Durability**1%

*“Very durable and stains are easy to clean”*

### **What buyers complain about **

**Size-Overall**25%

*“Size up”*

**Quality-Overall**11%

*“The shirt itself is not the greatest quality”*

**Advertised Vs Actual Product**10%

*“Misleading title”*

**Stain Resistance**7%

*“The stains appear to be on the inside of the jersey”*

**Thickness**7%

*“is thin around the waist”*

**Color**6%

*“Blue color runs”*

**Value For Money**6%

*“Not Worth the Money”*

**Comfort-Overall**4%

*“uncomfortable against the skin”*

**Machine Wash Suitability**3%

*“I did not wash it on hot”*

**Material Quality**2%

*“the material felt a little cheaper than I expected”*

#### **Top return reasons**- Size-Overall76% - Length4% - Advertised Vs Actual Product3% - Quality-Overall3% - Chest Fit3% - Value For Money2% - Material Quality2% - Color1% - Shape/Style1% - Waist Fit1%