---
title: "mens mock turtleneck long sleeve shirts — Niche Verdict: Skip it (29/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/mens-mock-turtleneck-long-sleeve-shirts"
last_updated: "2026-07-13T20:29:42.925Z"
locale: en
meta:
  description: "soft demand (-68.7% this quarter) — mens mock turtleneck long sleeve shirts doesn't clear our bar today."
  "og:description": "soft demand (-68.7% this quarter) — mens mock turtleneck long sleeve shirts doesn't clear our bar today."
  "og:title": "mens mock turtleneck long sleeve shirts — Niche Verdict: Skip it (29/100) | Amazon United States - Flapen"
---

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# **mens mock turtleneck long sleeve shirts**

**Skip it**

Soft demand (-68.7% this quarter) — this niche doesn't clear our bar today.

Market size 33Growth 0Conversion 12Competition 37Returns 6Price range 80Avg price 84Brand share 13Review moat 24Quality gap 53

**Avg price**

**Great****$18.58**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$11.80–$29.29**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****$159K**

$159K/yr · 882K searches

**Review moat**

**Bad****5,200.67**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****10.5%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-68.7%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**8 **▼falling

**Sellers**

**12**

**Top-5 brand share**

**95%**

**Open market**

**3%**

- Utopia Wear30% - Amazon Essentials25% - COOFANDY22% - Poriff10% - NY Threads7% - Sailwind2% - Open — no brand owns it (2 brands, 3%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$16K20%$32K30%$48K40%$64K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Utopia Wear Turtleneck Men Slim Fit UPF 50+ Lightweight Pullover Sweater Long Sleeves Top Large Black](https://m.media-amazon.com/images/I/41m8a-0XwnL.jpg)**Utopia Wear Turtleneck Men Slim Fit UPF 50+ Lightweight Pullover Sweater Long Sleeves Top Large Black**Utopia Wear**$12.93**4.5★14,238 rev](https://www.amazon.com/dp/B00GAO8S68) [2![Amazon Essentials Mens Slim Fit Turtleneck Shirt Black X-Large](https://m.media-amazon.com/images/I/31wzxHgNfBL.jpg)**Amazon Essentials Mens Slim Fit Turtleneck Shirt Black X-Large**Amazon Essentials**$16.55**4.4★312 rev](https://www.amazon.com/dp/B0DMWWNTTP) [3![Poriff Mens Basic Turtleneck Pullover Melange Colored Slim Fit Long Sleeve Sweater Black M](https://m.media-amazon.com/images/I/311ezoXJZSL.jpg)**Poriff Mens Basic Turtleneck Pullover Melange Colored Slim Fit Long Sleeve Sweater Black M**Poriff**$16.59**4.4★27,239 rev](https://www.amazon.com/dp/B07K7DVQS2) [4![COOFANDY Mock Turtleneck for Men Heavy Weight Cotton Short Sleeve Mock Neck Shirt Dress Casual Stretch T-Shirts Basic Regular Shirt Tops Black](https://m.media-amazon.com/images/I/41qSG78ZnGL.jpg)**COOFANDY Mock Turtleneck for Men Heavy Weight Cotton Short Sleeve Mock Neck Shirt Dress Casual Stretch T-Shirts Basic Regular Shirt Tops Black**COOFANDY**$16.48**4.2★489 rev](https://www.amazon.com/dp/B0F1TTV9DH) [5![NY Threads Mens Ribbed Turtleneck Slim Fit Pullover Casual Long Sleeves Basic Top Medium Black](https://m.media-amazon.com/images/I/41b3tzEw2fL.jpg)**NY Threads Mens Ribbed Turtleneck Slim Fit Pullover Casual Long Sleeves Basic Top Medium Black**NY Threads**$15.25**4.4★1,216 rev](https://www.amazon.com/dp/B0CJ6W3B5Z)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Amazon Essentials Mens Slim Fit Turtleneck Shirt Black X-Large](https://m.media-amazon.com/images/I/31wzxHgNfBL.jpg)**Amazon Essentials Mens Slim Fit Turtleneck Shirt Black X-Large**Amazon Essentials**$16.55**312 rev1y ago](https://www.amazon.com/dp/B0DMWWNTTP) [![Hrbtens Men Casual Turtleneck Slim Fit Basic Tops Lightweight Thin Pullover Sweater Long Sleeve Underwear Male Blouse T-Shirt Blue](https://m.media-amazon.com/images/I/31FoMIpmoiL.jpg)**Hrbtens Men Casual Turtleneck Slim Fit Basic Tops Lightweight Thin Pullover Sweater Long Sleeve Underwear Male Blouse T-Shirt Blue**Hrbtens**$11.80**442 rev1y ago](https://www.amazon.com/dp/B0FF9WXKX7) [![COOFANDY Mock Turtleneck for Men Heavy Weight Cotton Short Sleeve Mock Neck Shirt Dress Casual Stretch T-Shirts Basic Regular Shirt Tops Black](https://m.media-amazon.com/images/I/41qSG78ZnGL.jpg)**COOFANDY Mock Turtleneck for Men Heavy Weight Cotton Short Sleeve Mock Neck Shirt Dress Casual Stretch T-Shirts Basic Regular Shirt Tops Black**COOFANDY**$16.48**489 rev1y ago](https://www.amazon.com/dp/B0F1TTV9DH) [![Mens Mock Turtleneck Short Sleeve Soft Lightweight Casual Basic T-Shirts Solid Pullover Tops Black](https://m.media-amazon.com/images/I/31ox6SFkuGL.jpg)**Mens Mock Turtleneck Short Sleeve Soft Lightweight Casual Basic T-Shirts Solid Pullover Tops Black**Lexiart**$16.36**320 rev1y ago](https://www.amazon.com/dp/B0DT4222R9) [![Sailwind Mens Mock Turtleneck Long Sleeve T Shirts Basic Slim Fit Pullover Sweater Thermal Lightweight Tees Black](https://m.media-amazon.com/images/I/318b8YFiTiL.jpg)**Sailwind Mens Mock Turtleneck Long Sleeve T Shirts Basic Slim Fit Pullover Sweater Thermal Lightweight Tees Black**Sailwind**$14.92**380 rev1y ago](https://www.amazon.com/dp/B0DC6RWSLS)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Amazon Essentials Mens Long-Sleeve Soft Touch Cotton Blend Turtleneck Sweater Black X-Small](https://m.media-amazon.com/images/I/41PloQae9DL.jpg)**Amazon Essentials Mens Long-Sleeve Soft Touch Cotton Blend Turtleneck Sweater Black X-Small**Amazon Essentials**$26.23**4.5★**▲ 222%**](https://www.amazon.com/dp/B086175H3V) [![Amazon Essentials Mens Slim Fit Turtleneck Shirt Black X-Large](https://m.media-amazon.com/images/I/31wzxHgNfBL.jpg)**Amazon Essentials Mens Slim Fit Turtleneck Shirt Black X-Large**Amazon Essentials**$16.55**4.4★**▲ 196%**](https://www.amazon.com/dp/B0DMWWNTTP) [![Amazon Essentials Mens Long-Sleeve Soft Touch Cotton Blend Turtleneck Sweater Black XX-Large](https://m.media-amazon.com/images/I/41PloQae9DL.jpg)**Amazon Essentials Mens Long-Sleeve Soft Touch Cotton Blend Turtleneck Sweater Black XX-Large**Amazon Essentials**$25.63**4.5★**▲ 171%**](https://www.amazon.com/dp/B086178LW7) [![COOFANDY Mens Mock Turtleneck Sweater Short Sleeve Casual Basic Tops Ribbed Knit Pullover Solid Tee All Black Small](https://m.media-amazon.com/images/I/41aEjkUpJwL.jpg)**COOFANDY Mens Mock Turtleneck Sweater Short Sleeve Casual Basic Tops Ribbed Knit Pullover Solid Tee All Black Small**COOFANDY**$24.15**4.6★**▲ 166%**](https://www.amazon.com/dp/B0CZ6SDWC4) [![Hrbtens Men Casual Turtleneck Slim Fit Basic Tops Lightweight Thin Pullover Sweater Long Sleeve Underwear Male Blouse T-Shirt Blue](https://m.media-amazon.com/images/I/31FoMIpmoiL.jpg)**Hrbtens Men Casual Turtleneck Slim Fit Basic Tops Lightweight Thin Pullover Sweater Long Sleeve Underwear Male Blouse T-Shirt Blue**Hrbtens**$11.80**4.3★**▲ 132%**](https://www.amazon.com/dp/B0FF9WXKX7)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -68.7% search growth over the last 90 days.

23K18KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Feb, Nov, Dec · busiest ÷ quietest = 8.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**31%

*“Excellent fit”*

**Quality-Overall**14%

*“Good Quality”*

**Material Quality**9%

*“Material feels comfortable however I would order a size or perhaps two sizes larger”*

**Comfort-Overall**9%

*“Very comfortable”*

**Value For Money**5%

*“Worth it”*

**Warmth**4%

*“It kept me warm”*

**Soft Feel**3%

*“Nice and soft”*

**Color**3%

*“Color is perfect”*

**Stretchability/Expandability/Elasticity**2%

*“Fabric is stretchy”*

**Thickness**2%

*“Good fit, thicker cloth”*

### **What buyers complain about **

**Size-Overall**24%

*“Too short”*

**Neck Fit**14%

*“Neck is WAY to long”*

**Material Quality**8%

*“Shirt material”*

**Quality-Overall**4%

*“The quality feels a bit lacks Its flimsy”*

**Sleeve Fit**3%

*“Nice sweater, fits perfectly except for the sleeves, they are a bit too long”*

**Collar Quality**2%

*“Collar is weak”*

**Stain Resistance**2%

*“Recieved the product with bleach stains and ruined”*

**Thin**2%

*“Very thin”*

**Value For Money**2%

*“not so pricey”*

**Color**1%

*“I did get the appropriate color its really hard to measure up black”*

### **Top return reasons **

**Size-Overall**52%

**Material Quality**9%

**Neck Fit**7%

**Chest Fit**5%

**Sleeve Fit**4%

**Thin**3%

**Advertised Vs Actual Product**3%

**Length**2%

**Shoulder Fit**2%

**Quality-Overall**2%