---
title: "mario costume women — Niche Verdict: Worth a look (50/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/mario-costume-women"
last_updated: "2026-07-14T01:16:27.344Z"
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meta:
  description: "mario costume women shows a sweet-spot price point ($33.80 avg), but a small market ($31K/yr) keeps it on the watch list."
  "og:description": "mario costume women shows a sweet-spot price point ($33.80 avg), but a small market ($31K/yr) keeps it on the watch list."
  "og:title": "mario costume women — Niche Verdict: Worth a look (50/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **mario costume women**

**Worth a look**

Shows a sweet-spot price point ($33.80 avg), but a small market ($31K/yr) keeps it on the watch list.

Market size 8Growth 28Conversion 10Competition 79Returns 14Price range 90Avg price 95Brand share 87Review moat 86Quality gap 82

**Avg price**

**Incredible****$33.80**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.71–$89.71**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****48%**

top-5 brand share — no brand owns this niche

**Review moat**

**Great****274.55**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Competition**

**Great****36%**

top-5 click share — an open shelf

**Growth**

**Okay****+2.3%**

90-day search growth — must beat 0% to launch

**Returns**

**Bad****8.6%**

return rate — above 6% kills the launch gate

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$31K**

$31K/yr · 112K searches

## **Competition**

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

**Brands**

**26 **▲rising

**Sellers**

**58**

**Top-5 brand share**

**48%**

**Open market**

**44%**

- SAZAC12% - Leg Avenue11% - Disguise10% - Orion Costumes8% - GIVDDAE8% - Helynwell8%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$1K8%$2K12%$4K16%$5K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 40 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Super Mario Bros Kigurumi Onesie (Mario) (One Size)](https://m.media-amazon.com/images/I/41RsYGqOW7L.jpg)**Super Mario Bros Kigurumi Onesie (Mario) (One Size)**SAZAC**$89.71**3.9★12 rev](https://www.amazon.com/dp/B0BY1SV9TC) [2![Disguise Womens Mario Skirt Version Adult Red/Blue X-Large/ 18-20 Plus](https://m.media-amazon.com/images/I/41Ph+Lk8cFL.jpg)**Disguise Womens Mario Skirt Version Adult Red/Blue X-Large/ 18-20 Plus**Disguise**$87.50**4.2★557 rev](https://www.amazon.com/dp/B00T43QFLC) [3![For G and PL Women Halloween Elastic Waist Maryo Short Puff Sleeve Tunic Dress Cosplay Party Holiday Aline Costume Hero Blue XL](https://m.media-amazon.com/images/I/416aHXaCdTL.jpg)**For G and PL Women Halloween Elastic Waist Maryo Short Puff Sleeve Tunic Dress Cosplay Party Holiday Aline Costume Hero Blue XL**For G and PL**$17.78**4.2★62 rev](https://www.amazon.com/dp/B0FN444PRQ) [4![Leg Avenue womens Adult Sized Costumes Red/Blue Small US](https://m.media-amazon.com/images/I/41Ts+ma2enL.jpg)**Leg Avenue womens Adult Sized Costumes Red/Blue Small US**Leg Avenue**$55.54**4.2★92 rev](https://www.amazon.com/dp/B08SJ29PZ6) [5![7 Pcs Halloween Cosplay Costumes Accessories Set for Women Plumber Costume Outfit Cosplay Party Tutu Hat Suspenders Mustaches Gloves Buttons for Adults Red](https://m.media-amazon.com/images/I/41U2ZFyYtDL.jpg)**7 Pcs Halloween Cosplay Costumes Accessories Set for Women Plumber Costume Outfit Cosplay Party Tutu Hat Suspenders Mustaches Gloves Buttons for Adults Red**GIVDDAE**$19.92**4.0★14 rev](https://www.amazon.com/dp/B0GL4FH9MD)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Oumbivil Adult Women Funny](https://m.media-amazon.com/images/I/01RmK+J4pJL.gif)**Oumbivil Adult Women Funny**Oumbivil**$19.95**0 rev2mo ago](https://www.amazon.com/dp/B0GZ3D6K19) [![Oumbivil Photo Booth Costume Props](https://m.media-amazon.com/images/I/01RmK+J4pJL.gif)**Oumbivil Photo Booth Costume Props**Oumbivil**$16.98**0 rev2mo ago](https://www.amazon.com/dp/B0GZ2KTG2J) [![Dxvsaxi Womens Super Plumber Halloween Dress Casual Character Video Game Fancy Print Party Dress XL](https://m.media-amazon.com/images/I/51Z3-8HU9CL.jpg)**Dxvsaxi Womens Super Plumber Halloween Dress Casual Character Video Game Fancy Print Party Dress XL**Dxvsaxi**$23.56**10 rev3mo ago](https://www.amazon.com/dp/B0GWL9J826) [![WinPion Princess Costume Women Adult Princess Dress Halloween Costume with Accessories Party Dress Up (S)](https://m.media-amazon.com/images/I/410HFlsdfRL.jpg)**WinPion Princess Costume Women Adult Princess Dress Halloween Costume with Accessories Party Dress Up (S)**WinPion**$27.22**14 rev4mo ago](https://www.amazon.com/dp/B0GS55CQ1G) [![7 Pcs Halloween Cosplay Costumes Accessories Set for Women Plumber Costume Outfit Cosplay Party Tutu Hat Suspenders Mustaches Gloves Buttons for Adults Red](https://m.media-amazon.com/images/I/41U2ZFyYtDL.jpg)**7 Pcs Halloween Cosplay Costumes Accessories Set for Women Plumber Costume Outfit Cosplay Party Tutu Hat Suspenders Mustaches Gloves Buttons for Adults Red**GIVDDAE**$19.92**14 rev5mo ago](https://www.amazon.com/dp/B0GL4FH9MD)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Oumbivil Adult Women Funny](https://m.media-amazon.com/images/I/01RmK+J4pJL.gif)**Oumbivil Adult Women Funny**Oumbivil**$19.95**0.0★**▲ 722%**](https://www.amazon.com/dp/B0GZ3D6K19) [![Dxvsaxi Womens Super Plumber Halloween Dress Casual Character Video Game Fancy Print Party Dress XL](https://m.media-amazon.com/images/I/51Z3-8HU9CL.jpg)**Dxvsaxi Womens Super Plumber Halloween Dress Casual Character Video Game Fancy Print Party Dress XL**Dxvsaxi**$23.56**4.3★**▲ 709%**](https://www.amazon.com/dp/B0GWL9J826) [![Halloween Costume for Women Dress up Halloween Cosplay Outfit with Hat (L)](https://m.media-amazon.com/images/I/41EGSfQBOiL.jpg)**Halloween Costume for Women Dress up Halloween Cosplay Outfit with Hat (L)**Helynwell**$29.53**0.0★**▲ 703%**](https://www.amazon.com/dp/B0GL8H81NV) [![Avidlove Sexy Cosplay Lingerie for Women Halloween Costume Sleeveless Party Bodysuits (S M L) Green](https://m.media-amazon.com/images/I/41i1HIbDApL.jpg)**Avidlove Sexy Cosplay Lingerie for Women Halloween Costume Sleeveless Party Bodysuits (S M L) Green**Avidlove**$14.94**4.3★**▲ 696%**](https://www.amazon.com/dp/B0FGDJ34VV) [![Avidlove Women Mini Skirt Lingerie Cosplay Outfit Role Playing Skirt Red XXL](https://m.media-amazon.com/images/I/31PaiqyLa9L.jpg)**Avidlove Women Mini Skirt Lingerie Cosplay Outfit Role Playing Skirt Red XXL**Avidlove**$16.58**4.5★**▲ 682%**](https://www.amazon.com/dp/B088TG6WWZ)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +2.3% search growth over the last 90 days.

90K70KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 214.9×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**20%

*“worth the money”*

**Size-Overall**16%

*“Fits well”*

**Quality-Overall**16%

*“It's definitely costume quality”*

**Fun/Entertainment Experience**7%

*“Can be enjoyed by two children”*

**Comfort-Overall**7%

*“Comfortable and well made”*

**Color**4%

*“The colors were bright”*

**Waist Fit**3%

*“I was pleasantly surprised that the tutu actually fit my waist thanks to the stretchy waistband”*

**Material Quality**3%

*“The material is what you can expect for a costume”*

**Adjustability/Rotatability/Reclining**3%

*“It adjusts easily”*

**Advertised Vs Actual Product**3%

*“They also looked exactly as they should”*

### **What buyers complain about **

**Size-Overall**41%

*“Smaller than expected”*

**Quality-Overall**9%

*“quality isn't great”*

**Stretchability/Expandability/Elasticity**6%

*“The waist doesn't have a ton of stretch so if you want a looser fit”*

**Durability**6%

*“broke after one try”*

**Ease Of Cleaning**5%

*“the pair I did receive were dirty”*

**Thickness**4%

*“The fur is very thin”*

**Material Quality**2%

*“the material is super cheap the buttons had to be sewn on”*

**Machine Wash Suitability**2%

*“there was a chemically smell so I had to wash them before use”*

**Strap/String Quality**1%

*“The clips of the suspenders dont clip right”*

**Fastener Quality**1%

*“The buttons are actually little pins”*

### **Top return reasons **

**Size-Overall**59%

**Quality-Overall**6%

**Advertised Vs Actual Product**5%

**Value For Money**4%

**Length**4%

**Product Condition**4%

**Material Quality**3%

**Waist Fit**2%

**Defective Material/Parts**2%

**Thin**2%