---
title: "lululemon hats for women — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/lululemon-hats-for-women"
last_updated: "2026-07-13T23:28:26.790Z"
locale: en
meta:
  description: "lululemon hats for women shows a sweet-spot price point ($25.22 avg), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list."
  "og:description": "lululemon hats for women shows a sweet-spot price point ($25.22 avg), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list."
  "og:title": "lululemon hats for women — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
---

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# **lululemon hats for women**

**Worth a look**

Shows a sweet-spot price point ($25.22 avg), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.

Market size 50Growth 67Conversion 16Competition 82Returns 44Price range 82Avg price 95Brand share 13Review moat 37Quality gap 33

**Avg price**

**Incredible****$25.22**

avg listing price — sweet spot $15–$100

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Price range**

**Great****$10.87–$37.28**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+46.7%**

90-day search growth — must beat 0% to launch

**Market size**

**Good****$285K**

$285K/yr · 896K searches

**Returns**

**Okay****3.7%**

return rate — above 6% kills the launch gate

**Review moat**

**Okay****2,801.66**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.3%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

## **Competition**

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

**Brands**

**10 **▲rising

**Sellers**

**136**

**Top-5 brand share**

**95%**

**Open market**

**3%**

- Nike78% - adidas8% - Sprints4% - Born to Love3% - TOP-EX2% - MISSION2% - Open — no brand owns it (4 brands, 3%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$11K8%$23K12%$34K16%$46K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 59 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Nike Classic Fit Hat](https://m.media-amazon.com/images/I/31D-RD-RMwL.jpg)**Nike Classic Fit Hat**Nike**$26.15**4.6★2,932 rev](https://www.amazon.com/dp/B00CBMSNW2) [2![Nike Dri-Fit Club Unstructured Featherlight Cap Black/White Small/Medium](https://m.media-amazon.com/images/I/31gbifqXyzL.jpg)**Nike Dri-Fit Club Unstructured Featherlight Cap Black/White Small/Medium**Nike**$24.05**4.3★361 rev](https://www.amazon.com/dp/B0CP88JG16) [3![Nike Golf - Dri-FIT Swoosh Perforated Cap Black](https://m.media-amazon.com/images/I/31koiz6uC0L.jpg)**Nike Golf - Dri-FIT Swoosh Perforated Cap Black**Nike**$35.45**4.6★7,547 rev](https://www.amazon.com/dp/B005HJO52I) [4![Nike Mens Golf - Dri-fit Swoosh Perforated Cap White Hat White](https://m.media-amazon.com/images/I/2182eTLeqlL.jpg)**Nike Mens Golf - Dri-fit Swoosh Perforated Cap White Hat White**Nike**$36.69**4.6★1,543 rev](https://www.amazon.com/dp/B005HJO87K) [5![Nike Club Unstructured Swoosh Cap White/White Small/Medium](https://m.media-amazon.com/images/I/21DE1VDhjcL.jpg)**Nike Club Unstructured Swoosh Cap White/White Small/Medium**Nike**$24.79**4.8★562 rev](https://www.amazon.com/dp/B0F1FNBFPL)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![TOP-EX Womens Cooling Baseball Cap High Ponytail Hole Summer UV Protection Sun Hat for Running Golf Tennis Lightweight Foldable White M/L](https://m.media-amazon.com/images/I/41IwNXwMCGL.jpg)**TOP-EX Womens Cooling Baseball Cap High Ponytail Hole Summer UV Protection Sun Hat for Running Golf Tennis Lightweight Foldable White M/L**TOP-EX**$22.99**51 rev4mo ago](https://www.amazon.com/dp/B0GPN6VZK3) [![TOP-EX Womens Cooling High Ponytail Hole Baseball Cap Summer UV Protection Sun Hat for Running Walking Golf Tennis Lightweight Foldable Green M/L](https://m.media-amazon.com/images/I/41hKzuKGljL.jpg)**TOP-EX Womens Cooling High Ponytail Hole Baseball Cap Summer UV Protection Sun Hat for Running Walking Golf Tennis Lightweight Foldable Green M/L**TOP-EX**$22.81**51 rev6mo ago](https://www.amazon.com/dp/B0GG9VRHXQ) [![adidas Womens Saturday Hat Relaxed Fit Strapback Baseball Cap Off White/Crystal Linen Beige/3 OSFA](https://m.media-amazon.com/images/I/31WS3Qw84tL.jpg)**adidas Womens Saturday Hat Relaxed Fit Strapback Baseball Cap Off White/Crystal Linen Beige/3 OSFA**adidas**$17.94**9,553 rev7mo ago](https://www.amazon.com/dp/B0F3RRFVZM) [![Nike Dri-FIT Club Unstructured Featherlight Cap Midnight Navy/White/White 1SIZE](https://m.media-amazon.com/images/I/21vqznJJDfL.jpg)**Nike Dri-FIT Club Unstructured Featherlight Cap Midnight Navy/White/White 1SIZE**Nike**$26.28**361 rev9mo ago](https://www.amazon.com/dp/B0F6CRWFJ7) [![Nike Dri-FIT Club Structured Swoosh Cap Photon Dust/Black 1SIZE](https://m.media-amazon.com/images/I/31aYYXvmSuL.jpg)**Nike Dri-FIT Club Structured Swoosh Cap Photon Dust/Black 1SIZE**Nike**$26.28**900 rev10mo ago](https://www.amazon.com/dp/B0FQHSTQ9F)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Born to Love Baby Hats -Toddler Boy Outfit - Infant Sun Hat - Toddler Baseball Hat Newborn Youth Flat Brim Mesh Trucker Surf SkateBro Fitted Beach Cap Gorros para Bebes (M 2-5 Years Gray)](https://m.media-amazon.com/images/I/41jiUEBRROL.jpg)**Born to Love Baby Hats -Toddler Boy Outfit - Infant Sun Hat - Toddler Baseball Hat Newborn Youth Flat Brim Mesh Trucker Surf SkateBro Fitted Beach Cap Gorros para Bebes (M 2-5 Years Gray)**Born to Love**$25.60**4.8★**▲ 62%**](https://www.amazon.com/dp/B06Y54RW6W) [![Nike Dri-FIT Club Structured Swoosh Cap Photon Dust/Black 1SIZE](https://m.media-amazon.com/images/I/31aYYXvmSuL.jpg)**Nike Dri-FIT Club Structured Swoosh Cap Photon Dust/Black 1SIZE**Nike**$26.28**4.6★**▲ 62%**](https://www.amazon.com/dp/B0FQHSTQ9F) [![TOP-EX Womens Cooling High Ponytail Hole Baseball Cap Summer UV Protection Sun Hat for Running Walking Golf Tennis Lightweight Foldable Green M/L](https://m.media-amazon.com/images/I/41hKzuKGljL.jpg)**TOP-EX Womens Cooling High Ponytail Hole Baseball Cap Summer UV Protection Sun Hat for Running Walking Golf Tennis Lightweight Foldable Green M/L**TOP-EX**$22.81**4.2★**▲ 62%**](https://www.amazon.com/dp/B0GG9VRHXQ) [![Nike Club Unstructured Futura Wash Cap Black/White Medium/Large](https://m.media-amazon.com/images/I/31Fcw7Ms7uL.jpg)**Nike Club Unstructured Futura Wash Cap Black/White Medium/Large**Nike**$24.92**4.6★**▲ 61%**](https://www.amazon.com/dp/B0CCSL9TPY) [![Born to Love Baby Hats -Toddler Boy Outfit - Infant Sun Hat - Toddler Baseball Hat Newborn Youth Flat Brim Mesh Trucker Surf SkateBro Fitted Beach Cap Gorros para Bebes (M 2-5 Years BlackKH)](https://m.media-amazon.com/images/I/41ZYKLK79cL.jpg)**Born to Love Baby Hats -Toddler Boy Outfit - Infant Sun Hat - Toddler Baseball Hat Newborn Youth Flat Brim Mesh Trucker Surf SkateBro Fitted Beach Cap Gorros para Bebes (M 2-5 Years BlackKH)**Born to Love**$25.55**4.8★**▲ 60%**](https://www.amazon.com/dp/B06Y5L4SLW)

**~~View all trending →~~**

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**23%

*“FITS NICE”*

**Quality-Overall**16%

*“Good product quality”*

**Comfort-Overall**10%

*“It's comfortable”*

**Breathability**5%

*“breathes well”*

**Weight Light**5%

*“Lightweight and comfortable”*

**Value For Money**5%

*“Worth the money”*

**Advertised Vs Actual Product**4%

*“Does the job”*

**Color**4%

*“Great color”*

**Material Quality**3%

*“Great comfort the material is nice great value”*

**Shape/Style**3%

*“Stylish”*

### **What buyers complain about **

**Size-Overall**35%

*“Too small”*

**Material Quality**9%

*“Material is cheap”*

**Quality-Overall**9%

*“for it being an Adidas branded hat I'm very disappointed in the quality especially since it cost $20.00+”*

**Durability**4%

*“it wouldnt last me a week”*

**Color**3%

*“Dark Blue NOT Black”*

**Shape/Style**3%

*“weird shape”*

**Value For Money**3%

*“Not worth the money”*

**Wrinkles**2%

*“Wrinkled mess”*

**Hard Feel**2%

*“It is tough”*

**Strength**2%

*“flimsy”*

### **Top return reasons **

**Size-Overall**67%

**Material Quality**5%

**Color**5%

**Advertised Vs Actual Product**4%

**Shape/Style**4%

**Value For Money**2%

**Length**2%

**Quality-Overall**2%

**Neck Fit**1%

**Strength**1%