---
title: "lapis lazuli bracelet — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/lapis-lazuli-bracelet"
last_updated: "2026-07-14T02:24:24.864Z"
locale: en
meta:
  description: "a small market ($39K/yr) — lapis lazuli bracelet doesn't clear our bar today."
  "og:description": "a small market ($39K/yr) — lapis lazuli bracelet doesn't clear our bar today."
  "og:title": "lapis lazuli bracelet — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **lapis lazuli bracelet**

**Skip it**

A small market ($39K/yr) — this niche doesn't clear our bar today.

Market size 10Growth 23Conversion 23Competition 40Returns 49Price range 82Avg price 85Brand share 45Review moat 82Quality gap 37

**Avg price**

**Great****$18.91**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****356.64**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$5.79–$61.27**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Okay****3.2%**

return rate — above 6% kills the launch gate

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-4.9%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$39K**

$39K/yr · 111K searches

## **Competition**

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**15 **▼falling

**Sellers**

**17**

**Top-5 brand share**

**78%**

**Open market**

**18%**

- LPBeads32% - Cherry Tree Collection19% - BANANE LAB15% - M SHUYUN7% - Lit Wall5% - COAI4% - Open — no brand owns it (9 brands, 18%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$4K20%$8K30%$12K40%$15K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![LPBeads Handmade Natural Gemstone Stretch Elastic 10mm Lapis Lazuli Bracelet Healing Crystal Round Stone Beads Jewelry Gifts for Women Men](https://m.media-amazon.com/images/I/51xF+Cj-WOL.jpg)**LPBeads Handmade Natural Gemstone Stretch Elastic 10mm Lapis Lazuli Bracelet Healing Crystal Round Stone Beads Jewelry Gifts for Women Men**LPBeads**$10.21**4.5★1,456 rev](https://www.amazon.com/dp/B0DXPWNKH1) [2![Cherry Tree Collection Blue Lapis Lazuli Bracelet 8mm Round Beads Medium](https://m.media-amazon.com/images/I/41IZ5ZqDEIL.jpg)**Cherry Tree Collection Blue Lapis Lazuli Bracelet 8mm Round Beads Medium**Cherry Tree Collection**$13.78**4.5★3,100 rev](https://www.amazon.com/dp/B07NRV8W4S) [3![BANANE LAB Lapis Lazuli Bracelet 8mm Natural Beads Fits 6.5 Wrist](https://m.media-amazon.com/images/I/41iMziVjzQL.jpg)**BANANE LAB Lapis Lazuli Bracelet 8mm Natural Beads Fits 6.5 Wrist**BANANE LAB**$9.75**4.7★224 rev](https://www.amazon.com/dp/B0DQWTY8PF) [4![LPBeads 4mm Lapis Lazuli Tiny Beaded Bracelets For Women Energy Gem Charm Jewelry Adjustable Bracelet Gifts for Mom Daughter Wife Coworkers Friends Bestie](https://m.media-amazon.com/images/I/51O4E4GbBhL.jpg)**LPBeads 4mm Lapis Lazuli Tiny Beaded Bracelets For Women Energy Gem Charm Jewelry Adjustable Bracelet Gifts for Mom Daughter Wife Coworkers Friends Bestie**LPBeads**$9.80**4.1★111 rev](https://www.amazon.com/dp/B0FFRNSQZC) [5![M SHUYUN Mens Beaded Bracelets 8mm/10mm Elastic Adjustable Link Bracelet with Natural Gemstone Gifts for Men Anniversary Christmas and Thanksgiving Lapis Lazuli/Obsidian/Silver Sheen Obsidian.](https://m.media-amazon.com/images/I/315jgO2ixTL.jpg)**M SHUYUN Mens Beaded Bracelets 8mm/10mm Elastic Adjustable Link Bracelet with Natural Gemstone Gifts for Men Anniversary Christmas and Thanksgiving Lapis Lazuli/Obsidian/Silver Sheen Obsidian.**M SHUYUN**$18.98**4.6★43 rev](https://www.amazon.com/dp/B0FF9WYHHM)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Aluckiss 6mm Lapis Lazuli Bracelet for Women Men Natural Round Beaded Stone Healing Stretch Bracelets Elastic Handmade Polished Gemstone Beads Bracelet](https://m.media-amazon.com/images/I/31rszYZOhUL.jpg)**Aluckiss 6mm Lapis Lazuli Bracelet for Women Men Natural Round Beaded Stone Healing Stretch Bracelets Elastic Handmade Polished Gemstone Beads Bracelet**Aluckiss**$9.90**73 rev2mo ago](https://www.amazon.com/dp/B0GL81NFN9) [![Bivei 6mm Lapis lazuli Crystal Stretch Bracelets for Women Handmade Natural Stone Beaded Bracelet Yoga Protection Jewelry Gift](https://m.media-amazon.com/images/I/51tYrxY7kqL.jpg)**Bivei 6mm Lapis lazuli Crystal Stretch Bracelets for Women Handmade Natural Stone Beaded Bracelet Yoga Protection Jewelry Gift**Bivei**$13.86**15 rev3mo ago](https://www.amazon.com/dp/B0GSPWV479) [![Mrcaois Lapis Lazuli Bracelet for Men Blue lapis lazuli stone Womens Leather Bracelet Braided MultiLayer Stainless Steel Buckle 8.3in](https://m.media-amazon.com/images/I/41GJoLSP6UL.jpg)**Mrcaois Lapis Lazuli Bracelet for Men Blue lapis lazuli stone Womens Leather Bracelet Braided MultiLayer Stainless Steel Buckle 8.3in**Mrcaois**$39.68**42 rev6mo ago](https://www.amazon.com/dp/B0GG4HBCH5) [![BANANE LAB Lapis Lazuli Beaded Bracelet with Mystery Polished Crystal Pendant - 6mm Real Natural Gemstone Beads for Women Men - Wisdom Truth Intuition Gift for Her him - Fits 6.0 Wrist](https://m.media-amazon.com/images/I/31PboI8engL.jpg)**BANANE LAB Lapis Lazuli Beaded Bracelet with Mystery Polished Crystal Pendant - 6mm Real Natural Gemstone Beads for Women Men - Wisdom Truth Intuition Gift for Her him - Fits 6.0 Wrist**BANANE LAB**$8.73**46 rev6mo ago](https://www.amazon.com/dp/B0GF6BWFLG) [![COAI Lapis Lazuli Bracelet for Men Layered Blue Stone Heishi Beads Bracelet for Men L](https://m.media-amazon.com/images/I/31EgNjP81hL.jpg)**COAI Lapis Lazuli Bracelet for Men Layered Blue Stone Heishi Beads Bracelet for Men L**COAI**$23.22**68 rev9mo ago](https://www.amazon.com/dp/B0FT33Y4WB)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Aluckiss 6mm Lapis Lazuli Bracelet for Women Men Natural Round Beaded Stone Healing Stretch Bracelets Elastic Handmade Polished Gemstone Beads Bracelet](https://m.media-amazon.com/images/I/31rszYZOhUL.jpg)**Aluckiss 6mm Lapis Lazuli Bracelet for Women Men Natural Round Beaded Stone Healing Stretch Bracelets Elastic Handmade Polished Gemstone Beads Bracelet**Aluckiss**$9.90**4.4★**▲ 62%**](https://www.amazon.com/dp/B0GL81NFN9) [![BANANE LAB Lapis Lazuli Beaded Bracelet with Mystery Polished Crystal Pendant - 6mm Real Natural Gemstone Beads for Women Men - Wisdom Truth Intuition Gift for Her him - Fits 6.0 Wrist](https://m.media-amazon.com/images/I/31PboI8engL.jpg)**BANANE LAB Lapis Lazuli Beaded Bracelet with Mystery Polished Crystal Pendant - 6mm Real Natural Gemstone Beads for Women Men - Wisdom Truth Intuition Gift for Her him - Fits 6.0 Wrist**BANANE LAB**$8.73**4.8★**▲ 62%**](https://www.amazon.com/dp/B0GF6BWFLG) [![Bivei 6mm Lapis lazuli Crystal Stretch Bracelets for Women Handmade Natural Stone Beaded Bracelet Yoga Protection Jewelry Gift](https://m.media-amazon.com/images/I/51tYrxY7kqL.jpg)**Bivei 6mm Lapis lazuli Crystal Stretch Bracelets for Women Handmade Natural Stone Beaded Bracelet Yoga Protection Jewelry Gift**Bivei**$13.86**4.8★**▲ 62%**](https://www.amazon.com/dp/B0GSPWV479) [![BANANE LAB Lapis Lazuli Beaded Bracelet with Mystery Polished Crystal Pendant - 4mm Real Natural Gemstone Beads for Women Men - Wisdom Truth Intuition Gift for Her him - Fits 6.75 Wrist](https://m.media-amazon.com/images/I/31m+GTuUM2L.jpg)**BANANE LAB Lapis Lazuli Beaded Bracelet with Mystery Polished Crystal Pendant - 4mm Real Natural Gemstone Beads for Women Men - Wisdom Truth Intuition Gift for Her him - Fits 6.75 Wrist**BANANE LAB**$5.79**4.2★**▲ 48%**](https://www.amazon.com/dp/B0F8P1W6D8) [![BANANE LAB Lapis Lazuli Beaded Bracelet with Mystery Polished Crystal Pendant - 8mm Real Natural Gemstone Beads for Men Women - Wisdom Truth Intuition Gift for Her him - Fits 6.75 Wrist](https://m.media-amazon.com/images/I/41-h7NwkUsL.jpg)**BANANE LAB Lapis Lazuli Beaded Bracelet with Mystery Polished Crystal Pendant - 8mm Real Natural Gemstone Beads for Men Women - Wisdom Truth Intuition Gift for Her him - Fits 6.75 Wrist**BANANE LAB**$9.37**4.6★**▲ 41%**](https://www.amazon.com/dp/B0F8P16KCJ)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -4.9% search growth over the last 90 days.

10K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.1×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**18%

*“Good quality”*

**Color**15%

*“Color is vet pretty”*

**Advertised Vs Actual Product**11%

*“was just like the picture”*

**Size-Overall**8%

*“Ordering by size guarantees a perfect fit”*

**Value For Money**7%

*“very affordable”*

**Durability**4%

*“Durable”*

**Gifting Purpose**4%

*“The free gift was a BIG surprise and very pretty”*

**Precious Gemstone**4%

*“Love the unique combination of stones in a crystal bracelet”*

**Strength**4%

*“Nice & sturdy”*

**Comfort-Overall**3%

*“Stylish and Comfortable”*

### **What buyers complain about **

**Size-Overall**20%

*“it might fit a little tight”*

**Color**9%

*“Product is mostly solid blue with not minimal grain, making it look cheap and fake”*

**Durability**8%

*“The band broke within 90 days”*

**Ease Of Use**8%

*“off is tedious”*

**Stretchability/Expandability/Elasticity**7%

*“Great bracelet, just wish the elastic was better”*

**Advertised Vs Actual Product**4%

*“Not as pictured”*

**Quality-Overall**4%

*“not great quality”*

**Value For Money**3%

*“Not worth the penny I put next to it for scale”*

**Weight Heavy**3%

*“Its a little heavy to wear for a long period of time, though”*

### **Top return reasons **

**Size-Overall**28%

**Wrist Fit**14%

**Advertised Vs Actual Product**13%

**Color**13%

**Width**7%

**Quality-Overall**7%

**Defective Material/Parts**4%

**Strap/String Quality**2%

**Stiffness**2%

**Ease Of Use**1%