---
title: "korean hat — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/korean-hat"
last_updated: "2026-07-14T00:36:37.946Z"
locale: en
meta:
  description: "korean hat shows a sweet-spot price point ($22.71 avg), but a small market ($77K/yr) keeps it on the watch list."
  "og:description": "korean hat shows a sweet-spot price point ($22.71 avg), but a small market ($77K/yr) keeps it on the watch list."
  "og:title": "korean hat — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **korean hat**

**Worth a look**

Shows a sweet-spot price point ($22.71 avg), but a small market ($77K/yr) keeps it on the watch list.

Market size 19Growth 25Conversion 22Competition 78Returns 19Price range 80Avg price 94Brand share 89Review moat 58Quality gap 82

**Avg price**

**Great****$22.71**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****46%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****$6.10–$52.44**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****37%**

top-5 click share — an open shelf

**Review moat**

**Good****1,163.95**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-1.0%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$77K**

$77K/yr · 191K searches

**Returns**

**Bad****7.3%**

return rate — above 6% kills the launch gate

## **Competition**

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

**Brands**

**29 **▲rising

**Sellers**

**38**

**Top-5 brand share**

**46%**

**Open market**

**49%**

- Muellery16% - Luielle11% - DRIONO7% - CAMOLAND6% - WHITE SANDS MOJA6% - DEO GLOBAL5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$6K12%$9K16%$12K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 38 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Korean Drama Kingdom Hat Chosun Dynasty Traditional Hats (Large Black(Heuklib))](https://m.media-amazon.com/images/I/31qwfS0KGxL.jpg)**Korean Drama Kingdom Hat Chosun Dynasty Traditional Hats (Large Black(Heuklib))**Muellery**$50.81**3.8★57 rev](https://www.amazon.com/dp/B07N8W85LF) [2![Luielle [1SEC GAT] Quick-Fold Korean Traditional Hat for K-Drama Cosplay Gift & Performance (Black)](https://m.media-amazon.com/images/I/310hj-oGRUL.jpg)**Luielle \[1SEC GAT\] Quick-Fold Korean Traditional Hat for K-Drama Cosplay Gift & Performance (Black)**Luielle**$33.14**4.3★9 rev](https://www.amazon.com/dp/B0FSC529X3) [3![WHITE SANDS MOJA Linen Victorian Bonnet Hat Sun Cap Foldable Summer Visor | NEW Katy | Charcoal](https://m.media-amazon.com/images/I/41WE5sMHKYL.jpg)**WHITE SANDS MOJA Linen Victorian Bonnet Hat Sun Cap Foldable Summer Visor | NEW Katy | Charcoal**WHITE SANDS MOJA**$27.76**4.3★206 rev](https://www.amazon.com/dp/B095FYPM9S) [4![DEO GLOBAL GAT Korean Traditional HAT Gift Halloween Costume Festival Party favers Netflix Drama Kingdom Joseon Dynasty Made in Korea (GAT)](https://m.media-amazon.com/images/I/41YtoGkvwmL.jpg)**DEO GLOBAL GAT Korean Traditional HAT Gift Halloween Costume Festival Party favers Netflix Drama Kingdom Joseon Dynasty Made in Korea (GAT)**DEO GLOBAL**$49.30**4.1★40 rev](https://www.amazon.com/dp/B09L7ZRS6V) [5![Luielle [1SEC GAT] Quick-Fold Korean Traditional Hat for K-Drama Cosplay Gift & Performance (Blue)](https://m.media-amazon.com/images/I/31STGO7XpGL.jpg)**Luielle \[1SEC GAT\] Quick-Fold Korean Traditional Hat for K-Drama Cosplay Gift & Performance (Blue)**Luielle**$31.55**4.3★9 rev](https://www.amazon.com/dp/B0FSCQ1CSS)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![CLeemuziN Reversible Sun Hats for Women Summer Sun Protection Floral Liner Bucket Beach Hat Large Brim Spring Hats Foldable](https://m.media-amazon.com/images/I/41IYUubgHvL.jpg)**CLeemuziN Reversible Sun Hats for Women Summer Sun Protection Floral Liner Bucket Beach Hat Large Brim Spring Hats Foldable**CLeemuziN**$6.10**3 rev6mo ago](https://www.amazon.com/dp/B0GG5BYQKG) [![CLeemuziN Spring Thick Cotton Bucket Hat for Women Back Bowknot Sun Hat for Summer Outdoor Sun Protection Beach Travel Medium](https://m.media-amazon.com/images/I/31LpWUVQPtL.jpg)**CLeemuziN Spring Thick Cotton Bucket Hat for Women Back Bowknot Sun Hat for Summer Outdoor Sun Protection Beach Travel Medium**CLeemuziN**$7.19**3 rev6mo ago](https://www.amazon.com/dp/B0GG4Z9PS1) [![LEESLE Korean Hanbok Gat Hat String Wooden Beaded Strap with Turquoise Brown Beads Traditional Costume Accessory 4 Colors (Ivory)](https://m.media-amazon.com/images/I/41h8pcu7rbL.jpg)**LEESLE Korean Hanbok Gat Hat String Wooden Beaded Strap with Turquoise Brown Beads Traditional Costume Accessory 4 Colors (Ivory)**LEESLE**$21.79**2 rev7mo ago](https://www.amazon.com/dp/B0G6CZMV8V) [![Korean Traditional Gat Hats Stage Performance Hat Idol Cosplay Hat Joseon Dynasty Traditional Hats Theme Cosplay Costume Men Costume Accessory Party Outfits](https://m.media-amazon.com/images/I/21fDjYJdlmL.jpg)**Korean Traditional Gat Hats Stage Performance Hat Idol Cosplay Hat Joseon Dynasty Traditional Hats Theme Cosplay Costume Men Costume Accessory Party Outfits**Generic**$12.64**0 rev7mo ago](https://www.amazon.com/dp/B0G47DMBLS) [![UGPLM Korean Gat Hat Headwear Korean Traditional Hat for Stage Shows Party Halloween for adults](https://m.media-amazon.com/images/I/41cA6MnZUOL.jpg)**UGPLM Korean Gat Hat Headwear Korean Traditional Hat for Stage Shows Party Halloween for adults**UGPLM**$19.78**0 rev8mo ago](https://www.amazon.com/dp/B0FXM7VSS5)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Sunday Afternoons Ultra Adventure Hat - UPF 50+ Sun Hat for Men & Women with Neck Cape Adjustable Fit Breathable Water-Resistant Design for Hiking Fishing or Outdoor Travel Pumice S/M](https://m.media-amazon.com/images/I/31KoE1E00DL.jpg)**Sunday Afternoons Ultra Adventure Hat - UPF 50+ Sun Hat for Men & Women with Neck Cape Adjustable Fit Breathable Water-Resistant Design for Hiking Fishing or Outdoor Travel Pumice S/M**Sunday Afternoons**$52.44**4.7★**▲ 565%**](https://www.amazon.com/dp/B01641ENY2) [![2PCS Wide Brim Sun Visor Hat Women Large UV Protective Golf Beach Cap Design in Korea 1black+1white](https://m.media-amazon.com/images/I/41IXKbW-S0S.jpg)**2PCS Wide Brim Sun Visor Hat Women Large UV Protective Golf Beach Cap Design in Korea 1black+1white**CAMOLAND**$32.70**4.4★**▲ 556%**](https://www.amazon.com/dp/B08VFP1BQL) [![CLeemuziN Reversible Sun Hats for Women Summer Sun Protection Floral Liner Bucket Beach Hat Large Brim Spring Hats Foldable](https://m.media-amazon.com/images/I/41IYUubgHvL.jpg)**CLeemuziN Reversible Sun Hats for Women Summer Sun Protection Floral Liner Bucket Beach Hat Large Brim Spring Hats Foldable**CLeemuziN**$6.10**2.8★**▲ 542%**](https://www.amazon.com/dp/B0GG5BYQKG) [![CLeemuziN Spring Thick Cotton Bucket Hat for Women Back Bowknot Sun Hat for Summer Outdoor Sun Protection Beach Travel Medium](https://m.media-amazon.com/images/I/31LpWUVQPtL.jpg)**CLeemuziN Spring Thick Cotton Bucket Hat for Women Back Bowknot Sun Hat for Summer Outdoor Sun Protection Beach Travel Medium**CLeemuziN**$7.19**3.9★**▲ 541%**](https://www.amazon.com/dp/B0GG4Z9PS1) [![DRIONO Wide Brim Sun Hat Multifunctional UPF 50 Protection Bucket Fishing Hat Cap](https://m.media-amazon.com/images/I/41M2kLp2B-L.jpg)**DRIONO Wide Brim Sun Hat Multifunctional UPF 50 Protection Bucket Fishing Hat Cap**DRIONO**$18.25**4.3★**▲ 526%**](https://www.amazon.com/dp/B089Y7LFPS)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 44 weeks — -1.0% search growth over the last 90 days.

25K15KSpike '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**19%

*“Size & Fit: The fit is comfortable”*

**Quality-Overall**11%

*“Beautifully made”*

**Weight Light**10%

*“The hat is great for outdoor activities and so light”*

**Advertised Vs Actual Product**8%

*“Exactly as described”*

**Comfort-Overall**6%

*“Very comfortable”*

**Value For Money**4%

*“Worth the money”*

**Material Quality**3%

*“It's made out of a good thick material”*

**Suitability Hot Weather**3%

*“Great hat for full sun”*

**Flexibility**3%

*“it's very versatile”*

**Shape/Style**3%

*“youre looking for some stylish”*

### **What buyers complain about **

**Size-Overall**33%

*“Kind of small”*

**Value For Money**8%

*“A bit expensive”*

**Strap/String Quality**7%

*“The string fell off the day after I gave it to my grandson”*

**Advertised Vs Actual Product**5%

*“the description is misleading”*

**Quality-Overall**4%

*“not a high quality hat”*

**Smell**3%

*“the hat had a very strong chemical smell”*

**Velcro Quality**3%

*“the Velcro was still barely hanging on while the front cover became a second skin to my face”*

**Width**2%

*“Not as wide as expected”*

**Adhesion/Stickiness**2%

*“Rips everywhere and weak glue”*

**Thin**2%

*“Cheap and thin”*

### **Top return reasons **

**Size-Overall**59%

**Advertised Vs Actual Product**5%

**Material Quality**5%

**Shape/Style**4%

**Quality-Overall**3%

**Color**3%

**Width**2%

**Length**2%

**Value For Money**2%

**Strength**1%