---
title: "keen boots men — Niche Verdict: Skip it (45/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/keen-boots-men"
last_updated: "2026-07-13T23:21:36.683Z"
locale: en
meta:
  description: "weak search conversion (0.1%) — keen boots men doesn't clear our bar today."
  "og:description": "weak search conversion (0.1%) — keen boots men doesn't clear our bar today."
  "og:title": "keen boots men — Niche Verdict: Skip it (45/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **keen boots men**

**Skip it**

Weak search conversion (0.1%) — this niche doesn't clear our bar today.

Market size 47Growth 15Conversion 2Competition 97Returns 38Price range 33Avg price 62Brand share 34Review moat 42Quality gap 73

**Competition**

**Incredible****14%**

top-5 click share — an open shelf

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****$137.57**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$252K**

$252K/yr · 1.2M searches

**Review moat**

**Okay****2,284.17**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****4.5%**

return rate — above 6% kills the launch gate

**Brand share**

**Okay****85%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$17.32–$265.58**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-20.8%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.1%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.

**Brands**

**22 **▼falling

**Sellers**

**146**

**Top-5 brand share**

**85%**

**Open market**

**12%**

- KEEN Utility44% - Carolina15% - KEEN14% - Irish Setter7% - Carhartt5% - Wolverine3% - Open — no brand owns it (16 brands, 12%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$3K2%$5K3%$8K4%$10K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 218 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![KEEN Utility Mens Gibson Boots (Carbon-Fiber Toe) Belgian/Gum 10 Medium](https://m.media-amazon.com/images/I/41ldjl1-46L.jpg)**KEEN Utility Mens Gibson Boots (Carbon-Fiber Toe) Belgian/Gum 10 Medium**KEEN Utility**$149.12**4.4★220 rev](https://www.amazon.com/dp/B0D83X1FNW) [2![KEEN Utility Mens Flint 2 VersaTREAD Non Slip Mid Height Steel Toe Waterproof Work Boots Black/Dark Shadow 9.5 US](https://m.media-amazon.com/images/I/41QoyO35u3L.jpg)**KEEN Utility Mens Flint 2 VersaTREAD Non Slip Mid Height Steel Toe Waterproof Work Boots Black/Dark Shadow 9.5 US**KEEN Utility**$151.41**4.5★150 rev](https://www.amazon.com/dp/B0F45SH65F) [3![KEEN Utility Mens Flint 2 VersaTREAD Non Slip Mid Height Steel Toe Waterproof Work Boots Black/Dark Shadow 11.5 US](https://m.media-amazon.com/images/I/41QoyO35u3L.jpg)**KEEN Utility Mens Flint 2 VersaTREAD Non Slip Mid Height Steel Toe Waterproof Work Boots Black/Dark Shadow 11.5 US**KEEN Utility**$149.95**4.5★150 rev](https://www.amazon.com/dp/B0F45YFFK3) [4![Carolina 28 Series 8 Composite Toe Waterproof Work Boots for Men - Scubaliner Protection - EH Rated Safety Shoes - Removable Footbed - Brown - 10](https://m.media-amazon.com/images/I/41quHWdalyL.jpg)**Carolina 28 Series 8 Composite Toe Waterproof Work Boots for Men - Scubaliner Protection - EH Rated Safety Shoes - Removable Footbed - Brown - 10**Carolina**$223.56**4.6★237 rev](https://www.amazon.com/dp/B07FZ4FB5C) [5![KEEN Utility Mens Flint 2 VersaTREAD Non Slip Mid Height Steel Toe Waterproof Work Boots Black/Dark Shadow 10.5 US](https://m.media-amazon.com/images/I/41QoyO35u3L.jpg)**KEEN Utility Mens Flint 2 VersaTREAD Non Slip Mid Height Steel Toe Waterproof Work Boots Black/Dark Shadow 10.5 US**KEEN Utility**$150.46**4.5★150 rev](https://www.amazon.com/dp/B0F45XG6QJ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Carhartt Mens 5 Mossy Brown Trademill Nano Toe Waterproof SRO Boot (10.0 M)](https://m.media-amazon.com/images/I/41FixesPZtL.jpg)**Carhartt Mens 5 Mossy Brown Trademill Nano Toe Waterproof SRO Boot (10.0 M)**Carhartt**$164.17**65 rev6mo ago](https://www.amazon.com/dp/B0GFQ5J9FT) [![Carhartt Mens 5 Coyote Trademill Nano Toe Waterproof SRO Boot (11.0 W)](https://m.media-amazon.com/images/I/41YsjzDKwmL.jpg)**Carhartt Mens 5 Coyote Trademill Nano Toe Waterproof SRO Boot (11.0 W)**Carhartt**$164.66**65 rev6mo ago](https://www.amazon.com/dp/B0GFFVXSTH) [![Carhartt Mens 5 Coyote Trademill Nano Toe Waterproof SRO Boot (10.5 M)](https://m.media-amazon.com/images/I/41YsjzDKwmL.jpg)**Carhartt Mens 5 Coyote Trademill Nano Toe Waterproof SRO Boot (10.5 M)**Carhartt**$164.26**65 rev6mo ago](https://www.amazon.com/dp/B0GFG826TS) [![Carhartt Mens 5 Coyote Trademill Nano Toe Waterproof SRO Boot (11.5 W)](https://m.media-amazon.com/images/I/41YsjzDKwmL.jpg)**Carhartt Mens 5 Coyote Trademill Nano Toe Waterproof SRO Boot (11.5 W)**Carhartt**$163.62**65 rev6mo ago](https://www.amazon.com/dp/B0GFFVNBR2) [![SUREWAY Mens 6 Waterproof Soft Toe Work Boots - EH-Rated Oil & Slip Resistant | Full-Grain Leather Lace-Up | Lightweight Comfortable Industrial Safety Shoes for Roofing Hunting](https://m.media-amazon.com/images/I/41T7gu8KCXL.jpg)**SUREWAY Mens 6 Waterproof Soft Toe Work Boots - EH-Rated Oil & Slip Resistant | Full-Grain Leather Lace-Up | Lightweight Comfortable Industrial Safety Shoes for Roofing Hunting**SUREWAY**$68.08**68 rev6mo ago](https://www.amazon.com/dp/B0GDZZCRV1)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![KEEN Utility Mens Lansing Mid Height Steel Toe Waterproof Work Boots Plaza Taupe/Black 10.5 Wide US](https://m.media-amazon.com/images/I/414MKHx6lbL.jpg)**KEEN Utility Mens Lansing Mid Height Steel Toe Waterproof Work Boots Plaza Taupe/Black 10.5 Wide US**KEEN Utility**$84.60**4.4★**▲ 64%**](https://www.amazon.com/dp/B0DQM33SDT) [![Irish Setter Pipestone Unisex 6 Soft Toe Full Grain Leather Work Boot Brown 9 EE (Wide)](https://m.media-amazon.com/images/I/41SXipV7oeL.jpg)**Irish Setter Pipestone Unisex 6 Soft Toe Full Grain Leather Work Boot Brown 9 EE (Wide)**Irish Setter**$121.90**4.4★**▲ 64%**](https://www.amazon.com/dp/B0GDSDF65H) [![BRUNT Ryng (Comp Toe) - Mens Size 11 Black - 6 Lightweight Waterproof Composite Toe Work Boot - EH Rated - Slip + Oil Resistant - Heat-Resistant Sole - Breathable Flexible Fit - Adjustable](https://m.media-amazon.com/images/I/41lK2rC96cL.jpg)**BRUNT Ryng (Comp Toe) - Mens Size 11 Black - 6 Lightweight Waterproof Composite Toe Work Boot - EH Rated - Slip + Oil Resistant - Heat-Resistant Sole - Breathable Flexible Fit - Adjustable**BRUNT**$143.57**4.2★**▲ 64%**](https://www.amazon.com/dp/B0D2DSR293) [![Carolina Mens Birch 8 Soft Toe Logger Work Boot Brown - 13 2E](https://m.media-amazon.com/images/I/41CcXLWPVvL.jpg)**Carolina Mens Birch 8 Soft Toe Logger Work Boot Brown - 13 2E**Carolina**$249.66**4.4★**▲ 62%**](https://www.amazon.com/dp/B002FH0X76) [![SUREWAY Mens 6 Waterproof Soft Toe Work Boots - EH-Rated Oil & Slip Resistant | Full-Grain Leather Lace-Up | Lightweight Comfortable Industrial Safety Shoes for Roofing Hunting](https://m.media-amazon.com/images/I/41T7gu8KCXL.jpg)**SUREWAY Mens 6 Waterproof Soft Toe Work Boots - EH-Rated Oil & Slip Resistant | Full-Grain Leather Lace-Up | Lightweight Comfortable Industrial Safety Shoes for Roofing Hunting**SUREWAY**$68.08**4.1★**▲ 60%**](https://www.amazon.com/dp/B0GDZZCRV1)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -20.8% search growth over the last 90 days.

50K30KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.1×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Comfort-Overall**27%

*“So comfortable”*

**Quality-Overall**12%

*“Excellent product”*

**Size-Overall**11%

*“They fit size is accurate”*

**Value For Money**8%

*“Not expensive”*

**Durability**4%

*“They seem durable”*

**Advertised Vs Actual Product**3%

*“As advertised”*

**Warmth**3%

*“Warm and comfortable”*

**Weight Light**2%

*“Not too heavy”*

**Soft Feel**2%

*“These socks are well made and they are soft and comfortable”*

**Ease Of Use**2%

*“easy to put on”*

### **What buyers complain about **

**Quality-Overall**11%

*“Poor quality”*

**Thickness**10%

*“Not thick socks”*

**Size-Overall**10%

*“too short”*

**Durability**9%

*“Did not last”*

**Comfort-Overall**4%

*“Not comfortable”*

**Water Resistance**3%

*“the waterproofing pretty much failed completely”*

**Cushion**3%

*“These are not cushioned”*

**Value For Money**3%

*“Not worth it”*

**Feet Fit**2%

*“Still tight in toe box”*

**Gap/Hole**2%

*“very thin I already have a hole on first pair first day”*

### **Top return reasons **

**Size-Overall**32%

**Feet Fit**22%

**Width**12%

**Length**11%

**Comfort-Overall**5%

**Advertised Vs Actual Product**2%

**Color**2%

**Weight Heavy**1%

**Material Quality**1%

**Product Condition**1%