---
title: "jake the dog — Niche Verdict: Skip it (35/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/jake-the-dog"
last_updated: "2026-07-14T04:29:41.879Z"
locale: en
meta:
  description: "a small market ($48K/yr) — jake the dog doesn't clear our bar today."
  "og:description": "a small market ($48K/yr) — jake the dog doesn't clear our bar today."
  "og:title": "jake the dog — Niche Verdict: Skip it (35/100) | Amazon United States - Flapen"
---

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# **jake the dog**

**Skip it**

A small market ($48K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 33Conversion 47Competition 36Returns 21Price range 64Avg price 80Brand share 37Review moat 43Quality gap 27

**Avg price**

**Great****$16.98**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.60–$30.11**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****3.8%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****2,153.06**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+6.2%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Returns**

**Bad****7.0%**

return rate — above 6% kills the launch gate

**Market size**

**Bad****$48K**

$48K/yr · 75K searches

## **Competition**

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **▲rising

**Sellers**

**15**

**Top-5 brand share**

**83%**

**Open market**

**12%**

- Concept One50% - NNCEVM9% - Popfunk8% - Connectyle8% - TCB Creations7% - UMiCHOi5% - Open — no brand owns it (5 brands, 12%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$10K30%$14K40%$19K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Adventure Time Beanie Hat Jake The Dog Adult Cosplay Peruvian Winter Knit Cap with Tassels for Men and Women Yellow One Size](https://m.media-amazon.com/images/I/31L-hzktAEL.jpg)**Adventure Time Beanie Hat Jake The Dog Adult Cosplay Peruvian Winter Knit Cap with Tassels for Men and Women Yellow One Size**Concept One**$25.20**4.6★15 rev](https://www.amazon.com/dp/B0FB6M4TG5) [2![Adventure Time Baseball Cap Jake The Dog Adult Mens Adjustable Snapback Hat with Flat Brim Yellow One Size](https://m.media-amazon.com/images/I/41Xayrv5LyL.jpg)**Adventure Time Baseball Cap Jake The Dog Adult Mens Adjustable Snapback Hat with Flat Brim Yellow One Size**Concept One**$23.92**4.6★68 rev](https://www.amazon.com/dp/B07GCRYDZ7) [3![NNCEVM Beanie for Men Women Unisex Cuffed Yellow Beanies Embroidered Winter Beanies Hats Cartoon Designed Warm Skull Knit Hat Christmas Costume Beanie](https://m.media-amazon.com/images/I/41pweUDZKzL.jpg)**NNCEVM Beanie for Men Women Unisex Cuffed Yellow Beanies Embroidered Winter Beanies Hats Cartoon Designed Warm Skull Knit Hat Christmas Costume Beanie**NNCEVM**$9.29**4.6★119 rev](https://www.amazon.com/dp/B0CL226JQ2) [4![Connectyle Classic Mens Warm Winter Hats Acrylic Knit Cuff Beanie Cap Daily Beanie Hat (Gold)](https://m.media-amazon.com/images/I/61FBxxmBosL.jpg)**Connectyle Classic Mens Warm Winter Hats Acrylic Knit Cuff Beanie Cap Daily Beanie Hat (Gold)**Connectyle**$9.51**4.6★11,094 rev](https://www.amazon.com/dp/B075XBH4WG) [5![Popfunk Adventure Time Jake The Dog Cartoon Network T Shirt (Large) Yellow](https://m.media-amazon.com/images/I/41YuMB1TDEL.jpg)**Popfunk Adventure Time Jake The Dog Cartoon Network T Shirt (Large) Yellow**Popfunk**$16.93**4.6★300 rev](https://www.amazon.com/dp/B06Y4B1NCJ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Adventure Time Finn Dad Hat with Jake Plush Cartoon Snapback Baseball Cap Embroidered Character Design White and Blue](https://m.media-amazon.com/images/I/41lJbJ-ywkL.jpg)**Adventure Time Finn Dad Hat with Jake Plush Cartoon Snapback Baseball Cap Embroidered Character Design White and Blue**Concept One**$25.92**8 rev8mo ago](https://www.amazon.com/dp/B0FXNNF2GP) [![ANIMATION SHOPS Adventure Jake The Dog Face T-Shirt (Medium) Gold](https://m.media-amazon.com/images/I/516yjsE00aL.jpg)**ANIMATION SHOPS Adventure Jake The Dog Face T-Shirt (Medium) Gold**Animation Shops**$17.12**11 rev9mo ago](https://www.amazon.com/dp/B0FTMX6YXQ) [![Adventure Time Beanie Hat Jake The Dog Adult Cosplay Peruvian Winter Knit Cap with Tassels for Men and Women Yellow One Size](https://m.media-amazon.com/images/I/31L-hzktAEL.jpg)**Adventure Time Beanie Hat Jake The Dog Adult Cosplay Peruvian Winter Knit Cap with Tassels for Men and Women Yellow One Size**Concept One**$25.20**15 rev1y ago](https://www.amazon.com/dp/B0FB6M4TG5) [![Adventure Time Baseball Cap Jake The Dog Adjustable Snapback Hat with 3D Ears and Tassels Flat Brim Yellow One Size](https://m.media-amazon.com/images/I/31rettetwgL.jpg)**Adventure Time Baseball Cap Jake The Dog Adjustable Snapback Hat with 3D Ears and Tassels Flat Brim Yellow One Size**Concept One**$30.11**1 rev1y ago](https://www.amazon.com/dp/B0FB6MK6R3) [![TCB Creations Adventure Cartoon Time Jake The Dog Character Adult Size Beanie Hat Multicoloured](https://m.media-amazon.com/images/I/41fQaNl-+HL.jpg)**TCB Creations Adventure Cartoon Time Jake The Dog Character Adult Size Beanie Hat Multicoloured**TCB Creations**$14.90**6 rev1y ago](https://www.amazon.com/dp/B0DQB4QH3D)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![ANIMATION SHOPS Adventure Jake The Dog Face T-Shirt (Medium) Gold](https://m.media-amazon.com/images/I/516yjsE00aL.jpg)**ANIMATION SHOPS Adventure Jake The Dog Face T-Shirt (Medium) Gold**Animation Shops**$17.12**4.9★**▲ 369%**](https://www.amazon.com/dp/B0FTMX6YXQ) [![Popfunk Adventure Time Jake The Dog Cartoon Network T Shirt (Medium) Yellow](https://m.media-amazon.com/images/I/41YuMB1TDEL.jpg)**Popfunk Adventure Time Jake The Dog Cartoon Network T Shirt (Medium) Yellow**Popfunk**$17.85**4.6★**▲ 280%**](https://www.amazon.com/dp/B06Y4B33CH) [![Adventure Time Finn Dad Hat with Jake Plush Cartoon Snapback Baseball Cap Embroidered Character Design White and Blue](https://m.media-amazon.com/images/I/41lJbJ-ywkL.jpg)**Adventure Time Finn Dad Hat with Jake Plush Cartoon Snapback Baseball Cap Embroidered Character Design White and Blue**Concept One**$25.92**4.8★**▲ 235%**](https://www.amazon.com/dp/B0FXNNF2GP) [![Popfunk Adventure Time Jake The Dog Cartoon Network T Shirt (Large) Yellow](https://m.media-amazon.com/images/I/41YuMB1TDEL.jpg)**Popfunk Adventure Time Jake The Dog Cartoon Network T Shirt (Large) Yellow**Popfunk**$16.93**4.6★**▲ 228%**](https://www.amazon.com/dp/B06Y4B1NCJ) [![UMiCHOi Cool Anime Beanie Hats for Adults Men Women Funny Hat Cartoon Beanie Cap for Teens Green](https://m.media-amazon.com/images/I/51OkU7mgzvL.jpg)**UMiCHOi Cool Anime Beanie Hats for Adults Men Women Funny Hat Cartoon Beanie Cap for Teens Green**UMiCHOi**$15.16**4.6★**▲ 164%**](https://www.amazon.com/dp/B09FHMT7YY)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 38 weeks — +6.2% search growth over the last 90 days.

23K18KSpike '25Spike '26Oct '25Nov '25Jan '26Feb '26Apr '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**20%

*“Very well made”*

**Advertised Vs Actual Product**15%

*“Item came as described”*

**Comfort-Overall**13%

*“Very warm and comfy”*

**Size-Overall**11%

*“it fit very nicely”*

**Thickness**7%

*“Good quality, thicker than expected”*

**Material Quality**7%

*“good material”*

**Soft Feel**6%

*“Super soft, proper attachments, and matching ears”*

**Gifting Purpose**3%

*“Cute present”*

**Warmth**3%

*“warm”*

**Color**2%

*“Colors true to name not image”*

### **What buyers complain about **

**Size-Overall**33%

*“Wish I would have sized up”*

**Color**17%

*“though i will say the color in the picture looks different in person its more of a orange”*

**Quality-Overall**17%

*“Thought this would be low quality”*

**Ease Of Use**8%

*“Hard to keep on”*

### **Top return reasons **

**Size-Overall**67%

**Color**16%

**Advertised Vs Actual Product**4%

**Quality-Overall**3%

**Gap/Hole**2%

**Material Quality**2%

**Stitch/Finish/Polish**2%

**Value For Money**1%

**Width**1%

**Shape/Style**1%