---
title: "jake from state farm costume — Niche Verdict: Skip it (41/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/jake-from-state-farm-costume"
last_updated: "2026-07-13T23:22:48.977Z"
locale: en
meta:
  description: "a small market ($62K/yr) — jake from state farm costume doesn't clear our bar today."
  "og:description": "a small market ($62K/yr) — jake from state farm costume doesn't clear our bar today."
  "og:title": "jake from state farm costume — Niche Verdict: Skip it (41/100) | Amazon United States - Flapen"
---

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# **jake from state farm costume**

**Skip it**

A small market ($62K/yr) — this niche doesn't clear our bar today.

Market size 15Growth 36Conversion 25Competition 55Returns 24Price range 87Avg price 95Brand share 37Review moat 30Quality gap 57

**Avg price**

**Incredible****$24.56**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.81–$67.47**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+8.4%**

90-day search growth — must beat 0% to launch

**Review moat**

**Okay****3,537.54**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****2.0%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****6.2%**

return rate — above 6% kills the launch gate

**Market size**

**Bad****$62K**

$62K/yr · 128K searches

## **Competition**

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**15 **▲rising

**Sellers**

**24**

**Top-5 brand share**

**83%**

**Open market**

**14%**

- Costume Agent29% - Brisco Brands29% - Didaey11% - VOREAD8% - Hanes5% - BUTTON DELI3% - Open — no brand owns it (9 brands, 14%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$3K10%$6K15%$9K20%$12K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 26 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Progressive Flo Insurance Womens Halloween Costume One_Size](https://m.media-amazon.com/images/I/31dhqigHxRL.jpg)**Progressive Flo Insurance Womens Halloween Costume One_Size**Costume Agent**$37.25**4.5★2,514 rev](https://www.amazon.com/dp/B009B14SA2) [2![Its Jake Funny Pop Culture Quote Graphic T Shirt Men or Women Red](https://m.media-amazon.com/images/I/41kxIaxxy0L.jpg)**Its Jake Funny Pop Culture Quote Graphic T Shirt Men or Women Red**Brisco Brands**$19.28**4.6★224 rev](https://www.amazon.com/dp/B07B1M4BFL) [3![VOREAD White Apron for Halloween Costume with Button Nametag and Headband (White)](https://m.media-amazon.com/images/I/21yt7lHFU6L.jpg)**VOREAD White Apron for Halloween Costume with Button Nametag and Headband (White)**VOREAD**$33.09**4.4★46 rev](https://www.amazon.com/dp/B0C4NZ6TFB) [4![Costume Agent Progressive Flo Costume Insurance Progressive Apron Halloween Costume with Wig Headband Button & Nametag](https://m.media-amazon.com/images/I/31A04JrBH2L.jpg)**Costume Agent Progressive Flo Costume Insurance Progressive Apron Halloween Costume with Wig Headband Button & Nametag**Costume Agent**$37.32**4.5★1,243 rev](https://www.amazon.com/dp/B00K34OI06) [5![Its Jake Funny Pop Culture Quote Graphic T Shirt Men or Women Red](https://m.media-amazon.com/images/I/41kxIaxxy0L.jpg)**Its Jake Funny Pop Culture Quote Graphic T Shirt Men or Women Red**Brisco Brands**$19.28**4.6★224 rev](https://www.amazon.com/dp/B07B1FP4YM)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Halloween Costume Set with Brown Textured Vest Green Character Ears Headband Nose Piece Adult Size (Brown Green 2XL)](https://m.media-amazon.com/images/I/51tC3OY1jSL.jpg)**Halloween Costume Set with Brown Textured Vest Green Character Ears Headband Nose Piece Adult Size (Brown Green 2XL)**SUPWISER**$20.83**24 rev10mo ago](https://www.amazon.com/dp/B0FN34DV8P) [![Yahenda 3 Pcs Halloween American Salesman Costume Accessories for Men Cosplay Headphones Belt Name Tag Pin Funny Halloween Costume Accessory Prop Black](https://m.media-amazon.com/images/I/319AitbYA0L.jpg)**Yahenda 3 Pcs Halloween American Salesman Costume Accessories for Men Cosplay Headphones Belt Name Tag Pin Funny Halloween Costume Accessory Prop Black**Yahenda**$11.93**6 rev1y ago](https://www.amazon.com/dp/B0FH4XHVBN) [![Costume Agent Dancing Elk Condors Halloween Costume T-Shirt Tee with Striped Sleeves Cosplay for Mens and Womens Multicolor X-Large](https://m.media-amazon.com/images/I/51yslpdQ52L.jpg)**Costume Agent Dancing Elk Condors Halloween Costume T-Shirt Tee with Striped Sleeves Cosplay for Mens and Womens Multicolor X-Large**Costume Agent**$23.81**22 rev2y ago](https://www.amazon.com/dp/B0CFB7XDWY) [![Didaey Womens Halloween Costume Set Include White Half Apron Short Sleeve Shirt Short Flip Wigs Navy Headbands for Women (Large)](https://m.media-amazon.com/images/I/314NAoZsLEL.jpg)**Didaey Womens Halloween Costume Set Include White Half Apron Short Sleeve Shirt Short Flip Wigs Navy Headbands for Women (Large)**Didaey**$27.22**14 rev2y ago](https://www.amazon.com/dp/B0CD1DYJ1V) [![Didaey Womens Halloween Costume Set Include White Half Apron Short Sleeve Shirt Short Flip Wigs Navy Headbands for Women (XX-Large)](https://m.media-amazon.com/images/I/314NAoZsLEL.jpg)**Didaey Womens Halloween Costume Set Include White Half Apron Short Sleeve Shirt Short Flip Wigs Navy Headbands for Women (XX-Large)**Didaey**$28.18**14 rev2y ago](https://www.amazon.com/dp/B0CD1LFW15)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Fun Costumes Disney Adult Flounder Costume Little Mermaid Halloween Yellow Fish Dress for Men and Women Large/X-Large](https://m.media-amazon.com/images/I/31jDyRoRh+L.jpg)**Fun Costumes Disney Adult Flounder Costume Little Mermaid Halloween Yellow Fish Dress for Men and Women Large/X-Large**Fun Costumes**$67.47**4.3★**▲ 1000%**](https://www.amazon.com/dp/B0B75Q1HTN) [![Fun Costumes Adult Flip Phone Dress Retro Cellular Device Outfit With Vintage Design 90s Jumpsuit](https://m.media-amazon.com/images/I/31uCwbzvk5L.jpg)**Fun Costumes Adult Flip Phone Dress Retro Cellular Device Outfit With Vintage Design 90s Jumpsuit**Fun Costumes**$56.55**4.3★**▲ 1000%**](https://www.amazon.com/dp/B0BT28JC2H) [![Costume Agent Dancing Elk Condors Halloween Costume T-Shirt Tee with Striped Sleeves Cosplay for Mens and Womens Multicolor X-Large](https://m.media-amazon.com/images/I/51yslpdQ52L.jpg)**Costume Agent Dancing Elk Condors Halloween Costume T-Shirt Tee with Striped Sleeves Cosplay for Mens and Womens Multicolor X-Large**Costume Agent**$23.81**4.5★**▲ 1000%**](https://www.amazon.com/dp/B0CFB7XDWY) [![Halloween Costume Set with Brown Textured Vest Green Character Ears Headband Nose Piece Adult Size (Brown Green 2XL)](https://m.media-amazon.com/images/I/51tC3OY1jSL.jpg)**Halloween Costume Set with Brown Textured Vest Green Character Ears Headband Nose Piece Adult Size (Brown Green 2XL)**SUPWISER**$20.83**3.9★**▲ 1000%**](https://www.amazon.com/dp/B0FN34DV8P) [![Its Jake Funny Pop Culture Quote Graphic T Shirt Men or Women Red](https://m.media-amazon.com/images/I/41kxIaxxy0L.jpg)**Its Jake Funny Pop Culture Quote Graphic T Shirt Men or Women Red**Brisco Brands**$21.38**4.6★**▲ 1000%**](https://www.amazon.com/dp/B07B1V1WYM)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +8.4% search growth over the last 90 days.

30K20KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 78.6×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Comfort-Overall**23%

*“Fun, Comfy Costume”*

**Material Quality**23%

*“Quality material for the price”*

**Weight Light**7%

*“They are lightweight for South Texas weather”*

**Absorbency**7%

*“They absorb perspiration and stay dry”*

**Thickness**7%

*“True to size material is thick”*

**Machine Wash Suitability**7%

*“My employees love them because they are wash-n-wear”*

**Size-Overall**3%

*“not too long or too short”*

**Sweat Resistance**3%

*“they stay put all day without sagging or bunching”*

**Adjustability/Rotatability/Reclining**3%

*“adjustable features make getting dressed easy”*

**Exercise/Sports Suitability**3%

*“roomy enough for active play”*

### **What buyers complain about **

**Size-Overall**50%

*“Smaller”*

**Shrinkage Resistance**17%

*“Shrinks a bit”*

**Color**17%

*“Color does fade after a while”*

### **Top return reasons **

**Size-Overall**54%

**Length**10%

**Material Quality**9%

**Color**5%

**Chest Fit**3%

**Sleeve Fit**3%

**Shoulder Fit**3%

**Product Condition**3%

**Advertised Vs Actual Product**2%

**Quality-Overall**2%