---
title: "harry potter hat — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/harry-potter-hat"
last_updated: "2026-07-14T03:29:49.603Z"
locale: en
meta:
  description: "a small market ($34K/yr) — harry potter hat doesn't clear our bar today."
  "og:description": "a small market ($34K/yr) — harry potter hat doesn't clear our bar today."
  "og:title": "harry potter hat — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **harry potter hat**

**Skip it**

A small market ($34K/yr) — this niche doesn't clear our bar today.

Market size 8Growth 39Conversion 18Competition 72Returns 25Price range 76Avg price 87Brand share 25Review moat 64Quality gap 18

**Avg price**

**Great****$19.87**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.87–$37.84**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****42%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****938.14**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+11.4%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****90%**

top-5 brand share — brands hold most of the demand

**Returns**

**Bad****6.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Bad****1.4%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$34K**

$34K/yr · 121K searches

## **Competition**

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**10 **▼falling

**Sellers**

**41**

**Top-5 brand share**

**90%**

**Open market**

**7%**

- Harry Potter36% - Popfunk30% - Bioworld16% - ABG Accessories5% - elope3% - Disguise3% - Open — no brand owns it (4 brands, 7%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$2K9%$3K12%$4K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 43 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Popfunk Official Harry Potter Cute Chibi Character Dad Hat - The U18 Adjustable Relaxed-Fit Cap - Unisex for Men and Women Charcoal](https://m.media-amazon.com/images/I/51kOdoOwz-L.jpg)**Popfunk Official Harry Potter Cute Chibi Character Dad Hat - The U18 Adjustable Relaxed-Fit Cap - Unisex for Men and Women Charcoal**Popfunk**$19.74**4.8★104 rev](https://www.amazon.com/dp/B0C9R2NBSV) [2![Popfunk Official Harry Potter Gryffindor Arch Dad Hat - The U18 Adjustable Relaxed-Fit Cap - Unisex for Men and Women Charcoal](https://m.media-amazon.com/images/I/51J-7WhmFKL.jpg)**Popfunk Official Harry Potter Gryffindor Arch Dad Hat - The U18 Adjustable Relaxed-Fit Cap - Unisex for Men and Women Charcoal**Popfunk**$19.99**4.8★32 rev](https://www.amazon.com/dp/B0C9QZFN1H) [3![Harry Potter Baseball Cap Quidditch Womens Adjustable Cotton Dad Hat with Curved Brim Gryffindor One Size](https://m.media-amazon.com/images/I/315s0AFz0xL.jpg)**Harry Potter Baseball Cap Quidditch Womens Adjustable Cotton Dad Hat with Curved Brim Gryffindor One Size**Harry Potter**$19.96**4.6★57 rev](https://www.amazon.com/dp/B0CYR8FRFT) [4![Harry Potter Gryffindor Embroidered House Crest Animal Adjustable Snapback Hat](https://m.media-amazon.com/images/I/51tQJ178esL.jpg)**Harry Potter Gryffindor Embroidered House Crest Animal Adjustable Snapback Hat**Bioworld**$23.96**4.9★124 rev](https://www.amazon.com/dp/B0CD2RSMJ4) [5![Harry Potter Deathly Hallows Symbol Adjustable Baseball Hat](https://m.media-amazon.com/images/I/31Ozh+V5UAL.jpg)**Harry Potter Deathly Hallows Symbol Adjustable Baseball Hat**Harry Potter**$21.82**5.0★3 rev](https://www.amazon.com/dp/B0F9MVF3KR)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Bioworld Harry Potter Hufflepuff Alumni Adult Unstructured Baseball Cap](https://m.media-amazon.com/images/I/312+D0wB8uL.jpg)**Bioworld Harry Potter Hufflepuff Alumni Adult Unstructured Baseball Cap**Bioworld**$17.02**12 rev8mo ago](https://www.amazon.com/dp/B0G1Q463PN) [![Bioworld Harry Potter Ravenclaw Alumni Adult Unstructured Baseball Cap](https://m.media-amazon.com/images/I/31wAGvyQ+1L.jpg)**Bioworld Harry Potter Ravenclaw Alumni Adult Unstructured Baseball Cap**Bioworld**$16.56**12 rev8mo ago](https://www.amazon.com/dp/B0FZXC8WGT) [![Bioworld Harry Potter Slytherin Alumni Adult Unstructured Baseball Cap](https://m.media-amazon.com/images/I/41wjTmQGt5L.jpg)**Bioworld Harry Potter Slytherin Alumni Adult Unstructured Baseball Cap**Bioworld**$16.81**12 rev8mo ago](https://www.amazon.com/dp/B0FY8V45BK) [![Harry Potter Hogwarts Castle White Polywool A-Frame Baseball Hat](https://m.media-amazon.com/images/I/41sZOWEUioL.jpg)**Harry Potter Hogwarts Castle White Polywool A-Frame Baseball Hat**Bioworld**$16.79**5 rev9mo ago](https://www.amazon.com/dp/B0FKNKHSJD) [![Harry Potter Gryffindor Knitted Hat - Cuffed Beanie Hat with Embroidered Crest & Pom Pom - Burgundy & Yellow Warm Winter Accessory for Fans & Collectors - Adults and Teens](https://m.media-amazon.com/images/I/41HhHXhC3DL.jpg)**Harry Potter Gryffindor Knitted Hat - Cuffed Beanie Hat with Embroidered Crest & Pom Pom - Burgundy & Yellow Warm Winter Accessory for Fans & Collectors - Adults and Teens**Harry Potter**$17.53**64 rev9mo ago](https://www.amazon.com/dp/B0FR9ZSNHR)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Harry Potter Gryffindor Knitted Crest Scarf - Deep Red & Yellow - Embroidered House Lion Badge - 66 x 7 - Soft Winter Knit Scarf for Kids & Adults - Wizarding World Accessory](https://m.media-amazon.com/images/I/416uTSLgVHL.jpg)**Harry Potter Gryffindor Knitted Crest Scarf - Deep Red & Yellow - Embroidered House Lion Badge - 66 x 7 - Soft Winter Knit Scarf for Kids & Adults - Wizarding World Accessory**Harry Potter**$23.92**4.8★**▲ 124%**](https://www.amazon.com/dp/B0FR8VYRH2) [![Bioworld Harry Potter Hufflepuff Alumni Adult Unstructured Baseball Cap](https://m.media-amazon.com/images/I/312+D0wB8uL.jpg)**Bioworld Harry Potter Hufflepuff Alumni Adult Unstructured Baseball Cap**Bioworld**$17.02**4.9★**▲ 121%**](https://www.amazon.com/dp/B0G1Q463PN) [![Bioworld Harry Potter Ravenclaw Alumni Adult Unstructured Baseball Cap](https://m.media-amazon.com/images/I/31wAGvyQ+1L.jpg)**Bioworld Harry Potter Ravenclaw Alumni Adult Unstructured Baseball Cap**Bioworld**$16.56**4.9★**▲ 108%**](https://www.amazon.com/dp/B0FZXC8WGT) [![Harry Potter Baseball Cap Quidditch Womens Adjustable Cotton Dad Hat with Curved Brim Slytherin One Size](https://m.media-amazon.com/images/I/41VsXU-MsvL.jpg)**Harry Potter Baseball Cap Quidditch Womens Adjustable Cotton Dad Hat with Curved Brim Slytherin One Size**Harry Potter**$22.33**4.6★**▲ 100%**](https://www.amazon.com/dp/B0CYR7T92X) [![Funky Junque Funny Womens Criss Cross Ponytail Hat Distressed Messy Bun Ball Cap Adjustable - Beige Mesh - Mustard (Distressed)](https://m.media-amazon.com/images/I/41h-ai4yMUL.jpg)**Funky Junque Funny Womens Criss Cross Ponytail Hat Distressed Messy Bun Ball Cap Adjustable - Beige Mesh - Mustard (Distressed)**Funky Junque**$19.79**4.5★**▲ 88%**](https://www.amazon.com/dp/B0877BXV8Q)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +11.4% search growth over the last 90 days.

5K3KSpike '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**27%

*“Overall, its a high-quality, comfortable winter hat that any Harry Potter fan — collector or casual wearer — will appreciate”*

**Size-Overall**11%

*“The size is great”*

**Material Quality**10%

*“The material will last for ever”*

**Fun/Entertainment Experience**9%

*“Fun for all”*

**Value For Money**5%

*“It worth the money”*

**Gifting Purpose**5%

*“It was a cute gift”*

**Advertised Vs Actual Product**4%

*“I wanted what was advertised in the pictures”*

**Color**4%

*“the color is really good”*

**Durability**3%

*“durable”*

**Smell**3%

*“It smells good”*

### **What buyers complain about **

**Size-Overall**27%

*“Size is incorrect”*

**Comfort-Overall**12%

*“not super comfy even with the ponytail hole options”*

**Quality-Overall**11%

*“Not the best toy”*

**Advertised Vs Actual Product**9%

*“discovered this hat didnt match the photos”*

**Shape/Style**9%

*“Odd shape and fit”*

**Value For Money**9%

*“Dont buy the overpriced hat when you get there”*

**Durability**3%

*“It finally broke and so decided to purchase another and so disappointed”*

**Warmth**3%

*“not too warm or too durable”*

**Material Quality**3%

*“the material is not as good”*

### **Top return reasons **

**Size-Overall**46%

**Advertised Vs Actual Product**9%

**Value For Money**8%

**Functionality-Overall**5%

**Color**5%

**Material Quality**4%

**Quality-Overall**4%

**Length**2%

**Product Condition**2%

**Strength**2%