---
title: "girls zip up hoodie — Niche Verdict: Skip it (21/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/girls-zip-up-hoodie"
last_updated: "2026-07-13T20:54:07.345Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 100% of clicks) — girls zip up hoodie doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 100% of clicks) — girls zip up hoodie doesn't clear our bar today."
  "og:title": "girls zip up hoodie — Niche Verdict: Skip it (21/100) | Amazon United States - Flapen"
---

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# **girls zip up hoodie**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 10Growth 14Conversion 5Competition 12Returns 23Price range 85Avg price 93Brand share 0Review moat 24Quality gap 23

**Avg price**

**Great****$22.02**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$11.61–$38.78**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Bad****6,562**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Returns**

**Bad****6.4%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-21.3%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****85%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$41K**

$41K/yr · 465K searches

**Conversion**

**Bad****0.4%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**5 **▼falling

**Sellers**

**8**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- Amazon Essentials79% - PURE CHAMP9% - Julerwoo5% - WELAKEN3% - Pink Angel3%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%$8K40%$16K60%$25K80%$33K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Light Mauve Large](https://m.media-amazon.com/images/I/31HBXzru9cL.jpg)**Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Light Mauve Large**Amazon Essentials**$12.52**4.7★15,710 rev](https://www.amazon.com/dp/B08WK5FFPB) [2![Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Bright Pink Small](https://m.media-amazon.com/images/I/31knBHiyE6L.jpg)**Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Bright Pink Small**Amazon Essentials**$12.71**4.7★15,710 rev](https://www.amazon.com/dp/B08WK61X9J) [3![PURE CHAMP Girls Sweatshirt 3 Pack Hoodie for Teen Girls Crewneck Sweatshirt Quarter Zip hoodies Fleece Sizes 416 Clothing(Set 6 Size Small)](https://m.media-amazon.com/images/I/41-oP0gq3OL.jpg)**PURE CHAMP Girls Sweatshirt 3 Pack Hoodie for Teen Girls Crewneck Sweatshirt Quarter Zip hoodies Fleece Sizes 416 Clothing(Set 6 Size Small)**PURE CHAMP**$38.55**4.6★312 rev](https://www.amazon.com/dp/B0F7NC1NKD) [4![Julerwoo Girls Colorful Zip Up Sweatshirts Hoodie Pink Stripes Outfit (9-10Y Color)](https://m.media-amazon.com/images/I/410CEk+I9sL.jpg)**Julerwoo Girls Colorful Zip Up Sweatshirts Hoodie Pink Stripes Outfit (9-10Y Color)**Julerwoo**$22.42**4.6★740 rev](https://www.amazon.com/dp/B09Z4YP7HP) [5![Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Light Grey Heather Large](https://m.media-amazon.com/images/I/411xjZqYsSL.jpg)**Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Light Grey Heather Large**Amazon Essentials**$12.59**4.7★15,710 rev](https://www.amazon.com/dp/B08WK4G33L)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![PURE CHAMP Girls Sweatshirt 3 Pack Hoodie for Teen Girls Crewneck Sweatshirt Quarter Zip hoodies Fleece Sizes 416 Clothing(Set 6 Size Small)](https://m.media-amazon.com/images/I/41-oP0gq3OL.jpg)**PURE CHAMP Girls Sweatshirt 3 Pack Hoodie for Teen Girls Crewneck Sweatshirt Quarter Zip hoodies Fleece Sizes 416 Clothing(Set 6 Size Small)**PURE CHAMP**$38.55**312 rev1y ago](https://www.amazon.com/dp/B0F7NC1NKD) [![PURE CHAMP Girls Sweatshirt 3 Pack Hoodie for Teen Girls Crewneck Sweatshirt Quarter Zip hoodies Fleece Sizes 416 Clothing (Set 5 Size Medium)](https://m.media-amazon.com/images/I/41q31ArH7xL.jpg)**PURE CHAMP Girls Sweatshirt 3 Pack Hoodie for Teen Girls Crewneck Sweatshirt Quarter Zip hoodies Fleece Sizes 416 Clothing (Set 5 Size Medium)**PURE CHAMP**$38.78**312 rev1y ago](https://www.amazon.com/dp/B0F7MV1XHX) [![WELAKEN Teens Girls Zip-Up Hoodie Sweatshirt Kids Long Sleeve Athletic Jacket with Pockets Purple](https://m.media-amazon.com/images/I/314e4Ie6CuL.jpg)**WELAKEN Teens Girls Zip-Up Hoodie Sweatshirt Kids Long Sleeve Athletic Jacket with Pockets Purple**WELAKEN**$26.84**77 rev1y ago](https://www.amazon.com/dp/B0DK39YS8P) [![Big Girls Zip Up Hoodie Kids Full Zipper Hooded Fashion Sweatshirt Warm Basic Casual Clothing & Dance Wear Pink/S 7/8](https://m.media-amazon.com/images/I/41bJKUJx2uL.jpg)**Big Girls Zip Up Hoodie Kids Full Zipper Hooded Fashion Sweatshirt Warm Basic Casual Clothing & Dance Wear Pink/S 7/8**Pink Angel**$22.13**938 rev4y ago](https://www.amazon.com/dp/B0B2CQCXDH) [![Julerwoo Girls Colorful Zip Up Sweatshirts Hoodie Pink Stripes Outfit (9-10Y Color)](https://m.media-amazon.com/images/I/410CEk+I9sL.jpg)**Julerwoo Girls Colorful Zip Up Sweatshirts Hoodie Pink Stripes Outfit (9-10Y Color)**Julerwoo**$22.42**740 rev4y ago](https://www.amazon.com/dp/B09Z4YP7HP)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Amazon Essentials Girls Pullover Hoodie Sweatshirt with Kangaroo Pocket Light Mauve Medium](https://m.media-amazon.com/images/I/31HF2FJc1RL.jpg)**Amazon Essentials Girls Pullover Hoodie Sweatshirt with Kangaroo Pocket Light Mauve Medium**Amazon Essentials**$11.61**4.6★**▲ 118%**](https://www.amazon.com/dp/B08WK5Z38B) [![Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Light Grey Heather Large](https://m.media-amazon.com/images/I/411xjZqYsSL.jpg)**Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Light Grey Heather Large**Amazon Essentials**$12.59**4.7★**▲ 105%**](https://www.amazon.com/dp/B08WK4G33L) [![Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Bright Pink Small](https://m.media-amazon.com/images/I/31knBHiyE6L.jpg)**Amazon Essentials Girls Fleece Zip-Up Hooded Sweatshirt with Lined Hood and Rib Knit Detail Bright Pink Small**Amazon Essentials**$12.71**4.7★**▲ 101%**](https://www.amazon.com/dp/B08WK61X9J) [![PURE CHAMP Girls Sweatshirt 3 Pack Hoodie for Teen Girls Crewneck Sweatshirt Quarter Zip hoodies Fleece Sizes 416 Clothing(Set 6 Size Small)](https://m.media-amazon.com/images/I/41-oP0gq3OL.jpg)**PURE CHAMP Girls Sweatshirt 3 Pack Hoodie for Teen Girls Crewneck Sweatshirt Quarter Zip hoodies Fleece Sizes 416 Clothing(Set 6 Size Small)**PURE CHAMP**$38.55**4.6★**▲ 89%**](https://www.amazon.com/dp/B0F7NC1NKD) [![PURE CHAMP Girls Sweatshirt 3 Pack Hoodie for Teen Girls Crewneck Sweatshirt Quarter Zip hoodies Fleece Sizes 416 Clothing (Set 5 Size Medium)](https://m.media-amazon.com/images/I/41q31ArH7xL.jpg)**PURE CHAMP Girls Sweatshirt 3 Pack Hoodie for Teen Girls Crewneck Sweatshirt Quarter Zip hoodies Fleece Sizes 416 Clothing (Set 5 Size Medium)**PURE CHAMP**$38.78**4.6★**▲ 78%**](https://www.amazon.com/dp/B0F7MV1XHX)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -21.3% search growth over the last 90 days.

25K15KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**50%

*“Great color”*

**Warmth**33%

*“So warm”*

**Zipper Quality**17%

*“Great zip up”*

### **Top return reasons **

**Size-Overall**75%

**Sleeve Fit**4%

**Color**3%

**Material Quality**3%

**Width**2%

**Chest Fit**2%

**Advertised Vs Actual Product**2%

**Waist Fit**2%

**Shoulder Fit**1%

**Arm Fit**1%