---
title: "girls ski jacket — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/girls-ski-jacket"
last_updated: "2026-07-14T00:55:11.939Z"
locale: en
meta:
  description: "soft demand (-92.3% this quarter) — girls ski jacket doesn't clear our bar today."
  "og:description": "soft demand (-92.3% this quarter) — girls ski jacket doesn't clear our bar today."
  "og:title": "girls ski jacket — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **girls ski jacket**

**Skip it**

Soft demand (-92.3% this quarter) — this niche doesn't clear our bar today.

Market size 35Growth 0Conversion 11Competition 95Returns 2Price range 48Avg price 92Brand share 96Review moat 69Quality gap 23

**Brand share**

**Incredible****35%**

top-5 brand share — no brand owns this niche

**Competition**

**Incredible****19%**

top-5 click share — an open shelf

**Avg price**

**Great****$53.21**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****731.47**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****$17.58–$190.83**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$173K**

$173K/yr · 370K searches

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****0.9%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****11.6%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-92.3%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

**Brands**

**48 **▲rising

**Sellers**

**79**

**Top-5 brand share**

**35%**

**Open market**

**61%**

- SOBAPRA15% - Winsjoin6% - Keevoom6% - The Children's Place4% - CICVSOC4% - Obermeyer4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$3K4%$7K6%$10K8%$14K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 115 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![SOBAPRA Kids Waterproof Ski Jacket Warm Winter Snow Coat Boys and Girls Fleece Hooded Snowboarding Jacket](https://m.media-amazon.com/images/I/41Xr6N1w+YL.jpg)**SOBAPRA Kids Waterproof Ski Jacket Warm Winter Snow Coat Boys and Girls Fleece Hooded Snowboarding Jacket**SOBAPRA**$34.85**4.7★141 rev](https://www.amazon.com/dp/B0FNM25K6Q) [2![SOBAPRA Kids Waterproof Ski Jacket Warm Winter Coat Boys and Girls Fleece Lined Hooded Rain Jacket](https://m.media-amazon.com/images/I/41T2HcgJT6L.jpg)**SOBAPRA Kids Waterproof Ski Jacket Warm Winter Coat Boys and Girls Fleece Lined Hooded Rain Jacket**SOBAPRA**$32.78**4.7★98 rev](https://www.amazon.com/dp/B0FMR2VHJY) [3![Keevoom Girls Ski Jacket Little Girls Windproof Extreme Temp Fleece Warm Winter Coat Waterproof Thick Stylish Snow Jackets Purple 4/5](https://m.media-amazon.com/images/I/41tUYLESJ6L.jpg)**Keevoom Girls Ski Jacket Little Girls Windproof Extreme Temp Fleece Warm Winter Coat Waterproof Thick Stylish Snow Jackets Purple 4/5**Keevoom**$47.88**4.7★886 rev](https://www.amazon.com/dp/B0B5ZWV957) [4![Simplee kids Girls Waterproof Snow Jacket Fleece Winter Windproof Ski Jackets for Toddler Girls Hooded Warm Coat](https://m.media-amazon.com/images/I/51nKZkAOj-L.jpg)**Simplee kids Girls Waterproof Snow Jacket Fleece Winter Windproof Ski Jackets for Toddler Girls Hooded Warm Coat**Simplee kids**$55.47**4.8★363 rev](https://www.amazon.com/dp/B0B6J51R5X) [5![Girls Waterproof Winter Ski Jacket Warm Fleece Lined Windproof Snow Coat with Hood for Outdoor Adventure Cube Purple 9-10](https://m.media-amazon.com/images/I/41NLMHoV4xL.jpg)**Girls Waterproof Winter Ski Jacket Warm Fleece Lined Windproof Snow Coat with Hood for Outdoor Adventure Cube Purple 9-10**Winsjoin**$40.51**4.7★73 rev](https://www.amazon.com/dp/B0FKZR3HW4)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Delfina Kids Swim Parka Age 914 Years Removable Sleeves Unisex Youth Swim Jacket Water & Wind-Resistant Fleece-Lined Poolside Parka | Hood & Double Zipper | Pink](https://m.media-amazon.com/images/I/41vGi7Sja2L.jpg)**Delfina Kids Swim Parka Age 914 Years Removable Sleeves Unisex Youth Swim Jacket Water & Wind-Resistant Fleece-Lined Poolside Parka | Hood & Double Zipper | Pink**Delfina**$77.20**8 rev5mo ago](https://www.amazon.com/dp/B0G613SXD7) [![Buyboxs Kids Winter Jackets Warm Fleece Waterproof Girls Snow Jacket with Zipper Pockets Outdoor Ski Coat with Detachable Hood Purple XS (4-5)](https://m.media-amazon.com/images/I/41ZK4MvZElL.jpg)**Buyboxs Kids Winter Jackets Warm Fleece Waterproof Girls Snow Jacket with Zipper Pockets Outdoor Ski Coat with Detachable Hood Purple XS (4-5)**Buyboxs**$47.42**197 rev6mo ago](https://www.amazon.com/dp/B0G8FH4HJJ) [![Yimoon Girls Winter Puffer Jacket Kids Warm Puffer Coat Zip Up Quilted Jackets for Girls 7-14 Years(Black-13Y)](https://m.media-amazon.com/images/I/41Pnf2hqoNL.jpg)**Yimoon Girls Winter Puffer Jacket Kids Warm Puffer Coat Zip Up Quilted Jackets for Girls 7-14 Years(Black-13Y)**Yimoon**$33.99**31 rev7mo ago](https://www.amazon.com/dp/B0G4GQD39T) [![HotPoem Boys Winter Coat Jackets Snow Suit for Kids Cold Weather Fleece Warm Waterproof Insulated Softshell Ski Snowboard Jackets for Girls Windproof with Zip Pockets Hoode Pink 14-16](https://m.media-amazon.com/images/I/41z4mVQ0H3L.jpg)**HotPoem Boys Winter Coat Jackets Snow Suit for Kids Cold Weather Fleece Warm Waterproof Insulated Softshell Ski Snowboard Jackets for Girls Windproof with Zip Pockets Hoode Pink 14-16**HotPoem**$46.02**89 rev7mo ago](https://www.amazon.com/dp/B0G2TW8DR4) [![HotPoem Boys Winter Coat Jackets Snow Suit for Kids Cold Weather Fleece Warm Waterproof Insulated Softshell Ski Snowboard Jackets for Girls Windproof with Zip Pockets Hoode Pink 4-5](https://m.media-amazon.com/images/I/41z4mVQ0H3L.jpg)**HotPoem Boys Winter Coat Jackets Snow Suit for Kids Cold Weather Fleece Warm Waterproof Insulated Softshell Ski Snowboard Jackets for Girls Windproof with Zip Pockets Hoode Pink 4-5**HotPoem**$46.15**89 rev7mo ago](https://www.amazon.com/dp/B0G2TSJ616)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![ENDIRAD Kids Ski Snow Jacket for Girls Waterproof Winter Snow Coat Size 11-12 Warm Fleece Lined Winter Windproof Jacket with Hood](https://m.media-amazon.com/images/I/414EAvXK3JL.jpg)**ENDIRAD Kids Ski Snow Jacket for Girls Waterproof Winter Snow Coat Size 11-12 Warm Fleece Lined Winter Windproof Jacket with Hood**ENDIRAD**$30.09**4.6★**▲ 1000%**](https://www.amazon.com/dp/B09DYMX6NN) [![Columbia Youth Whirlibird III Interchange Jacket Everblue Snowflight/Crushed Blue Small](https://m.media-amazon.com/images/I/41BvHsba1HL.jpg)**Columbia Youth Whirlibird III Interchange Jacket Everblue Snowflight/Crushed Blue Small**Columbia**$98.59**5.0★**▲ 1000%**](https://www.amazon.com/dp/B0DK7SD8Y1) [![Delfina Kids Swim Parka Age 914 Years Removable Sleeves Unisex Youth Swim Jacket Water & Wind-Resistant Fleece-Lined Poolside Parka | Hood & Double Zipper | Pink](https://m.media-amazon.com/images/I/41vGi7Sja2L.jpg)**Delfina Kids Swim Parka Age 914 Years Removable Sleeves Unisex Youth Swim Jacket Water & Wind-Resistant Fleece-Lined Poolside Parka | Hood & Double Zipper | Pink**Delfina**$77.20**5.0★**▲ 1000%**](https://www.amazon.com/dp/B0G613SXD7) [![CTFASHION Girls Winter Coats Jackets for Kids Long Coat Parka Waterproof Warm Puffer Jacket Navy Blue 10-12](https://m.media-amazon.com/images/I/31QZmgT7mlL.jpg)**CTFASHION Girls Winter Coats Jackets for Kids Long Coat Parka Waterproof Warm Puffer Jacket Navy Blue 10-12**CTFASHION**$46.10**4.6★**▲ 1000%**](https://www.amazon.com/dp/B0FG7ZWS6Z) [![The Childrens Place Girls Water and Wind Resistant Zip Front Courdory Puffer Jacket Brown Sand XX-Large](https://m.media-amazon.com/images/I/41Gw9HKunnL.jpg)**The Childrens Place Girls Water and Wind Resistant Zip Front Courdory Puffer Jacket Brown Sand XX-Large**The Children's Place**$27.37**4.3★**▲ 1000%**](https://www.amazon.com/dp/B0FJZHM5FK)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 84 weeks — -92.3% search growth over the last 90 days.

35K25KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 50.9×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Warmth**24%

*“keeps her warm”*

**Quality-Overall**17%

*“When this coat arrived I was very impressed with the quality”*

**Size-Overall**16%

*“True to size”*

**Color**8%

*“The color is so pretty”*

**Comfort-Overall**4%

*“Quality and comfort”*

**Soft Feel**3%

*“Very soft inside”*

**Value For Money**3%

*“Good for price”*

**Water Resistance**2%

*“waterproof”*

**Durability**2%

*“Cute and Durable”*

**Advertised Vs Actual Product**2%

*“same as advertised”*

### **What buyers complain about **

**Durability**17%

*“Falls apart”*

**Zipper Quality**14%

*“the zipper broke”*

**Thickness**7%

*“I thought it would be thicker and warmer”*

**Smell**4%

*“But Odd Scent”*

**Size-Overall**4%

*“it honestly feels like the wrong size may have been sent”*

**Thin**4%

*“Thin”*

**Material Quality**4%

*“cheap material”*

**Warmth**4%

*“Was not very warm”*

**Product Condition**4%

*“Send me used item”*

**Pockets/Compartments**4%

*“Pockets came filled with dirty tissues”*

### **Top return reasons **

**Size-Overall**63%

**Sleeve Fit**8%

**Length**3%

**Color**3%

**Chest Fit**3%

**Shoulder Fit**2%

**Material Quality**2%

**Advertised Vs Actual Product**2%

**Warmth**2%

**Arm Fit**2%