---
title: "girls ghost costume — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/girls-ghost-costume"
last_updated: "2026-07-13T23:23:21.066Z"
locale: en
meta:
  description: "a small market ($19K/yr) — girls ghost costume doesn't clear our bar today."
  "og:description": "a small market ($19K/yr) — girls ghost costume doesn't clear our bar today."
  "og:title": "girls ghost costume — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **girls ghost costume**

**Skip it**

A small market ($19K/yr) — this niche doesn't clear our bar today.

Market size 5Growth 80Conversion 11Competition 54Returns 18Price range 69Avg price 85Brand share 59Review moat 81Quality gap 25

**Avg price**

**Great****$19.09**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****385**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Great****+72.2%**

90-day search growth — must beat 0% to launch

**Price range**

**Good****$4.38–$38.13**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****69%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Returns**

**Bad****7.8%**

return rate — above 6% kills the launch gate

**Conversion**

**Bad****0.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$19K**

$19K/yr · 117K searches

## **Competition**

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**14 **▲rising

**Sellers**

**28**

**Top-5 brand share**

**69%**

**Open market**

**24%**

- Coyciu22% - Mokoggiri18% - Rarjuiey12% - Oskiner9% - Fun Costumes7% - Marvel7%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$95810%$2K15%$3K20%$4K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Mokoggiri Halloween Ghost Costume Adult Women Men Ghost Cloak Cape Kid Baby Clothes Boy Girl Spooky Ghost Hooded Poncho Capes (White Baby 0-3T 32 inch)](https://m.media-amazon.com/images/I/31r3dNAF-bL.jpg)**Mokoggiri Halloween Ghost Costume Adult Women Men Ghost Cloak Cape Kid Baby Clothes Boy Girl Spooky Ghost Hooded Poncho Capes (White Baby 0-3T 32 inch)**Mokoggiri**$4.38**3.9★49 rev](https://www.amazon.com/dp/B0FH9ZR3SM) [2![Coyciu Toddler Boy Girl Halloween Costume Cute Embroidery Ghost Cloak Cape White Robe Toddler Ghost Costume 2t 3t 4t 5t](https://m.media-amazon.com/images/I/31HtMHTTgyL.jpg)**Coyciu Toddler Boy Girl Halloween Costume Cute Embroidery Ghost Cloak Cape White Robe Toddler Ghost Costume 2t 3t 4t 5t**Coyciu**$17.84**4.8★41 rev](https://www.amazon.com/dp/B0FH2LVYNS) [3![Oskiner Ghost Costume for Kids White Ghost Poncho Hooded Cape with Pumpkin Bag Spooky Halloween Costume for Girls](https://m.media-amazon.com/images/I/31oeXu9kyFL.jpg)**Oskiner Ghost Costume for Kids White Ghost Poncho Hooded Cape with Pumpkin Bag Spooky Halloween Costume for Girls**Oskiner**$9.19**4.5★149 rev](https://www.amazon.com/dp/B0D7CJ3147) [4![Fun Costumes Girls Gossamer Haunted Ghost Costume | Kids Haunted Beauty Ghostly Dress | Girls Victorian Ghost Costume - Medium White](https://m.media-amazon.com/images/I/31t3C7K+8+L.jpg)**Fun Costumes Girls Gossamer Haunted Ghost Costume | Kids Haunted Beauty Ghostly Dress | Girls Victorian Ghost Costume - Medium White**Fun Costumes**$25.74**4.7★10 rev](https://www.amazon.com/dp/B0D6TQHXRH) [5![Rarjuiey Halloween Toddler Girl Outfit Boo Romper Spaghetti Strap Ghost Jumpsuit Bell Bottoms Outfits Spooky Clothes (Boo Ghost Black 3-4T)](https://m.media-amazon.com/images/I/31vvDBBS-FL.jpg)**Rarjuiey Halloween Toddler Girl Outfit Boo Romper Spaghetti Strap Ghost Jumpsuit Bell Bottoms Outfits Spooky Clothes (Boo Ghost Black 3-4T)**Rarjuiey**$16.59**4.7★141 rev](https://www.amazon.com/dp/B0FBRQ664K)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Mokoggiri Halloween Ghost Costume Adult Women Men Ghost Cloak Cape Kid Baby Clothes Boy Girl Spooky Ghost Hooded Poncho Capes (White Baby 0-3T 32 inch)](https://m.media-amazon.com/images/I/31r3dNAF-bL.jpg)**Mokoggiri Halloween Ghost Costume Adult Women Men Ghost Cloak Cape Kid Baby Clothes Boy Girl Spooky Ghost Hooded Poncho Capes (White Baby 0-3T 32 inch)**Mokoggiri**$4.38**49 rev12mo ago](https://www.amazon.com/dp/B0FH9ZR3SM) [![Coyciu Toddler Boy Girl Halloween Costume Cute Embroidery Ghost Cloak Cape White Robe Toddler Ghost Costume 2t 3t 4t 5t](https://m.media-amazon.com/images/I/31HtMHTTgyL.jpg)**Coyciu Toddler Boy Girl Halloween Costume Cute Embroidery Ghost Cloak Cape White Robe Toddler Ghost Costume 2t 3t 4t 5t**Coyciu**$17.84**41 rev1y ago](https://www.amazon.com/dp/B0FH2LVYNS) [![Coyciu Toddler Boy Girl Halloween Costume Cute Embroidery Ghost Cloak Cape White Robe Toddler Ghost Costume 2t 3t 4t 5t](https://m.media-amazon.com/images/I/31yQ2Vca3pL.jpg)**Coyciu Toddler Boy Girl Halloween Costume Cute Embroidery Ghost Cloak Cape White Robe Toddler Ghost Costume 2t 3t 4t 5t**Coyciu**$17.43**41 rev1y ago](https://www.amazon.com/dp/B0FH2MC5VW) [![Toddler Boy Girl Halloween Costume Cute Embroidery Ghost Cloak Cape White Robe Toddler Ghost Costume 2t 3t 4t 5t](https://m.media-amazon.com/images/I/31HtMHTTgyL.jpg)**Toddler Boy Girl Halloween Costume Cute Embroidery Ghost Cloak Cape White Robe Toddler Ghost Costume 2t 3t 4t 5t**Coyciu**$17.91**41 rev1y ago](https://www.amazon.com/dp/B0FH2N37H5) [![Coyciu Toddler Boy Girl Halloween Costume Cute Embroidery Ghost Cloak Cape White Robe Toddler Ghost Costume 2t 3t 4t 5t](https://m.media-amazon.com/images/I/31yQ2Vca3pL.jpg)**Coyciu Toddler Boy Girl Halloween Costume Cute Embroidery Ghost Cloak Cape White Robe Toddler Ghost Costume 2t 3t 4t 5t**Coyciu**$18.04**41 rev1y ago](https://www.amazon.com/dp/B0FH2LBLYS)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Marvel Girls Spider-Gwen Ghost Spider Zip Up Hooded Sweatshirt and Pants Set for Toddler and Big Kids](https://m.media-amazon.com/images/I/41CyYzEIj9L.jpg)**Marvel Girls Spider-Gwen Ghost Spider Zip Up Hooded Sweatshirt and Pants Set for Toddler and Big Kids**Marvel**$37.92**4.7★**▲ 990%**](https://www.amazon.com/dp/B0CM6V53JV) [![Rarjuiey Halloween Toddler Girl Outfit Boo Romper Spaghetti Strap Ghost Jumpsuit Bell Bottoms Outfits Spooky Clothes (Boo Ghost Black 3-4T)](https://m.media-amazon.com/images/I/31vvDBBS-FL.jpg)**Rarjuiey Halloween Toddler Girl Outfit Boo Romper Spaghetti Strap Ghost Jumpsuit Bell Bottoms Outfits Spooky Clothes (Boo Ghost Black 3-4T)**Rarjuiey**$16.59**4.7★**▲ 979%**](https://www.amazon.com/dp/B0FBRQ664K) [![Marvel Girls Spider-Gwen Ghost Spider Zip Up Hooded Sweatshirt and Pants Set for Toddler and Big Kids](https://m.media-amazon.com/images/I/41CyYzEIj9L.jpg)**Marvel Girls Spider-Gwen Ghost Spider Zip Up Hooded Sweatshirt and Pants Set for Toddler and Big Kids**Marvel**$38.13**4.7★**▲ 977%**](https://www.amazon.com/dp/B0F79PTR8L) [![Mokoggiri Halloween Ghost Costume Adult Women Men Ghost Cloak Cape Kid Baby Clothes Boy Girl Spooky Ghost Hooded Poncho Capes (White Baby 0-3T 32 inch)](https://m.media-amazon.com/images/I/31r3dNAF-bL.jpg)**Mokoggiri Halloween Ghost Costume Adult Women Men Ghost Cloak Cape Kid Baby Clothes Boy Girl Spooky Ghost Hooded Poncho Capes (White Baby 0-3T 32 inch)**Mokoggiri**$4.38**3.9★**▲ 878%**](https://www.amazon.com/dp/B0FH9ZR3SM) [![Unique Baby Girls Toddler 3 Piece Ghost Halloween Outfit with Infinity Scarf (7/XXL Black)](https://m.media-amazon.com/images/I/41A3+wTNzCL.jpg)**Unique Baby Girls Toddler 3 Piece Ghost Halloween Outfit with Infinity Scarf (7/XXL Black)**Unique Baby**$16.30**4.7★**▲ 865%**](https://www.amazon.com/dp/B07454FQ4K)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 32 weeks — +72.2% search growth over the last 90 days.

9K7KSpike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**21%

*“The fit is good”*

**Advertised Vs Actual Product**14%

*“Looks just as pictured”*

**Soft Feel**8%

*“Really soft and cute”*

**Quality-Overall**7%

*“Seems to be well made”*

**Warmth**5%

*“I can definitely see this being worn in both warm and cold weather”*

**Washability**5%

*“But cute and holds up well being washed”*

**Thickness**4%

*“Surprisingly thick yet soft”*

**Comfort-Overall**4%

*“its so comfortable she doesnt want to ever take it off”*

**Color**3%

*“Otherwise, the colors are great”*

**Weight Light**3%

*“Its not too heavy not too light”*

### **What buyers complain about **

**Size-Overall**17%

*“Size it up”*

**Shrinkage Resistance**8%

*“Size up is my suggestion it does shrink when washing”*

**Pockets/Compartments**5%

*“The only downfall is it has no pockets on the pants or the sweater”*

**Quality-Overall**5%

*“the quality is not so great”*

### **Top return reasons **

**Size-Overall**60%

**Length**10%

**Material Quality**10%

**Product Condition**4%

**Thin**4%

**Waist Fit**3%

**Sleeve Fit**2%

**Quality-Overall**2%

**Arm Fit**2%

**Defective Material/Parts**2%