---
title: "ghostbusters backpack — Niche Verdict: Skip it (37/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/ghostbusters-backpack"
last_updated: "2026-07-14T01:26:10.195Z"
locale: en
meta:
  description: "a small market ($35K/yr) — ghostbusters backpack doesn't clear our bar today."
  "og:description": "a small market ($35K/yr) — ghostbusters backpack doesn't clear our bar today."
  "og:title": "ghostbusters backpack — Niche Verdict: Skip it (37/100) | Amazon United States - Flapen"
---

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# **ghostbusters backpack**

**Skip it**

A small market ($35K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 60Conversion 19Competition 22Returns 25Price range 36Avg price 92Brand share 24Review moat 78Quality gap 62

**Avg price**

**Great****$54.59**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****444.36**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+35.3%**

90-day search growth — must beat 0% to launch

**Price range**

**Okay****$18.29–$248.01**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Okay****6.0%**

return rate — above 6% kills the launch gate

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Competition**

**Bad****73%**

top-5 click share — a locked-up shelf

**Conversion**

**Bad****1.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$35K**

$35K/yr · 42K searches

## **Competition**

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**10 **▲rising

**Sellers**

**47**

**Top-5 brand share**

**91%**

**Open market**

**7%**

- Fun Costumes41% - Ghstsobs32% - Ghostbusters11% - Spirit Halloween4% - Groydbna3% - Sprayground2% - Open — no brand owns it (4 brands, 7%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$7K30%$10K40%$14K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Ghstsobs Backpack For Kids Features Padded Back & Adjustable Strap For School & Travel Backpacks](https://m.media-amazon.com/images/I/51kcpXgSayL.jpg)**Ghstsobs Backpack For Kids Features Padded Back & Adjustable Strap For School & Travel Backpacks**Ghstsobs**$26.08**4.3★146 rev](https://www.amazon.com/dp/B0C53K4YXB) [2![Fun Costumes Adult Ghostbusters Proton Pack with Wand | Movie-Inspired Ghostbusters Backpack for Cosplay & Costume Accessory](https://m.media-amazon.com/images/I/41LZ048-JHL.jpg)**Fun Costumes Adult Ghostbusters Proton Pack with Wand | Movie-Inspired Ghostbusters Backpack for Cosplay & Costume Accessory**Fun Costumes**$26.33**4.2★259 rev](https://www.amazon.com/dp/B08V9FFF9L) [3![Fun Costumes Toddler Ghostbusters Proton Pack Backpack Ghostbusters Toy Proton Pack Costume Accessory Standard](https://m.media-amazon.com/images/I/41xfeExvNJL.jpg)**Fun Costumes Toddler Ghostbusters Proton Pack Backpack Ghostbusters Toy Proton Pack Costume Accessory Standard**Fun Costumes**$29.27**4.1★278 rev](https://www.amazon.com/dp/B08WPRCLQT) [4![Ghostbusters Movie Proton Pack Roleplay Gear for Kids Ages 5 and Up Classic Blue Toy Great Gift for Kids](https://m.media-amazon.com/images/I/41ewwbcHfFL.jpg)**Ghostbusters Movie Proton Pack Roleplay Gear for Kids Ages 5 and Up Classic Blue Toy Great Gift for Kids**Ghostbusters**$18.29**4.0★2,762 rev](https://www.amazon.com/dp/B081VZXP1N) [5![Fun Costumes Ghostbusters: Cosplay Proton Pack Backpack w/Wand Standard](https://m.media-amazon.com/images/I/41SLGhXfSoL.jpg)**Fun Costumes Ghostbusters: Cosplay Proton Pack Backpack w/Wand Standard**Fun Costumes**$35.62**4.1★227 rev](https://www.amazon.com/dp/B08V9DFH9K)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Loungefly Columbia Pictures Industries: Ghostbusters - Marshmallow Man and Ectomobile - Light-Up Stay Puft Chasing Mini Backpack - Great for Kids & Adults - Collectible Bags](https://m.media-amazon.com/images/I/51Rw7uVXJQL.jpg)**Loungefly Columbia Pictures Industries: Ghostbusters - Marshmallow Man and Ectomobile - Light-Up Stay Puft Chasing Mini Backpack - Great for Kids & Adults - Collectible Bags**Loungefly**$67.05**30 rev11mo ago](https://www.amazon.com/dp/B0DHSX4CYT) [![Sprayground - Ghostbusters Ecto-1 Special Ops Dlxr Backpack Color As Shown Size: O/S](https://m.media-amazon.com/images/I/41cE1x3qb2L.jpg)**Sprayground - Ghostbusters Ecto-1 Special Ops Dlxr Backpack Color As Shown Size: O/S**Sprayground**$134.38**3 rev11mo ago](https://www.amazon.com/dp/B0FDGZV3GC) [![Ghostbusters Distressed No Ghost Logo Vintage Movie Tote Bag](https://m.media-amazon.com/images/I/31ixpiiNc-L.jpg)**Ghostbusters Distressed No Ghost Logo Vintage Movie Tote Bag**Ghostbusters**$22.99**1 rev1y ago](https://www.amazon.com/dp/B0F33W5MZL) [![Crocs Unisex-Adult Ghostbusters Classic Clogs Ghostbusters 8 Women/6 Men](https://m.media-amazon.com/images/I/41yvGKzZNBL.jpg)**Crocs Unisex-Adult Ghostbusters Classic Clogs Ghostbusters 8 Women/6 Men**Crocs**$55.26**156 rev1y ago](https://www.amazon.com/dp/B0DR3MVHBY) [![Dilunar Kids Backpack for School Child Boys Kindergarten Elementary Toddler Bag](https://m.media-amazon.com/images/I/51ZdrnHH8RL.jpg)**Dilunar Kids Backpack for School Child Boys Kindergarten Elementary Toddler Bag**Dilunar**$30.37**532 rev3y ago](https://www.amazon.com/dp/B0CB9ZX3CV)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Dilunar Kids Backpack for School Child Boys Kindergarten Elementary Toddler Bag](https://m.media-amazon.com/images/I/51ZdrnHH8RL.jpg)**Dilunar Kids Backpack for School Child Boys Kindergarten Elementary Toddler Bag**Dilunar**$30.37**4.7★**▲ 260%**](https://www.amazon.com/dp/B0CB9ZX3CV) [![Crocs Unisex-Adult Ghostbusters Classic Clogs Ghostbusters 8 Women/6 Men](https://m.media-amazon.com/images/I/41yvGKzZNBL.jpg)**Crocs Unisex-Adult Ghostbusters Classic Clogs Ghostbusters 8 Women/6 Men**Crocs**$55.26**4.6★**▲ 138%**](https://www.amazon.com/dp/B0DR3MVHBY) [![Ghostbusters Distressed No Ghost Logo Vintage Movie Tote Bag](https://m.media-amazon.com/images/I/31ixpiiNc-L.jpg)**Ghostbusters Distressed No Ghost Logo Vintage Movie Tote Bag**Ghostbusters**$22.99**5.0★**▲ 109%**](https://www.amazon.com/dp/B0F33W5MZL) [![Groydbna Mens Ghoul Hunter Hoodie Backpack Jacket Zip Up Hunter Coat Sweatshirt (X-Large Venkman)](https://m.media-amazon.com/images/I/41qOzCf02qL.jpg)**Groydbna Mens Ghoul Hunter Hoodie Backpack Jacket Zip Up Hunter Coat Sweatshirt (X-Large Venkman)**Groydbna**$26.59**4.0★**▲ 100%**](https://www.amazon.com/dp/B09PHQ3QW7) [![Ghstsobs Backpack For Kids Features Padded Back & Adjustable Strap For School & Travel Backpacks](https://m.media-amazon.com/images/I/51kcpXgSayL.jpg)**Ghstsobs Backpack For Kids Features Padded Back & Adjustable Strap For School & Travel Backpacks**Ghstsobs**$26.08**4.3★**▲ 39%**](https://www.amazon.com/dp/B0C53K4YXB)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 84 weeks — +35.3% search growth over the last 90 days.

4K3KSpike '25Prime Day '25Holiday '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 10.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Weight Light**21%

*“Light weight”*

**Quality-Overall**21%

*“Very good quality”*

**Size-Overall**14%

*“The size was great”*

**Strength**5%

*“Sturdy built”*

**Leather Quality**5%

*“It appears well built and all leather, I'm just not sure of the application”*

**Material Quality**5%

*“has some fabric details”*

**Comfort-Overall**5%

*“comfortable an good looking”*

### **What buyers complain about **

**Quality-Overall**35%

*“I expected this to be alittle better quality”*

**Material Quality**18%

*“This was just a simple piece of plastic”*

**Value For Money**10%

*“it's just an overpriced prop”*

**Size-Overall**10%

*“D. Was small”*

**Add-Ons/Attachments**4%

*“no attachments or anything”*

**Zipper Quality**4%

*“The zipper gets a little hard to move for my kiddo”*

**Exercise/Sports Suitability**2%

*“not for swim”*

**Advertised Vs Actual Product**2%

*“False advertising”*

### **Top return reasons **

**Size-Overall**25%

**Quality-Overall**20%

**Advertised Vs Actual Product**16%

**Material Quality**8%

**Defective Material/Parts**4%

**Comfort-Overall**3%

**Value For Money**2%

**Functionality-Overall**2%

**Feet Fit**2%

**Noise Level**2%