---
title: "gauges — Niche Verdict: Worth a look (57/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/gauges"
last_updated: "2026-07-13T22:43:06.167Z"
locale: en
meta:
  description: "gauges shows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:description": "gauges shows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:title": "gauges — Niche Verdict: Worth a look (57/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **gauges**

**Worth a look**

Shows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 76Growth 20Conversion 24Competition 74Returns 88Price range 59Avg price 65Brand share 74Review moat 28Quality gap 57

**Returns**

**Great****1.3%**

return rate — above 6% kills the launch gate

**Market size**

**Great****$922K**

$922K/yr · 3.4M searches

**Competition**

**Good****40%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Good****$13.77**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$7.68–$25.45**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****3,699.37**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.9%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-10.9%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**28 **▼falling

**Sellers**

**32**

**Top-5 brand share**

**61%**

**Open market**

**34%**

- BodyJ4You16% - VCMART15% - JieyueJewelry14% - CABBE KALLO9% - TIANCI FBYJS7% - Longbeauty5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$37K8%$74K12%$111K16%$147K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 51 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![VCMART 14G-00G 36pcs Tapers and Tunnels Ear Gauge Stretching Kit Surgical Stainless Steel](https://m.media-amazon.com/images/I/51Gk+Ktg1ZL.jpg)**VCMART 14G-00G 36pcs Tapers and Tunnels Ear Gauge Stretching Kit Surgical Stainless Steel**VCMART**$13.55**4.6★11,231 rev](https://www.amazon.com/dp/B018DXLZ1S) [2![JieyueJewelry 50 Pieces Ear Stretching Kit 14G-00G Acrylic Tapers and Plugs + Silicone Tunnels - Ear Gauges Expander Set Body Jewelry for Women Men(Black)](https://m.media-amazon.com/images/I/51YP8e7PD7L.jpg)**JieyueJewelry 50 Pieces Ear Stretching Kit 14G-00G Acrylic Tapers and Plugs + Silicone Tunnels - Ear Gauges Expander Set Body Jewelry for Women Men(Black)**JieyueJewelry**$9.59**4.6★24,271 rev](https://www.amazon.com/dp/B078XT8GL1) [3![BodyJ4You 54PC Ear Gauge Stretching Kit - Gauges for Ears 14G-12mm Starter Set - Jojoba Oil - Black Acrylic Tapers Plugs Silicone Tunnels - Dead Stretching Lobe Beginner Men Women Expander Piercing](https://m.media-amazon.com/images/I/511s471OQbL.jpg)**BodyJ4You 54PC Ear Gauge Stretching Kit - Gauges for Ears 14G-12mm Starter Set - Jojoba Oil - Black Acrylic Tapers Plugs Silicone Tunnels - Dead Stretching Lobe Beginner Men Women Expander Piercing**BodyJ4You**$17.04**4.5★13,297 rev](https://www.amazon.com/dp/B07DT6ZDP5) [4![BodyJ4You 37PC Ear Stretching Kit with Aftercare Balm - Complete Beginner Set Gauges for Ears 14G-00G - Silvertone Stainless Steel Tapers Single Flare Plugs Tunnels - Dead Stretching Lobe Men Women](https://m.media-amazon.com/images/I/51P4ZVBd0pL.jpg)**BodyJ4You 37PC Ear Stretching Kit with Aftercare Balm - Complete Beginner Set Gauges for Ears 14G-00G - Silvertone Stainless Steel Tapers Single Flare Plugs Tunnels - Dead Stretching Lobe Men Women**BodyJ4You**$20.28**4.6★3,493 rev](https://www.amazon.com/dp/B07N8MNWYK) [5![Longbeauty 18PCS 14G-00G Ear Stretching Kit Single Flat Top Gauges Plugs Surgical Steel Ear Expander Body Piercing Jewelry](https://m.media-amazon.com/images/I/412WsbPtkHL.jpg)**Longbeauty 18PCS 14G-00G Ear Stretching Kit Single Flat Top Gauges Plugs Surgical Steel Ear Expander Body Piercing Jewelry**Longbeauty**$12.20**4.4★414 rev](https://www.amazon.com/dp/B0CL73XBK5)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![WINSENET 6Pcs Acrylic Gauges for Ear 0G-28mm Clear Black White Ear Plugs Double Flare Tunnels Ear Expander Body Piercing Jewelry for Women Men](https://m.media-amazon.com/images/I/31XYii-mrjL.jpg)**WINSENET 6Pcs Acrylic Gauges for Ear 0G-28mm Clear Black White Ear Plugs Double Flare Tunnels Ear Expander Body Piercing Jewelry for Women Men**WINSENET**$8.03**35 rev3mo ago](https://www.amazon.com/dp/B0GWCZFKTM) [![POBAISITER 4PCS Candy-colored Resin Ear Plugs and Tunnels 6mm(2g) to 16mm Ear Gauge Tunnels Set Expander Stretcher For Women Men Body Piercing Jewelry](https://m.media-amazon.com/images/I/41TRuuKSHoL.jpg)**POBAISITER 4PCS Candy-colored Resin Ear Plugs and Tunnels 6mm(2g) to 16mm Ear Gauge Tunnels Set Expander Stretcher For Women Men Body Piercing Jewelry**POBAISITER**$14.17**17 rev5mo ago](https://www.amazon.com/dp/B0GKMYKX47) [![GEMQUEEN 24 PCS Glass Ear Stretching Kit Comfy Ear Gauges Tunnels Plugs Dead Stretching Kit with Rubber O-Rings Single Flare Unique 0.5mm Increments Hypoallergenic Domed Body Piercing Jewelry 14G-1G](https://m.media-amazon.com/images/I/31QLKUd+wvL.jpg)**GEMQUEEN 24 PCS Glass Ear Stretching Kit Comfy Ear Gauges Tunnels Plugs Dead Stretching Kit with Rubber O-Rings Single Flare Unique 0.5mm Increments Hypoallergenic Domed Body Piercing Jewelry 14G-1G**GEMQUEEN**$25.45**30 rev6mo ago](https://www.amazon.com/dp/B0GFD95HWM) [![JieyueJewelry 50 Pieces Ear Stretching Kit Acrylic Tapers and Plugs + Silicone Tunnels-Ear Gauges Expander Set Body Piercing Jewelry for Women Men(Colorful Point)](https://m.media-amazon.com/images/I/51iamprQERL.jpg)**JieyueJewelry 50 Pieces Ear Stretching Kit Acrylic Tapers and Plugs + Silicone Tunnels-Ear Gauges Expander Set Body Piercing Jewelry for Women Men(Colorful Point)**JieyueJewelry**$10.26**24,271 rev7mo ago](https://www.amazon.com/dp/B0G65X4B22) [![COOEAR 10 Pairs Acrylic Ear Tunnels Random Style Gauges Flesh Tunnels Plugs Stretchers Expander Double Flared Ear Piercing Jewelry.](https://m.media-amazon.com/images/I/51YQIQcxRFL.jpg)**COOEAR 10 Pairs Acrylic Ear Tunnels Random Style Gauges Flesh Tunnels Plugs Stretchers Expander Double Flared Ear Piercing Jewelry.**COOEAR**$16.57**117 rev8mo ago](https://www.amazon.com/dp/B0FYDMDGVY)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![JieyueJewelry 50 Pieces Ear Stretching Kit Acrylic Tapers and Plugs + Silicone Tunnels-Ear Gauges Expander Set Body Piercing Jewelry for Women Men(Colorful Point)](https://m.media-amazon.com/images/I/51iamprQERL.jpg)**JieyueJewelry 50 Pieces Ear Stretching Kit Acrylic Tapers and Plugs + Silicone Tunnels-Ear Gauges Expander Set Body Piercing Jewelry for Women Men(Colorful Point)**JieyueJewelry**$10.26**4.6★**▲ 80%**](https://www.amazon.com/dp/B0G65X4B22) [![WINSENET 6Pcs Acrylic Gauges for Ear 0G-28mm Clear Black White Ear Plugs Double Flare Tunnels Ear Expander Body Piercing Jewelry for Women Men](https://m.media-amazon.com/images/I/31XYii-mrjL.jpg)**WINSENET 6Pcs Acrylic Gauges for Ear 0G-28mm Clear Black White Ear Plugs Double Flare Tunnels Ear Expander Body Piercing Jewelry for Women Men**WINSENET**$8.03**4.2★**▲ 79%**](https://www.amazon.com/dp/B0GWCZFKTM) [![Longbeauty 18PCS 14G-00G Ear Stretching Kit Single Flat Top Gauges Plugs Surgical Steel Ear Expander Body Piercing Jewelry](https://m.media-amazon.com/images/I/41PljzXEntL.jpg)**Longbeauty 18PCS 14G-00G Ear Stretching Kit Single Flat Top Gauges Plugs Surgical Steel Ear Expander Body Piercing Jewelry**Longbeauty**$12.51**4.4★**▲ 78%**](https://www.amazon.com/dp/B0CL73VCZG) [![Piercing Tapered Ball Grabbing Tool for Jewelry Replacement - 14G 16G 18G 20G Stainless Steel Flat Back Earring Applicator Tool Threaded Internal Threaded External Threaded Body Piercing Insertion Needle Kit for Ear/Nose/Navel/Nipple/Lip/Eyebrow/Tongue (13pcs set)](https://m.media-amazon.com/images/I/41xWqN5GrWL.jpg)**Piercing Tapered Ball Grabbing Tool for Jewelry Replacement - 14G 16G 18G 20G Stainless Steel Flat Back Earring Applicator Tool Threaded Internal Threaded External Threaded Body Piercing Insertion Needle Kit for Ear/Nose/Navel/Nipple/Lip/Eyebrow/Tongue (13pcs set)**hujiling**$9.83**4.5★**▲ 77%**](https://www.amazon.com/dp/B0FRRFCK7F) [![POBAISITER 4PCS Candy-colored Resin Ear Plugs and Tunnels 6mm(2g) to 16mm Ear Gauge Tunnels Set Expander Stretcher For Women Men Body Piercing Jewelry](https://m.media-amazon.com/images/I/41TRuuKSHoL.jpg)**POBAISITER 4PCS Candy-colored Resin Ear Plugs and Tunnels 6mm(2g) to 16mm Ear Gauge Tunnels Set Expander Stretcher For Women Men Body Piercing Jewelry**POBAISITER**$14.17**4.2★**▲ 74%**](https://www.amazon.com/dp/B0GKMYKX47)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -10.9% search growth over the last 90 days.

80K60KPrime Day '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**20%

*“Decent quality”*

**Size-Overall**14%

*“accurate size”*

**Value For Money**11%

*“Worth it”*

**Stretchability/Expandability/Elasticity**10%

*“Perfect stretch kit”*

**Ease Of Use**10%

*“Easy peasy”*

**Comfort-Overall**7%

*“They are comfortable”*

**Advertised Vs Actual Product**6%

*“Work as advertised”*

**Color**4%

*“Good color”*

**Durability**2%

*“Durable and easy to use”*

**Weight Light**1%

*“not too light”*

### **What buyers complain about **

**Size-Overall**29%

*“Might not fit... be aware”*

**Color**7%

*“Not light pink”*

**Allergies**7%

*“Allergic Reaction”*

**Quality-Overall**5%

*“Cheap”*

**Stretchability/Expandability/Elasticity**4%

*“Please dead stretch”*

**Instructions/User Manual/Troubleshooting**3%

*“No sizing directions”*

**Strength**3%

*“is a little flimsy”*

**Durability**3%

*“Break Easily”*

**Material Quality**3%

*“This sort of material is porous”*

**Advertised Vs Actual Product**2%

*“Not as advertised”*

### **Top return reasons **

**Size-Overall**54%

**Wrong Dimensions**11%

**Advertised Vs Actual Product**8%

**Material Quality**6%

**Defective Material/Parts**4%

**Functionality-Overall**3%

**Color**2%

**Quality-Overall**2%

**Metal Authenticity**1%

**Width**1%