---
title: "flash costume — Niche Verdict: Skip it (41/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/flash-costume"
last_updated: "2026-07-14T02:21:00.009Z"
locale: en
meta:
  description: "prices mostly outside the sweet spot ($9.81–$3803.64) — flash costume doesn't clear our bar today."
  "og:description": "prices mostly outside the sweet spot ($9.81–$3803.64) — flash costume doesn't clear our bar today."
  "og:title": "flash costume — Niche Verdict: Skip it (41/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **flash costume**

**Skip it**

Prices mostly outside the sweet spot ($9.81–$3803.64) — this niche doesn't clear our bar today.

Market size 50Growth 29Conversion 8Competition 83Returns 16Price range 2Avg price 65Brand share 20Review moat 73Quality gap 57

**Competition**

**Great****32%**

top-5 click share — an open shelf

**Review moat**

**Good****565.7**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****$130.69**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$273K**

$273K/yr · 312K searches

**Growth**

**Okay****+2.9%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand

**Returns**

**Bad****8.2%**

return rate — above 6% kills the launch gate

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$9.81–$3803.64**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

**Brands**

**11 **▲rising

**Sellers**

**46**

**Top-5 brand share**

**92%**

**Open market**

**6%**

- Rubies51% - INTIMO17% - DC Comics17% - Fun Costumes4% - Trippy Lights3% - SalesOne2% - Open — no brand owns it (5 brands, 6%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$8K6%$16K9%$25K12%$33K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 46 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Rubies at Party City DC Comics Superheroes: The Flash Costume for Kids Boys Small](https://m.media-amazon.com/images/I/31OpwsZYg4L.jpg)**Rubies at Party City DC Comics Superheroes: The Flash Costume for Kids Boys Small**Rubies**$30.59**4.6★3,556 rev](https://www.amazon.com/dp/B00SL12KUS) [2![Rubies DC The Flash Movie: The Flash Deluxe Costume for Kids Boys Medium](https://m.media-amazon.com/images/I/41tV8IAgwYL.jpg)**Rubies DC The Flash Movie: The Flash Deluxe Costume for Kids Boys Medium**Rubies**$30.68**4.5★365 rev](https://www.amazon.com/dp/B09NVG42GF) [3![DC Comics Flash Reverse Flash 2 Pack Casual Crew Socks Multi Colored Fits Shoe size-6-12](https://m.media-amazon.com/images/I/41fOmcphfEL.jpg)**DC Comics Flash Reverse Flash 2 Pack Casual Crew Socks Multi Colored Fits Shoe size-6-12**DC Comics**$12.21**4.7★740 rev](https://www.amazon.com/dp/B01MRCIUHC) [4![Rubies DC Justice League: The Flash Gloves for Adults Mens No Size Red](https://m.media-amazon.com/images/I/41vWk+Wg4IL.jpg)**Rubies DC Justice League: The Flash Gloves for Adults Mens No Size Red**Rubies**$17.93**4.3★74 rev](https://www.amazon.com/dp/B06XQX3825) [5![DC Comics Justice League Superhero Matching Family Pajamas Union Suit (Toddler Flash 2T/3T)](https://m.media-amazon.com/images/I/41aiKkZtizL.jpg)**DC Comics Justice League Superhero Matching Family Pajamas Union Suit (Toddler Flash 2T/3T)**INTIMO**$20.73**4.6★837 rev](https://www.amazon.com/dp/B08KGXXPXG)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Mens Womens LED Flash Light Jacket Rave Hoodies Vest Couple Carnival Pants Party Xmas Fancy Dress Prefermence Costume (Pants XX-Large)](https://m.media-amazon.com/images/I/41y68yuJjGL.jpg)**Mens Womens LED Flash Light Jacket Rave Hoodies Vest Couple Carnival Pants Party Xmas Fancy Dress Prefermence Costume (Pants XX-Large)**aifuu**$37.10**73 rev6mo ago](https://www.amazon.com/dp/B0BKGG1CX8) [![DC Comics Boys The Flash Soccer Mesh Jersey Tee & Short 2PC Set](https://m.media-amazon.com/images/I/51tJnd9-OLL.jpg)**DC Comics Boys The Flash Soccer Mesh Jersey Tee & Short 2PC Set**DC Comics**$22.68**3 rev1y ago](https://www.amazon.com/dp/B0DQK7D63Y) [![DC Comics Pajamas Toddler Boys Superhero Tight Fit Sleep Pajama Set (The Flash 3T)](https://m.media-amazon.com/images/I/41ivosHv6CL.jpg)**DC Comics Pajamas Toddler Boys Superhero Tight Fit Sleep Pajama Set (The Flash 3T)**INTIMO**$19.65**47 rev1y ago](https://www.amazon.com/dp/B0DK3ZGXN2) [![Trippy Lights Red Superhero Latex Adult Overhead Costume Halloween Cosplay Prop Mask (Large)](https://m.media-amazon.com/images/I/417v4l9iVFL.jpg)**Trippy Lights Red Superhero Latex Adult Overhead Costume Halloween Cosplay Prop Mask (Large)**Trippy Lights**$20.71**20 rev1y ago](https://www.amazon.com/dp/B0DFYYS2PB) [![KARAZZO Kids Capes and Masks Boys Girls Costumes for Halloween Christmas Cosplay Dress Up(Red+Blue)](https://m.media-amazon.com/images/I/41KNr3vccdL.jpg)**KARAZZO Kids Capes and Masks Boys Girls Costumes for Halloween Christmas Cosplay Dress Up(Red+Blue)**KARAZZO**$9.81**399 rev2y ago](https://www.amazon.com/dp/B0D8PF9M2L)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![OBERON ARC FLASH COVERALL KIT - 40 CAL - INCLUDES HOOD AND COVERALLS - LAN SERIES](https://m.media-amazon.com/images/I/31wnklRnS4L.jpg)**OBERON ARC FLASH COVERALL KIT - 40 CAL - INCLUDES HOOD AND COVERALLS - LAN SERIES**Oberon**$969.32**4.0★**▲ 527%**](https://www.amazon.com/dp/B01M0CDX1Q) [![Mens Womens LED Flash Light Jacket Rave Hoodies Vest Couple Carnival Pants Party Xmas Fancy Dress Prefermence Costume (Pants XX-Large)](https://m.media-amazon.com/images/I/41y68yuJjGL.jpg)**Mens Womens LED Flash Light Jacket Rave Hoodies Vest Couple Carnival Pants Party Xmas Fancy Dress Prefermence Costume (Pants XX-Large)**aifuu**$37.10**3.9★**▲ 519%**](https://www.amazon.com/dp/B0BKGG1CX8) [![DC Comics The Flash Logo Barry Mens Casual Crew Sock Set Pack of 2](https://m.media-amazon.com/images/I/51vlHCyikLL.jpg)**DC Comics The Flash Logo Barry Mens Casual Crew Sock Set Pack of 2**DC Comics**$12.40**4.7★**▲ 517%**](https://www.amazon.com/dp/B07FTV76YJ) [![DC Comics Toddler Boys Classic The Flash Union Suit Zip-Up Footless Pajama (2T) Red](https://m.media-amazon.com/images/I/41WVLrreqNL.jpg)**DC Comics Toddler Boys Classic The Flash Union Suit Zip-Up Footless Pajama (2T) Red**INTIMO**$14.99**4.8★**▲ 510%**](https://www.amazon.com/dp/B09MJRBSCB) [![INTIMO DC Comics Boys The Flash Plush Fleece Hooded Costume Robe (Flash 14/16)](https://m.media-amazon.com/images/I/310PCBfcb6L.jpg)**INTIMO DC Comics Boys The Flash Plush Fleece Hooded Costume Robe (Flash 14/16)**INTIMO**$22.88**4.7★**▲ 486%**](https://www.amazon.com/dp/B07YVH4SG4)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +2.9% search growth over the last 90 days.

35K25KSpike '24Prime Day '25Spike '25 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 12.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**33%

*“Good socks great quality”*

**Durability**15%

*“surprisingly durable for the price”*

**Size-Overall**15%

*“Fit him perfectly”*

**Value For Money**8%

*“Reasonable for price point”*

**Fun/Entertainment Experience**6%

*“Fun”*

**Material Quality**6%

*“down with them all day so definitely good material”*

**Comfort-Overall**5%

*“Cute and comfy”*

**Advertised Vs Actual Product**4%

*“Exactly as expected”*

**Stretchability/Expandability/Elasticity**3%

*“They were stretchy”*

**Soft Feel**2%

*“soft”*

### **What buyers complain about **

**Size-Overall**39%

*“Size table is wrong”*

**Quality-Overall**25%

*“Cheap”*

**Functionality-Overall**17%

*“Doesn't work”*

**Durability**8%

*“The mask broke within a month of opening”*

### **Top return reasons **

**Size-Overall**76%

**Defective Material/Parts**3%

**Product Condition**3%

**Material Quality**3%

**Quality-Overall**3%

**Advertised Vs Actual Product**2%

**Brightness/Shine/Glow**2%

**Length**2%

**Comfort-Overall**1%

**Neck Fit**1%