---
title: "elphaba broom — Niche Verdict: Skip it (46&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/elphaba-broom"
last_updated: "2026-07-14T01:17:58.279Z"
locale: en
meta:
  description: "soft demand (-49.3% this quarter) — elphaba broom doesn't clear our bar today."
  "og:description": "soft demand (-49.3% this quarter) — elphaba broom doesn't clear our bar today."
  "og:title": "elphaba broom — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
---

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# **elphaba broom**

**Skip it**

Soft demand (-49.3% this quarter) — this niche doesn't clear our bar today.

Market size 32Growth 0Conversion 19Competition 80Returns 19Price range 85Avg price 95Brand share 78Review moat 90Quality gap 43

**Avg price**

**Incredible****$27.14**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****204.93**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$10.12–$47.35**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Brand share**

**Great****57%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$151K**

$151K/yr · 361K searches

**Conversion**

**Bad****1.5%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****7.4%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-49.3%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

**Brands**

**27 **▲rising

**Sellers**

**78**

**Top-5 brand share**

**57%**

**Open market**

**37%**

- The Noble Collection16% - Disguise15% - INTIMO10% - Wicked10% - Behufun6% - Coolproud5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$6K8%$12K12%$18K16%$24K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 45 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Wicked Elphabas Broom](https://m.media-amazon.com/images/I/41DYBX97dhL.jpg)**Wicked Elphabas Broom**The Noble Collection**$18.01**4.6★526 rev](https://www.amazon.com/dp/B0D6H2CMQ3) [2![Disguise Wicked Elphaba Broom Official Wicked Movie Costume Accessory One Size](https://m.media-amazon.com/images/I/313jtZS-idL.jpg)**Disguise Wicked Elphaba Broom Official Wicked Movie Costume Accessory One Size**Disguise**$19.95**2.7★14 rev](https://www.amazon.com/dp/B0D6CV9425) [3![Coolproud Elphaba Costume Dress for Girls Halloween Cosplay Birthday Party Outfit With Cape and Witch Hat 5-6Y 120](https://m.media-amazon.com/images/I/41h7KSWpIpL.jpg)**Coolproud Elphaba Costume Dress for Girls Halloween Cosplay Birthday Party Outfit With Cape and Witch Hat 5-6Y 120**Coolproud**$28.60**4.5★46 rev](https://www.amazon.com/dp/B0DSK4VPGQ) [4![Disguise Wicked Elphaba Costume for Girls Deluxe Official Wicked Elphaba Costume Cape and Hat Kids Size (7-8)](https://m.media-amazon.com/images/I/41wGU9zrqrL.jpg)**Disguise Wicked Elphaba Costume for Girls Deluxe Official Wicked Elphaba Costume Cape and Hat Kids Size (7-8)**Disguise**$40.54**4.6★65 rev](https://www.amazon.com/dp/B0CKWKJR8L) [5![INTIMO Wicked Robe Womens Elphaba and Glinda Wand Broom Charm Bathrobe For Adults (S/M)](https://m.media-amazon.com/images/I/3120wAJklxL.jpg)**INTIMO Wicked Robe Womens Elphaba and Glinda Wand Broom Charm Bathrobe For Adults (S/M)**INTIMO**$36.95**4.8★13 rev](https://www.amazon.com/dp/B0FVZFFL39)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Centric Wicked Pajama Elphaba Girls Short-Sleeve Wicked Witch of the West Sparkle Nightgown Sleep Dress Loungewear (6) Black](https://m.media-amazon.com/images/I/315r1qNcihL.jpg)**Centric Wicked Pajama Elphaba Girls Short-Sleeve Wicked Witch of the West Sparkle Nightgown Sleep Dress Loungewear (6) Black**Centric**$24.33**23 rev8mo ago](https://www.amazon.com/dp/B0G1TPBVKH) [![INTIMO Wicked Robe Womens Elphaba and Glinda Wand Broom Charm Bathrobe For Adults (S/M)](https://m.media-amazon.com/images/I/3120wAJklxL.jpg)**INTIMO Wicked Robe Womens Elphaba and Glinda Wand Broom Charm Bathrobe For Adults (S/M)**INTIMO**$36.95**13 rev9mo ago](https://www.amazon.com/dp/B0FVZFFL39) [![INTIMO Wicked Robe Womens Elphaba and Glinda Wand Broom Charm Bathrobe For Adults (2X/3X)](https://m.media-amazon.com/images/I/3120wAJklxL.jpg)**INTIMO Wicked Robe Womens Elphaba and Glinda Wand Broom Charm Bathrobe For Adults (2X/3X)**INTIMO**$38.55**13 rev9mo ago](https://www.amazon.com/dp/B0FVYTRCDH) [![INTIMO Wicked Girls Elphaba Pajamas Chibi Broom Hat Button-Up Shirt Pajama Set for Kids (10/12) Green](https://m.media-amazon.com/images/I/41qDjBK8iAL.jpg)**INTIMO Wicked Girls Elphaba Pajamas Chibi Broom Hat Button-Up Shirt Pajama Set for Kids (10/12) Green**INTIMO**$20.38**20 rev9mo ago](https://www.amazon.com/dp/B0FVYJX6TH) [![INTIMO Wicked Robe Womens Elphaba and Glinda Wand Broom Charm Bathrobe For Adults (L/XL)](https://m.media-amazon.com/images/I/3120wAJklxL.jpg)**INTIMO Wicked Robe Womens Elphaba and Glinda Wand Broom Charm Bathrobe For Adults (L/XL)**INTIMO**$37.47**13 rev9mo ago](https://www.amazon.com/dp/B0FVZM5SMZ)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Wicked Elphaba Little Girls T-Shirt and Tulle Skirt Green/Black 5](https://m.media-amazon.com/images/I/41n7xjq9j2L.jpg)**Wicked Elphaba Little Girls T-Shirt and Tulle Skirt Green/Black 5**Wicked**$19.70**4.7★**▲ 1000%**](https://www.amazon.com/dp/B0F76MY13B) [![INTIMO Wicked Girls Elphaba Pajamas Chibi Broom Hat Button-Up Shirt Pajama Set for Kids (6/6X) Green](https://m.media-amazon.com/images/I/41qDjBK8iAL.jpg)**INTIMO Wicked Girls Elphaba Pajamas Chibi Broom Hat Button-Up Shirt Pajama Set for Kids (6/6X) Green**INTIMO**$20.19**4.8★**▲ 1000%**](https://www.amazon.com/dp/B0FVYK18WR) [![wicked Girls Nightdress | Glinda and Elphaba Girls Nighties | Nighties for Kids| Glinda Nightdress | Pink 5](https://m.media-amazon.com/images/I/41Ro5U1PnNL.jpg)**wicked Girls Nightdress | Glinda and Elphaba Girls Nighties | Nighties for Kids| Glinda Nightdress | Pink 5**Wicked**$28.07**4.8★**▲ 1000%**](https://www.amazon.com/dp/B0FS1NQQ54) [![INTIMO Wicked Robe Womens Elphaba and Glinda Wand Broom Charm Bathrobe For Adults (S/M)](https://m.media-amazon.com/images/I/3120wAJklxL.jpg)**INTIMO Wicked Robe Womens Elphaba and Glinda Wand Broom Charm Bathrobe For Adults (S/M)**INTIMO**$36.95**4.8★**▲ 1000%**](https://www.amazon.com/dp/B0FVZFFL39) [![INTIMO Wicked Robe Womens Elphaba and Glinda Wand Broom Charm Bathrobe For Adults (2X/3X)](https://m.media-amazon.com/images/I/3120wAJklxL.jpg)**INTIMO Wicked Robe Womens Elphaba and Glinda Wand Broom Charm Bathrobe For Adults (2X/3X)**INTIMO**$38.55**4.8★**▲ 1000%**](https://www.amazon.com/dp/B0FVYTRCDH)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 36 weeks — -49.3% search growth over the last 90 days.

6K4KBlack Friday '25Spike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**21%

*“Well made dress”*

**Strength**10%

*“Sturdy”*

**Value For Money**10%

*“totally worth the price”*

**Size-Overall**10%

*“Fit them well and super cute”*

**Advertised Vs Actual Product**9%

*“Better than expected”*

**Shape/Style**8%

*“Great make believe dress up option”*

**Durability**6%

*“It is very durable”*

**Ease Of Use**4%

*“easy to put on”*

**Gifting Purpose**4%

*“Great gift choice”*

**Fun/Entertainment Experience**3%

*“Cute play toy for wicked loving little kids”*

### **What buyers complain about **

**Quality-Overall**22%

*“Cheap”*

**Size-Overall**20%

*“Too big”*

**Durability**11%

*“multiple nails broke within 2 minutes”*

**Strength**9%

*“doesnt feel very sturdy”*

**Product Condition**7%

*“So this costume was NOT new”*

**Value For Money**6%

*“Not worth the price”*

**Pockets/Compartments**3%

*“The only reason I can not give this robe a 5 star rating is because it came with a hole in the right pocket”*

**Assembly/Installation**2%

*“Unfortunately, it's kinda hard to put the pieces together”*

**Defective Material/Parts**2%

*“Top piece snapped off and is unfixable”*

### **Top return reasons **

**Size-Overall**51%

**Material Quality**8%

**Defective Material/Parts**6%

**Length**4%

**Quality-Overall**4%

**Advertised Vs Actual Product**3%

**Value For Money**3%

**Shape/Style**2%

**Color**2%

**Adhesion/Stickiness**2%