---
title: "donut costume for kids — Niche Verdict: Skip it (26/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/donut-costume-for-kids"
last_updated: "2026-07-13T20:51:05.625Z"
locale: en
meta:
  description: "a small market ($0/yr) — donut costume for kids doesn't clear our bar today."
  "og:description": "a small market ($0/yr) — donut costume for kids doesn't clear our bar today."
  "og:title": "donut costume for kids — Niche Verdict: Skip it (26/100) | Amazon United States - Flapen"
---

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# **donut costume for kids**

**Skip it**

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 0Conversion 0Competition 32Returns 0Price range 93Avg price 92Brand share 51Review moat 88Quality gap 24

**Price range**

**Great****$14.27–$38.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$21.95**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****236.47**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$0**

$0/yr · 36K searches

**Growth**

**Bad****-72.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.0%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****18.2%**

return rate — above 6% kills the launch gate

## **Competition**

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **▲rising

**Sellers**

**27**

**Top-5 brand share**

**74%**

**Open market**

**20%**

- SANDJEST29% - Dress Up America18% - COTRIO11% - JUST FOR PARTY9% - Rubies7% - Aalizzwell6%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$020%$030%$040%$01101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![SANDJEST Donut Kid Apron for Girls with Pocket & Chef Hat Polyester Cooking Baking Art Gardening Apron Gift for Christmas Birthday](https://m.media-amazon.com/images/I/41Of4ODILFL.jpg)**SANDJEST Donut Kid Apron for Girls with Pocket & Chef Hat Polyester Cooking Baking Art Gardening Apron Gift for Christmas Birthday**SANDJEST**$14.50**4.7★197 rev](https://www.amazon.com/dp/B0F2SV62JH) [2![COTRIO Girls Tulle Skirt Set Toddler Summer Outfits Two Piece Ruffle Sleeve Donut Print T-Shirt Tutu Dress Kids Birthday Party Clothes Size 6 (5-6 Years Pink)](https://m.media-amazon.com/images/I/41kBlfEJ26L.jpg)**COTRIO Girls Tulle Skirt Set Toddler Summer Outfits Two Piece Ruffle Sleeve Donut Print T-Shirt Tutu Dress Kids Birthday Party Clothes Size 6 (5-6 Years Pink)**COTRIO**$14.99**4.6★67 rev](https://www.amazon.com/dp/B0G1T9Q9H5) [3![Dress Up America Donut Costume For Kids - Sprinkle Doughnut Costume For Halloween - Great For Girls And Boys](https://m.media-amazon.com/images/I/41QpKd0PJSL.jpg)**Dress Up America Donut Costume For Kids - Sprinkle Doughnut Costume For Halloween - Great For Girls And Boys**Dress Up America**$30.88**4.5★220 rev](https://www.amazon.com/dp/B07HR1157G) [4![JUST FOR PARTY Kids Donut Costume Halloween Chocolate Doughnut Funny Food Costume for Girls and Boys2T-4T](https://m.media-amazon.com/images/I/41JQfvDv30L.jpg)**JUST FOR PARTY Kids Donut Costume Halloween Chocolate Doughnut Funny Food Costume for Girls and Boys2T-4T**JUST FOR PARTY**$23.50**4.0★10 rev](https://www.amazon.com/dp/B0BYCZXMVT) [5![Rubies Dunk Your Doughnut Costume for Toddlers Unisex Toddler](https://m.media-amazon.com/images/I/41aJ5vtivWL.jpg)**Rubies Dunk Your Doughnut Costume for Toddlers Unisex Toddler**Rubies**$29.66**4.1★286 rev](https://www.amazon.com/dp/B007JAA9M8)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Vieille 4T Tie Back Dresses for Girls Toddler 3T Dresses with Pockets Pink Donuts Sundress](https://m.media-amazon.com/images/I/41A2SBDfSTL.jpg)**Vieille 4T Tie Back Dresses for Girls Toddler 3T Dresses with Pockets Pink Donuts Sundress**Vieille**$14.31**20 rev5mo ago](https://www.amazon.com/dp/B0GHQ7RHLJ) [![COTRIO Girls Tulle Skirt Set Toddler Summer Outfits Two Piece Ruffle Sleeve Donut Print T-Shirt Tutu Dress Kids Birthday Party Clothes Size 6 (5-6 Years Pink)](https://m.media-amazon.com/images/I/41kBlfEJ26L.jpg)**COTRIO Girls Tulle Skirt Set Toddler Summer Outfits Two Piece Ruffle Sleeve Donut Print T-Shirt Tutu Dress Kids Birthday Party Clothes Size 6 (5-6 Years Pink)**COTRIO**$14.99**67 rev8mo ago](https://www.amazon.com/dp/B0G1T9Q9H5) [![Gugusary Sweet Donuts Kids Onesie Costume Comfy Hoodie One Pieces Jumpsuits for Girls Boys 13-14 Years](https://m.media-amazon.com/images/I/316ps5m1-bL.jpg)**Gugusary Sweet Donuts Kids Onesie Costume Comfy Hoodie One Pieces Jumpsuits for Girls Boys 13-14 Years**Gugusary**$25.99**9 rev11mo ago](https://www.amazon.com/dp/B0FLTKJ3KM) [![SANDJEST Donut Kid Apron for Girls with Pocket & Chef Hat Polyester Cooking Baking Art Gardening Apron Gift for Christmas Birthday](https://m.media-amazon.com/images/I/41Of4ODILFL.jpg)**SANDJEST Donut Kid Apron for Girls with Pocket & Chef Hat Polyester Cooking Baking Art Gardening Apron Gift for Christmas Birthday**SANDJEST**$14.50**197 rev1y ago](https://www.amazon.com/dp/B0F2SV62JH) [![RAISEVERN Little Girls Dress Donut Casual Sundress Short Sleeve Kids Summer Swing Twirly Midi Dresses Size 6](https://m.media-amazon.com/images/I/51yObeaYVdL.jpg)**RAISEVERN Little Girls Dress Donut Casual Sundress Short Sleeve Kids Summer Swing Twirly Midi Dresses Size 6**RAISEVERN**$14.51**328 rev1y ago](https://www.amazon.com/dp/B0DKJM3YBZ)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Vieille 4T Tie Back Dresses for Girls Toddler 3T Dresses with Pockets Pink Donuts Sundress](https://m.media-amazon.com/images/I/41A2SBDfSTL.jpg)**Vieille 4T Tie Back Dresses for Girls Toddler 3T Dresses with Pockets Pink Donuts Sundress**Vieille**$14.31**5.0★**▲ 1000%**](https://www.amazon.com/dp/B0GHQ7RHLJ) [![SANDJEST Donut Kid Apron for Girls with Pocket & Chef Hat Polyester Cooking Baking Art Gardening Apron Gift for Christmas Birthday](https://m.media-amazon.com/images/I/41Of4ODILFL.jpg)**SANDJEST Donut Kid Apron for Girls with Pocket & Chef Hat Polyester Cooking Baking Art Gardening Apron Gift for Christmas Birthday**SANDJEST**$14.50**4.7★**▲ 1000%**](https://www.amazon.com/dp/B0F2SV62JH) [![COTRIO Girls Tulle Skirt Set Toddler Summer Outfits Two Piece Ruffle Sleeve Donut Print T-Shirt Tutu Dress Kids Birthday Party Clothes Size 6 (5-6 Years Pink)](https://m.media-amazon.com/images/I/41kBlfEJ26L.jpg)**COTRIO Girls Tulle Skirt Set Toddler Summer Outfits Two Piece Ruffle Sleeve Donut Print T-Shirt Tutu Dress Kids Birthday Party Clothes Size 6 (5-6 Years Pink)**COTRIO**$14.99**4.6★**▲ 874%**](https://www.amazon.com/dp/B0G1T9Q9H5) [![Vieille Candy Donut Tutu Dresses for Girls Kids Cute Pink Frock Sleeveless Sundress Princess Beach Hawaiian Party Dress Size 6-7 Years](https://m.media-amazon.com/images/I/41bGjgCVGgL.jpg)**Vieille Candy Donut Tutu Dresses for Girls Kids Cute Pink Frock Sleeveless Sundress Princess Beach Hawaiian Party Dress Size 6-7 Years**Vieille**$15.59**4.6★**▲ 840%**](https://www.amazon.com/dp/B0BP7GVL1F) [![Gugusary Sweet Donuts Kids Onesie Costume Comfy Hoodie One Pieces Jumpsuits for Girls Boys 13-14 Years](https://m.media-amazon.com/images/I/316ps5m1-bL.jpg)**Gugusary Sweet Donuts Kids Onesie Costume Comfy Hoodie One Pieces Jumpsuits for Girls Boys 13-14 Years**Gugusary**$25.99**4.8★**▲ 814%**](https://www.amazon.com/dp/B0FLTKJ3KM)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 36 weeks — -72.5% search growth over the last 90 days.

2K2KSpike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**75%

*“Nice costume fits most”*

**Soft Feel**25%

*“soft”*

### **Top return reasons **

**Size-Overall**64%

**Advertised Vs Actual Product**6%

**Length**4%

**Material Quality**4%

**Quality-Overall**3%

**Product Condition**2%

**Smell**2%

**Strength**2%

**Neck Fit**2%

**Waist Fit**2%