---
title: "detroit lions beanie — Niche Verdict: Skip it (35/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/detroit-lions-beanie"
last_updated: "2026-07-13T23:30:21.728Z"
locale: en
meta:
  description: "a small market ($0/yr) — detroit lions beanie doesn't clear our bar today."
  "og:description": "a small market ($0/yr) — detroit lions beanie doesn't clear our bar today."
  "og:title": "detroit lions beanie — Niche Verdict: Skip it (35/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **detroit lions beanie**

**Skip it**

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 0Conversion 0Competition 70Returns 59Price range 75Avg price 85Brand share 74Review moat 21Quality gap 24

**Avg price**

**Great****$19.07**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.67–$37.17**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.6%**

return rate — above 6% kills the launch gate

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****10,732.48**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$0**

$0/yr · 106K searches

**Growth**

**Bad****-81.8%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.0%**

search→purchase rate — share of searches ending in a sale

## **Competition**

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**20 **▲rising

**Sellers**

**36**

**Top-5 brand share**

**61%**

**Open market**

**35%**

- Kneenow20% - New Era15% - JZYEGSW9% - Generic9% - CusFuk7% - Daxton5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$08%$012%$016%$01101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 29 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Sports Fan Beanie Gear Winter Hat for Men Apparel Women Gifts Knitted Cap Merch Stuff Black](https://m.media-amazon.com/images/I/41GDp9c0erL.jpg)**Sports Fan Beanie Gear Winter Hat for Men Apparel Women Gifts Knitted Cap Merch Stuff Black**Kneenow**$19.84**4.6★161 rev](https://www.amazon.com/dp/B0FS1N2LHT) [2![New Era Unisex-Adult NFL Official Sport Knit Classic Cuffed Knit Pom Beanie Hat (Detroit Lions)](https://m.media-amazon.com/images/I/51a0Anq14KL.jpg)**New Era Unisex-Adult NFL Official Sport Knit Classic Cuffed Knit Pom Beanie Hat (Detroit Lions)**New Era**$32.84**4.7★1,174 rev](https://www.amazon.com/dp/B0BP5XFPJX) [3![JZYEGSW Detroit Football Winter Hat for Men Women Cities Beanie Knit Cuffed Cap for Fans Gifts](https://m.media-amazon.com/images/I/41mYtjmNUIL.jpg)**JZYEGSW Detroit Football Winter Hat for Men Women Cities Beanie Knit Cuffed Cap for Fans Gifts**JZYEGSW**$19.89**4.6★412 rev](https://www.amazon.com/dp/B0CPJ4WHNZ) [4![Kneenow Beanie for Men Women Winter Hats Apparel Gifts White](https://m.media-amazon.com/images/I/413Ji7WdS7L.jpg)**Kneenow Beanie for Men Women Winter Hats Apparel Gifts White**Kneenow**$16.98**4.6★192 rev](https://www.amazon.com/dp/B0CJTDCXGR) [5![Sport Beanie for Men Women Apparel Gifts Costume Embroidered Beanie Gift for Men](https://m.media-amazon.com/images/I/41z4rJ89mjL.jpg)**Sport Beanie for Men Women Apparel Gifts Costume Embroidered Beanie Gift for Men**CusFuk**$16.05**4.6★106 rev](https://www.amazon.com/dp/B0CQXHYPL5)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Beanie for Men Women Cuffed Thick Knitted Unisex Winter Hat Beanies Ideal for Sports for Men & Women](https://m.media-amazon.com/images/I/51lHkutsjmL.jpg)**Beanie for Men Women Cuffed Thick Knitted Unisex Winter Hat Beanies Ideal for Sports for Men & Women**WAIJIESHOU**$12.20**78 revtoday](https://www.amazon.com/dp/B0FTDDB17D) [![Winter Embroidered Soft Beanie Football Knit Hat With Warm Touch Screen Gloves - Game Day Gifts For Men Women And Fans](https://m.media-amazon.com/images/I/41CfHRRkM3L.jpg)**Winter Embroidered Soft Beanie Football Knit Hat With Warm Touch Screen Gloves - Game Day Gifts For Men Women And Fans**Generic**$7.67**105 rev9mo ago](https://www.amazon.com/dp/B0FW4SKGH7) [![Sports Fan Beanie Gear Winter Hat for Men Apparel Women Gifts Knitted Cap Merch Stuff Black](https://m.media-amazon.com/images/I/41GDp9c0erL.jpg)**Sports Fan Beanie Gear Winter Hat for Men Apparel Women Gifts Knitted Cap Merch Stuff Black**Kneenow**$19.84**161 rev9mo ago](https://www.amazon.com/dp/B0FS1N2LHT) [![Detroit Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers](https://m.media-amazon.com/images/I/510hnIPtkBL.jpg)**Detroit Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers**LASTMINVIN**$25.47**80 rev11mo ago](https://www.amazon.com/dp/B0FMFCVHT3) [![ZOARVEXD Detroit Beanies Football Winter Hat and Neck Gaiter Set for Men & Women Warm Beanie and Neck Warmer Combo Ideal for Winter Gift](https://m.media-amazon.com/images/I/41qrqCfVEGL.jpg)**ZOARVEXD Detroit Beanies Football Winter Hat and Neck Gaiter Set for Men & Women Warm Beanie and Neck Warmer Combo Ideal for Winter Gift**ZOARVEXD**$15.88**86 rev1y ago](https://www.amazon.com/dp/B0FHB1R9XH)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Carhartt Mens Knit Cuffed Beanie Winter White One Size](https://m.media-amazon.com/images/I/41vwiO0f3uL.jpg)**Carhartt Mens Knit Cuffed Beanie Winter White One Size**Carhartt**$19.91**4.8★**▲ 950%**](https://www.amazon.com/dp/B07QNS3HZJ) [![Daxton Vertical USA Cities Cuffed Beanie Winter Knit Hat Skully Cap Detroit Navy White](https://m.media-amazon.com/images/I/31d6gd+AvlL.jpg)**Daxton Vertical USA Cities Cuffed Beanie Winter Knit Hat Skully Cap Detroit Navy White**Daxton**$16.97**4.6★**▲ 836%**](https://www.amazon.com/dp/B09T8FJ68X) [![Detroit 313 Area Code Minimal 313 Winter Beanie Hat Cap Black](https://m.media-amazon.com/images/I/31IxEHo+1HL.jpg)**Detroit 313 Area Code Minimal 313 Winter Beanie Hat Cap Black**Generic**$22.97**0.0★**▲ 475%**](https://www.amazon.com/dp/B0DN25WVT4) [![Xtreme Apparrel Detroit Beanie Adult Winter Cap for Football Fans (Grey/Black Beanie One Size)](https://m.media-amazon.com/images/I/41OqQB2zLWL.jpg)**Xtreme Apparrel Detroit Beanie Adult Winter Cap for Football Fans (Grey/Black Beanie One Size)**Xtreme Apparrel**$22.81**3.9★**▲ 446%**](https://www.amazon.com/dp/B0DVBK3LVQ) [![Trendy Apparel Shop Old English Font Detroit City Embroidered Winter Long Cuff Beanie - Black](https://m.media-amazon.com/images/I/51vNQjbN0YL.jpg)**Trendy Apparel Shop Old English Font Detroit City Embroidered Winter Long Cuff Beanie - Black**Trendy Apparel Shop**$19.95**5.0★**▲ 194%**](https://www.amazon.com/dp/B08KH1YMWV)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -81.8% search growth over the last 90 days.

30K20KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 172.7×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Warmth**24%

*“Warm hat”*

**Quality-Overall**22%

*“Amazing quality”*

**Size-Overall**19%

*“Fits perfect”*

**Comfort-Overall**4%

*“so comfortable”*

**Color**4%

*“I love the black color”*

**Value For Money**4%

*“Good value for the money”*

**Thickness**2%

*“Warm hat, thick, great looking quality hat”*

**Advertised Vs Actual Product**2%

*“As advertised”*

**Weather Proof**2%

*“prefect for cold weather”*

**Material Quality**2%

*“the material was soft”*

### **What buyers complain about **

**Size-Overall**29%

*“Little small”*

**Color**11%

*“I wanted the grey one”*

**Quality-Overall**7%

*“Absolute ridiculous low quality”*

**Length**6%

*“its way too long”*

**Comfort-Overall**5%

*“Didn't happen the one I received was tight and uncomfortable”*

**Product Condition**5%

*“Used. Product came used. Covered in hair and fuzz right out of the box.”*

**Value For Money**4%

*“Could have been cheaper”*

**Durability**3%

*“Hat wont stay on”*

**Advertised Vs Actual Product**3%

*“Not as expected”*

**Smell**3%

*“Bummer that this arrived STINKING heavily of men's cologne”*

### **Top return reasons **

**Size-Overall**66%

**Color**10%

**Length**6%

**Material Quality**3%

**Value For Money**3%

**Advertised Vs Actual Product**3%

**Shape/Style**2%

**Product Condition**1%

**Gap/Hole**1%

**Thin**1%