---
title: "colonial costume girls — Niche Verdict: Skip it (45/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/colonial-costume-girls"
last_updated: "2026-07-13T20:30:09.574Z"
locale: en
meta:
  description: "high returns (11.6%) — colonial costume girls doesn't clear our bar today."
  "og:description": "high returns (11.6%) — colonial costume girls doesn't clear our bar today."
  "og:title": "colonial costume girls — Niche Verdict: Skip it (45/100) | Amazon United States - Flapen"
---

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# **colonial costume girls**

**Skip it**

High returns (11.6%) — this niche doesn't clear our bar today.

Market size 10Growth 20Conversion 8Competition 96Returns 2Price range 82Avg price 95Brand share 79Review moat 86Quality gap 42

**Competition**

**Incredible****17%**

top-5 click share — an open shelf

**Avg price**

**Incredible****$25.15**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****287.13**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$9.69–$42.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-10.3%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$39K**

$39K/yr · 242K searches

**Conversion**

**Bad****0.6%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****11.6%**

return rate — above 6% kills the launch gate

## **Competition**

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

**Brands**

**32 **▲rising

**Sellers**

**63**

**Top-5 brand share**

**56%**

**Open market**

**36%**

- ReliBeauty20% - Cuteshower10% - Aoiviss9% - GRACEART9% - BesserBay8% - California Costumes8%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$7784%$2K6%$2K8%$3K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 114 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![ReliBeauty Pioneer Girl Dress Colonial Prairie Costume Blue 120](https://m.media-amazon.com/images/I/51aMdtogBqL.jpg)**ReliBeauty Pioneer Girl Dress Colonial Prairie Costume Blue 120**ReliBeauty**$26.07**4.7★1,587 rev](https://www.amazon.com/dp/B07YSSWM2C) [2![Kids Girls Prairie Colonial Outfit with Khaki Apron Pioneer Girls Brown Dress with Bonnet 8 Years](https://m.media-amazon.com/images/I/41AwGyoH0KL.jpg)**Kids Girls Prairie Colonial Outfit with Khaki Apron Pioneer Girls Brown Dress with Bonnet 8 Years**BesserBay**$31.61**4.1★12 rev](https://www.amazon.com/dp/B0FKYZHTYZ) [3![Meland Pioneer Dress for Girls Colonial Floral Costume with Bonnet Apron & Purse Dress Up Clothes for Girls Ages 5-13 (Pink 11-13 Years)](https://m.media-amazon.com/images/I/41MdY+H2GrL.jpg)**Meland Pioneer Dress for Girls Colonial Floral Costume with Bonnet Apron & Purse Dress Up Clothes for Girls Ages 5-13 (Pink 11-13 Years)**Meland**$22.40**4.4★44 rev](https://www.amazon.com/dp/B0GJZ6RK3F) [4![Cuteshower Girls Pioneer Dress Colonial Dress Girls Prairie Costume Blue for Pioneer Party Halloween](https://m.media-amazon.com/images/I/41lWPm82PeL.jpg)**Cuteshower Girls Pioneer Dress Colonial Dress Girls Prairie Costume Blue for Pioneer Party Halloween**Cuteshower**$17.83**4.6★36 rev](https://www.amazon.com/dp/B0DSJ57H5V) [5![Cuteshower Girls Pioneer Dress Colonial Dress Girls Prairie Costume Blue for Pioneer Party Halloween](https://m.media-amazon.com/images/I/410dKCQyoWL.jpg)**Cuteshower Girls Pioneer Dress Colonial Dress Girls Prairie Costume Blue for Pioneer Party Halloween**Cuteshower**$17.66**4.8★26 rev](https://www.amazon.com/dp/B0DSK6BPXQ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Meland Pioneer Dress for Girls Colonial Floral Costume with Bonnet Apron & Purse Dress Up Clothes for Girls Ages 5-13 (Blue 11-13 Years)](https://m.media-amazon.com/images/I/41ipEwlgVgL.jpg)**Meland Pioneer Dress for Girls Colonial Floral Costume with Bonnet Apron & Purse Dress Up Clothes for Girls Ages 5-13 (Blue 11-13 Years)**Meland**$22.34**44 rev3mo ago](https://www.amazon.com/dp/B0GJSPNVJ1) [![Meland Pioneer Dress for Girls Colonial Floral Costume with Bonnet Apron & Purse Dress Up Clothes for Girls Ages 5-13 (Brown 11-13 Years)](https://m.media-amazon.com/images/I/51wn0TZTOOL.jpg)**Meland Pioneer Dress for Girls Colonial Floral Costume with Bonnet Apron & Purse Dress Up Clothes for Girls Ages 5-13 (Brown 11-13 Years)**Meland**$22.98**44 rev3mo ago](https://www.amazon.com/dp/B0GJSTYYHN) [![Meland Pioneer Dress for Girls Colonial Floral Costume with Bonnet Apron & Purse Dress Up Clothes for Girls Ages 5-13 (Pink 8-10 Years)](https://m.media-amazon.com/images/I/41MdY+H2GrL.jpg)**Meland Pioneer Dress for Girls Colonial Floral Costume with Bonnet Apron & Purse Dress Up Clothes for Girls Ages 5-13 (Pink 8-10 Years)**Meland**$22.45**44 rev3mo ago](https://www.amazon.com/dp/B0GJSW1P6B) [![Qezny Colonial Costume Girls Pioneer Dresses for Girls Ages 4-12](https://m.media-amazon.com/images/I/51FeTfHoz-L.jpg)**Qezny Colonial Costume Girls Pioneer Dresses for Girls Ages 4-12**Qezny**$20.10**30 rev3mo ago](https://www.amazon.com/dp/B0GKD34T95) [![Qezny Colonial Costume Girls Pioneer Dresses for Girls Ages 4-12](https://m.media-amazon.com/images/I/41LEwYJpBKL.jpg)**Qezny Colonial Costume Girls Pioneer Dresses for Girls Ages 4-12**Qezny**$19.10**30 rev3mo ago](https://www.amazon.com/dp/B0GKC5LC1H)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![CR ROLECOS Kids Prairie Pioneer Dresses for Girls Ruffles Colonial Pilgrim Costumes Dress 3 Pieces Green Polka Dots M](https://m.media-amazon.com/images/I/41blmXrx5YL.jpg)**CR ROLECOS Kids Prairie Pioneer Dresses for Girls Ruffles Colonial Pilgrim Costumes Dress 3 Pieces Green Polka Dots M**CR ROLECOS**$19.88**4.6★**▲ 200%**](https://www.amazon.com/dp/B0BY8D62Q7) [![Meland Pioneer Dress for Girls Colonial Floral Costume with Bonnet Apron & Purse Dress Up Clothes for Girls Ages 5-13 (Pink 8-10 Years)](https://m.media-amazon.com/images/I/41MdY+H2GrL.jpg)**Meland Pioneer Dress for Girls Colonial Floral Costume with Bonnet Apron & Purse Dress Up Clothes for Girls Ages 5-13 (Pink 8-10 Years)**Meland**$22.45**4.4★**▲ 200%**](https://www.amazon.com/dp/B0GJSW1P6B) [![Qezny Colonial Costume Girls Pioneer Dresses for Girls Ages 4-12](https://m.media-amazon.com/images/I/41LEwYJpBKL.jpg)**Qezny Colonial Costume Girls Pioneer Dresses for Girls Ages 4-12**Qezny**$19.10**4.6★**▲ 194%**](https://www.amazon.com/dp/B0GKC5LC1H) [![Qezny Colonial Costume Girls Pioneer Dresses for Girls Ages 4-12](https://m.media-amazon.com/images/I/51FeTfHoz-L.jpg)**Qezny Colonial Costume Girls Pioneer Dresses for Girls Ages 4-12**Qezny**$20.10**4.6★**▲ 189%**](https://www.amazon.com/dp/B0GKD34T95) [![Big Kids Peter Pan Collar Dress Apron Pioneer Pink Rose Outfit with Headscarf 12 Years](https://m.media-amazon.com/images/I/413pWXXEMeL.jpg)**Big Kids Peter Pan Collar Dress Apron Pioneer Pink Rose Outfit with Headscarf 12 Years**BesserBay**$35.10**4.1★**▲ 182%**](https://www.amazon.com/dp/B0GTQNYZS2)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -10.3% search growth over the last 90 days.

15K10KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Apr, May, Oct · busiest ÷ quietest = 6.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**29%

*“Correct size”*

**Quality-Overall**19%

*“seems well made”*

**Material Quality**7%

*“Because the material is lightweight”*

**Value For Money**6%

*“Great value”*

**Advertised Vs Actual Product**4%

*“Just like way it was advertised”*

**Comfort-Overall**3%

*“and comfortable”*

**Color**3%

*“the colors were perfect”*

**Gifting Purpose**2%

*“Great gift”*

**Weight Light**2%

*“Good summer weight”*

**Washability**2%

*“IT WASHED WELL”*

### **What buyers complain about **

**Size-Overall**21%

*“Too small”*

**Material Quality**9%

*“The material is thin and cheap looking”*

**Color**6%

*“It is bright green not baby blue”*

**Advertised Vs Actual Product**4%

*“Mine came with no apron as shown”*

**Thickness**4%

*“And it is quite thin”*

**Comfort-Overall**3%

*“it just wasn't comfortable with the arms being too short for her”*

**Quality-Overall**3%

*“A bit cheap”*

**Strap/String Quality**3%

*“One of the straps isnt sewn instead”*

**Waist Fit**3%

*“It was a little tight around the waist”*

**Print Quality**3%

*“It is printed polyester not cotton”*

### **Top return reasons **

**Size-Overall**69%

**Length**8%

**Material Quality**3%

**Advertised Vs Actual Product**3%

**Color**3%

**Waist Fit**2%

**Value For Money**1%

**Quality-Overall**1%

**Product Condition**1%

**Chest Fit**1%