---
title: "coin purse — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/coin-purse"
last_updated: "2026-07-14T01:10:22.581Z"
locale: en
meta:
  description: "weak search conversion (1.1%) — coin purse doesn't clear our bar today."
  "og:description": "weak search conversion (1.1%) — coin purse doesn't clear our bar today."
  "og:title": "coin purse — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **coin purse**

**Skip it**

Weak search conversion (1.1%) — this niche doesn't clear our bar today.

Market size 57Growth 22Conversion 14Competition 83Returns 42Price range 77Avg price 32Brand share 90Review moat 30Quality gap 32

**Brand share**

**Great****45%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****32%**

top-5 click share — an open shelf

**Price range**

**Great****$4.66–$51.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$435K**

$435K/yr · 3.9M searches

**Returns**

**Okay****4.0%**

return rate — above 6% kills the launch gate

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****$9.89**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****3,490.16**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-5.1%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.1%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

**Brands**

**53 **▼falling

**Sellers**

**82**

**Top-5 brand share**

**45%**

**Open market**

**52%**

- Chelmon20% - Travelambo10% - Wuflyover6% - SENCCO4% - Sukyerios4% - LARENNT4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$13K6%$26K9%$39K12%$52K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 70 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Travelambo Leather Squeeze Coin Purse Pouch Change Holder For Men & Women (01 Vintage Black)](https://m.media-amazon.com/images/I/41FvnCU+k5L.jpg)**Travelambo Leather Squeeze Coin Purse Pouch Change Holder For Men & Women (01 Vintage Black)**Travelambo**$5.85**4.7★13,188 rev](https://www.amazon.com/dp/B07RJWN5TV) [2![Chelmon Vegan Leather Coin Purse Pouch Change Purse With Zipper For Men Women (Green Light)](https://m.media-amazon.com/images/I/412hmd3RSKL.jpg)**Chelmon Vegan Leather Coin Purse Pouch Change Purse With Zipper For Men Women (Green Light)**Chelmon**$6.85**4.7★7,768 rev](https://www.amazon.com/dp/B07MRD3M4H) [3![Wuflyover Coin Purse for Women Mini Nylon Change Purse with Keychain Small Zip Pouch for Coins Cash Cards (beige)](https://m.media-amazon.com/images/I/410fRlAgFgL.jpg)**Wuflyover Coin Purse for Women Mini Nylon Change Purse with Keychain Small Zip Pouch for Coins Cash Cards (beige)**Wuflyover**$9.11**4.5★120 rev](https://www.amazon.com/dp/B0FQNJKDZM) [4![Chelmon Vegan Leather Coin Purse Pouch Change Purse With Zipper For Men Women (Black Up)](https://m.media-amazon.com/images/I/41YQAxZMn+L.jpg)**Chelmon Vegan Leather Coin Purse Pouch Change Purse With Zipper For Men Women (Black Up)**Chelmon**$6.04**4.7★7,768 rev](https://www.amazon.com/dp/B07QRWC4F8) [5![Chelmon 2 Pack Coin Purse Pouch Change Card Holder Wallet with Keychain for Women and Men (Black & Light Purple)](https://m.media-amazon.com/images/I/51opDjY05QL.jpg)**Chelmon 2 Pack Coin Purse Pouch Change Card Holder Wallet with Keychain for Women and Men (Black & Light Purple)**Chelmon**$7.88**4.6★545 rev](https://www.amazon.com/dp/B0D9YFYC34)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![2Pcs Coin Purse Small Portable PU Leather Zipper Pouch Change Purse Portable Change Wallet Coin Pouch with Zipper Mini Coin Pocket Pouch Change Holder for Women Change Purse for Coins(Black)](https://m.media-amazon.com/images/I/41PUIlEqR2L.jpg)**2Pcs Coin Purse Small Portable PU Leather Zipper Pouch Change Purse Portable Change Wallet Coin Pouch with Zipper Mini Coin Pocket Pouch Change Holder for Women Change Purse for Coins(Black)**DENGXINWEI**$5.10**43 rev6mo ago](https://www.amazon.com/dp/B0G8HWHK8V) [![GOOFBALLS Coffee Fund Coin Purse Keychain Funny Mini Wallet for Loose Change Cute Novelty Gift for Coffee Lovers](https://m.media-amazon.com/images/I/41fOBPgH9vL.jpg)**GOOFBALLS Coffee Fund Coin Purse Keychain Funny Mini Wallet for Loose Change Cute Novelty Gift for Coffee Lovers**GOOFBALLS**$9.91**5 rev6mo ago](https://www.amazon.com/dp/B0G75THMXY) [![Bat coin purse handmade bat-shaped coin purse with wings Gothic leather bat wing key chain wallet used for belt rings backpacks or handbags.(1pcs)](https://m.media-amazon.com/images/I/517lAtdxzYL.jpg)**Bat coin purse handmade bat-shaped coin purse with wings Gothic leather bat wing key chain wallet used for belt rings backpacks or handbags.(1pcs)**Generic**$12.86**81 rev7mo ago](https://www.amazon.com/dp/B0G2SP6M1S) [![Cotton Floral Mini Organizer Bag Coin Purse for Women with KeyChain Cute Printed Zipper Change Purse Coin Pouch Card Holder Wallet Clutch for Women Girls](https://m.media-amazon.com/images/I/41+GrI8l7qL.jpg)**Cotton Floral Mini Organizer Bag Coin Purse for Women with KeyChain Cute Printed Zipper Change Purse Coin Pouch Card Holder Wallet Clutch for Women Girls**PAGEMORE**$6.45**11 rev8mo ago](https://www.amazon.com/dp/B0FXZY7P71) [![GOOFBALLS Novelty Silicone Coin Purse Cute Mini Change Holder for Coins Cash & Small Essentials Soft Pocket Pouch for Kids Teens & Adults Keychain & Bag Accessory Sardines](https://m.media-amazon.com/images/I/41wCKRk3OuL.jpg)**GOOFBALLS Novelty Silicone Coin Purse Cute Mini Change Holder for Coins Cash & Small Essentials Soft Pocket Pouch for Kids Teens & Adults Keychain & Bag Accessory Sardines**GOOFBALLS**$12.13**33 rev8mo ago](https://www.amazon.com/dp/B0FX37W69P)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![GOOFBALLS Coffee Fund Coin Purse Keychain Funny Mini Wallet for Loose Change Cute Novelty Gift for Coffee Lovers](https://m.media-amazon.com/images/I/41fOBPgH9vL.jpg)**GOOFBALLS Coffee Fund Coin Purse Keychain Funny Mini Wallet for Loose Change Cute Novelty Gift for Coffee Lovers**GOOFBALLS**$9.91**5.0★**▲ 144%**](https://www.amazon.com/dp/B0G75THMXY) [![Cotton Floral Mini Organizer Bag Coin Purse for Women with KeyChain Cute Printed Zipper Change Purse Coin Pouch Card Holder Wallet Clutch for Women Girls](https://m.media-amazon.com/images/I/41+GrI8l7qL.jpg)**Cotton Floral Mini Organizer Bag Coin Purse for Women with KeyChain Cute Printed Zipper Change Purse Coin Pouch Card Holder Wallet Clutch for Women Girls**PAGEMORE**$6.45**4.5★**▲ 143%**](https://www.amazon.com/dp/B0FXZY7P71) [![Bat coin purse handmade bat-shaped coin purse with wings Gothic leather bat wing key chain wallet used for belt rings backpacks or handbags.(1pcs)](https://m.media-amazon.com/images/I/517lAtdxzYL.jpg)**Bat coin purse handmade bat-shaped coin purse with wings Gothic leather bat wing key chain wallet used for belt rings backpacks or handbags.(1pcs)**Generic**$12.86**3.4★**▲ 142%**](https://www.amazon.com/dp/B0G2SP6M1S) [![DAITET Money Belt - Passport Holder Secure Hidden Travel Wallet with RFID Blocking Undercover Fanny Pack (Black)](https://m.media-amazon.com/images/I/31o3ebb6azL.jpg)**DAITET Money Belt - Passport Holder Secure Hidden Travel Wallet with RFID Blocking Undercover Fanny Pack (Black)**DAITET**$10.84**4.5★**▲ 122%**](https://www.amazon.com/dp/B01M594B5K) [![Tipmile Credit Card Holder for Women Slim Minimalist Front Pocket RFID Blocking Wallet Small Compact Card Case with ID Window Vibrant Pink](https://m.media-amazon.com/images/I/51bGnAI7-7L.jpg)**Tipmile Credit Card Holder for Women Slim Minimalist Front Pocket RFID Blocking Wallet Small Compact Card Case with ID Window Vibrant Pink**Tipmile**$5.69**4.6★**▲ 121%**](https://www.amazon.com/dp/B0DKFBWMMQ)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -5.1% search growth over the last 90 days.

100K60KHoliday '24Prime Day '25Holiday '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**20%

*“Fits perfectly”*

**Quality-Overall**14%

*“Quality wallet”*

**Pockets/Compartments**8%

*“Lots of pockets”*

**Advertised Vs Actual Product**6%

*“As advertised”*

**Value For Money**6%

*“Excellent value”*

**Color**6%

*“Love the black color”*

**Ease Of Use**5%

*“easy to open”*

**Storage Capacity**4%

*“Great storage capacity”*

**Leather Quality**3%

*“Nice leather”*

**Durability**3%

*“Has not broke”*

### **What buyers complain about **

**Size-Overall**21%

*“a bit too tight”*

**Quality-Overall**9%

*“it is low quality”*

**Durability**7%

*“broke soon after using”*

**Ease Of Use**4%

*“Hard to open”*

**Zipper Quality**4%

*“The zipper is a little difficult”*

**Smell**3%

*“Strong smell”*

**Leather Quality**3%

*“Cheap looking faux leather”*

**Advertised Vs Actual Product**2%

*“Does not look like the photo at all”*

**Color**2%

*“the color is not quite right”*

**Thickness**2%

*“Thick & bulky”*

### **Top return reasons **

**Size-Overall**57%

**Color**4%

**Zipper Quality**3%

**Advertised Vs Actual Product**3%

**Quality-Overall**3%

**Material Quality**3%

**Pockets/Compartments**3%

**Weight Heavy**2%

**Width**2%

**Functionality-Overall**2%