---
title: "charizard costume — Niche Verdict: Skip it (36/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/charizard-costume"
last_updated: "2026-07-13T22:45:40.570Z"
locale: en
meta:
  description: "a small market ($7K/yr) — charizard costume doesn't clear our bar today."
  "og:description": "a small market ($7K/yr) — charizard costume doesn't clear our bar today."
  "og:title": "charizard costume — Niche Verdict: Skip it (36/100) | Amazon United States - Flapen"
---

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# **charizard costume**

**Skip it**

A small market ($7K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 29Conversion 3Competition 60Returns 13Price range 90Avg price 95Brand share 39Review moat 88Quality gap 33

**Avg price**

**Incredible****$45.77**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$17.63–$105.90**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****246.61**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****49%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+3.3%**

90-day search growth — must beat 0% to launch

**Returns**

**Bad****9.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Bad****0.2%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$7K**

$7K/yr · 71K searches

## **Competition**

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **▲rising

**Sellers**

**48**

**Top-5 brand share**

**82%**

**Open market**

**12%**

- Disguise30% - CuteCosplay19% - Komar Kids16% - SAZAC10% - Pokémon7% - COSUSKET6% - Open — no brand owns it (6 brands, 12%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$35810%$71515%$1K20%$1K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 28 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Kids Animal Onesie Cosplay One-Piece Pajamas Christmas Halloween Costumes](https://m.media-amazon.com/images/I/41qY1qPprLL.jpg)**Kids Animal Onesie Cosplay One-Piece Pajamas Christmas Halloween Costumes**CuteCosplay**$17.63**4.5★497 rev](https://www.amazon.com/dp/B0CB113WBF) [2![Disguise Charizard Costume Deluxe Official Pokemon Halloween Costume with Hood and Wings Adult Size Extra Large (50-52)](https://m.media-amazon.com/images/I/41rGb-2Y0JL.jpg)**Disguise Charizard Costume Deluxe Official Pokemon Halloween Costume with Hood and Wings Adult Size Extra Large (50-52)**Disguise**$54.75**4.0★229 rev](https://www.amazon.com/dp/B09BS4BWRP) [3![Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License](https://m.media-amazon.com/images/I/312PCshz37L.jpg)**Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License**Komar Kids**$34.91**4.8★37 rev](https://www.amazon.com/dp/B0GNTJSPTT) [4![Disguise Pokemon Charizard Costume Official Pokemon Costume for Kids Medium (7-8)](https://m.media-amazon.com/images/I/41aBZl1FBDL.jpg)**Disguise Pokemon Charizard Costume Official Pokemon Costume for Kids Medium (7-8)**Disguise**$44.57**4.7★870 rev](https://www.amazon.com/dp/B09BRGRDY6) [5![Disguise Pokemon Charizard Costume for Kids Official Charizard Pokemon Hooded Jumpsuit Child Size (14-16)](https://m.media-amazon.com/images/I/41b+QApWKVL.jpg)**Disguise Pokemon Charizard Costume for Kids Official Charizard Pokemon Hooded Jumpsuit Child Size (14-16)**Disguise**$33.58**4.3★98 rev](https://www.amazon.com/dp/B07KVY3GD8)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License](https://m.media-amazon.com/images/I/312PCshz37L.jpg)**Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License**Komar Kids**$34.91**37 rev4mo ago](https://www.amazon.com/dp/B0GNTJSPTT) [![Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License](https://m.media-amazon.com/images/I/312PCshz37L.jpg)**Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License**Komar Kids**$33.71**37 rev4mo ago](https://www.amazon.com/dp/B0GNTQKVFY) [![Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License](https://m.media-amazon.com/images/I/312PCshz37L.jpg)**Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License**Komar Kids**$33.78**37 rev4mo ago](https://www.amazon.com/dp/B0GNTWLGRV) [![Kpop Demon Hunter Kids Onesie Pajamas - Boys Girls Long Zip Up Hooded Blanket Sleeper One Piece Costume - Official License](https://m.media-amazon.com/images/I/41xSompfFfL.jpg)**Kpop Demon Hunter Kids Onesie Pajamas - Boys Girls Long Zip Up Hooded Blanket Sleeper One Piece Costume - Official License**Komar Kids**$30.56**71 rev4mo ago](https://www.amazon.com/dp/B0GNTGY7Y4) [![JUOLOET Unisex Adult Onesie Pajamas Dinosaur Animal One Piece Snug Fit Halloween Costume Sleepwear HomewearOrange Dinosaur Large](https://m.media-amazon.com/images/I/316JVPL3YyL.jpg)**JUOLOET Unisex Adult Onesie Pajamas Dinosaur Animal One Piece Snug Fit Halloween Costume Sleepwear HomewearOrange Dinosaur Large**JUOLOET**$26.84**38 rev5mo ago](https://www.amazon.com/dp/B0GKMMJ1D1)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License](https://m.media-amazon.com/images/I/312PCshz37L.jpg)**Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License**Komar Kids**$33.71**4.8★**▲ 467%**](https://www.amazon.com/dp/B0GNTQKVFY) [![Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License](https://m.media-amazon.com/images/I/312PCshz37L.jpg)**Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License**Komar Kids**$34.91**4.8★**▲ 465%**](https://www.amazon.com/dp/B0GNTJSPTT) [![Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License](https://m.media-amazon.com/images/I/312PCshz37L.jpg)**Pokmon Kids Onesie Pajamas - Charmander Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License**Komar Kids**$33.78**4.8★**▲ 462%**](https://www.amazon.com/dp/B0GNTWLGRV) [![Pokemon Tracksuit Set Boys Teens 2 Pc Hoodie Joggers Anime Hoodie Sweatpants Kids Clothes Teen Apparel Gifts for Boys (9-10 Years Black Charizard)](https://m.media-amazon.com/images/I/41u97ONVRfL.jpg)**Pokemon Tracksuit Set Boys Teens 2 Pc Hoodie Joggers Anime Hoodie Sweatpants Kids Clothes Teen Apparel Gifts for Boys (9-10 Years Black Charizard)**Pokémon**$44.04**4.6★**▲ 462%**](https://www.amazon.com/dp/B0DNQSRHH2) [![JUOLOET Unisex Adult Onesie Pajamas Dinosaur Animal One Piece Snug Fit Halloween Costume Sleepwear HomewearOrange Dinosaur Large](https://m.media-amazon.com/images/I/316JVPL3YyL.jpg)**JUOLOET Unisex Adult Onesie Pajamas Dinosaur Animal One Piece Snug Fit Halloween Costume Sleepwear HomewearOrange Dinosaur Large**JUOLOET**$26.84**4.4★**▲ 456%**](https://www.amazon.com/dp/B0GKMMJ1D1)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +3.3% search growth over the last 90 days.

23K18KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 50.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**14%

*“Size is true to fit”*

**Comfort-Overall**12%

*“its very comfortable”*

**Quality-Overall**11%

*“The onesie is made well”*

**Durability**10%

*“it didnt feel like it was going to be torn apart”*

**Material Quality**10%

*“is made of a nice warm material”*

**Soft Feel**7%

*“The fabric feels soft and comfortable, perfect for sleeping or lounging around the house”*

**Warmth**5%

*“They are warm and soft,”*

**Upholstery/Fabric Quality**3%

*“Great fabric, missing a pee hole”*

**Design-Overall**3%

*“The design is bright, fun, and instantly recognizable, making bedtime way more exciting for kids who love Pokémon”*

**Value For Money**3%

*“Definitely a good value for the money”*

### **What buyers complain about **

**Size-Overall**23%

*“Its a little bigger than I anticipated”*

**Material Quality**13%

*“I think the material is pretty cheap and thin”*

**Sweat Resistance**10%

*“would not recommend wearing it all day or you will be sweating buckets”*

**Thin**6%

*“Thin material”*

**Thickness**5%

*“thin”*

**Residue**5%

*“Machine mashing creates pilling”*

**Value For Money**3%

*“The price seems a little high to me”*

### **Top return reasons **

**Size-Overall**70%

**Length**9%

**Thigh Fit**3%

**Sleeve Fit**3%

**Material Quality**2%

**Thin**2%

**Arm Fit**1%

**Advertised Vs Actual Product**1%

**Product Condition**1%

**Quality-Overall**1%