---
title: "burgundy shorts — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/burgundy-shorts"
last_updated: "2026-07-13T23:18:30.709Z"
locale: en
meta:
  description: "soft demand (-53.4% this quarter) — burgundy shorts doesn't clear our bar today."
  "og:description": "soft demand (-53.4% this quarter) — burgundy shorts doesn't clear our bar today."
  "og:title": "burgundy shorts — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **burgundy shorts**

**Skip it**

Soft demand (-53.4% this quarter) — this niche doesn't clear our bar today.

Market size 18Growth 0Conversion 9Competition 96Returns 3Price range 79Avg price 93Brand share 96Review moat 35Quality gap 79

**Competition**

**Incredible****18%**

top-5 click share — an open shelf

**Brand share**

**Incredible****33%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$22.18**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****$7.48–$45.49**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****3,005.57**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$71K**

$71K/yr · 451K searches

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****11.4%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-53.4%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.

**Brands**

**67 **▲rising

**Sellers**

**94**

**Top-5 brand share**

**33%**

**Open market**

**63%**

- Milumia12% - Floerns6% - ALWAYS5% - BMJL5% - Blooming Jelly5% - Hilltichu4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$3K6%$4K8%$6K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)8 products missing review or click data not plotted

All 131 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Milumia Womens Pu Leather Micro Shorts Low Waisted Mini Shorts Clubbing Rave Outfits Burgundy Large](https://m.media-amazon.com/images/I/41oLjqnmMjL.jpg)**Milumia Womens Pu Leather Micro Shorts Low Waisted Mini Shorts Clubbing Rave Outfits Burgundy Large**Milumia**$20.22**4.7★28 rev](https://www.amazon.com/dp/B0FDWWMGLF) [2![BMJL Womens Athletic Shorts High Waisted Running Short Pocket 2.5 Sporty Shorts Gym Elastic Workout Shorts(M Wine Red)](https://m.media-amazon.com/images/I/31g-Oi8hVXL.jpg)**BMJL Womens Athletic Shorts High Waisted Running Short Pocket 2.5 Sporty Shorts Gym Elastic Workout Shorts(M Wine Red)**BMJL**$22.61**4.4★12,803 rev](https://www.amazon.com/dp/B09TB4WW6B) [3![ALWAYS Yoga Shorts for Women High Waisted Workout Biker Shorts for Yoga Running & Under Dress Anti-Chafing Comfort Burgundy 2 M](https://m.media-amazon.com/images/I/31fHkVFxNyL.jpg)**ALWAYS Yoga Shorts for Women High Waisted Workout Biker Shorts for Yoga Running & Under Dress Anti-Chafing Comfort Burgundy 2 M**ALWAYS**$11.04**4.4★27,070 rev](https://www.amazon.com/dp/B084CWR4NY) [4![Blooming Jelly Womens Quick-Dry Running Shorts Sport Athletic Workout Shorts with Pockets 2026 (Medium Dark Wine Red)](https://m.media-amazon.com/images/I/31dZdMJOgAL.jpg)**Blooming Jelly Womens Quick-Dry Running Shorts Sport Athletic Workout Shorts with Pockets 2026 (Medium Dark Wine Red)**Blooming Jelly**$19.64**4.4★18,278 rev](https://www.amazon.com/dp/B08ZK5S8GC) [5![Hilltichu Womens Faux Leather Shorts High Waist Stretch Skinny Mini Shorts Sexy Hot Pants Wine Red](https://m.media-amazon.com/images/I/314vObpbs1L.jpg)**Hilltichu Womens Faux Leather Shorts High Waist Stretch Skinny Mini Shorts Sexy Hot Pants Wine Red**Hilltichu**$26.71**4.0★258 rev](https://www.amazon.com/dp/B0DW3N64CP)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Amazon Basics Womens Scrubs Jogger Pants Yoga Waistband Drawstring Burgundy Medium Short](https://m.media-amazon.com/images/I/31BrncNty8L.jpg)**Amazon Basics Womens Scrubs Jogger Pants Yoga Waistband Drawstring Burgundy Medium Short**Amazon Basics**$17.94**24 rev1mo ago](https://www.amazon.com/dp/B0FQW1HRCD) [![REWKOY 5 Inch Womens Athletic Shorts Basic Gym Workout Shorts Quick Dry Lightweight Running Shorts with Pockets Burgundy M](https://m.media-amazon.com/images/I/419AZmoAcUL.jpg)**REWKOY 5 Inch Womens Athletic Shorts Basic Gym Workout Shorts Quick Dry Lightweight Running Shorts with Pockets Burgundy M**REWKOY**$9.88**30 rev3mo ago](https://www.amazon.com/dp/B0GWDTRMK6) [![Blooming Jelly Womens Workout Shorts Athletic Running Elastic High Waisted Black Gym Yoga Shorts with Zipper Pockets (Wine Red Medium)](https://m.media-amazon.com/images/I/31cOK8UDVML.jpg)**Blooming Jelly Womens Workout Shorts Athletic Running Elastic High Waisted Black Gym Yoga Shorts with Zipper Pockets (Wine Red Medium)**Blooming Jelly**$23.84**1,753 rev3mo ago](https://www.amazon.com/dp/B0GVXSJCLQ) [![Womens Fold Over Shorts Ruched Side Tie Adjustable Yoga Athletic Y2K Micro Mini Hot Pants Burgundy S](https://m.media-amazon.com/images/I/41oXwhBAB9L.jpg)**Womens Fold Over Shorts Ruched Side Tie Adjustable Yoga Athletic Y2K Micro Mini Hot Pants Burgundy S**Cosonsen**$14.83**28 rev3mo ago](https://www.amazon.com/dp/B0GV3M886V) [![PRETTYGARDEN High Waisted Shorts Women 2026 Summer Business Casual Trousers Pleated Tailored Cuffed Bottoms with Pockets(Wine Red Medium)](https://m.media-amazon.com/images/I/31J4U0nAiSL.jpg)**PRETTYGARDEN High Waisted Shorts Women 2026 Summer Business Casual Trousers Pleated Tailored Cuffed Bottoms with Pockets(Wine Red Medium)**PRETTYGARDEN**$26.64**57 rev4mo ago](https://www.amazon.com/dp/B0GF86HXJN)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Sogetdo High Waisted Biker Shorts for Women Hidden Scrunch Butt No Front Seam 4.5 Inches Workout Gym Athletic Yoga Shorts S735-Burgundy-S](https://m.media-amazon.com/images/I/31GlTinistL.jpg)**Sogetdo High Waisted Biker Shorts for Women Hidden Scrunch Butt No Front Seam 4.5 Inches Workout Gym Athletic Yoga Shorts S735-Burgundy-S**Sogetdo**$18.47**4.3★**▲ 150%**](https://www.amazon.com/dp/B0G62G6MFF) [![Amazon Essentials Mens 9 Knit Pajama Shorts with Drawstring Elastic Waistband (Available in Big & Tall) Burgundy X-Small](https://m.media-amazon.com/images/I/31IbDUam-5L.jpg)**Amazon Essentials Mens 9 Knit Pajama Shorts with Drawstring Elastic Waistband (Available in Big & Tall) Burgundy X-Small**Amazon Essentials**$8.64**4.5★**▲ 139%**](https://www.amazon.com/dp/B07FH74KC6) [![Womens Fold Over Shorts Ruched Side Tie Adjustable Yoga Athletic Y2K Micro Mini Hot Pants Burgundy S](https://m.media-amazon.com/images/I/41oXwhBAB9L.jpg)**Womens Fold Over Shorts Ruched Side Tie Adjustable Yoga Athletic Y2K Micro Mini Hot Pants Burgundy S**Cosonsen**$14.83**4.4★**▲ 139%**](https://www.amazon.com/dp/B0GV3M886V) [![Amazon Essentials Womens Fleece Drawstring Sweat Shorts with Pockets Golden Yellow Small](https://m.media-amazon.com/images/I/3158LZppkiL.jpg)**Amazon Essentials Womens Fleece Drawstring Sweat Shorts with Pockets Golden Yellow Small**Amazon Essentials**$7.48**4.4★**▲ 138%**](https://www.amazon.com/dp/B09JGSMWNJ) [![Plameil Shorts for Women Sweat Track Athletic Boxing Shorts Summer Low Rise Mini Side Stripes Gym Y2k Cute Girls Athleisure Clothing (Brown Red M)](https://m.media-amazon.com/images/I/41OrVigpO8L.jpg)**Plameil Shorts for Women Sweat Track Athletic Boxing Shorts Summer Low Rise Mini Side Stripes Gym Y2k Cute Girls Athleisure Clothing (Brown Red M)**Plameil**$18.43**4.4★**▲ 138%**](https://www.amazon.com/dp/B0FXMDMNYX)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 36 weeks — -53.4% search growth over the last 90 days.

18K13KBlack Friday '25Holiday '25Spike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**24%

*“not too tight”*

**Comfort-Overall**19%

*“SO COMFORTABLE”*

**Color**8%

*“Colors bright”*

**Quality-Overall**6%

*“Great quality, and it has pockets”*

**Pockets/Compartments**4%

*“the pockets are in the perfect places”*

**Value For Money**4%

*“Good for the money”*

**Soft Feel**4%

*“It is a soft buttery material that is very comfortable”*

**Stretchability/Expandability/Elasticity**3%

*“Waist band is super stretchy and soft”*

**Exercise/Sports Suitability**3%

*“Perfect for the gym”*

**Waist Fit**2%

*“I really love the high waist because its tight”*

### **What buyers complain about **

**Size-Overall**19%

*“Runs very small”*

**Quality-Overall**7%

*“the quality feels a bit cheap”*

**Stretchability/Expandability/Elasticity**6%

*“the elastic will leave little marks on your skin if you nap in them”*

**Color**6%

*“Color and length wad off ; not like picture”*

**Material Quality**5%

*“Cheap material”*

**Durability**3%

*“doesnt feel like itll last long”*

**Leather Quality**2%

*“The material looked leather”*

**Waist Fit**2%

*“It's too bad because everything feels great except for the waist area”*

**Pockets/Compartments**2%

*“the pocket on the outside was flimsy”*

**Smell**2%

*“Horrible Strong Odor”*

### **Top return reasons **

**Size-Overall**49%

**Waist Fit**11%

**Length**10%

**Thigh Fit**5%

**Color**4%

**Hip Fit**3%

**Material Quality**3%

**Inseam Fit**3%

**Advertised Vs Actual Product**2%

**Shape/Style**2%