---
title: "burberry wallet — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/burberry-wallet"
last_updated: "2026-07-13T23:14:22.283Z"
locale: en
meta:
  description: "weak search conversion (0.2%) — burberry wallet doesn't clear our bar today."
  "og:description": "weak search conversion (0.2%) — burberry wallet doesn't clear our bar today."
  "og:title": "burberry wallet — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
---

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# **burberry wallet**

**Skip it**

Weak search conversion (0.2%) — this niche doesn't clear our bar today.

Market size 9Growth 23Conversion 3Competition 97Returns 25Price range 4Avg price 59Brand share 79Review moat 47Quality gap 38

**Competition**

**Incredible****12%**

top-5 click share — an open shelf

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Avg price**

**Good****$147.42**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****1,769.78**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Bad****6.1%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-3.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$35K**

$35K/yr · 102K searches

**Price range**

**Bad****$4.82–$2217.40**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****0.2%**

search→purchase rate — share of searches ending in a sale

## **Competition**

Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.

**Brands**

**70 **▲rising

**Sellers**

**144**

**Top-5 brand share**

**56%**

**Open market**

**41%**

- Michael Kors18% - Coach13% - Calvin Klein9% - Tory Burch8% - BURBERRY8% - FLOBLURA3%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$3462%$6933%$1K4%$1K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)9 products missing review or click data not plotted

All 224 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Burberry 8084168 A7026 Long Wallet A7026 One Size](https://m.media-amazon.com/images/I/41J8wYQBS0L.jpg)**Burberry 8084168 A7026 Long Wallet A7026 One Size**BURBERRY**$464.97**0.0★0 rev](https://www.amazon.com/dp/B0D7HBZ5NL) [2![FLOBLURA Mini Vintage Plaid Purse Genuine Leather Trimmed Canvas Small Size Handbag for women tartan satchel purses Convertible crossbody bag brown](https://m.media-amazon.com/images/I/31tHb0x6RrL.jpg)**FLOBLURA Mini Vintage Plaid Purse Genuine Leather Trimmed Canvas Small Size Handbag for women tartan satchel purses Convertible crossbody bag brown**FLOBLURA**$55.79**4.4★85 rev](https://www.amazon.com/dp/B0F6LLLVXK) [3![Calvin Klein Millie 2 in 1 Triple Compartment Mini Satchel Crossbody Vanilla/Khaki/Caramel One Size](https://m.media-amazon.com/images/I/31KfEzJFDuL.jpg)**Calvin Klein Millie 2 in 1 Triple Compartment Mini Satchel Crossbody Vanilla/Khaki/Caramel One Size**Calvin Klein**$70.01**4.4★575 rev](https://www.amazon.com/dp/B0CBNKZ8NX) [4![Coach Large Wristlet with Chain](https://m.media-amazon.com/images/I/51N8Dx+K-TL.jpg)**Coach Large Wristlet with Chain**Coach**$94.20**4.6★404 rev](https://www.amazon.com/dp/B0F3YJXXSG) [5![WANNES Designer Inspired Plaid Tote Bag for Women Canvas Work Tote Bag with Zipper Large Travel Tote Purse for Work School Shopping | Durable & Stylish Checkered Shoulder Bag](https://m.media-amazon.com/images/I/4136WHutdjL.jpg)**WANNES Designer Inspired Plaid Tote Bag for Women Canvas Work Tote Bag with Zipper Large Travel Tote Purse for Work School Shopping | Durable & Stylish Checkered Shoulder Bag**WANNES**$28.37**3.6★40 rev](https://www.amazon.com/dp/B0FZTCSXT3)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Burberry Pre-loved Brown Nylon Convertible Tote Medium Brown](https://m.media-amazon.com/images/I/41f6+wiLPAL.jpg)**Burberry Pre-loved Brown Nylon Convertible Tote Medium Brown**BURBERRY**$854.91**0 rev2mo ago](https://www.amazon.com/dp/B0GTR8N2TC) [![Burberry Pre-loved Brown Nylon Check Satchel Shoulder Bag Brown](https://m.media-amazon.com/images/I/31MHtV5i1NL.jpg)**Burberry Pre-loved Brown Nylon Check Satchel Shoulder Bag Brown**BURBERRY**$722.04**0 rev2mo ago](https://www.amazon.com/dp/B0GTR2R3XW) [![Tory Burch Womens Ella Printed Tote Navy Circle One Size](https://m.media-amazon.com/images/I/41gRyofFniL.jpg)**Tory Burch Womens Ella Printed Tote Navy Circle One Size**Tory Burch**$184.99**4 rev2mo ago](https://www.amazon.com/dp/B0GT61ZCZR) [![Tory Burch Womens Pebble Envelope Small Wallet Biscotti One Size](https://m.media-amazon.com/images/I/2136-IPmytL.jpg)**Tory Burch Womens Pebble Envelope Small Wallet Biscotti One Size**Tory Burch**$209.63**1 rev3mo ago](https://www.amazon.com/dp/B0GHZJBPCG) [![Tory Burch Womens Miller Soft Mini Crossbody Bag Tortora One Size](https://m.media-amazon.com/images/I/21jeGYkJVSL.jpg)**Tory Burch Womens Miller Soft Mini Crossbody Bag Tortora One Size**Tory Burch**$294.72**12 rev3mo ago](https://www.amazon.com/dp/B0FM5KCCS8)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Michael Kors Sable Medium Backpack Gold-Tone Hardware/Pebble Leather/Ivy](https://m.media-amazon.com/images/I/31NpEdvKuBL.jpg)**Michael Kors Sable Medium Backpack Gold-Tone Hardware/Pebble Leather/Ivy**Michael Kors**$161.25**4.7★**▲ 100%**](https://www.amazon.com/dp/B0FCJQM3RV) [![Michael Kors Womens Bryant Small Convertible Crossbody Bag Gold-Tone Hardware/Vanilla/Acorn](https://m.media-amazon.com/images/I/41X+eLYGdnL.jpg)**Michael Kors Womens Bryant Small Convertible Crossbody Bag Gold-Tone Hardware/Vanilla/Acorn**Michael Kors**$109.98**4.7★**▲ 100%**](https://www.amazon.com/dp/B0DQ2F4RBS) [![Pebbled Leather Town Tote](https://m.media-amazon.com/images/I/31VpRVA5vbL.jpg)**Pebbled Leather Town Tote**Coach**$273.12**4.5★**▲ 100%**](https://www.amazon.com/dp/B0FHBYYP75) [![Tory Burch Womens Miller Soft Mini Crossbody Bag Tortora One Size](https://m.media-amazon.com/images/I/21jeGYkJVSL.jpg)**Tory Burch Womens Miller Soft Mini Crossbody Bag Tortora One Size**Tory Burch**$294.72**4.3★**▲ 96%**](https://www.amazon.com/dp/B0FM5KCCS8) [![typecase AirTag Wallet for Men: Compatible with Apple AirTag (1st & 2nd Generation) RFID Blocking Genuine Leather Slim & Minimalist Design 13 Cards Capacitiy | ID Window | Money Clip (Brown)](https://m.media-amazon.com/images/I/41mxWAZEOnL.jpg)**typecase AirTag Wallet for Men: Compatible with Apple AirTag (1st & 2nd Generation) RFID Blocking Genuine Leather Slim & Minimalist Design 13 Cards Capacitiy | ID Window | Money Clip (Brown)**typecase**$36.86**4.6★**▲ 96%**](https://www.amazon.com/dp/B0F18QKQLL)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -3.2% search growth over the last 90 days.

3K2KSpike '24Holiday '24Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**21%

*“The build quality is fantastic”*

**Size-Overall**11%

*“Perfect fit”*

**Value For Money**8%

*“Great Value”*

**Pockets/Compartments**7%

*“lots of pockets”*

**Advertised Vs Actual Product**5%

*“As described”*

**Design-Overall**5%

*“well constructed”*

**Leather Quality**4%

*“Real leather”*

**Color**4%

*“The color is pretty”*

**Durability**4%

*“It has held up great to daily use and is convenient”*

**Storage Capacity**4%

*“Great storage”*

### **What buyers complain about **

**Size-Overall**16%

*“Smaller than Expected”*

**Quality-Overall**10%

*“Not well made”*

**Durability**8%

*“Broke”*

**Strap/String Quality**5%

*“Strap Slightly too Short”*

**Value For Money**5%

*“Not worth the price”*

**Leather Quality**3%

*“leather is a little flimsy”*

**Thickness**3%

*“the bag isnt thick”*

**Advertised Vs Actual Product**2%

*“False advertising”*

**Ease Of Use**2%

*“not enough to make it hard to open”*

**Color**2%

*“The color of the bag is very dingy”*

### **Top return reasons **

**Size-Overall**48%

**Advertised Vs Actual Product**6%

**Color**5%

**Material Quality**4%

**Weight Heavy**4%

**Quality-Overall**4%

**Shape/Style**3%

**Value For Money**2%

**Pockets/Compartments**2%

**Leather Quality**2%