---
title: "blippi costume — Niche Verdict: Skip it (40/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/blippi-costume"
last_updated: "2026-07-14T00:57:31.643Z"
locale: en
meta:
  description: "soft demand (-17.7% this quarter) — blippi costume doesn't clear our bar today."
  "og:description": "soft demand (-17.7% this quarter) — blippi costume doesn't clear our bar today."
  "og:title": "blippi costume — Niche Verdict: Skip it (40/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **blippi costume**

**Skip it**

Soft demand (-17.7% this quarter) — this niche doesn't clear our bar today.

Market size 33Growth 16Conversion 29Competition 74Returns 24Price range 77Avg price 92Brand share 24Review moat 68Quality gap 23

**Avg price**

**Great****$21.78**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$6.67–$43.23**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****40%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****794.31**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$159K**

$159K/yr · 320K searches

**Conversion**

**Okay****2.3%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****90%**

top-5 brand share — brand-locked demand

**Returns**

**Bad****6.2%**

return rate — above 6% kills the launch gate

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-17.7%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **—flat

**Sellers**

**49**

**Top-5 brand share**

**90%**

**Open market**

**7%**

- Blippi53% - Disguise15% - A&J DESIGN11% - Ainuit7% - itswordpiz4% - Pixellaire3% - Open — no brand owns it (6 brands, 7%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$6K8%$13K12%$19K16%$25K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 39 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Blippi Boys UPF 50+ Rash Guard and Swim Trunks Swimsuit Set for Toddler and Big Kids Blue/Orange](https://m.media-amazon.com/images/I/51K7BkY7FWL.jpg)**Blippi Boys UPF 50+ Rash Guard and Swim Trunks Swimsuit Set for Toddler and Big Kids Blue/Orange**Blippi**$26.78**4.9★41 rev](https://www.amazon.com/dp/B0DS2SCQRT) [2![A&J DESIGN Toddler Boys Outfit Baby Suspender Dress Gentleman Formal Suits with Orange Bow Tie 3-4T Blue Gray](https://m.media-amazon.com/images/I/41-mnp3KNWL.jpg)**A&J DESIGN Toddler Boys Outfit Baby Suspender Dress Gentleman Formal Suits with Orange Bow Tie 3-4T Blue Gray**A&J DESIGN**$37.32**4.7★309 rev](https://www.amazon.com/dp/B0CD1JRVMH) [3![Ainuit Costume Roleplay Accessories-4PCS Orange Costume Set for Kids Ages 3-8-Hat Bow Tie Shatterproof Glasses & Adjustable Suspenders-Toddler Safe Dress-Up Kit for Halloween Parties Pretend Play](https://m.media-amazon.com/images/I/41ePwa0U48L.jpg)**Ainuit Costume Roleplay Accessories-4PCS Orange Costume Set for Kids Ages 3-8-Hat Bow Tie Shatterproof Glasses & Adjustable Suspenders-Toddler Safe Dress-Up Kit for Halloween Parties Pretend Play**Ainuit**$15.67**4.5★96 rev](https://www.amazon.com/dp/B0F62K89B1) [4![Blippi Costume Kit for Adult Official Blippi Outfit with Hat Glasses and Bowtie Costume Accessories](https://m.media-amazon.com/images/I/31v9kVRo7QL.jpg)**Blippi Costume Kit for Adult Official Blippi Outfit with Hat Glasses and Bowtie Costume Accessories**Disguise**$27.88**4.7★443 rev](https://www.amazon.com/dp/B07KWS3S5B) [5![Blippi Boys Short Sleeve T-shirt and Short 2 Piece Set for Toddler 2T to Big Kids](https://m.media-amazon.com/images/I/41AlXkWKoLL.jpg)**Blippi Boys Short Sleeve T-shirt and Short 2 Piece Set for Toddler 2T to Big Kids**Blippi**$19.92**4.5★353 rev](https://www.amazon.com/dp/B0GFPWF6W4)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![i-Beeboo Blue and Orange Costume Accessories Set Halloween Outfits Includes Hat Bow Tie Glasses Suspenders for Birthday100th Day of School Cosplay Party (Small)](https://m.media-amazon.com/images/I/41HTqebcnKL.jpg)**i-Beeboo Blue and Orange Costume Accessories Set Halloween Outfits Includes Hat Bow Tie Glasses Suspenders for Birthday100th Day of School Cosplay Party (Small)**i-Beeboo**$11.51**5 rev4mo ago](https://www.amazon.com/dp/B0GS6KJY98) [![Blippi Child Costume Kit Officially Licensed Childrens Dress Up One Size Child](https://m.media-amazon.com/images/I/41l1KAYsx9L.jpg)**Blippi Child Costume Kit Officially Licensed Childrens Dress Up One Size Child**Disguise**$33.58**0 rev5mo ago](https://www.amazon.com/dp/B0FGBV8VPC) [![Blippi Boys Short Sleeve Polo Shirt for Toddler and Big Kids Blue](https://m.media-amazon.com/images/I/41PJDf36xML.jpg)**Blippi Boys Short Sleeve Polo Shirt for Toddler and Big Kids Blue**Blippi**$19.58**8 rev5mo ago](https://www.amazon.com/dp/B0GHSYH9XN) [![Blippi Boys Short Sleeve T-Shirt and Mesh Short Set for Toddler and Big Kids](https://m.media-amazon.com/images/I/41QBBBSFmFL.jpg)**Blippi Boys Short Sleeve T-Shirt and Mesh Short Set for Toddler and Big Kids**Blippi**$19.18**353 rev5mo ago](https://www.amazon.com/dp/B0GHPHQTQ1) [![Blippi Boys Short Sleeve T-shirt and Short 2 Piece Set for Toddler 2T to Big Kids](https://m.media-amazon.com/images/I/41AlXkWKoLL.jpg)**Blippi Boys Short Sleeve T-shirt and Short 2 Piece Set for Toddler 2T to Big Kids**Blippi**$19.92**353 rev6mo ago](https://www.amazon.com/dp/B0GFPWF6W4)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![i-Beeboo Blue and Orange Costume Accessories Set Halloween Outfits Includes Hat Bow Tie Glasses Suspenders for Birthday100th Day of School Cosplay Party (Small)](https://m.media-amazon.com/images/I/41HTqebcnKL.jpg)**i-Beeboo Blue and Orange Costume Accessories Set Halloween Outfits Includes Hat Bow Tie Glasses Suspenders for Birthday100th Day of School Cosplay Party (Small)**i-Beeboo**$11.51**3.8★**▲ 405%**](https://www.amazon.com/dp/B0GS6KJY98) [![Blippi Boys UPF 50+ Rash Guard and Swim Trunks Swimsuit Set for Toddler and Big Kids Blue/Orange](https://m.media-amazon.com/images/I/51K7BkY7FWL.jpg)**Blippi Boys UPF 50+ Rash Guard and Swim Trunks Swimsuit Set for Toddler and Big Kids Blue/Orange**Blippi**$26.69**4.9★**▲ 392%**](https://www.amazon.com/dp/B0DS2R7SWP) [![Blippi Boys UPF 50+ Rash Guard and Swim Trunks Swimsuit Set for Toddler and Big Kids Blue/Orange](https://m.media-amazon.com/images/I/51K7BkY7FWL.jpg)**Blippi Boys UPF 50+ Rash Guard and Swim Trunks Swimsuit Set for Toddler and Big Kids Blue/Orange**Blippi**$26.78**4.9★**▲ 391%**](https://www.amazon.com/dp/B0DS2SCQRT) [![Blippi Child Costume Kit Officially Licensed Childrens Dress Up One Size Child](https://m.media-amazon.com/images/I/41l1KAYsx9L.jpg)**Blippi Child Costume Kit Officially Licensed Childrens Dress Up One Size Child**Disguise**$33.58**0.0★**▲ 389%**](https://www.amazon.com/dp/B0FGBV8VPC) [![Blippi Boys Short Sleeve Polo Shirt for Toddler and Big Kids Blue](https://m.media-amazon.com/images/I/41PJDf36xML.jpg)**Blippi Boys Short Sleeve Polo Shirt for Toddler and Big Kids Blue**Blippi**$19.58**4.8★**▲ 389%**](https://www.amazon.com/dp/B0GHSYH9XN)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -17.7% search growth over the last 90 days.

50K30KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 24.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**38%

*“Fits good”*

**Quality-Overall**25%

*“Its nice quality for a dress up costume”*

**Color**5%

*“Great color”*

**Value For Money**4%

*“Good for the price”*

**Comfort-Overall**4%

*“comfortable”*

**Material Quality**3%

*“The material is very light”*

**Stretchability/Expandability/Elasticity**2%

*“Has has elastic so fits most head sizes and hair types”*

**Advertised Vs Actual Product**2%

*“According to the product description”*

**Weight Light**2%

*“The glasses and bow tie are lightweight and comfortable to wear”*

**Fun/Entertainment Experience**2%

*“Overall, this is an accurate costume set and has provided my kids loads of entertainment”*

### **What buyers complain about **

**Size-Overall**31%

*“Weird fit”*

**Quality-Overall**11%

*“Not Very Well Made”*

**Color**10%

*“The hat is more brown or dull dark orange, the suspenders and tie are neon orange, very bright”*

**Durability**7%

*“it breaks with normal use while trying to put it on”*

**Product Condition**6%

*“Instead, I received a clearly used product”*

**Smell**3%

*“it had a fishy smell when I first took it out of the packaging”*

**Thickness**3%

*“Thought it was very thin”*

**Value For Money**3%

*“not worth the price”*

**Material Quality**1%

*“The glasses are lightweight plastic”*

**Strength**1%

*“The glasses are also fairly flimsy”*

### **Top return reasons **

**Size-Overall**65%

**Color**6%

**Length**4%

**Quality-Overall**4%

**Advertised Vs Actual Product**3%

**Material Quality**3%

**Value For Money**2%

**Product Condition**2%

**Defective Material/Parts**2%

**Chest Fit**2%