---
title: "black crewneck sweatshirt women — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/black-crewneck-sweatshirt-women"
last_updated: "2026-07-13T20:52:38.510Z"
locale: en
meta:
  description: "soft demand (-57.2% this quarter) — black crewneck sweatshirt women doesn't clear our bar today."
  "og:description": "soft demand (-57.2% this quarter) — black crewneck sweatshirt women doesn't clear our bar today."
  "og:title": "black crewneck sweatshirt women — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
---

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# **black crewneck sweatshirt women**

**Skip it**

Soft demand (-57.2% this quarter) — this niche doesn't clear our bar today.

Market size 8Growth 0Conversion 10Competition 94Returns 12Price range 73Avg price 83Brand share 55Review moat 20Quality gap 67

**Competition**

**Great****21%**

top-5 click share — an open shelf

**Avg price**

**Great****$18.07**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.92–$37.27**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Bad****12,815.26**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Bad****9.2%**

return rate — above 6% kills the launch gate

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$33K**

$33K/yr · 221K searches

**Growth**

**Bad****-57.2%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

**Brands**

**31 **▲rising

**Sellers**

**70**

**Top-5 brand share**

**72%**

**Open market**

**24%**

- Amazon Essentials35% - Hanes20% - RUMIA7% - Naprzsnza5% - Trendy Queen4% - Gildan4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$6644%$1K6%$2K8%$3K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 100 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Hanes Womens Originals Sweatshirt Crewneck For Heavyweight Fleece Black Large US](https://m.media-amazon.com/images/I/316tWFZkWFL.jpg)**Hanes Womens Originals Sweatshirt Crewneck For Heavyweight Fleece Black Large US**Hanes**$15.74**4.1★1,721 rev](https://www.amazon.com/dp/B0BRQQR3S6) [2![Amazon Essentials Womens Fleece Crewneck Long Sleeve Pullover Sweatshirt (Available in Plus Size) Blue Medium](https://m.media-amazon.com/images/I/41OELUKBdtL.jpg)**Amazon Essentials Womens Fleece Crewneck Long Sleeve Pullover Sweatshirt (Available in Plus Size) Blue Medium**Amazon Essentials**$13.35**4.3★19,820 rev](https://www.amazon.com/dp/B08XQY1LVZ) [3![Amazon Essentials Womens Relaxed-Fit Crewneck Pullover Long-Sleeve Sweatshirt Black Medium](https://m.media-amazon.com/images/I/31hAMWY+JNL.jpg)**Amazon Essentials Womens Relaxed-Fit Crewneck Pullover Long-Sleeve Sweatshirt Black Medium**Amazon Essentials**$16.64**4.3★822 rev](https://www.amazon.com/dp/B0BHTGD21R) [4![Amazon Essentials Womens Relaxed-Fit Crewneck Pullover Long-Sleeve Sweatshirt Black Small](https://m.media-amazon.com/images/I/31hAMWY+JNL.jpg)**Amazon Essentials Womens Relaxed-Fit Crewneck Pullover Long-Sleeve Sweatshirt Black Small**Amazon Essentials**$16.11**4.3★822 rev](https://www.amazon.com/dp/B0BHTJQF2N) [5![Amazon Essentials Womens Relaxed-Fit Crewneck Pullover Long-Sleeve Sweatshirt Black X-Small](https://m.media-amazon.com/images/I/31hAMWY+JNL.jpg)**Amazon Essentials Womens Relaxed-Fit Crewneck Pullover Long-Sleeve Sweatshirt Black X-Small**Amazon Essentials**$16.29**4.3★822 rev](https://www.amazon.com/dp/B0BHTDTFK8)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Amazon Essentials Womens Oversized V-Neck Fleece Pullover Sweatshirt Black Medium](https://m.media-amazon.com/images/I/41QFQvbKGdL.jpg)**Amazon Essentials Womens Oversized V-Neck Fleece Pullover Sweatshirt Black Medium**Amazon Essentials**$18.50**89 rev2mo ago](https://www.amazon.com/dp/B0FS29SBPG) [![Amazon Essentials Womens Oversized V-Neck Fleece Pullover Sweatshirt Black XX-Large](https://m.media-amazon.com/images/I/41QFQvbKGdL.jpg)**Amazon Essentials Womens Oversized V-Neck Fleece Pullover Sweatshirt Black XX-Large**Amazon Essentials**$19.02**89 rev2mo ago](https://www.amazon.com/dp/B0FS2C5LRC) [![Amazon Essentials Womens Oversized V-Neck Fleece Pullover Sweatshirt Black Large](https://m.media-amazon.com/images/I/41QFQvbKGdL.jpg)**Amazon Essentials Womens Oversized V-Neck Fleece Pullover Sweatshirt Black Large**Amazon Essentials**$18.76**89 rev2mo ago](https://www.amazon.com/dp/B0FS2CPX83) [![Hanes Womens Quarter-Zip Pullover EcoSmart Fleece Pullover Shirt Cotton Blend](https://m.media-amazon.com/images/I/41IBRBupFdL.jpg)**Hanes Womens Quarter-Zip Pullover EcoSmart Fleece Pullover Shirt Cotton Blend**Hanes**$14.31**55 rev5mo ago](https://www.amazon.com/dp/B0GH1SZ7ZM) [![Hanes Womens Quarter-Zip Pullover EcoSmart Fleece Pullover Shirt Cotton Blend](https://m.media-amazon.com/images/I/31uXme494CL.jpg)**Hanes Womens Quarter-Zip Pullover EcoSmart Fleece Pullover Shirt Cotton Blend**Hanes**$14.65**55 rev5mo ago](https://www.amazon.com/dp/B0GH1XLD5V)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Black Large](https://m.media-amazon.com/images/I/41tD9INTcsL.jpg)**Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Black Large**Amazon Essentials**$15.49**4.4★**▲ 167%**](https://www.amazon.com/dp/B07BJ83S2Q) [![Amazon Essentials Womens Oversized V-Neck Fleece Pullover Sweatshirt Black XX-Large](https://m.media-amazon.com/images/I/41QFQvbKGdL.jpg)**Amazon Essentials Womens Oversized V-Neck Fleece Pullover Sweatshirt Black XX-Large**Amazon Essentials**$19.02**4.6★**▲ 165%**](https://www.amazon.com/dp/B0FS2C5LRC) [![Amazon Essentials Womens Oversized V-Neck Fleece Pullover Sweatshirt Black Medium](https://m.media-amazon.com/images/I/41QFQvbKGdL.jpg)**Amazon Essentials Womens Oversized V-Neck Fleece Pullover Sweatshirt Black Medium**Amazon Essentials**$18.50**4.6★**▲ 163%**](https://www.amazon.com/dp/B0FS29SBPG) [![Naprzsnza Classic Crewneck Sweatshirts for Women - Relaxed Fit Soft Comfortable Pullover with Ribbed Cuffs and Hem (Black S)](https://m.media-amazon.com/images/I/31sGN9kfmkL.jpg)**Naprzsnza Classic Crewneck Sweatshirts for Women - Relaxed Fit Soft Comfortable Pullover with Ribbed Cuffs and Hem (Black S)**Naprzsnza**$20.61**4.1★**▲ 163%**](https://www.amazon.com/dp/B0FS78XX7H) [![Rooscier Womens Oversized Sweatshirts Fashion Shirts Fleece Crewneck Pullover Casual Loose Top Black Medium](https://m.media-amazon.com/images/I/41zKKgZue5L.jpg)**Rooscier Womens Oversized Sweatshirts Fashion Shirts Fleece Crewneck Pullover Casual Loose Top Black Medium**Rooscier**$10.12**3.2★**▲ 161%**](https://www.amazon.com/dp/B0FG85F31P)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -57.2% search growth over the last 90 days.

10K6KPrime Day '24Spike '24Holiday '24Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 6.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**15%

*“Fits great and is soft”*

**Soft Feel**12%

*“Soft and reliable”*

**Comfort-Overall**11%

*“Extremely comfortable”*

**Quality-Overall**10%

*“The quality of this sweatshirt is very good”*

**Weight Light**6%

*“Lightweight comfort”*

**Value For Money**5%

*“WORTH THE PRICE”*

**Warmth**5%

*“Cozy and warm”*

**Material Quality**5%

*“The material is comfortable”*

**Color**4%

*“Colors are so pretty”*

**Advertised Vs Actual Product**2%

*“it was exactly what I needed”*

### **What buyers complain about **

**Size-Overall**25%

*“Short in length”*

**Material Quality**6%

*“not good material”*

**Quality-Overall**6%

*“Low quality”*

**Thickness**6%

*“It is on the thin side”*

**Sleeve Fit**3%

*“It's just that the sleeves are way too short for me”*

**Shrinkage Resistance**2%

*“It shrank in length”*

**Pilling/Linting**2%

*“Pills way too easily”*

**Arm Fit**2%

*“It is tight in arm holes”*

**Thin**2%

*“Thin material”*

**Wrinkles**1%

*“Wrinkles”*

### **Top return reasons **

**Size-Overall**51%

**Thin**8%

**Material Quality**8%

**Sleeve Fit**5%

**Length**4%

**Chest Fit**3%

**Waist Fit**2%

**Advertised Vs Actual Product**2%

**Color**2%

**Shoulder Fit**2%