---
title: "black circle glasses — Niche Verdict: Skip it (32/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/black-circle-glasses"
last_updated: "2026-07-14T00:53:47.818Z"
locale: en
meta:
  description: "a small market ($13K/yr) — black circle glasses doesn't clear our bar today."
  "og:description": "a small market ($13K/yr) — black circle glasses doesn't clear our bar today."
  "og:title": "black circle glasses — Niche Verdict: Skip it (32/100) | Amazon United States - Flapen"
---

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# **black circle glasses**

**Skip it**

A small market ($13K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 16Conversion 36Competition 40Returns 21Price range 4Avg price 43Brand share 61Review moat 44Quality gap 68

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,097.48**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****$11.17**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****2.9%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****6.9%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-17.1%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****$5.04–$15.42**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****$13K**

$13K/yr · 41K searches

## **Competition**

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**16 **▼falling

**Sellers**

**26**

**Top-5 brand share**

**68%**

**Open market**

**25%**

- CGID22% - SOHUPAC20% - Joopin9% - Hmxpls9% - tanmigot8% - Sunier6%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$66310%$1K15%$2K20%$3K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![CGID E01 Polarized Sunglasses with Case for Women Men Circle Round Retro Vintage Sun Glasses Circular Shades Black Metal Rimmed Black Lens Small 45mm Gift Package](https://m.media-amazon.com/images/I/31bBSaA1BVS.jpg)**CGID E01 Polarized Sunglasses with Case for Women Men Circle Round Retro Vintage Sun Glasses Circular Shades Black Metal Rimmed Black Lens Small 45mm Gift Package**CGID**$11.80**4.4★7,788 rev](https://www.amazon.com/dp/B01NCS8IAI) [2![SOHUPAC Classic Round Glasses Retro Circle Eyeglasses Clear Lens Metal Frame Accessories Non-Prescription For Men Women (Black)](https://m.media-amazon.com/images/I/31FLwj4LW0L.jpg)**SOHUPAC Classic Round Glasses Retro Circle Eyeglasses Clear Lens Metal Frame Accessories Non-Prescription For Men Women (Black)**SOHUPAC**$8.92**4.2★475 rev](https://www.amazon.com/dp/B0BVB5RVJS) [3![Joopin Polarized Round Sunglasses Circle Sun Glasses UV Protection Circular Shades for Men Women Costume (Black Simple Packaging)](https://m.media-amazon.com/images/I/31h3kPyu7AL.jpg)**Joopin Polarized Round Sunglasses Circle Sun Glasses UV Protection Circular Shades for Men Women Costume (Black Simple Packaging)**Joopin**$9.93**4.4★10,330 rev](https://www.amazon.com/dp/B01MZ2WUCA) [4![tanmigot Retro Round Sunglasses for Men Women Polarized UV400 Protection Sunglasses Vintage Hippie Circle Sun Glasses for Daily Outfits Driving Beach Travel Black Frame Black Lenses](https://m.media-amazon.com/images/I/21liYAYKLML.jpg)**tanmigot Retro Round Sunglasses for Men Women Polarized UV400 Protection Sunglasses Vintage Hippie Circle Sun Glasses for Daily Outfits Driving Beach Travel Black Frame Black Lenses**tanmigot**$10.08**4.3★62 rev](https://www.amazon.com/dp/B0G441KFBY) [5![Sunier Round Sunglasses Men Womens Shades Polarized Retro Circle UV400 Sun Glasses](https://m.media-amazon.com/images/I/31t5jzFCecL.jpg)**Sunier Round Sunglasses Men Womens Shades Polarized Retro Circle UV400 Sun Glasses**Sunier**$10.27**4.4★529 rev](https://www.amazon.com/dp/B0C582RMFX)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![tanmigot Retro Round Sunglasses for Men Women Polarized UV400 Protection Sunglasses Vintage Hippie Circle Sun Glasses for Daily Outfits Driving Beach Travel Black Frame Black Lenses](https://m.media-amazon.com/images/I/21liYAYKLML.jpg)**tanmigot Retro Round Sunglasses for Men Women Polarized UV400 Protection Sunglasses Vintage Hippie Circle Sun Glasses for Daily Outfits Driving Beach Travel Black Frame Black Lenses**tanmigot**$10.08**62 rev6mo ago](https://www.amazon.com/dp/B0G441KFBY) [![Hmxpls Round Wizard Glasses Halloween Black Circle Glasses Fake Costume Eyeglasses for Dress Up Cosplay Accessories](https://m.media-amazon.com/images/I/31jcuFws8nL.jpg)**Hmxpls Round Wizard Glasses Halloween Black Circle Glasses Fake Costume Eyeglasses for Dress Up Cosplay Accessories**Hmxpls**$6.21**17 rev1y ago](https://www.amazon.com/dp/B0FDG4N29Y) [![Hmxpls Fake Round Glasses Circle Costume Glasses Metal Frame Clear Lens Non-Prescription for Dress Up Cosplay Accessories (Black)](https://m.media-amazon.com/images/I/31odJYMd10L.jpg)**Hmxpls Fake Round Glasses Circle Costume Glasses Metal Frame Clear Lens Non-Prescription for Dress Up Cosplay Accessories (Black)**Hmxpls**$5.84**43 rev1y ago](https://www.amazon.com/dp/B0FCFHNQY8) [![ZIMUSUN Round Frame Glasses for Women Men Small Circle Clear Lens Glasses Blue Light Non-prescription Eyeglasses(01 Bright Black)](https://m.media-amazon.com/images/I/31bxvf0Lv-L.jpg)**ZIMUSUN Round Frame Glasses for Women Men Small Circle Clear Lens Glasses Blue Light Non-prescription Eyeglasses(01 Bright Black)**ZIMUSUN**$12.90**91 rev1y ago](https://www.amazon.com/dp/B0DLNST5SY) [![FoxMook 2-Pack Blue Light Blocking Glasses Round Women Men Computer Glasses Anti Eye Strain/UV/Glare Gaming Glasses Black Black](https://m.media-amazon.com/images/I/4100FE3qB5L.jpg)**FoxMook 2-Pack Blue Light Blocking Glasses Round Women Men Computer Glasses Anti Eye Strain/UV/Glare Gaming Glasses Black Black**FoxMook**$9.89**280 rev2y ago](https://www.amazon.com/dp/B0D712XBC8)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![tanmigot Retro Round Sunglasses for Men Women Polarized UV400 Protection Sunglasses Vintage Hippie Circle Sun Glasses for Daily Outfits Driving Beach Travel Black Frame Black Lenses](https://m.media-amazon.com/images/I/21liYAYKLML.jpg)**tanmigot Retro Round Sunglasses for Men Women Polarized UV400 Protection Sunglasses Vintage Hippie Circle Sun Glasses for Daily Outfits Driving Beach Travel Black Frame Black Lenses**tanmigot**$10.08**4.3★**▲ 416%**](https://www.amazon.com/dp/B0G441KFBY) [![CGID E01 Polarized Sunglasses for Women Men Circle Round Retro Vintage Sun Glasses Circular Shades 2 Pack Small 45mm Simple Package](https://m.media-amazon.com/images/I/51ExcrQxjeL.jpg)**CGID E01 Polarized Sunglasses for Women Men Circle Round Retro Vintage Sun Glasses Circular Shades 2 Pack Small 45mm Simple Package**CGID**$15.37**4.4★**▲ 373%**](https://www.amazon.com/dp/B07TSNPNJ1) [![GQUEEN Retro Round Circle Steampunk Sunglasses for Women Men Polarized UV400 Protection MTS2](https://m.media-amazon.com/images/I/31AJkHFEXWS.jpg)**GQUEEN Retro Round Circle Steampunk Sunglasses for Women Men Polarized UV400 Protection MTS2**GQUEEN**$15.42**4.4★**▲ 252%**](https://www.amazon.com/dp/B06XJ3831P) [![ANZIW Round Polarized Sunglasses Men Women Retro Metal Hippie Shades with 100% UV Protection](https://m.media-amazon.com/images/I/412sQv8W3JL.jpg)**ANZIW Round Polarized Sunglasses Men Women Retro Metal Hippie Shades with 100% UV Protection**ANZIW**$15.40**4.4★**▲ 212%**](https://www.amazon.com/dp/B0BW5RDF4N) [![Hmxpls Round Wizard Glasses Halloween Black Circle Glasses Fake Costume Eyeglasses for Dress Up Cosplay Accessories](https://m.media-amazon.com/images/I/31jcuFws8nL.jpg)**Hmxpls Round Wizard Glasses Halloween Black Circle Glasses Fake Costume Eyeglasses for Dress Up Cosplay Accessories**Hmxpls**$6.21**4.2★**▲ 154%**](https://www.amazon.com/dp/B0FDG4N29Y)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -17.1% search growth over the last 90 days.

20K15KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 22.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**17%

*“These glasses are made well”*

**Value For Money**14%

*“Worth it”*

**Size-Overall**12%

*“Fit well”*

**Comfort-Overall**11%

*“Very comfortable”*

**Shape/Style**7%

*“My teenage son loves this style”*

**Weight Light**5%

*“Lightweight very nice”*

**Durability**4%

*“lasted me for years”*

**Color**3%

*“I love the red ones”*

**Strength**3%

*“Theyre well built”*

**Advertised Vs Actual Product**3%

*“Exactly as advertised”*

### **What buyers complain about **

**Size-Overall**20%

*“However, they were definitely too large for my 3-year-old and kept sliding off”*

**Strength**13%

*“Little flimsy”*

**Quality-Overall**11%

*“Low quality”*

**Durability**9%

*“One broke really easy”*

**Comfort-Overall**3%

*“Let me tell you this shades felt like I had on nothing super comfortable n the price”*

**Cushion**2%

*“when I received then a nose cushion was missing”*

**Ease Of Cleaning**2%

*“when one of the lenses cleaned it has a grated”*

**Ease Of Use**2%

*“hard to open”*

**Advertised Vs Actual Product**2%

*“not accurate to the pictures”*

**Color**2%

*“The color change was different with each lens”*

### **Top return reasons **

**Size-Overall**73%

**Shape/Style**5%

**Advertised Vs Actual Product**4%

**Quality-Overall**4%

**Value For Money**3%

**Width**2%

**Strength**2%

**Color**1%

**Defective Material/Parts**1%

**Length**1%