---
title: "basketball necklace — Niche Verdict: Skip it (47/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/basketball-necklace"
last_updated: "2026-07-14T02:24:41.368Z"
locale: en
meta:
  description: "soft demand (-55.6% this quarter) — basketball necklace doesn't clear our bar today."
  "og:description": "soft demand (-55.6% this quarter) — basketball necklace doesn't clear our bar today."
  "og:title": "basketball necklace — Niche Verdict: Skip it (47/100) | Amazon United States - Flapen"
---

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# **basketball necklace**

**Skip it**

Soft demand (-55.6% this quarter) — this niche doesn't clear our bar today.

Market size 18Growth 0Conversion 27Competition 63Returns 85Price range 80Avg price 64Brand share 80Review moat 75Quality gap 45

**Returns**

**Great****1.5%**

return rate — above 6% kills the launch gate

**Brand share**

**Great****55%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****$5.47–$57.96**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****518.18**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****$13.69**

avg listing price — sweet spot $15–$100

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$74K**

$74K/yr · 252K searches

**Growth**

**Bad****-55.6%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**35 **▼falling

**Sellers**

**43**

**Top-5 brand share**

**55%**

**Open market**

**41%**

- XOYOYZU18% - Willtok14% - Fervia12% - tenghong20219% - Steeltime4% - VULETO4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$6K12%$9K16%$12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 44 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Willtok Premium 18inch Baseball Necklace Sports Fan Necklaces Baseball Rope Tornado Necklace](https://m.media-amazon.com/images/I/41MbKjoZIeL.jpg)**Willtok Premium 18inch Baseball Necklace Sports Fan Necklaces Baseball Rope Tornado Necklace**Willtok**$9.28**4.7★1,055 rev](https://www.amazon.com/dp/B0CXHRHH71) [2![XOYOYZU Basketball Number Necklace for Men Stainless Steel I Can Do All Things Pendant Sport Jewelry Basketball Gifts for Men 24](https://m.media-amazon.com/images/I/41RfTpb02nL.jpg)**XOYOYZU Basketball Number Necklace for Men Stainless Steel I Can Do All Things Pendant Sport Jewelry Basketball Gifts for Men 24**XOYOYZU**$10.00**4.4★114 rev](https://www.amazon.com/dp/B09SY5D68M) [3![Fervia Basketball Initial Necklace for Men Dog Tag Stainless Steel Black Letter Pendant Sport Basketball Athletes Jewelry Gifts Birthday Gifts for Men Boys kids Boyfriend(J)](https://m.media-amazon.com/images/I/31rnug7wmtL.jpg)**Fervia Basketball Initial Necklace for Men Dog Tag Stainless Steel Black Letter Pendant Sport Basketball Athletes Jewelry Gifts Birthday Gifts for Men Boys kids Boyfriend(J)**Fervia**$12.89**4.7★112 rev](https://www.amazon.com/dp/B0DFQ26V7C) [4![tenghong2021 14k Gold Silver Basketball Pendant Necklace Stainless Steel Sports Hiphop Necklace I Love Basketball for Men](https://m.media-amazon.com/images/I/41Zt0-HSUeL.jpg)**tenghong2021 14k Gold Silver Basketball Pendant Necklace Stainless Steel Sports Hiphop Necklace I Love Basketball for Men**tenghong2021**$7.59**4.2★236 rev](https://www.amazon.com/dp/B09DG7X6CN) [5![XOYOYZU Basketball Number Necklace for Men Stainless Steel I Can Do All Things Pendant Sport Jewelry Basketball Gifts for Men 23](https://m.media-amazon.com/images/I/41HyI5yL+qL.jpg)**XOYOYZU Basketball Number Necklace for Men Stainless Steel I Can Do All Things Pendant Sport Jewelry Basketball Gifts for Men 23**XOYOYZU**$9.84**4.4★114 rev](https://www.amazon.com/dp/B09SY652VY)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![COORWEEL Basketball Necklace for Women Dainty Sports Accessories Sports Themed Statement Jewelry Gifts](https://m.media-amazon.com/images/I/31je31dn--L.jpg)**COORWEEL Basketball Necklace for Women Dainty Sports Accessories Sports Themed Statement Jewelry Gifts**COORWEEL**$14.39**9 rev3mo ago](https://www.amazon.com/dp/B0GWZZKSHD) [![Pavkki Basketball Necklace Gifts for Girls Cross Necklace Stuff Accessories Sports Jewelry Ages 8-12 12-14 Teen Girl Religious Christian Team Women Mom Coach Player Easter Basket Stuffers](https://m.media-amazon.com/images/I/51IapPJ1t6L.jpg)**Pavkki Basketball Necklace Gifts for Girls Cross Necklace Stuff Accessories Sports Jewelry Ages 8-12 12-14 Teen Girl Religious Christian Team Women Mom Coach Player Easter Basket Stuffers**Pavkki**$12.42**36 rev4mo ago](https://www.amazon.com/dp/B0GRZ7QNFN) [![Ascona 14K Gold Plated Softball/Soccer/Volleyball/Basketball/Football Necklace for Women Teens Dainty Cute Necklaces Trendy Stuff Sports Accessories Jewelry Easter Gift for Teenage Coach Players](https://m.media-amazon.com/images/I/31ubbEy7F8L.jpg)**Ascona 14K Gold Plated Softball/Soccer/Volleyball/Basketball/Football Necklace for Women Teens Dainty Cute Necklaces Trendy Stuff Sports Accessories Jewelry Easter Gift for Teenage Coach Players**Ascona**$11.12**29 rev7mo ago](https://www.amazon.com/dp/B0G4T2H9VG) [![VULETO Basketball Bracelet Gifts for Girls Teens Women Cross Link Chain Sport Accessories Birthday Valentines Christian Jewelry Gifts for Kids Her Teen Girls 8-12 Team Coach Lover Player Gold](https://m.media-amazon.com/images/I/512TzRhnNwL.jpg)**VULETO Basketball Bracelet Gifts for Girls Teens Women Cross Link Chain Sport Accessories Birthday Valentines Christian Jewelry Gifts for Kids Her Teen Girls 8-12 Team Coach Lover Player Gold**VULETO**$14.16**131 rev9mo ago](https://www.amazon.com/dp/B0FSL16C16) [![Gnamy Basketball Necklace Gifts for Teen Girls Women Dainty Cross Pendant Sport Accessories Basketball Valentines Religious Christian Birthday Jewelry Gifts for Team Coach Kids Players Stuff 8-12 Gold](https://m.media-amazon.com/images/I/4165EpQLcAL.jpg)**Gnamy Basketball Necklace Gifts for Teen Girls Women Dainty Cross Pendant Sport Accessories Basketball Valentines Religious Christian Birthday Jewelry Gifts for Team Coach Kids Players Stuff 8-12 Gold**Gnamy**$14.84**118 rev9mo ago](https://www.amazon.com/dp/B0FVDVQ1VM)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![COORWEEL Basketball Necklace for Women Dainty Sports Accessories Sports Themed Statement Jewelry Gifts](https://m.media-amazon.com/images/I/31je31dn--L.jpg)**COORWEEL Basketball Necklace for Women Dainty Sports Accessories Sports Themed Statement Jewelry Gifts**COORWEEL**$14.39**4.6★**▲ 365%**](https://www.amazon.com/dp/B0GWZZKSHD) [![Pavkki Basketball Necklace Gifts for Girls Cross Necklace Stuff Accessories Sports Jewelry Ages 8-12 12-14 Teen Girl Religious Christian Team Women Mom Coach Player Easter Basket Stuffers](https://m.media-amazon.com/images/I/51IapPJ1t6L.jpg)**Pavkki Basketball Necklace Gifts for Girls Cross Necklace Stuff Accessories Sports Jewelry Ages 8-12 12-14 Teen Girl Religious Christian Team Women Mom Coach Player Easter Basket Stuffers**Pavkki**$12.42**4.8★**▲ 340%**](https://www.amazon.com/dp/B0GRZ7QNFN) [![Miami Hollow Basketball Hoop Cuban Link Chain for Men Iced Out Chain - Silver Bling Diamond Pendant Hip Hop JewelryG9](https://m.media-amazon.com/images/I/41duTwZp6kL.jpg)**Miami Hollow Basketball Hoop Cuban Link Chain for Men Iced Out Chain - Silver Bling Diamond Pendant Hip Hop JewelryG9**Generic**$17.21**4.0★**▲ 306%**](https://www.amazon.com/dp/B0F9TVZ99T) [![Willtok Premium 18inch Baseball Necklace w/Nylon Tri-Braided Rope Tornado Design (18 inch Navy Light Blue White)](https://m.media-amazon.com/images/I/41pVPwXeIeL.jpg)**Willtok Premium 18inch Baseball Necklace w/Nylon Tri-Braided Rope Tornado Design (18 inch Navy Light Blue White)**Willtok**$9.32**4.7★**▲ 304%**](https://www.amazon.com/dp/B0CXHYSNX7) [![MUERDOU Number Necklace for Athletes Number Chain Stainless Steel Jersey Pendant Personalized Sports Jewelry for Men Basketball Baseball Football](https://m.media-amazon.com/images/I/410AvhZzbZL.jpg)**MUERDOU Number Necklace for Athletes Number Chain Stainless Steel Jersey Pendant Personalized Sports Jewelry for Men Basketball Baseball Football**MUERDOU**$8.99**4.6★**▲ 240%**](https://www.amazon.com/dp/B0BFFTK75Z)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -55.6% search growth over the last 90 days.

20K15KSpike '24Holiday '24Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Feb, Nov, Dec · busiest ÷ quietest = 6.0×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**25%

*“Great quality”*

**Gifting Purpose**11%

*“Great gift for my son”*

**Durability**10%

*“more durable”*

**Chain/Key Quality**9%

*“Chain”*

**Size-Overall**8%

*“Easy fit”*

**Value For Money**6%

*“Great for the price”*

**Color**6%

*“The gold color was nice and shiny”*

**Weight Heavy**3%

*“Heavy duty for my son's basketball hoop”*

**Exercise/Sports Suitability**2%

*“Perfect to sports”*

**Rusts/Corrodes**1%

*“I like knowing that they wont rot away like the old nets did”*

### **What buyers complain about **

**Durability**29%

*“Broke within a month of wearing”*

**Size-Overall**13%

*“Very small,”*

**Rusts/Corrodes**12%

*“Rusts”*

**Color**10%

*“does not match the color in the photo”*

**Chain/Key Quality**6%

*“The chain broke”*

**Quality-Overall**6%

*“just cheap”*

**Fastener Quality**3%

*“Broken clasp”*

**Value For Money**3%

*“not worth the money”*

**Rope/Wire Tangling**2%

*“Installation is not easy, you will need pliers or something to close each loop fully or else it will fall out and get tangled”*

**Assembly/Installation**2%

*“Installation is not easy, you will need pliers or something to close each loop fully or else it will fall out and get tangled”*

### **Top return reasons **

**Size-Overall**31%

**Chain/Key Quality**12%

**Color**8%

**Advertised Vs Actual Product**7%

**Defective Material/Parts**6%

**Durability**5%

**Functionality-Overall**4%

**Quality-Overall**3%

**Weight Heavy**3%

**Neck Fit**3%