---
title: "baby lamb costume — Niche Verdict: Skip it (33/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/baby-lamb-costume"
last_updated: "2026-07-14T01:14:56.526Z"
locale: en
meta:
  description: "a small market ($0/yr) — baby lamb costume doesn't clear our bar today."
  "og:description": "a small market ($0/yr) — baby lamb costume doesn't clear our bar today."
  "og:title": "baby lamb costume — Niche Verdict: Skip it (33/100) | Amazon United States - Flapen"
---

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# **baby lamb costume**

**Skip it**

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 8Conversion 0Competition 62Returns 3Price range 84Avg price 95Brand share 48Review moat 49Quality gap 60

**Avg price**

**Incredible****$25.25**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.75–$47.44**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,609**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-34.7%**

90-day search growth — must beat 0% to launch

**Returns**

**Bad****11.2%**

return rate — above 6% kills the launch gate

**Market size**

**Bad****$0**

$0/yr · 120K searches

**Conversion**

**Bad****0.0%**

search→purchase rate — share of searches ending in a sale

## **Competition**

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**18 **▲rising

**Sellers**

**37**

**Top-5 brand share**

**76%**

**Open market**

**20%**

- Canis23% - Fun Costumes18% - Rubies17% - COORALLY10% - Morph9% - Spooktacular Creations4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$08%$012%$016%$01101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 33 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Canis Infant Baby Girls Toddler Halloween Lamb Costume Sleeveless Fleece Sheep Romper and Leg Warmers Outfit Set + Hat (Beige 6-12 Months)](https://m.media-amazon.com/images/I/31vnubM57dL.jpg)**Canis Infant Baby Girls Toddler Halloween Lamb Costume Sleeveless Fleece Sheep Romper and Leg Warmers Outfit Set + Hat (Beige 6-12 Months)**Canis**$9.75**4.4★24 rev](https://www.amazon.com/dp/B0FCXPZWV4) [2![Infant Little Lamb Sheep Costume with Ears Headpiece & Pink Bow Farm Animal Jumpsuit for Babys First Halloween 6/9 Months](https://m.media-amazon.com/images/I/3156erXZPSL.jpg)**Infant Little Lamb Sheep Costume with Ears Headpiece & Pink Bow Farm Animal Jumpsuit for Babys First Halloween 6/9 Months**Fun Costumes**$33.04**4.4★46 rev](https://www.amazon.com/dp/B09GMPT91G) [3![Canis Infant Baby Girls Toddler Halloween Lamb Costume Sleeveless Fleece Sheep Romper and Leg Warmers Outfit Set + Hat (Beige 12-18 Months)](https://m.media-amazon.com/images/I/31vnubM57dL.jpg)**Canis Infant Baby Girls Toddler Halloween Lamb Costume Sleeveless Fleece Sheep Romper and Leg Warmers Outfit Set + Hat (Beige 12-18 Months)**Canis**$9.99**4.4★24 rev](https://www.amazon.com/dp/B0FCX61N76) [4![Morph Baby Lamb Costume Toddler Sheep Little Lamb Costume for Baby Girl Dress Animal Halloween Costumes for Girls 6-12 months](https://m.media-amazon.com/images/I/41S0M1AZdRL.jpg)**Morph Baby Lamb Costume Toddler Sheep Little Lamb Costume for Baby Girl Dress Animal Halloween Costumes for Girls 6-12 months**Morph**$28.89**3.8★9 rev](https://www.amazon.com/dp/B0F4FXXM2X) [5![COORALLY Toddler Baby Boy Girl Animal Costume Cute Sheep Costume Fleece Hooded Vest Halloween Christmas Cosplay Outfit (Lamb 4-5 Years)](https://m.media-amazon.com/images/I/41jD4pwSDlL.jpg)**COORALLY Toddler Baby Boy Girl Animal Costume Cute Sheep Costume Fleece Hooded Vest Halloween Christmas Cosplay Outfit (Lamb 4-5 Years)**COORALLY**$21.72**4.5★20 rev](https://www.amazon.com/dp/B0CNH4CFZY)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ALAZA Cute Lamb Infant Baby Short Sleeve Bodysuits Cotton Newborn Sheep One-piece Clothes Comfort Romper Outfit 0-24 Months](https://m.media-amazon.com/images/I/41z0tUgW38L.jpg)**ALAZA Cute Lamb Infant Baby Short Sleeve Bodysuits Cotton Newborn Sheep One-piece Clothes Comfort Romper Outfit 0-24 Months**ALAZA**$17.53**0 rev6mo ago](https://www.amazon.com/dp/B0GFT6HJQH) [![Morph Baby Lamb Costume Toddler Sheep Little Lamb Costume for Baby Girl Dress Animal Halloween Costumes for Girls 6-12 months](https://m.media-amazon.com/images/I/41S0M1AZdRL.jpg)**Morph Baby Lamb Costume Toddler Sheep Little Lamb Costume for Baby Girl Dress Animal Halloween Costumes for Girls 6-12 months**Morph**$28.89**9 rev7mo ago](https://www.amazon.com/dp/B0F4FXXM2X) [![Morph Baby Lamb Costume Toddler Sheep Little Lamb Costume for Baby Girl Dress Animal Halloween Costumes for Girls 3-4yrs](https://m.media-amazon.com/images/I/41S0M1AZdRL.jpg)**Morph Baby Lamb Costume Toddler Sheep Little Lamb Costume for Baby Girl Dress Animal Halloween Costumes for Girls 3-4yrs**Morph**$28.37**9 rev7mo ago](https://www.amazon.com/dp/B0F4FP5YZT) [![Newborn Photography Props Outfits Boy Girl Crochet Knit Lamb Cap & Sheep](https://m.media-amazon.com/images/I/41CnMUJRGzL.jpg)**Newborn Photography Props Outfits Boy Girl Crochet Knit Lamb Cap & Sheep**CHICODISE**$16.28**0 rev10mo ago](https://www.amazon.com/dp/B0FNN9DJR8) [![Dobeiokal Baby Girl Boy Halloween Costumes Newborn Halloween Costume Plush Sleeveless Romper Hat Shoes Cute Unisex Baby Cosplay Outfit(A-Khaki Lamb 3-6 Months)](https://m.media-amazon.com/images/I/41TFvf7ZERL.jpg)**Dobeiokal Baby Girl Boy Halloween Costumes Newborn Halloween Costume Plush Sleeveless Romper Hat Shoes Cute Unisex Baby Cosplay Outfit(A-Khaki Lamb 3-6 Months)**Dobeiokal**$15.64**32 rev11mo ago](https://www.amazon.com/dp/B0FKN5ZYXZ)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![COORALLY Toddler Baby Boy Girl Animal Costume Cute Sheep Costume Fleece Hooded Vest Halloween Christmas Cosplay Outfit (Lamb 4-5 Years)](https://m.media-amazon.com/images/I/41jD4pwSDlL.jpg)**COORALLY Toddler Baby Boy Girl Animal Costume Cute Sheep Costume Fleece Hooded Vest Halloween Christmas Cosplay Outfit (Lamb 4-5 Years)**COORALLY**$21.72**4.5★**▲ 1000%**](https://www.amazon.com/dp/B0CNH4CFZY) [![ALAZA Cute Lamb Infant Baby Short Sleeve Bodysuits Cotton Newborn Sheep One-piece Clothes Comfort Romper Outfit 0-24 Months](https://m.media-amazon.com/images/I/41z0tUgW38L.jpg)**ALAZA Cute Lamb Infant Baby Short Sleeve Bodysuits Cotton Newborn Sheep One-piece Clothes Comfort Romper Outfit 0-24 Months**ALAZA**$17.53**0.0★**▲ 1000%**](https://www.amazon.com/dp/B0GFT6HJQH) [![SKYTWO Baby Plush Long Sleeve Polar Fleece Jumpsuit With Bear Ears Baby Fleece Hooded Jumpsuit Infant Winter Outfit (Beige 0-3 Months)](https://m.media-amazon.com/images/I/41x00mziOUL.jpg)**SKYTWO Baby Plush Long Sleeve Polar Fleece Jumpsuit With Bear Ears Baby Fleece Hooded Jumpsuit Infant Winter Outfit (Beige 0-3 Months)**SKYTWO**$13.46**4.6★**▲ 1000%**](https://www.amazon.com/dp/B0D6Z9SY5J) [![Rubies Laura The Lamb Costume for Babies Girls 6-12 Months](https://m.media-amazon.com/images/I/41G-ArsIyBL.jpg)**Rubies Laura The Lamb Costume for Babies Girls 6-12 Months**Rubies**$47.44**4.7★**▲ 1000%**](https://www.amazon.com/dp/B005OTJQP2) [![Infant Wooly Sheep Costume - Baby Sheep Nativity Scene Lamb Costume - Soft Fleece Newborn Baby Little Lamb Outfit 6/9mo](https://m.media-amazon.com/images/I/41Zv61ftv8L.jpg)**Infant Wooly Sheep Costume - Baby Sheep Nativity Scene Lamb Costume - Soft Fleece Newborn Baby Little Lamb Outfit 6/9mo**Fun Costumes**$33.83**4.1★**▲ 1000%**](https://www.amazon.com/dp/B0BL825Y9X)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -34.7% search growth over the last 90 days.

18K13KSpike '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 74.6×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Soft Feel**29%

*“Soft and cute”*

**Size-Overall**26%

*“it fit perfect”*

**Comfort-Overall**14%

*“Very comfortable for baby wearing the costume”*

**Warmth**12%

*“helped keep her warm as well”*

**Quality-Overall**7%

*“the quality was great”*

**Stretchability/Expandability/Elasticity**2%

*“Its super stretchy”*

**Zipper Quality**2%

*“The zipper was perfect for changing the baby and getting her in and out”*

**Durability**2%

*“held up well”*

**Material Quality**2%

*“The material is thick and warm”*

### **What buyers complain about **

**Size-Overall**43%

*“doesnt fit so it falls off unless we tuck it in”*

**Product Condition**20%

*“Item was not new”*

**Thickness**7%

*“Extremely thin, doesnt cover from the cold”*

**Quality-Overall**7%

*“Poor quality”*

**Weather Proof**7%

*“Extremely thin, doesnt cover from the cold”*

### **Top return reasons **

**Size-Overall**66%

**Material Quality**8%

**Quality-Overall**5%

**Length**4%

**Advertised Vs Actual Product**4%

**Product Condition**3%

**Thin**1%

**Sleeve Fit**1%

**Thickness**1%

**Zipper Quality**1%