---
title: "baby coats 12-18 months boy — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/baby-coats-12-18-months-boy"
last_updated: "2026-07-09T22:55:26.897Z"
locale: en
meta:
  description: "a small market ($0/yr) — baby coats 12-18 months boy doesn't clear our bar today."
  "og:description": "a small market ($0/yr) — baby coats 12-18 months boy doesn't clear our bar today."
  "og:title": "baby coats 12-18 months boy — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
---

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# **baby coats 12-18 months boy**

**Skip it****46/100 **

a small market ($0/yr) — baby coats 12-18 months boy doesn't clear our bar today.

**Market/yr**

**$0**

**Growth (1y)**

**+166.1%**

**Products**

**50**

**Brands**

**17**

was 8 a year ago

**Sellers**

**26**

**Price range**

**$11.86–$39.38**

**Returns**

**6.3%**

**Rating**

**4.7★**

**Skip it**

Scored 46/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**0**

 ×0.30

Growth

**73**

 ×0.30

Competition

**87**

 ×0.20

Quality gap

**21**

 ×0.10

Returns

**47**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +166.1% year over year.

7K4KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 25.0×

## **Competition**

- Simple Joys by Carter's24% - Amazon Essentials12% - The Children's Place10% - CECORC9% - ANHDM9% - Columbia6% - Other (11 brands)29%

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen. 17 brands and 26 sellers compete here.

**Brands**

**17 **▲rising

was 8 a year ago

**Sellers**

**26**

**Top 5 brand share**

**65%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![CECORC Winter Coats for Kids with Hoods Light Puffer Jacket for Girls Boys | Baby Infants Toddlers 12-18 Months Blue](https://m.media-amazon.com/images/I/412Hr+J+Q5L.jpg) [**CECORC Winter Coats for Kids with Hoods Light Puffer Jacket for Girls Boys | Baby Infants Toddlers 12-18 Months Blue**](https://www.amazon.com/dp/B07G65X3FP)

CECORC$22.254.6★7,7239%▲rising

2
![Amazon Essentials Unisex Babies Hooded Sherpa Jacket Pale Pink 3-6 Months](https://m.media-amazon.com/images/I/41erVl7phIL.jpg) [**Amazon Essentials Unisex Babies Hooded Sherpa Jacket Pale Pink 3-6 Months**](https://www.amazon.com/dp/B0F5J4R83M)

Amazon Essentials$19.594.5★776%▲rising

3
![AiWMGL Baby Infant Boys Girls 18 Months Winter Coat with Fold-Over Mittens Fleece Jacket Outwear Warm Clothes Overcoat Pink Bear Hooded Zipper for Kids Toddlers](https://m.media-amazon.com/images/I/41uAL4ajWgL.jpg) [**AiWMGL Baby Infant Boys Girls 18 Months Winter Coat with Fold-Over Mittens Fleece Jacket Outwear Warm Clothes Overcoat Pink Bear Hooded Zipper for Kids Toddlers**](https://www.amazon.com/dp/B0F7LJXS67)

AiWMGL$12.254.2★924%▲rising

4
![Baby Fleece Snowsuits 0-12 Months Toddlers Cute Bear Jumpsuits Winter Hooded Rompers With Zipper pink 3-6M](https://m.media-amazon.com/images/I/41VHe3xqFOL.jpg) [**Baby Fleece Snowsuits 0-12 Months Toddlers Cute Bear Jumpsuits Winter Hooded Rompers With Zipper pink 3-6M**](https://www.amazon.com/dp/B08S77QCVB)

Babymine$17.474.6★2,3573%▲rising

5
![Simple Joys by Carters Neutral Hooded Sweater Jacket with Sherpa Lining Green NB](https://m.media-amazon.com/images/I/41vqqyppa-L.jpg) [**Simple Joys by Carters Neutral Hooded Sweater Jacket with Sherpa Lining Green NB**](https://www.amazon.com/dp/B0CLB99KRP)

Simple Joys by Carter's$16.474.8★33,4943%▲rising

6
![The Childrens Place Baby Girls and Toddler Girls Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Dusty Rose Unicorns 12 Months 18 Months](https://m.media-amazon.com/images/I/41fy65PiiUL.jpg) [**The Childrens Place Baby Girls and Toddler Girls Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Dusty Rose Unicorns 12 Months 18 Months**](https://www.amazon.com/dp/B0F6VV6W2H)

The Children's Place$16.294.8★603%▲rising

7
![Kimjun Toddler Baby Hooded Down Jacket Boys Girls Kids Thicken Warm Winter Coat Outerwear 18-24M Navy](https://m.media-amazon.com/images/I/41-zHdI1qsL.jpg) [**Kimjun Toddler Baby Hooded Down Jacket Boys Girls Kids Thicken Warm Winter Coat Outerwear 18-24M Navy**](https://www.amazon.com/dp/B07H57YBT9)

Kimjun$21.674.7★5,1873%▼falling

8
![Simple Joys Kids Pram Ivory Bear Outerwear Ivory 3-6 months](https://m.media-amazon.com/images/I/31iy65fM4eL.jpg) [**Simple Joys Kids Pram Ivory Bear Outerwear Ivory 3-6 months**](https://www.amazon.com/dp/B01NBNRXAY)

Simple Joys by Carter's$22.974.8★14,0663%▼falling

9
![Amazon Essentials Unisex Babies Hooded Sherpa Jacket Ivory 3-6 Months](https://m.media-amazon.com/images/I/31nr0tcJlUL.jpg) [**Amazon Essentials Unisex Babies Hooded Sherpa Jacket Ivory 3-6 Months**](https://www.amazon.com/dp/B0F5J2DB5X)

Amazon Essentials$19.924.5★772%▲rising

10

![Simple Joys by Carters Baby Boys Hooded Sweater Jacket with Sherpa Lining Outerwear grey 3-6 Month](https://m.media-amazon.com/images/I/51v981He15L.jpg) [**Simple Joys by Carters Baby Boys Hooded Sweater Jacket with Sherpa Lining Outerwear grey 3-6 Month**](https://www.amazon.com/dp/B07CMHXV56)

Simple Joys by Carter's$17.144.8★33,4942%▲rising

11

![Simple Joys by Carters Kids Hooded Sweater Jacket with Sherpa Lining Outerwear Oatmeal 3-6M](https://m.media-amazon.com/images/I/41I3e-vp0XL.jpg) [**Simple Joys by Carters Kids Hooded Sweater Jacket with Sherpa Lining Outerwear Oatmeal 3-6M**](https://www.amazon.com/dp/B07PB1R6W5)

Simple Joys by Carter's$16.914.8★33,4942%▲rising

12

![Simple Joys by Carters unisex-baby Hooded Sweater Jacket with Sherpa Lining Green 18 Months](https://m.media-amazon.com/images/I/41vqqyppa-L.jpg) [**Simple Joys by Carters unisex-baby Hooded Sweater Jacket with Sherpa Lining Green 18 Months**](https://www.amazon.com/dp/B0CLB9LTDH)

Simple Joys by Carter's$17.294.8★33,4942%▲rising

13

![Simple Joys by Carters Baby Girls Hooded Sweater Jacket with Sherpa Lining Outerwear pink 3-6 Month](https://m.media-amazon.com/images/I/41NksDv847L.jpg) [**Simple Joys by Carters Baby Girls Hooded Sweater Jacket with Sherpa Lining Outerwear pink 3-6 Month**](https://www.amazon.com/dp/B07CKWS4D8)

Simple Joys by Carter's$17.124.8★33,4942%▲rising

14

![Simple Joys by Carters Kids Hooded Sweater Jacket with Sherpa Lining Outerwear Oatmeal 18M](https://m.media-amazon.com/images/I/41I3e-vp0XL.jpg) [**Simple Joys by Carters Kids Hooded Sweater Jacket with Sherpa Lining Outerwear Oatmeal 18M**](https://www.amazon.com/dp/B07PB1PLVX)

Simple Joys by Carter's$17.014.8★33,4942%▼falling

15

![Simple Joys by Carters Baby Boys Hooded Sweater Jacket with Sherpa Lining Outerwear grey 12 Months](https://m.media-amazon.com/images/I/51v981He15L.jpg) [**Simple Joys by Carters Baby Boys Hooded Sweater Jacket with Sherpa Lining Outerwear grey 12 Months**](https://www.amazon.com/dp/B07CL3DKRT)

Simple Joys by Carter's$17.814.8★33,4942%—flat

**~~Showing 15 of 50 — show all ~~**

## **Product shelf**

All 50 tracked products in this niche.

Top sellersNewestTrending

[![CECORC Winter Coats for Kids with Hoods Light Puffer Jacket for Girls Boys | Baby Infants Toddlers 12-18 Months Blue](https://m.media-amazon.com/images/I/412Hr+J+Q5L.jpg)**CECORC Winter Coats for Kids with Hoods Light Puffer Jacket for Girls Boys | Baby Infants Toddlers 12-18 Months Blue** CECORC**$22.25**4.6★7,723 reviews](https://www.amazon.com/dp/B07G65X3FP) [![Amazon Essentials Unisex Babies Hooded Sherpa Jacket Pale Pink 3-6 Months](https://m.media-amazon.com/images/I/41erVl7phIL.jpg)**Amazon Essentials Unisex Babies Hooded Sherpa Jacket Pale Pink 3-6 Months** Amazon Essentials**$19.59**4.5★77 reviews](https://www.amazon.com/dp/B0F5J4R83M) [![AiWMGL Baby Infant Boys Girls 18 Months Winter Coat with Fold-Over Mittens Fleece Jacket Outwear Warm Clothes Overcoat Pink Bear Hooded Zipper for Kids Toddlers](https://m.media-amazon.com/images/I/41uAL4ajWgL.jpg)**AiWMGL Baby Infant Boys Girls 18 Months Winter Coat with Fold-Over Mittens Fleece Jacket Outwear Warm Clothes Overcoat Pink Bear Hooded Zipper for Kids Toddlers** AiWMGL**$12.25**4.2★92 reviews](https://www.amazon.com/dp/B0F7LJXS67) [![Baby Fleece Snowsuits 0-12 Months Toddlers Cute Bear Jumpsuits Winter Hooded Rompers With Zipper pink 3-6M](https://m.media-amazon.com/images/I/41VHe3xqFOL.jpg)**Baby Fleece Snowsuits 0-12 Months Toddlers Cute Bear Jumpsuits Winter Hooded Rompers With Zipper pink 3-6M** Babymine**$17.47**4.6★2,357 reviews](https://www.amazon.com/dp/B08S77QCVB) [![Simple Joys by Carters Neutral Hooded Sweater Jacket with Sherpa Lining Green NB](https://m.media-amazon.com/images/I/41vqqyppa-L.jpg)**Simple Joys by Carters Neutral Hooded Sweater Jacket with Sherpa Lining Green NB** Simple Joys by Carter's**$16.47**4.8★33,494 reviews](https://www.amazon.com/dp/B0CLB99KRP) [![The Childrens Place Baby Girls and Toddler Girls Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Dusty Rose Unicorns 12 Months 18 Months](https://m.media-amazon.com/images/I/41fy65PiiUL.jpg)**The Childrens Place Baby Girls and Toddler Girls Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Dusty Rose Unicorns 12 Months 18 Months** The Children's Place**$16.29**4.8★60 reviews](https://www.amazon.com/dp/B0F6VV6W2H) [![Kimjun Toddler Baby Hooded Down Jacket Boys Girls Kids Thicken Warm Winter Coat Outerwear 18-24M Navy](https://m.media-amazon.com/images/I/41-zHdI1qsL.jpg)**Kimjun Toddler Baby Hooded Down Jacket Boys Girls Kids Thicken Warm Winter Coat Outerwear 18-24M Navy** Kimjun**$21.67**4.7★5,187 reviews](https://www.amazon.com/dp/B07H57YBT9) [![Simple Joys Kids Pram Ivory Bear Outerwear Ivory 3-6 months](https://m.media-amazon.com/images/I/31iy65fM4eL.jpg)**Simple Joys Kids Pram Ivory Bear Outerwear Ivory 3-6 months** Simple Joys by Carter's**$22.97**4.8★14,066 reviews](https://www.amazon.com/dp/B01NBNRXAY)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Warmth**21%

*“kept my son super warm”*

**Quality-Overall**20%

*“The coat was well made”*

**Size-Overall**16%

*“Fits well”*

**Soft Feel**11%

*“So soft”*

**Comfort-Overall**4%

*“It feels comfortable”*

**Weight Light**3%

*“not heavy”*

**Weather Proof**3%

*“its been a lifesaver through all kinds of weather”*

**Gifting Purpose**3%

*“Great Gift”*

**Thickness**2%

*“Thick, nice quality”*

**Material Quality**2%

*“Great quality material if only it fit my baby girl”*

### **What buyers complain about **

**Size-Overall**34%

*“Too small in the arms”*

**Durability**13%

*“Ripped after 1 Use”*

**Quality-Overall**10%

*“Very cheap”*

**Thin**7%

*“Very thin”*

**Shrinkage Resistance**3%

*“Shrunk”*

**Color**3%

*“The color ran”*

**Warmth**3%

*“Very cheap and not that warm or cute”*

**Thickness**3%

*“Its thin”*

**Arm Fit**2%

*“Too small in the arms”*

**Zipper Quality**1%

*“Only thing is zipper is hard to lock together”*

#### **Top return reasons**- Size-Overall69% - Length4% - Sleeve Fit4% - Material Quality3% - Waist Fit3% - Advertised Vs Actual Product2% - Chest Fit2% - Warmth1% - Arm Fit1% - Quality-Overall1%