---
title: "astrid costume — Niche Verdict: Skip it (36/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/astrid-costume"
last_updated: "2026-07-14T00:55:24.996Z"
locale: en
meta:
  description: "weak search conversion (0.2%) — astrid costume doesn't clear our bar today."
  "og:description": "weak search conversion (0.2%) — astrid costume doesn't clear our bar today."
  "og:title": "astrid costume — Niche Verdict: Skip it (36/100) | Amazon United States - Flapen"
---

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# **astrid costume**

**Skip it**

Weak search conversion (0.2%) — this niche doesn't clear our bar today.

Market size 4Growth 33Conversion 3Competition 31Returns 13Price range 78Avg price 94Brand share 37Review moat 89Quality gap 73

**Avg price**

**Great****$47.33**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****225.9**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$11.07–$119.47**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+6.7%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Bad****8.9%**

return rate — above 6% kills the launch gate

**Market size**

**Bad****$16K**

$16K/yr · 156K searches

**Conversion**

**Bad****0.2%**

search→purchase rate — share of searches ending in a sale

## **Competition**

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **▲rising

**Sellers**

**40**

**Top-5 brand share**

**83%**

**Open market**

**13%**

- Fun Costumes42% - L'VOW23% - Spirit Halloween7% - GREUS6% - Disguise5% - ALAMIYA4% - Open — no brand owns it (6 brands, 13%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$2K20%$3K30%$5K40%$7K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Fun Costumes Womens How to Train Your Dragon Astrid Costume | Adult HTTYD Astrid Cosplay Outfit | Female Viking Warrior - X-Large Multicolor](https://m.media-amazon.com/images/I/31vayMIGGQL.jpg)**Fun Costumes Womens How to Train Your Dragon Astrid Costume | Adult HTTYD Astrid Cosplay Outfit | Female Viking Warrior - X-Large Multicolor**Fun Costumes**$119.47**3.6★38 rev](https://www.amazon.com/dp/B0D6ZW9NMB) [2![LVOW Viking Faux Fur Collar Shawl Shoulder Fur Wrap Scarf Warrior Pirate Cosplay Costume Halloween Accessory for Women(Brown)](https://m.media-amazon.com/images/I/41M4UcUvLZL.jpg)**LVOW Viking Faux Fur Collar Shawl Shoulder Fur Wrap Scarf Warrior Pirate Cosplay Costume Halloween Accessory for Women(Brown)**L'VOW**$25.55**4.6★72 rev](https://www.amazon.com/dp/B0CXDQZ6ZK) [3![Fun Costumes Womens How to Train Your Dragon Astrid Costume | Adult HTTYD Astrid Cosplay Outfit | Female Viking Warrior - Large Multicolor](https://m.media-amazon.com/images/I/31vayMIGGQL.jpg)**Fun Costumes Womens How to Train Your Dragon Astrid Costume | Adult HTTYD Astrid Cosplay Outfit | Female Viking Warrior - Large Multicolor**Fun Costumes**$115.55**3.6★38 rev](https://www.amazon.com/dp/B0D6ZYY12P) [4![GREUS Womens Viking Faux Fur Leg Warmers Warrior Costume Arm Cuffs Fluffy Boot Covers Wrap for Halloween Cosplay Accessory](https://m.media-amazon.com/images/I/41kOqBpqbhL.jpg)**GREUS Womens Viking Faux Fur Leg Warmers Warrior Costume Arm Cuffs Fluffy Boot Covers Wrap for Halloween Cosplay Accessory**GREUS**$17.29**4.1★61 rev](https://www.amazon.com/dp/B0D8FLC71X) [5![LVOW Viking Faux Fur Shawl Collar for Women Fur Wrap Stole with Medieval Brooch for LARP GoT Warrior Queen Costume Accessories(Brown)](https://m.media-amazon.com/images/I/41tZjcyVd5L.jpg)**LVOW Viking Faux Fur Shawl Collar for Women Fur Wrap Stole with Medieval Brooch for LARP GoT Warrior Queen Costume Accessories(Brown)**L'VOW**$30.62**4.3★63 rev](https://www.amazon.com/dp/B0CZDLWVNT)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Spirit Halloween How to Train Your Dragon Astrid Kids Costume](https://m.media-amazon.com/images/I/41sWf5TxFmL.jpg)**Spirit Halloween How to Train Your Dragon Astrid Kids Costume**Spirit Halloween**$58.26**14 rev1y ago](https://www.amazon.com/dp/B0FHJ93RDL) [![HiiFeuer Medieval Faux Leather Double Pauldron Vintage Mercenary Knight Shoulder Armor for Cosplay Ren Faire](https://m.media-amazon.com/images/I/31NkdioYv7L.jpg)**HiiFeuer Medieval Faux Leather Double Pauldron Vintage Mercenary Knight Shoulder Armor for Cosplay Ren Faire**HiiFeuer**$38.84**366 rev1y ago](https://www.amazon.com/dp/B0FH1WXD5G) [![Spirit Halloween How to Train Your Dragon Astrid Kids Costume Officially Licensed HTTYD Cosplay Outfit Viking Costume Girls Size CHILD SMALL Standard Brown](https://m.media-amazon.com/images/I/41sWf5TxFmL.jpg)**Spirit Halloween How to Train Your Dragon Astrid Kids Costume Officially Licensed HTTYD Cosplay Outfit Viking Costume Girls Size CHILD SMALL Standard Brown**Spirit Halloween**$59.10**14 rev1y ago](https://www.amazon.com/dp/B0F4LSDR9W) [![Spirit Halloween How to Train Your Dragon Astrid Adult Costume Officially Licensed HTTYD Cosplay Outfit Viking Costume Women Size ADULT EXTRA LARGE Standard White](https://m.media-amazon.com/images/I/31OsfcwJ65L.jpg)**Spirit Halloween How to Train Your Dragon Astrid Adult Costume Officially Licensed HTTYD Cosplay Outfit Viking Costume Women Size ADULT EXTRA LARGE Standard White**Spirit Halloween**$67.86**10 rev1y ago](https://www.amazon.com/dp/B0F4M8ZGJJ) [![Hooded Shawl With Viking Brooch | Cowl Scarf Rogue Medieval Cloak Renaissance Costume Cape Accessories (Green)](https://m.media-amazon.com/images/I/41qlvbZSriL.jpg)**Hooded Shawl With Viking Brooch | Cowl Scarf Rogue Medieval Cloak Renaissance Costume Cape Accessories (Green)**CosInStyle**$19.39**173 rev1y ago](https://www.amazon.com/dp/B0DTBPRL75)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Equinavia Astrid Womens Silicone Knee Patch Breeches | Mid Rise Riding Pants with Phone Pockets - Tan/Tan - 24](https://m.media-amazon.com/images/I/315YZVAsYJL.jpg)**Equinavia Astrid Womens Silicone Knee Patch Breeches | Mid Rise Riding Pants with Phone Pockets - Tan/Tan - 24**Equinavia**$78.64**4.5★**▲ 645%**](https://www.amazon.com/dp/B0BPMYK572) [![Hooded Shawl With Viking Brooch | Cowl Scarf Rogue Medieval Cloak Renaissance Costume Cape Accessories (Green)](https://m.media-amazon.com/images/I/41qlvbZSriL.jpg)**Hooded Shawl With Viking Brooch | Cowl Scarf Rogue Medieval Cloak Renaissance Costume Cape Accessories (Green)**CosInStyle**$19.39**4.5★**▲ 529%**](https://www.amazon.com/dp/B0DTBPRL75) [![CoTeeZa Renaissance Celtic Fairy Circlet - Renfaire Braided Medieval Headpiece Fantasy Elven Brown Headband Vintage Viking Crown for Women Men Cosplay Costume Hair Accessory](https://m.media-amazon.com/images/I/41h+GTHTBcL.jpg)**CoTeeZa Renaissance Celtic Fairy Circlet - Renfaire Braided Medieval Headpiece Fantasy Elven Brown Headband Vintage Viking Crown for Women Men Cosplay Costume Hair Accessory**CoTeeZa**$11.07**3.9★**▲ 483%**](https://www.amazon.com/dp/B0BY99V4KD) [![Medieval Knight Leather Belt Shawl Men Renaissance Half Shoulder Cape Scarf Buckle Bracers Retro Magic Cork Potion Bottle Sword Frog Accessories(Type9)](https://m.media-amazon.com/images/I/51n6xhL8J2L.jpg)**Medieval Knight Leather Belt Shawl Men Renaissance Half Shoulder Cape Scarf Buckle Bracers Retro Magic Cork Potion Bottle Sword Frog Accessories(Type9)**ALAMIYA**$43.42**4.3★**▲ 468%**](https://www.amazon.com/dp/B0BCPVWVDX) [![Medieval Knight PU Leather Leggings Corset Belt Shawl Renaissance Shoulder Cape Scarf Bracers Accessories(Type2)](https://m.media-amazon.com/images/I/41HlYy1ciWL.jpg)**Medieval Knight PU Leather Leggings Corset Belt Shawl Renaissance Shoulder Cape Scarf Bracers Accessories(Type2)**ALAMIYA**$49.01**4.0★**▲ 467%**](https://www.amazon.com/dp/B0CDCQC3T4)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 36 weeks — +6.7% search growth over the last 90 days.

10K6KSpike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**28%

*“But overall the look was fantastic”*

**Advertised Vs Actual Product**15%

*“As advertised”*

**Value For Money**7%

*“Well priced”*

**Material Quality**6%

*“Great quality material”*

**Weight Light**3%

*“lightweight”*

**Stretchability/Expandability/Elasticity**3%

*“great and stretchy”*

**Leather Quality**3%

*“These are great quality inexpensive leather products”*

**Allergies**3%

*“I got no complaints that it was too hot or itchy”*

**Ease Of Use**3%

*“it was a breeze”*

**Flexibility**3%

*“Versatile”*

### **What buyers complain about **

**Size-Overall**13%

*“so this NOT for bigger girls since its only one size”*

**Leather Quality**9%

*“is is faux leather which was hidden in the full product description”*

**Durability**9%

*“Broke before I got it on”*

**Quality-Overall**8%

*“Crappy quality even for a cheap costume”*

**Print Quality**4%

*“Bad on me to not search the small print”*

**Comfort-Overall**3%

*“is not very comfortable”*

**Arm Fit**3%

*“it doesnt fit very tight for people with thin forearms”*

**Chain/Key Quality**3%

*“Really weak chain”*

**Strength**3%

*“Weak,”*

**Ease Of Use**2%

*“though it wasnt super easy to do one handed”*

### **Top return reasons **

**Size-Overall**34%

**Advertised Vs Actual Product**9%

**Arm Fit**6%

**Color**6%

**Length**5%

**Quality-Overall**5%

**Shoulder Fit**5%

**Wrist Fit**3%

**Material Quality**3%

**Shape/Style**3%