---
title: "amy rose costume — Niche Verdict: Skip it (37/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/clothing-shoes-jewelry/amy-rose-costume"
last_updated: "2026-07-13T23:20:02.487Z"
locale: en
meta:
  description: "high returns (13.1%) — amy rose costume doesn't clear our bar today."
  "og:description": "high returns (13.1%) — amy rose costume doesn't clear our bar today."
  "og:title": "amy rose costume — Niche Verdict: Skip it (37/100) | Amazon United States - Flapen"
---

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# **amy rose costume**

**Skip it**

High returns (13.1%) — this niche doesn't clear our bar today.

Market size 7Growth 25Conversion 9Competition 60Returns 0Price range 84Avg price 95Brand share 44Review moat 70Quality gap 57

**Avg price**

**Incredible****$28.05**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.43–$49.09**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****712.33**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****49%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****79%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-0.9%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$29K**

$29K/yr · 145K searches

**Returns**

**Bad****13.1%**

return rate — above 6% kills the launch gate

## **Competition**

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**16 **▼falling

**Sellers**

**39**

**Top-5 brand share**

**79%**

**Open market**

**18%**

- Leevuyu25% - SEGA19% - Rubies15% - Spirit Halloween15% - Yearntown4% - Colyanda4% - Open — no brand owns it (10 brands, 18%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$6K30%$9K40%$12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 27 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Leevuyu Women 4 Pcs Costume Dress Outfit Accessories Sets Red Halter Tank Dresses with Leggings Wig Ears Headband](https://m.media-amazon.com/images/I/41XBGpw1apL.jpg)**Leevuyu Women 4 Pcs Costume Dress Outfit Accessories Sets Red Halter Tank Dresses with Leggings Wig Ears Headband**Leevuyu**$41.34**4.3★10 rev](https://www.amazon.com/dp/B0FG1NJS5P) [2![SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids](https://m.media-amazon.com/images/I/418vIMLnohL.jpg)**SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids**SEGA**$21.58**5.0★9 rev](https://www.amazon.com/dp/B0GSSGJ51C) [3![Rubies Sonic The Hedgehog: Amy Rose Deluxe Kids Costume for Kids Girls Small](https://m.media-amazon.com/images/I/416jcnE1YlL.jpg)**Rubies Sonic The Hedgehog: Amy Rose Deluxe Kids Costume for Kids Girls Small**Rubies**$46.66**4.4★29 rev](https://www.amazon.com/dp/B0F9TW322B) [4![Spirit Halloween Sonic the Hedgehog Adult Amy Rose Costume | Officially Licensed | Gaming Costume - Md](https://m.media-amazon.com/images/I/31Se-z49+GL.jpg)**Spirit Halloween Sonic the Hedgehog Adult Amy Rose Costume | Officially Licensed | Gaming Costume - Md**Spirit Halloween**$49.06**4.2★10 rev](https://www.amazon.com/dp/B0D79G4SGR) [5![Spirit Halloween Sonic the Hedgehog Adult Amy Rose Costume | Officially Licensed | Gaming Costume - XL](https://m.media-amazon.com/images/I/31Se-z49+GL.jpg)**Spirit Halloween Sonic the Hedgehog Adult Amy Rose Costume | Officially Licensed | Gaming Costume - XL**Spirit Halloween**$49.09**4.2★10 rev](https://www.amazon.com/dp/B0D79H13CJ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids](https://m.media-amazon.com/images/I/418vIMLnohL.jpg)**SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids**SEGA**$21.58**9 rev3mo ago](https://www.amazon.com/dp/B0GSSGJ51C) [![SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids](https://m.media-amazon.com/images/I/418vIMLnohL.jpg)**SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids**SEGA**$22.32**9 rev3mo ago](https://www.amazon.com/dp/B0GSSSFN5C) [![SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids](https://m.media-amazon.com/images/I/418vIMLnohL.jpg)**SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids**SEGA**$22.43**9 rev3mo ago](https://www.amazon.com/dp/B0GSSL8C4D) [![SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids](https://m.media-amazon.com/images/I/418vIMLnohL.jpg)**SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids**SEGA**$21.97**9 rev3mo ago](https://www.amazon.com/dp/B0GSSBFT94) [![Garperkids Girls Birthday Red Pattern Printed Long Sleeve Casual Party Dress Kids Winter Holiday Outfits](https://m.media-amazon.com/images/I/31jNXXL3mlL.jpg)**Garperkids Girls Birthday Red Pattern Printed Long Sleeve Casual Party Dress Kids Winter Holiday Outfits**Garperkids**$22.28**2 rev1y ago](https://www.amazon.com/dp/B0FH4PKSMH)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids](https://m.media-amazon.com/images/I/418vIMLnohL.jpg)**SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids**SEGA**$21.58**5.0★**▲ 523%**](https://www.amazon.com/dp/B0GSSGJ51C) [![Leevuyu Women 4 Pcs Costume Dress Outfit Accessories Sets Red Halter Tank Dresses with Leggings Wig Ears Headband](https://m.media-amazon.com/images/I/41XBGpw1apL.jpg)**Leevuyu Women 4 Pcs Costume Dress Outfit Accessories Sets Red Halter Tank Dresses with Leggings Wig Ears Headband**Leevuyu**$42.94**4.3★**▲ 521%**](https://www.amazon.com/dp/B0FG1N21XJ) [![SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids](https://m.media-amazon.com/images/I/418vIMLnohL.jpg)**SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids**SEGA**$21.97**5.0★**▲ 521%**](https://www.amazon.com/dp/B0GSSBFT94) [![SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids](https://m.media-amazon.com/images/I/418vIMLnohL.jpg)**SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids**SEGA**$22.43**5.0★**▲ 521%**](https://www.amazon.com/dp/B0GSSL8C4D) [![SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids](https://m.media-amazon.com/images/I/418vIMLnohL.jpg)**SEGA Sonic the Hedgehog Amy Rose Girls Short Sleeve T-Shirt and Shorts Set for Big Kids**SEGA**$22.32**5.0★**▲ 519%**](https://www.amazon.com/dp/B0GSSSFN5C)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 84 weeks — -0.9% search growth over the last 90 days.

15K10KSpike '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 17.7×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**36%

*“It fit her head perfectly and comfortably”*

**Quality-Overall**19%

*“Good quality”*

**Shape/Style**9%

*“The dress looks nice”*

**Stretchability/Expandability/Elasticity**6%

*“Very cute and stretchy :D”*

**Value For Money**5%

*“Value is good”*

**Grip**3%

*“Good basic gloves”*

**Wig/Artificial Hair Quality**3%

*“overall wont be an issue if you know how to take care of wigs”*

**Durability**3%

*“So pretty durable when I just wanna look cute”*

**Soft Feel**3%

*“Super puffy and cute”*

**Color**2%

*“Beautiful red ruby color”*

### **What buyers complain about **

**Ease Of Cleaning**15%

*“Arrived to me dirty”*

**Quality-Overall**10%

*“Product Quality. Beaty”*

**Comfort-Overall**10%

*“not very comfortable”*

**Size-Overall**10%

*“its too long”*

**Length**8%

*“its too long”*

**Value For Money**5%

*“This costume is a bit expensive-”*

**Advertised Vs Actual Product**5%

*“The photos on this item are very misleading”*

**Material Quality**5%

*“Same material, same layers, honestly the one from shein had more of a fullness to it than this one,”*

**Smell**5%

*“You could smell it across the room as soon as the package was opened”*

**Hair Related**5%

*“it might loose some hair”*

### **Top return reasons **

**Size-Overall**34%

**Waist Fit**18%

**Length**11%

**Advertised Vs Actual Product**7%

**Material Quality**4%

**Color**4%

**Wig/Artificial Hair Quality**3%

**Hip Fit**3%

**Shape/Style**2%

**Thin**2%