---
title: "phone lanyard — Niche Verdict: Worth a look (60/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/cell-phones-accessories/phone-lanyard"
last_updated: "2026-07-10T00:07:21.441Z"
locale: en
meta:
  description: "phone lanyard shows demand growing +277.3%, but a small market ($1.8M/yr) keeps it on the watch list."
  "og:description": "phone lanyard shows demand growing +277.3%, but a small market ($1.8M/yr) keeps it on the watch list."
  "og:title": "phone lanyard — Niche Verdict: Worth a look (60/100) | Amazon United States - Flapen"
---

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# **phone lanyard**

**Worth a look****60/100 **

phone lanyard shows demand growing +277.3%, but a small market ($1.8M/yr) keeps it on the watch list.

**Market/yr**

**$1.8M**

**Growth (1y)**

**+277.3%**

**Products**

**23**

**Brands**

**16**

was 36 a year ago

**Sellers**

**20**

**Price range**

**$6.58–$29.56**

**Returns**

**4.6%**

**Rating**

**4.4★**

**Worth a look**

Scored 60/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**47**

 ×0.30

Growth

**84**

 ×0.30

Competition

**51**

 ×0.20

Quality gap

**48**

 ×0.10

Returns

**63**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +277.3% year over year.

211K106KSpike '25Prime Day '25Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

No pronounced peak months · busiest ÷ quietest = 1.6×

## **Competition**

- CACOE26% - SURPHY16% - Tiostep13% - Yonlevres9% - MoKo5% - XANGNIER5% - Other (10 brands)27%

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them. 16 brands and 20 sellers compete here.

**Brands**

**16 **▼falling

was 36 a year ago

**Sellers**

**20**

**Top 5 brand share**

**68%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![CACOE Phone Lanyard 2 Pack-2 Adjustable Neck Strap 2 Phone Patches Universal Cell Phone Multifuctional Patch Lanyards Compatible with Most Smartphones(Black+Gray)](https://m.media-amazon.com/images/I/41GaU02JBUL.jpg) [**CACOE Phone Lanyard 2 Pack-2 Adjustable Neck Strap 2 Phone Patches Universal Cell Phone Multifuctional Patch Lanyards Compatible with Most Smartphones(Black+Gray)**](https://www.amazon.com/dp/B09WMG2GPM)

CACOE$9.644.4★10,27823%▲rising

2
![Tiostep Clip and Go Strap for Phone with Wallet Crossbody Phone Lanyard Adjustable and Detachable RFID Wristlet Wallet with ID Window and Zipper Black](https://m.media-amazon.com/images/I/41UDVbI644L.jpg) [**Tiostep Clip and Go Strap for Phone with Wallet Crossbody Phone Lanyard Adjustable and Detachable RFID Wristlet Wallet with ID Window and Zipper Black**](https://www.amazon.com/dp/B0DSFMCP2T)

Tiostep$12.694.4★1,94311%▼falling

3
![Yonlevres Flower Phone Lanyard Crossbody Strap Floral Cell Phone Lanyards for around the Neck Wristlet Wrist Strap Adjustable for Keys Case Accessories Travel Essentials](https://m.media-amazon.com/images/I/417q1TIrE7L.jpg) [**Yonlevres Flower Phone Lanyard Crossbody Strap Floral Cell Phone Lanyards for around the Neck Wristlet Wrist Strap Adjustable for Keys Case Accessories Travel Essentials**](https://www.amazon.com/dp/B0DR8PPQPY)

Yonlevres$8.154.5★2,2799%▲rising

4
![SURPHY 2 Pack Phone Lanyard for Cellphone Case Phone Wrist Strap for Case Cellphone Strap with 2-Color Braided Charm Wrist Lanyard for Women and Men Pink & Gray](https://m.media-amazon.com/images/I/41WWWFQoAHL.jpg) [**SURPHY 2 Pack Phone Lanyard for Cellphone Case Phone Wrist Strap for Case Cellphone Strap with 2-Color Braided Charm Wrist Lanyard for Women and Men Pink & Gray**](https://www.amazon.com/dp/B0CMLRZJRD)

SURPHY$8.634.6★4,7377%▼falling

5
![SURPHY Phone Lanyard for Cellphone Case Phone Strap Crossbody with 2 Pack Tether Tab Premium Metal Buckles Cellphone Lanyard Crossbody for Women and Men Pink & Purple](https://m.media-amazon.com/images/I/51CJwObozRL.jpg) [**SURPHY Phone Lanyard for Cellphone Case Phone Strap Crossbody with 2 Pack Tether Tab Premium Metal Buckles Cellphone Lanyard Crossbody for Women and Men Pink & Purple**](https://www.amazon.com/dp/B0D4V92G4J)

SURPHY$13.024.4★3,2057%▲rising

6
![MoKo Anti-theft Phone Tether Phone Lanyard Retractable Steel Line Cellphone Strap with Locking Carabiner and Metal 360 Tether Tab for Outdoor Skiing Hiking Climbing Fishing Black](https://m.media-amazon.com/images/I/4160rM7TA4L.jpg) [**MoKo Anti-theft Phone Tether Phone Lanyard Retractable Steel Line Cellphone Strap with Locking Carabiner and Metal 360 Tether Tab for Outdoor Skiing Hiking Climbing Fishing Black**](https://www.amazon.com/dp/B0FXZR61Y9)

MoKo$14.213.9★2285%▲rising

7
![Doormoon Phone Lanyard Universal Adjustable Neck Strap for Phone Case Keys ID Badges Cell Phone Lanyard Compatible with iPhone Samsung Most Smartphones 2 Pack Black Black](https://m.media-amazon.com/images/I/41nwHFvCJ8L.jpg) [**Doormoon Phone Lanyard Universal Adjustable Neck Strap for Phone Case Keys ID Badges Cell Phone Lanyard Compatible with iPhone Samsung Most Smartphones 2 Pack Black Black**](https://www.amazon.com/dp/B085QG74DC)

Doormoon$7.934.5★4,1724%▼falling

8
![CACOE Cell Phone Lanyard 2 Pcs-1 Pcs Adjustable Neck Strap 1 Pcs Wrist Strap 2 Pcs Pads Universal Crossbody Multifuctional Compatible with Most Smartphones(Black)](https://m.media-amazon.com/images/I/41CPgRvFpNL.jpg) [**CACOE Cell Phone Lanyard 2 Pcs-1 Pcs Adjustable Neck Strap 1 Pcs Wrist Strap 2 Pcs Pads Universal Crossbody Multifuctional Compatible with Most Smartphones(Black)**](https://www.amazon.com/dp/B0C4P1HV37)

CACOE$8.184.4★4,4234%▼falling

9
![Cell Phone Lanyard Crossbody Adjustable Cell Phone Strap with Detachable Wristlet for Hands-Free Occasions Clip and Go Strap for Phone with Wallet Crossbody](https://m.media-amazon.com/images/I/41PWXMMSJYL.jpg) [**Cell Phone Lanyard Crossbody Adjustable Cell Phone Strap with Detachable Wristlet for Hands-Free Occasions Clip and Go Strap for Phone with Wallet Crossbody**](https://www.amazon.com/dp/B0DFLSQ6C6)

CUEDM$11.244.4★6133%▼falling

10

![ClutchLoop Anti-Theft Phone Tether - Universal Adhesive Anchor Retractable Steel Line and Locking Carabiner (Midnight)](https://m.media-amazon.com/images/I/31D1SBbqCQL.jpg) [**ClutchLoop Anti-Theft Phone Tether - Universal Adhesive Anchor Retractable Steel Line and Locking Carabiner (Midnight)**](https://www.amazon.com/dp/B0FFV932ZL)

ClutchLoop$29.564.2★3673%▲rising

11

![XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Multicolor 5](https://m.media-amazon.com/images/I/41ObQaMXLrL.jpg) [**XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Multicolor 5**](https://www.amazon.com/dp/B0DK4MWFQ9)

XANGNIER$9.714.4★1,5103%—flat

12

![Piefly Phone Lanyard Crossbody Wrist Strap Bird Cell Phone Lanyards for Around the Neck Wristlet Shoulder Adjustable Flower Floral Strap for Car Keys Keychain Wallet ID Badge](https://m.media-amazon.com/images/I/41eVACdlGdL.jpg) [**Piefly Phone Lanyard Crossbody Wrist Strap Bird Cell Phone Lanyards for Around the Neck Wristlet Shoulder Adjustable Flower Floral Strap for Car Keys Keychain Wallet ID Badge**](https://www.amazon.com/dp/B0CS36Q5R5)

Piefly$7.904.5★1,7253%▼falling

13

![takyu Phone Lanyard 2 Pack Adjustable Cell Phone Lanyard Crossbody Neck Strap & 2 Pack Phone Wrist Strap with 2 Pcs Tether Tabs Compatible for iPhone Android Smartphones-Black Grey](https://m.media-amazon.com/images/I/41VFynpm-4L.jpg) [**takyu Phone Lanyard 2 Pack Adjustable Cell Phone Lanyard Crossbody Neck Strap & 2 Pack Phone Wrist Strap with 2 Pcs Tether Tabs Compatible for iPhone Android Smartphones-Black Grey**](https://www.amazon.com/dp/B0CQ8796QK)

takyu$8.084.4★1,8362%▼falling

14

![XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Green](https://m.media-amazon.com/images/I/41KJ8M-76HL.jpg) [**XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Green**](https://www.amazon.com/dp/B0DCVHY8YD)

XANGNIER$9.764.4★1,5102%▼falling

15

![MOUTAKEY Phone Wrist Strap Metal Phone Chain Wristlet Detachable Cellphone Lanyard with 2 Tether Tabs iPhone Wrist Strap For Women iPhone Bracelet Wristlet for girls Shopping Traveling Party Walking](https://m.media-amazon.com/images/I/31svwxpQ9bL.jpg) [**MOUTAKEY Phone Wrist Strap Metal Phone Chain Wristlet Detachable Cellphone Lanyard with 2 Tether Tabs iPhone Wrist Strap For Women iPhone Bracelet Wristlet for girls Shopping Traveling Party Walking**](https://www.amazon.com/dp/B0DGPM773X)

MOUTAKEY$13.554.5★6682%—flat

**~~Showing 15 of 23 — show all ~~**

## **Product shelf**

All 23 tracked products in this niche.

Top sellersNewestTrending

[![CACOE Phone Lanyard 2 Pack-2 Adjustable Neck Strap 2 Phone Patches Universal Cell Phone Multifuctional Patch Lanyards Compatible with Most Smartphones(Black+Gray)](https://m.media-amazon.com/images/I/41GaU02JBUL.jpg)**CACOE Phone Lanyard 2 Pack-2 Adjustable Neck Strap 2 Phone Patches Universal Cell Phone Multifuctional Patch Lanyards Compatible with Most Smartphones(Black+Gray)** CACOE**$9.64**4.4★10,278 reviews](https://www.amazon.com/dp/B09WMG2GPM) [![Tiostep Clip and Go Strap for Phone with Wallet Crossbody Phone Lanyard Adjustable and Detachable RFID Wristlet Wallet with ID Window and Zipper Black](https://m.media-amazon.com/images/I/41UDVbI644L.jpg)**Tiostep Clip and Go Strap for Phone with Wallet Crossbody Phone Lanyard Adjustable and Detachable RFID Wristlet Wallet with ID Window and Zipper Black** Tiostep**$12.69**4.4★1,943 reviews](https://www.amazon.com/dp/B0DSFMCP2T) [![Yonlevres Flower Phone Lanyard Crossbody Strap Floral Cell Phone Lanyards for around the Neck Wristlet Wrist Strap Adjustable for Keys Case Accessories Travel Essentials](https://m.media-amazon.com/images/I/417q1TIrE7L.jpg)**Yonlevres Flower Phone Lanyard Crossbody Strap Floral Cell Phone Lanyards for around the Neck Wristlet Wrist Strap Adjustable for Keys Case Accessories Travel Essentials** Yonlevres**$8.15**4.5★2,279 reviews](https://www.amazon.com/dp/B0DR8PPQPY) [![SURPHY 2 Pack Phone Lanyard for Cellphone Case Phone Wrist Strap for Case Cellphone Strap with 2-Color Braided Charm Wrist Lanyard for Women and Men Pink & Gray](https://m.media-amazon.com/images/I/41WWWFQoAHL.jpg)**SURPHY 2 Pack Phone Lanyard for Cellphone Case Phone Wrist Strap for Case Cellphone Strap with 2-Color Braided Charm Wrist Lanyard for Women and Men Pink & Gray** SURPHY**$8.63**4.6★4,737 reviews](https://www.amazon.com/dp/B0CMLRZJRD) [![SURPHY Phone Lanyard for Cellphone Case Phone Strap Crossbody with 2 Pack Tether Tab Premium Metal Buckles Cellphone Lanyard Crossbody for Women and Men Pink & Purple](https://m.media-amazon.com/images/I/51CJwObozRL.jpg)**SURPHY Phone Lanyard for Cellphone Case Phone Strap Crossbody with 2 Pack Tether Tab Premium Metal Buckles Cellphone Lanyard Crossbody for Women and Men Pink & Purple** SURPHY**$13.02**4.4★3,205 reviews](https://www.amazon.com/dp/B0D4V92G4J) [![MoKo Anti-theft Phone Tether Phone Lanyard Retractable Steel Line Cellphone Strap with Locking Carabiner and Metal 360 Tether Tab for Outdoor Skiing Hiking Climbing Fishing Black](https://m.media-amazon.com/images/I/4160rM7TA4L.jpg)**MoKo Anti-theft Phone Tether Phone Lanyard Retractable Steel Line Cellphone Strap with Locking Carabiner and Metal 360 Tether Tab for Outdoor Skiing Hiking Climbing Fishing Black** MoKo**$14.21**3.9★228 reviews](https://www.amazon.com/dp/B0FXZR61Y9) [![Doormoon Phone Lanyard Universal Adjustable Neck Strap for Phone Case Keys ID Badges Cell Phone Lanyard Compatible with iPhone Samsung Most Smartphones 2 Pack Black Black](https://m.media-amazon.com/images/I/41nwHFvCJ8L.jpg)**Doormoon Phone Lanyard Universal Adjustable Neck Strap for Phone Case Keys ID Badges Cell Phone Lanyard Compatible with iPhone Samsung Most Smartphones 2 Pack Black Black** Doormoon**$7.93**4.5★4,172 reviews](https://www.amazon.com/dp/B085QG74DC) [![CACOE Cell Phone Lanyard 2 Pcs-1 Pcs Adjustable Neck Strap 1 Pcs Wrist Strap 2 Pcs Pads Universal Crossbody Multifuctional Compatible with Most Smartphones(Black)](https://m.media-amazon.com/images/I/41CPgRvFpNL.jpg)**CACOE Cell Phone Lanyard 2 Pcs-1 Pcs Adjustable Neck Strap 1 Pcs Wrist Strap 2 Pcs Pads Universal Crossbody Multifuctional Compatible with Most Smartphones(Black)** CACOE**$8.18**4.4★4,423 reviews](https://www.amazon.com/dp/B0C4P1HV37)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**15%

*“Decent quality”*

**Ease Of Use**11%

*“Easy to use”*

**Advertised Vs Actual Product**9%

*“Does the job”*

**Strength**7%

*“the cord is very strong”*

**Security**5%

*“Very secure”*

**Portability**5%

*“Great for Travel”*

**Value For Money**5%

*“Good value for money”*

**Size-Overall**5%

*“Love the length”*

**Durability**4%

*“Durable product”*

**Comfort-Overall**4%

*“Comfortable to wear”*

### **What buyers complain about **

**Durability**14%

*“Doesnt last”*

**Charging**10%

*“Difficult Charging”*

**Size-Overall**8%

*“Doesn't fit”*

**Quality-Overall**6%

*“Cheap poor quality”*

**Strength**5%

*“not that strong”*

**Weight Heavy**4%

*“Heavy bulky”*

**Functionality-Overall**3%

*“completely not functional”*

**Compatibility-Overall**3%

*“Doesnt work with the case”*

**Ease Of Use**3%

*“I cant use it”*

**Instructions/User Manual/Troubleshooting**3%

*“No instructions at all”*

#### **Top return reasons**- Size-Overall21% - Length11% - Advertised Vs Actual Product7% - Functionality-Overall6% - Compatibility-Overall5% - Quality-Overall5% - Value For Money4% - Charging4% - Weight Heavy4% - Defective Material/Parts4%