--- title: "matte screen protector iphone 12 pro max — Niche Verdict: Skip it (35/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/cell-phones-accessories/matte-screen-protector-iphone-12-pro-max" last_updated: "2026-07-10T03:43:51.087Z" locale: en meta: description: "a small market ($11K/yr) — matte screen protector iphone 12 pro max doesn't clear our bar today." "og:description": "a small market ($11K/yr) — matte screen protector iphone 12 pro max doesn't clear our bar today." "og:title": "matte screen protector iphone 12 pro max — Niche Verdict: Skip it (35/100) | Amazon United States - Flapen" --- Back to Flapen home # **matte screen protector iphone 12 pro max** **Skip it****35/100 ** a small market ($11K/yr) — matte screen protector iphone 12 pro max doesn't clear our bar today. **Market/yr** **$11K** **Growth (1y)** **+50.2%** **Products** **13** **Brands** **11** was 7 a year ago **Sellers** **15** **Price range** **$6.17–$23.38** **Returns** **1.3%** **Rating** **4.3★** **Skip it** Scored 35/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **1** ×0.30 Growth **50** ×0.30 Competition **25** ×0.20 Quality gap **56** ×0.10 Returns **90** ×0.10 ## **Demand** Weekly Amazon search volume, last 101 weeks — +50.2% year over year. 537268.5Spike '24Holiday '24Spike '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Aug · busiest ÷ quietest = 1.7× ## **Competition** - Mothca54% - TOCOL9% - WITATAOGE7% - SOOPUR6% - Supershieldz5% - CHRYSHA5% - Other (5 brands)15% The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack. 11 brands and 15 sellers compete here. **Brands** **11 **▲rising was 7 a year ago **Sellers** **15** **Top 5 brand share** **81%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Mothca Matte Glass Screen Protector for iPhone 12 Pro Max [6.7-inch] Anti-Glare & Anti-Fingerprint Tempered Glass Film Case Friendly -Smooth as Silk](https://m.media-amazon.com/images/I/41AyQswlXAL.jpg) [**Mothca Matte Glass Screen Protector for iPhone 12 Pro Max \[6.7-inch\] Anti-Glare & Anti-Fingerprint Tempered Glass Film Case Friendly -Smooth as Silk**](https://www.amazon.com/dp/B08LV6G4YC) Mothca$8.994.5★4,04740%▼falling 2 ![Mothca 2 Pack Matte Glass Screen Protector for iPhone 12 Pro Max Anti-Glare & Anti-Fingerprint Tempered Glass Clear Film Case Friendly Bubble Free for iPhone 12 Pro Max 6.7-inch (2020)-Smooth as Silk](https://m.media-amazon.com/images/I/41RM9nQQkHL.jpg) [**Mothca 2 Pack Matte Glass Screen Protector for iPhone 12 Pro Max Anti-Glare & Anti-Fingerprint Tempered Glass Clear Film Case Friendly Bubble Free for iPhone 12 Pro Max 6.7-inch (2020)-Smooth as Silk**](https://www.amazon.com/dp/B08PK97S3Y) Mothca$13.904.5★2,75914%—flat 3 ![TOCOL for iPhone 12 Pro Max Screen Protector 9H Hardness Military Grade Shatterproof HD Tempered Glass Full Coverage Easy Installation Case Friendly 2 Pack](https://m.media-amazon.com/images/I/51R6Wpa-QoL.jpg) [**TOCOL for iPhone 12 Pro Max Screen Protector 9H Hardness Military Grade Shatterproof HD Tempered Glass Full Coverage Easy Installation Case Friendly 2 Pack**](https://www.amazon.com/dp/B0D8RWQT1N) TOCOL$10.044.4★45,7059%▲rising 4 ![SOOPUR 2 Pack Compatible with iPhone 12 Pro Max 6.7 Matte Privacy Screen Protector Anti-Glare Anti-Spy Scratch Resistant Tempered Glass Film Anti-Shatter Rounded Edge Full Coverage](https://m.media-amazon.com/images/I/41k60rTQZvL.jpg) [**SOOPUR 2 Pack Compatible with iPhone 12 Pro Max 6.7 Matte Privacy Screen Protector Anti-Glare Anti-Spy Scratch Resistant Tempered Glass Film Anti-Shatter Rounded Edge Full Coverage**](https://www.amazon.com/dp/B0B1MF25PW) SOOPUR$12.974.2★1576%▼falling 5 ![Supershieldz (2 Pack) Anti-Glare (Matte) Screen Protector Designed for iPhone 12 Pro Max (6.7 inch) [Tempered Glass] Anti Fingerprint Anti Scratch Bubble Free](https://m.media-amazon.com/images/I/41zi8esPqjL.jpg) [**Supershieldz (2 Pack) Anti-Glare (Matte) Screen Protector Designed for iPhone 12 Pro Max (6.7 inch) \[Tempered Glass\] Anti Fingerprint Anti Scratch Bubble Free**](https://www.amazon.com/dp/B08GCYJZ8X) Supershieldz$7.974.5★9515%▼falling 6 ![CHRYSHA 2-Pack Matte Screen Protector for iPhone 12 Pro Max 6.7-Inch Auto Dust Removal No Bubbles High Definition Clear Easy Installation](https://m.media-amazon.com/images/I/510rcgKPIrL.jpg) [**CHRYSHA 2-Pack Matte Screen Protector for iPhone 12 Pro Max 6.7-Inch Auto Dust Removal No Bubbles High Definition Clear Easy Installation**](https://www.amazon.com/dp/B0FB8KNLWK) CHRYSHA$12.145.0★35%▲rising 7 ![GIGIKISS 2 Pack Matte Screen Protector for iPhone 12 Pro Max 6.7 inch Anti Fingerprint Anti-Glare Screen Protector Tempered Glass Easy Installation](https://m.media-amazon.com/images/I/31OhkVrO1JL.jpg) [**GIGIKISS 2 Pack Matte Screen Protector for iPhone 12 Pro Max 6.7 inch Anti Fingerprint Anti-Glare Screen Protector Tempered Glass Easy Installation**](https://www.amazon.com/dp/B0CZL3C7DM) GIGIKISS$13.284.2★1,1214%▼falling 8 ![WITATAOGE 3 Pack Matte Screen Protector for iPhone 12 Pro Max Matte Tempered Glass Anti-Fingerprints Anti-Glare Anti-Scratch 9H Hardness Film for iPhone 12 Pro Max 6.7](https://m.media-amazon.com/images/I/41smZx2tlFL.jpg) [**WITATAOGE 3 Pack Matte Screen Protector for iPhone 12 Pro Max Matte Tempered Glass Anti-Fingerprints Anti-Glare Anti-Scratch 9H Hardness Film for iPhone 12 Pro Max 6.7**](https://www.amazon.com/dp/B0BN3BYJ24) WITATAOGE$6.834.2★204%—flat 9 ![WITATAOGE 3 Pack Matte Privacy Screen Protectors for iPhone 12 Pro Max Tempered Glass Anti-Spy Tempered Glass 9H Anti-Glare Anti-Fingerprint Privacy Protective Film for iPhone 12 Pro Max 6.7](https://m.media-amazon.com/images/I/41aXhkaW+rL.jpg) [**WITATAOGE 3 Pack Matte Privacy Screen Protectors for iPhone 12 Pro Max Tempered Glass Anti-Spy Tempered Glass 9H Anti-Glare Anti-Fingerprint Privacy Protective Film for iPhone 12 Pro Max 6.7**](https://www.amazon.com/dp/B0D4TPTBRM) WITATAOGE$7.234.0★4703%▲rising 10 ![Ailun Privacy Screen Protector for iPhone 12 Pro Max 2020 [6.7 Inch] 2Pack Anti Spy Private Case Friendly Tempered Glass [2 Pack]](https://m.media-amazon.com/images/I/41l6BiL+f9L.jpg) [**Ailun Privacy Screen Protector for iPhone 12 Pro Max 2020 \[6.7 Inch\] 2Pack Anti Spy Private Case Friendly Tempered Glass \[2 Pack\]**](https://www.amazon.com/dp/B08DXKVP6M) Ailun$7.054.4★164,8203%▲rising 11 ![SY SHANGYAN 2 Pack Matte Privacy Anti-Spy Screen Protector for iPhone 12 Pro Max (6.7-Inch) 9H Tempered Glass Anti-Glare Full Coverage Anti-Fingerprint Auto Dust Removal Bubble-Free](https://m.media-amazon.com/images/I/51WqmP0UI1L.jpg) [**SY SHANGYAN 2 Pack Matte Privacy Anti-Spy Screen Protector for iPhone 12 Pro Max (6.7-Inch) 9H Tempered Glass Anti-Glare Full Coverage Anti-Fingerprint Auto Dust Removal Bubble-Free**](https://www.amazon.com/dp/B0DYN9K1P8) SY SHANGYAN$23.384.1★1983%▲rising 12 ![JELLYEA Matte Screen Protector for iPhone 12 Pro Max (3 Pack) Matte Tempered Glass Anti-Glare Anti-Fingerprint Anti-Scratch Case Friendly Bubble Free for iPhone 12 Pro Max 6.7](https://m.media-amazon.com/images/I/41-q9aRUGHL.jpg) [**JELLYEA Matte Screen Protector for iPhone 12 Pro Max (3 Pack) Matte Tempered Glass Anti-Glare Anti-Fingerprint Anti-Scratch Case Friendly Bubble Free for iPhone 12 Pro Max 6.7**](https://www.amazon.com/dp/B0D3G1BYZ9) JELLYEA$6.174.0★1,6963%—flat 13 ![SHANG PIN JIA 2 Pack Matte Screen Protector for iPhone 12 Pro Max 6.7-Inch Auto Dust Removal No Bubbles Tempered Glass Film Easy Installation](https://m.media-amazon.com/images/I/51behHGxyOL.jpg) [**SHANG PIN JIA 2 Pack Matte Screen Protector for iPhone 12 Pro Max 6.7-Inch Auto Dust Removal No Bubbles Tempered Glass Film Easy Installation**](https://www.amazon.com/dp/B0DLKYMPLW) SHANG PIN JIA$18.544.4★442%▲rising ## **Product shelf** All 13 tracked products in this niche. Top sellersNewestTrending [![Mothca Matte Glass Screen Protector for iPhone 12 Pro Max [6.7-inch] Anti-Glare & Anti-Fingerprint Tempered Glass Film Case Friendly -Smooth as Silk](https://m.media-amazon.com/images/I/41AyQswlXAL.jpg)**Mothca Matte Glass Screen Protector for iPhone 12 Pro Max \[6.7-inch\] Anti-Glare & Anti-Fingerprint Tempered Glass Film Case Friendly -Smooth as Silk** Mothca**$8.99**4.5★4,047 reviews](https://www.amazon.com/dp/B08LV6G4YC) [![Mothca 2 Pack Matte Glass Screen Protector for iPhone 12 Pro Max Anti-Glare & Anti-Fingerprint Tempered Glass Clear Film Case Friendly Bubble Free for iPhone 12 Pro Max 6.7-inch (2020)-Smooth as Silk](https://m.media-amazon.com/images/I/41RM9nQQkHL.jpg)**Mothca 2 Pack Matte Glass Screen Protector for iPhone 12 Pro Max Anti-Glare & Anti-Fingerprint Tempered Glass Clear Film Case Friendly Bubble Free for iPhone 12 Pro Max 6.7-inch (2020)-Smooth as Silk** Mothca**$13.90**4.5★2,759 reviews](https://www.amazon.com/dp/B08PK97S3Y) [![TOCOL for iPhone 12 Pro Max Screen Protector 9H Hardness Military Grade Shatterproof HD Tempered Glass Full Coverage Easy Installation Case Friendly 2 Pack](https://m.media-amazon.com/images/I/51R6Wpa-QoL.jpg)**TOCOL for iPhone 12 Pro Max Screen Protector 9H Hardness Military Grade Shatterproof HD Tempered Glass Full Coverage Easy Installation Case Friendly 2 Pack** TOCOL**$10.04**4.4★45,705 reviews](https://www.amazon.com/dp/B0D8RWQT1N) [![SOOPUR 2 Pack Compatible with iPhone 12 Pro Max 6.7 Matte Privacy Screen Protector Anti-Glare Anti-Spy Scratch Resistant Tempered Glass Film Anti-Shatter Rounded Edge Full Coverage](https://m.media-amazon.com/images/I/41k60rTQZvL.jpg)**SOOPUR 2 Pack Compatible with iPhone 12 Pro Max 6.7 Matte Privacy Screen Protector Anti-Glare Anti-Spy Scratch Resistant Tempered Glass Film Anti-Shatter Rounded Edge Full Coverage** SOOPUR**$12.97**4.2★157 reviews](https://www.amazon.com/dp/B0B1MF25PW) [![Supershieldz (2 Pack) Anti-Glare (Matte) Screen Protector Designed for iPhone 12 Pro Max (6.7 inch) [Tempered Glass] Anti Fingerprint Anti Scratch Bubble Free](https://m.media-amazon.com/images/I/41zi8esPqjL.jpg)**Supershieldz (2 Pack) Anti-Glare (Matte) Screen Protector Designed for iPhone 12 Pro Max (6.7 inch) \[Tempered Glass\] Anti Fingerprint Anti Scratch Bubble Free** Supershieldz**$7.97**4.5★951 reviews](https://www.amazon.com/dp/B08GCYJZ8X) [![CHRYSHA 2-Pack Matte Screen Protector for iPhone 12 Pro Max 6.7-Inch Auto Dust Removal No Bubbles High Definition Clear Easy Installation](https://m.media-amazon.com/images/I/510rcgKPIrL.jpg)**CHRYSHA 2-Pack Matte Screen Protector for iPhone 12 Pro Max 6.7-Inch Auto Dust Removal No Bubbles High Definition Clear Easy Installation** CHRYSHA**$12.14**5.0★3 reviews](https://www.amazon.com/dp/B0FB8KNLWK) [![GIGIKISS 2 Pack Matte Screen Protector for iPhone 12 Pro Max 6.7 inch Anti Fingerprint Anti-Glare Screen Protector Tempered Glass Easy Installation](https://m.media-amazon.com/images/I/31OhkVrO1JL.jpg)**GIGIKISS 2 Pack Matte Screen Protector for iPhone 12 Pro Max 6.7 inch Anti Fingerprint Anti-Glare Screen Protector Tempered Glass Easy Installation** GIGIKISS**$13.28**4.2★1,121 reviews](https://www.amazon.com/dp/B0CZL3C7DM) [![WITATAOGE 3 Pack Matte Screen Protector for iPhone 12 Pro Max Matte Tempered Glass Anti-Fingerprints Anti-Glare Anti-Scratch 9H Hardness Film for iPhone 12 Pro Max 6.7](https://m.media-amazon.com/images/I/41smZx2tlFL.jpg)**WITATAOGE 3 Pack Matte Screen Protector for iPhone 12 Pro Max Matte Tempered Glass Anti-Fingerprints Anti-Glare Anti-Scratch 9H Hardness Film for iPhone 12 Pro Max 6.7** WITATAOGE**$6.83**4.2★20 reviews](https://www.amazon.com/dp/B0BN3BYJ24) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Drop/Impact Protection**16% *“Great protector”* **Quality-Overall**15% *“high quality all around screen protector”* **Size-Overall**11% *“Fits perfectly”* **Assembly/Installation**11% *“Easy to install”* **Ease Of Use**9% *“Easy Peasy”* **Advertised Vs Actual Product**7% *“It works to perfection”* **Security**7% *“great protectors and privacy”* **Value For Money**5% *“Worth purchasing”* **Durability**2% *“durable material”* **Product Condition**2% *“Like a new phone”* ### **What buyers complain about ** **Quality-Overall**14% *“Trash Product”* **Adhesion/Stickiness**13% *“Adhesive is just awful”* **Durability**13% *“it breaks immediately”* **Security**10% *“bad for privacy”* **Size-Overall**9% *“Don't fit iPhone 12 to big”* **Ease Of Use**5% *“a little bit complicated first”* **Assembly/Installation**4% *“Im mad I installed it”* **Touch/Button Controls**3% *“Touch response ruins the whole purpose of using a screen protector”* **Instructions/User Manual/Troubleshooting**3% *“Instructions are too small to read”* **Drop/Impact Protection**2% *“it doesn't protect the screen very well”* #### **Top return reasons**- Size-Overall44% - Compatibility-Overall11% - Advertised Vs Actual Product8% - Adhesion/Stickiness6% - Display-Overall4% - Security4% - Functionality-Overall3% - Value For Money3% - Product Condition2% - Defective Material/Parts2%