--- title: "cell phone holder for walking — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/cell-phones-accessories/cell-phone-holder-for-walking" last_updated: "2026-07-09T23:03:15.241Z" locale: en meta: description: "a small market ($91K/yr) — cell phone holder for walking doesn't clear our bar today." "og:description": "a small market ($91K/yr) — cell phone holder for walking doesn't clear our bar today." "og:title": "cell phone holder for walking — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen" --- Back to Flapen home # **cell phone holder for walking** **Skip it****46/100 ** a small market ($91K/yr) — cell phone holder for walking doesn't clear our bar today. **Market/yr** **$91K** **Growth (1y)** **+239.6%** **Products** **27** **Brands** **22** was 39 a year ago **Sellers** **28** **Price range** **$6.57–$29.56** **Returns** **5.2%** **Rating** **4.4★** **Skip it** Scored 46/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **5** ×0.30 Growth **81** ×0.30 Competition **48** ×0.20 Quality gap **48** ×0.10 Returns **58** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +239.6% year over year. 17K9KSpike '25Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Apr, May, Aug · busiest ÷ quietest = 2.2× ## **Competition** - CACOE26% - Tiostep17% - XANGNIER10% - SURPHY9% - JANKS7% - Yonlevres5% - Other (16 brands)26% The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them. 22 brands and 28 sellers compete here. **Brands** **22 **▼falling was 39 a year ago **Sellers** **28** **Top 5 brand share** **69%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![CACOE Phone Lanyard 2 Pack-2 Adjustable Neck Strap 2 Phone Patches Universal Cell Phone Multifuctional Patch Lanyards Compatible with Most Smartphones(Black+Gray)](https://m.media-amazon.com/images/I/41GaU02JBUL.jpg) [**CACOE Phone Lanyard 2 Pack-2 Adjustable Neck Strap 2 Phone Patches Universal Cell Phone Multifuctional Patch Lanyards Compatible with Most Smartphones(Black+Gray)**](https://www.amazon.com/dp/B09WMG2GPM) CACOE$9.644.4★10,27822%▲rising 2 ![Tiostep Clip and Go Strap for Phone with Wallet Crossbody Phone Lanyard Adjustable and Detachable RFID Wristlet Wallet with ID Window and Zipper Black](https://m.media-amazon.com/images/I/41UDVbI644L.jpg) [**Tiostep Clip and Go Strap for Phone with Wallet Crossbody Phone Lanyard Adjustable and Detachable RFID Wristlet Wallet with ID Window and Zipper Black**](https://www.amazon.com/dp/B0DSFMCP2T) Tiostep$12.694.4★1,94315%▲rising 3 ![SURPHY Phone Lanyard for Cellphone Case Phone Strap Crossbody with 2 Pack Tether Tab Premium Metal Buckles Cellphone Lanyard Crossbody for Women and Men Pink & Purple](https://m.media-amazon.com/images/I/51CJwObozRL.jpg) [**SURPHY Phone Lanyard for Cellphone Case Phone Strap Crossbody with 2 Pack Tether Tab Premium Metal Buckles Cellphone Lanyard Crossbody for Women and Men Pink & Purple**](https://www.amazon.com/dp/B0D4V92G4J) SURPHY$13.024.4★3,2059%▲rising 4 ![JANKS Small Crossbody Bags for Women Mini Cell Phone Purses with Crossbody Strap Phone Wallet Purses Shoulder Bag Nylon Arm Bag](https://m.media-amazon.com/images/I/41CER4jVY6L.jpg) [**JANKS Small Crossbody Bags for Women Mini Cell Phone Purses with Crossbody Strap Phone Wallet Purses Shoulder Bag Nylon Arm Bag**](https://www.amazon.com/dp/B07KFHVFV7) JANKS$7.344.6★5,6407%▼falling 5 ![Yonlevres Flower Phone Lanyard Crossbody Strap Floral Cell Phone Lanyards for around the Neck Wristlet Wrist Strap Adjustable for Keys Case Accessories Travel Essentials](https://m.media-amazon.com/images/I/417q1TIrE7L.jpg) [**Yonlevres Flower Phone Lanyard Crossbody Strap Floral Cell Phone Lanyards for around the Neck Wristlet Wrist Strap Adjustable for Keys Case Accessories Travel Essentials**](https://www.amazon.com/dp/B0DR8PPQPY) Yonlevres$8.154.5★2,2795%▲rising 6 ![XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Multicolor 5](https://m.media-amazon.com/images/I/41ObQaMXLrL.jpg) [**XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Multicolor 5**](https://www.amazon.com/dp/B0DK4MWFQ9) XANGNIER$9.714.4★1,5104%▲rising 7 ![XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Leopard](https://m.media-amazon.com/images/I/51ypG7lMCHL.jpg) [**XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Leopard**](https://www.amazon.com/dp/B0DFVYQYSL) XANGNIER$9.764.4★1,5104%▲rising 8 ![XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Green](https://m.media-amazon.com/images/I/41KJ8M-76HL.jpg) [**XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Green**](https://www.amazon.com/dp/B0DCVHY8YD) XANGNIER$9.764.4★1,5103%▼falling 9 ![CACOE Cell Phone Lanyard 2 Pcs-1 Pcs Adjustable Neck Strap 1 Pcs Wrist Strap 2 Pcs Pads Universal Crossbody Multifuctional Compatible with Most Smartphones(Black)](https://m.media-amazon.com/images/I/41CPgRvFpNL.jpg) [**CACOE Cell Phone Lanyard 2 Pcs-1 Pcs Adjustable Neck Strap 1 Pcs Wrist Strap 2 Pcs Pads Universal Crossbody Multifuctional Compatible with Most Smartphones(Black)**](https://www.amazon.com/dp/B0C4P1HV37) CACOE$8.184.4★4,4233%—flat 10 ![Piefly Phone Lanyard Crossbody Wrist Strap Bird Cell Phone Lanyards for Around the Neck Wristlet Shoulder Adjustable Flower Floral Strap for Car Keys Keychain Wallet ID Badge](https://m.media-amazon.com/images/I/41eVACdlGdL.jpg) [**Piefly Phone Lanyard Crossbody Wrist Strap Bird Cell Phone Lanyards for Around the Neck Wristlet Shoulder Adjustable Flower Floral Strap for Car Keys Keychain Wallet ID Badge**](https://www.amazon.com/dp/B0CS36Q5R5) Piefly$7.904.5★1,7252%▼falling 11 ![Doormoon Phone Lanyard Universal Adjustable Neck Strap for Phone Case Keys ID Badges Cell Phone Lanyard Compatible with iPhone Samsung Most Smartphones 2 Pack Black Black](https://m.media-amazon.com/images/I/41nwHFvCJ8L.jpg) [**Doormoon Phone Lanyard Universal Adjustable Neck Strap for Phone Case Keys ID Badges Cell Phone Lanyard Compatible with iPhone Samsung Most Smartphones 2 Pack Black Black**](https://www.amazon.com/dp/B085QG74DC) Doormoon$7.934.5★4,1722%▼falling 12 ![Golifyne Universal Phone Lanyard Anti-Theft Crossbody Strap for iPhone 17 Pro Max and Most Smartphones Adjustable Cell Phone Neck Holder w/ 2 Non-Adhesive Tether Tabs for Men and Women Teal/Gold](https://m.media-amazon.com/images/I/51ZyKAePLyL.jpg) [**Golifyne Universal Phone Lanyard Anti-Theft Crossbody Strap for iPhone 17 Pro Max and Most Smartphones Adjustable Cell Phone Neck Holder w/ 2 Non-Adhesive Tether Tabs for Men and Women Teal/Gold**](https://www.amazon.com/dp/B0CCV3HJ6J) Golifyne$14.284.5★1,8512%▲rising 13 ![Tiostep Clip and Go Strap for Phone with Wallet Crossbody Phone Lanyard with Anti-Theft Zipper Pouch Detachable Quilted Wrist Wallet with RFID and ID Window for Daily Travel.](https://m.media-amazon.com/images/I/414JIKd4A6L.jpg) [**Tiostep Clip and Go Strap for Phone with Wallet Crossbody Phone Lanyard with Anti-Theft Zipper Pouch Detachable Quilted Wrist Wallet with RFID and ID Window for Daily Travel.**](https://www.amazon.com/dp/B0FHC6DTP1) Tiostep$18.124.5★4222%▲rising 14 ![BIAOTIE Lightweight Small Crossbody bags Cell Phone Purses Travel Pouch Shoulder Bag for Women (D-09)](https://m.media-amazon.com/images/I/51+ghh+iclL.jpg) [**BIAOTIE Lightweight Small Crossbody bags Cell Phone Purses Travel Pouch Shoulder Bag for Women (D-09)**](https://www.amazon.com/dp/B08NPHSFBG) BIAOTIE$6.574.5★5,0402%▼falling 15 ![CACOE Phone Lanyard 2 Pack-2 Adjustable Neck Strap 2Patches Universal Multifuctional Lanyards Compatible with Most Smartphones(Black+Gray)](https://m.media-amazon.com/images/I/419X5SVfHGL.jpg) [**CACOE Phone Lanyard 2 Pack-2 Adjustable Neck Strap 2Patches Universal Multifuctional Lanyards Compatible with Most Smartphones(Black+Gray)**](https://www.amazon.com/dp/B0F6SWGL5Z) CACOE$9.354.2★1702%▲rising **~~Showing 15 of 27 — show all ~~** ## **Product shelf** All 27 tracked products in this niche. Top sellersNewestTrending [![CACOE Phone Lanyard 2 Pack-2 Adjustable Neck Strap 2 Phone Patches Universal Cell Phone Multifuctional Patch Lanyards Compatible with Most Smartphones(Black+Gray)](https://m.media-amazon.com/images/I/41GaU02JBUL.jpg)**CACOE Phone Lanyard 2 Pack-2 Adjustable Neck Strap 2 Phone Patches Universal Cell Phone Multifuctional Patch Lanyards Compatible with Most Smartphones(Black+Gray)** CACOE**$9.64**4.4★10,278 reviews](https://www.amazon.com/dp/B09WMG2GPM) [![Tiostep Clip and Go Strap for Phone with Wallet Crossbody Phone Lanyard Adjustable and Detachable RFID Wristlet Wallet with ID Window and Zipper Black](https://m.media-amazon.com/images/I/41UDVbI644L.jpg)**Tiostep Clip and Go Strap for Phone with Wallet Crossbody Phone Lanyard Adjustable and Detachable RFID Wristlet Wallet with ID Window and Zipper Black** Tiostep**$12.69**4.4★1,943 reviews](https://www.amazon.com/dp/B0DSFMCP2T) [![SURPHY Phone Lanyard for Cellphone Case Phone Strap Crossbody with 2 Pack Tether Tab Premium Metal Buckles Cellphone Lanyard Crossbody for Women and Men Pink & Purple](https://m.media-amazon.com/images/I/51CJwObozRL.jpg)**SURPHY Phone Lanyard for Cellphone Case Phone Strap Crossbody with 2 Pack Tether Tab Premium Metal Buckles Cellphone Lanyard Crossbody for Women and Men Pink & Purple** SURPHY**$13.02**4.4★3,205 reviews](https://www.amazon.com/dp/B0D4V92G4J) [![JANKS Small Crossbody Bags for Women Mini Cell Phone Purses with Crossbody Strap Phone Wallet Purses Shoulder Bag Nylon Arm Bag](https://m.media-amazon.com/images/I/41CER4jVY6L.jpg)**JANKS Small Crossbody Bags for Women Mini Cell Phone Purses with Crossbody Strap Phone Wallet Purses Shoulder Bag Nylon Arm Bag** JANKS**$7.34**4.6★5,640 reviews](https://www.amazon.com/dp/B07KFHVFV7) [![Yonlevres Flower Phone Lanyard Crossbody Strap Floral Cell Phone Lanyards for around the Neck Wristlet Wrist Strap Adjustable for Keys Case Accessories Travel Essentials](https://m.media-amazon.com/images/I/417q1TIrE7L.jpg)**Yonlevres Flower Phone Lanyard Crossbody Strap Floral Cell Phone Lanyards for around the Neck Wristlet Wrist Strap Adjustable for Keys Case Accessories Travel Essentials** Yonlevres**$8.15**4.5★2,279 reviews](https://www.amazon.com/dp/B0DR8PPQPY) [![XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Multicolor 5](https://m.media-amazon.com/images/I/41ObQaMXLrL.jpg)**XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Multicolor 5** XANGNIER**$9.71**4.4★1,510 reviews](https://www.amazon.com/dp/B0DK4MWFQ9) [![XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Leopard](https://m.media-amazon.com/images/I/51ypG7lMCHL.jpg)**XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Leopard** XANGNIER**$9.76**4.4★1,510 reviews](https://www.amazon.com/dp/B0DFVYQYSL) [![XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Green](https://m.media-amazon.com/images/I/41KJ8M-76HL.jpg)**XANGNIER Clip and Go Strap for Phone with Wallet Crossbody Phone Strap with Zippered Wallet Adjustable Anti Theft Cellphone Lanyard for Women Cellphone Chain Accessories Green** XANGNIER**$9.76**4.4★1,510 reviews](https://www.amazon.com/dp/B0DCVHY8YD) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**15% *“Good quality and love the bag”* **Ease Of Use**12% *“Easy to use”* **Size-Overall**10% *“Nice and small”* **Advertised Vs Actual Product**7% *“As described”* **Portability**6% *“Great for travel”* **Value For Money**6% *“good value for the money”* **Strength**5% *“Hold phone well”* **Comfort-Overall**4% *“Comfortable to wear”* **Security**3% *“Secure hold”* **Adjustability/Rotatability/Reclining**3% *“It adjusts easily”* ### **What buyers complain about ** **Size-Overall**15% *“Smaller than expected”* **Durability**11% *“Doesn't last”* **Charging**9% *“Charging issue”* **Quality-Overall**7% *“Low quality”* **Weight Heavy**4% *“To heavy for me”* **Compatibility-Overall**3% *“did not work with my phone and case”* **Functionality-Overall**3% *“completely not functional”* **Strength**2% *“Flimsy”* **Material Quality**2% *“Synthetic material, not pretty”* **Adhesion/Stickiness**2% *“Stickiness”* #### **Top return reasons**- Size-Overall34% - Length7% - Advertised Vs Actual Product6% - Material Quality5% - Quality-Overall4% - Functionality-Overall4% - Charging3% - Compatibility-Overall3% - Weight Heavy3% - Value For Money3%