--- title: "asus zenfone 10 — Niche Verdict: Skip it (37/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/cell-phones-accessories/asus-zenfone-10" last_updated: "2026-07-10T02:45:02.898Z" locale: en meta: description: "a small market ($0/yr) — asus zenfone 10 doesn't clear our bar today." "og:description": "a small market ($0/yr) — asus zenfone 10 doesn't clear our bar today." "og:title": "asus zenfone 10 — Niche Verdict: Skip it (37/100) | Amazon United States - Flapen" --- Back to Flapen home # **asus zenfone 10** **Skip it****37/100 ** a small market ($0/yr) — asus zenfone 10 doesn't clear our bar today. **Market/yr** **$0** **Growth (1y)** **+26.9%** **Products** **28** **Brands** **12** was 17 a year ago **Sellers** **137** **Price range** **$8.46–$962.42** **Returns** **4.7%** **Rating** **4.3★** **Skip it** Scored 37/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **0** ×0.30 Growth **43** ×0.30 Competition **59** ×0.20 Quality gap **59** ×0.10 Returns **62** ×0.10 ## **Demand** Weekly Amazon search volume, last 97 weeks — +26.9% year over year. 4K2KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26Jul '24Dec '24Apr '25Aug '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Jul · busiest ÷ quietest = 1.8× ## **Competition** - Google28% - Motorola17% - Palm17% - Nothing13% - Samsung5% - Apple5% - Other (6 brands)16% The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them. 12 brands and 137 sellers compete here. **Brands** **12 **▼falling was 17 a year ago **Sellers** **137** **Top 5 brand share** **84%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Palm Phone PVG100 (The Small Premium Unlocked Phone) with 32GB Memory and 12MP Camera (Gold)](https://m.media-amazon.com/images/I/41vwALy1YCL.jpg) [**Palm Phone PVG100 (The Small Premium Unlocked Phone) with 32GB Memory and 12MP Camera (Gold)**](https://www.amazon.com/dp/B088VSPDFC) Palm$198.543.6★14017%▼falling 2 ![Google Pixel 10a - 30+ Hours Battery Camera Coach Gemini - Obsidian 128GB](https://m.media-amazon.com/images/I/31fS+Z4KUgL.jpg) [**Google Pixel 10a - 30+ Hours Battery Camera Coach Gemini - Obsidian 128GB**](https://www.amazon.com/dp/B0GHRHXVN1) Google$439.144.5★45112%▲rising 3 ![Nothing Phone (3) Cell Phone 5G Unlocked Phones 256GB Android 15 Snapdragon 8s Gen4 AI Mobile Phones with Four 50MP Cameras & AMOLED Display 5150mAh Glyph Interface Smartphone Black](https://m.media-amazon.com/images/I/41Woc6GAaqL.jpg) [**Nothing Phone (3) Cell Phone 5G Unlocked Phones 256GB Android 15 Snapdragon 8s Gen4 AI Mobile Phones with Four 50MP Cameras & AMOLED Display 5150mAh Glyph Interface Smartphone Black**](https://www.amazon.com/dp/B0F9XXHSCG) Nothing$657.624.4★3439%▲rising 4 ![Google Pixel Fold - Unlocked Android 5G Smartphone with Telephoto Lens and Ultrawide Lens - Foldable Display - 24-Hour Battery - Obsidian - 256 GB](https://m.media-amazon.com/images/I/41aj4a06kvL.jpg) [**Google Pixel Fold - Unlocked Android 5G Smartphone with Telephoto Lens and Ultrawide Lens - Foldable Display - 24-Hour Battery - Obsidian - 256 GB**](https://www.amazon.com/dp/B0C34DL6Z7) Google$599.854.1★2527%▼falling 5 ![Moto G - 2025 | Unlocked | Made for US 4/128GB | 50MP Camera | Forest Gray](https://m.media-amazon.com/images/I/41Pe-mzR3kL.jpg) [**Moto G - 2025 | Unlocked | Made for US 4/128GB | 50MP Camera | Forest Gray**](https://www.amazon.com/dp/B0DNRK51QQ) Motorola$164.704.3★1,2396%▼falling 6 ![Apple iPhone 13 Mini 128GB Product Red - Unlocked (Renewed Premium)](https://m.media-amazon.com/images/I/313Outj3AlL.jpg) [**Apple iPhone 13 Mini 128GB Product Red - Unlocked (Renewed Premium)**](https://www.amazon.com/dp/B0BGQW4GC6) Apple$328.254.0★8295%▼falling 7 ![Motorola Moto G Power - 2025 | Unlocked | Made for US 8/128GB | 50MP Camera | Leaf Green](https://m.media-amazon.com/images/I/41VfsDcYSSL.jpg) [**Motorola Moto G Power - 2025 | Unlocked | Made for US 8/128GB | 50MP Camera | Leaf Green**](https://www.amazon.com/dp/B0DP5H8Y82) Motorola$231.064.3★3,3304%▲rising 8 ![Samsung Galaxy S10e 128GB Prism Black - Unlocked (Renewed)](https://m.media-amazon.com/images/I/41LoTi0R45L.jpg) [**Samsung Galaxy S10e 128GB Prism Black - Unlocked (Renewed)**](https://www.amazon.com/dp/B0CY3NBVN1) Samsung$137.494.2★3223%▲rising 9 ![Compatible for ASUS Zenfone 10 / Zenfone 9 Phone Case 360 Rotatable Ring Holder Kickstand/Stand Silicone TPU Silm Fit Shockproof Protective Cover Case for ASUS Zenfone 10/9 AI2202 AI2302 - Black](https://m.media-amazon.com/images/I/41JETm-vqiL.jpg) [**Compatible for ASUS Zenfone 10 / Zenfone 9 Phone Case 360 Rotatable Ring Holder Kickstand/Stand Silicone TPU Silm Fit Shockproof Protective Cover Case for ASUS Zenfone 10/9 AI2202 AI2302 - Black**](https://www.amazon.com/dp/B0F9XYQ4K8) Nijiadi$12.544.2★613%▼falling 10 ![OnePlus 15 16GB RAM + 512GB Storage Dual-SIM Unlocked Android Smartphone Snapdragon 8 Elite Gen 5 7300mAh Battery Infinite Black](https://m.media-amazon.com/images/I/31G8Zziqq6L.jpg) [**OnePlus 15 16GB RAM + 512GB Storage Dual-SIM Unlocked Android Smartphone Snapdragon 8 Elite Gen 5 7300mAh Battery Infinite Black**](https://www.amazon.com/dp/B0FSCVPZ5W) OnePlus$962.424.6★2823%▲rising 11 ![Google Pixel 9 - Unlocked Android Smartphone with Gemini 24-Hour Battery Advanced Camera and 6.3 Actua Display - Obsidian - 128 GB](https://m.media-amazon.com/images/I/31qrFWLfbhL.jpg) [**Google Pixel 9 - Unlocked Android Smartphone with Gemini 24-Hour Battery Advanced Camera and 6.3 Actua Display - Obsidian - 128 GB**](https://www.amazon.com/dp/B0D7HWJDQM) Google$506.974.5★1,1963%▼falling 12 ![TCL 60 XE NXTPAPER 5G Cell Phone AT&T T-Mobile & Verizon Unlocked Android Smartphone 8GB+128GB 6.8 120Hz Paper-Like Display AI Features 5010mAh Battery Advanced Camera System Space Blue](https://m.media-amazon.com/images/I/51nf2xDID8L.jpg) [**TCL 60 XE NXTPAPER 5G Cell Phone AT&T T-Mobile & Verizon Unlocked Android Smartphone 8GB+128GB 6.8 120Hz Paper-Like Display AI Features 5010mAh Battery Advanced Camera System Space Blue**](https://www.amazon.com/dp/B0GGGQDY9H) TCL$193.734.1★1073%▲rising 13 ![Nothing Phone (3) Cell Phone 5G Unlocked Phones 512GB Android 15 Snapdragon 8s Gen4 AI Mobile Phones with Four 50MP Cameras & AMOLED Display 5150mAh Glyph Interface Smartphone Black](https://m.media-amazon.com/images/I/41Woc6GAaqL.jpg) [**Nothing Phone (3) Cell Phone 5G Unlocked Phones 512GB Android 15 Snapdragon 8s Gen4 AI Mobile Phones with Four 50MP Cameras & AMOLED Display 5150mAh Glyph Interface Smartphone Black**](https://www.amazon.com/dp/B0F9XZ9KDM) Nothing$745.794.4★3432%—flat 14 ![Google Pixel 10 - Unlocked Android Smartphone with Gemini Your Google AI Assistant - Advanced Triple Rear Camera Fast-Charging 24+ Hour Battery and 6.3 Actua Display - Obsidian - 128 GB](https://m.media-amazon.com/images/I/31FrKEedF3L.jpg) [**Google Pixel 10 - Unlocked Android Smartphone with Gemini Your Google AI Assistant - Advanced Triple Rear Camera Fast-Charging 24+ Hour Battery and 6.3 Actua Display - Obsidian - 128 GB**](https://www.amazon.com/dp/B0FFTV1LXZ) Google$603.524.4★6622%—flat 15 ![Nothing Phone (3a) Smartphone 6.77 120Hz AMOLED Display 50MP Triple Camera System Snapdragon 7s Gen3 Processor 5000mAh Battery Dual Nano-SIM Android 15 8+128GB Black](https://m.media-amazon.com/images/I/41KTCoBAJIL.jpg) [**Nothing Phone (3a) Smartphone 6.77 120Hz AMOLED Display 50MP Triple Camera System Snapdragon 7s Gen3 Processor 5000mAh Battery Dual Nano-SIM Android 15 8+128GB Black**](https://www.amazon.com/dp/B0DYCXGDQF) Nothing$359.454.5★1492%▲rising **~~Showing 15 of 28 — show all ~~** ## **Product shelf** All 28 tracked products in this niche. Top sellersNewestTrending [![Palm Phone PVG100 (The Small Premium Unlocked Phone) with 32GB Memory and 12MP Camera (Gold)](https://m.media-amazon.com/images/I/41vwALy1YCL.jpg)**Palm Phone PVG100 (The Small Premium Unlocked Phone) with 32GB Memory and 12MP Camera (Gold)** Palm**$198.54**3.6★140 reviews](https://www.amazon.com/dp/B088VSPDFC) [![Google Pixel 10a - 30+ Hours Battery Camera Coach Gemini - Obsidian 128GB](https://m.media-amazon.com/images/I/31fS+Z4KUgL.jpg)**Google Pixel 10a - 30+ Hours Battery Camera Coach Gemini - Obsidian 128GB** Google**$439.14**4.5★451 reviews](https://www.amazon.com/dp/B0GHRHXVN1) [![Nothing Phone (3) Cell Phone 5G Unlocked Phones 256GB Android 15 Snapdragon 8s Gen4 AI Mobile Phones with Four 50MP Cameras & AMOLED Display 5150mAh Glyph Interface Smartphone Black](https://m.media-amazon.com/images/I/41Woc6GAaqL.jpg)**Nothing Phone (3) Cell Phone 5G Unlocked Phones 256GB Android 15 Snapdragon 8s Gen4 AI Mobile Phones with Four 50MP Cameras & AMOLED Display 5150mAh Glyph Interface Smartphone Black** Nothing**$657.62**4.4★343 reviews](https://www.amazon.com/dp/B0F9XXHSCG) [![Google Pixel Fold - Unlocked Android 5G Smartphone with Telephoto Lens and Ultrawide Lens - Foldable Display - 24-Hour Battery - Obsidian - 256 GB](https://m.media-amazon.com/images/I/41aj4a06kvL.jpg)**Google Pixel Fold - Unlocked Android 5G Smartphone with Telephoto Lens and Ultrawide Lens - Foldable Display - 24-Hour Battery - Obsidian - 256 GB** Google**$599.85**4.1★252 reviews](https://www.amazon.com/dp/B0C34DL6Z7) [![Moto G - 2025 | Unlocked | Made for US 4/128GB | 50MP Camera | Forest Gray](https://m.media-amazon.com/images/I/41Pe-mzR3kL.jpg)**Moto G - 2025 | Unlocked | Made for US 4/128GB | 50MP Camera | Forest Gray** Motorola**$164.70**4.3★1,239 reviews](https://www.amazon.com/dp/B0DNRK51QQ) [![Apple iPhone 13 Mini 128GB Product Red - Unlocked (Renewed Premium)](https://m.media-amazon.com/images/I/313Outj3AlL.jpg)**Apple iPhone 13 Mini 128GB Product Red - Unlocked (Renewed Premium)** Apple**$328.25**4.0★829 reviews](https://www.amazon.com/dp/B0BGQW4GC6) [![Motorola Moto G Power - 2025 | Unlocked | Made for US 8/128GB | 50MP Camera | Leaf Green](https://m.media-amazon.com/images/I/41VfsDcYSSL.jpg)**Motorola Moto G Power - 2025 | Unlocked | Made for US 8/128GB | 50MP Camera | Leaf Green** Motorola**$231.06**4.3★3,330 reviews](https://www.amazon.com/dp/B0DP5H8Y82) [![Samsung Galaxy S10e 128GB Prism Black - Unlocked (Renewed)](https://m.media-amazon.com/images/I/41LoTi0R45L.jpg)**Samsung Galaxy S10e 128GB Prism Black - Unlocked (Renewed)** Samsung**$137.49**4.2★322 reviews](https://www.amazon.com/dp/B0CY3NBVN1) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Value For Money**19% *“Reasonable price”* **Battery Life**9% *“Battery lasts for days”* **Quality-Overall**8% *“Excellent product”* **Ease Of Use**5% *“it's still easy to see and use”* **Camera Quality**4% *“Camera is beautiful”* **Software/Application**3% *“all my other apps run correctly”* **Advertised Vs Actual Product**3% *“Worked as advertised”* **Durability**3% *“actually still works very well”* **Display Resolution**3% *“Good screen resolution”* **Design-Overall**2% *“Nice looking and it performs Good”* ### **What buyers complain about ** **Software/Application**8% *“the software is too old”* **Battery Life**8% *“The battery life is short”* **Quality-Overall**6% *“Terrible trash product”* **Charging**6% *“will not hold charge”* **Connectivity-Overall**5% *“It often loses Bluetooth connection”* **Functionality-Overall**4% *“Nothing works”* **Durability**4% *“seems like it will be fully broken within the week at this point”* **Value For Money**4% *“Not worth the price”* **Size-Overall**3% *“it's a little small”* **Compatibility-Overall**3% *“the phone is completely incompatible with them”* #### **Top return reasons**- Compatibility-Overall12% - Value For Money11% - Functionality-Overall9% - Advertised Vs Actual Product7% - Connectivity-Overall6% - Size-Overall6% - Battery Life5% - Charging4% - Camera Quality4% - Software/Application4%