---
title: "red gems — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/beauty-personal-care/red-gems"
last_updated: "2026-07-13T22:32:38.210Z"
locale: en
meta:
  description: "prices mostly outside the sweet spot ($5.73–$14.23) — red gems doesn't clear our bar today."
  "og:description": "prices mostly outside the sweet spot ($5.73–$14.23) — red gems doesn't clear our bar today."
  "og:title": "red gems — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
---

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# **red gems**

**Skip it**

Prices mostly outside the sweet spot ($5.73–$14.23) — this niche doesn't clear our bar today.

Market size 10Growth 55Conversion 59Competition 54Returns 72Price range 0Avg price 23Brand share 22Review moat 34Quality gap 23

**Returns**

**Good****2.1%**

return rate — above 6% kills the launch gate

**Conversion**

**Good****5.1%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Good****+27.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****3,079.93**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****$8.16**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$41K**

$41K/yr · 98K searches

**Price range**

**Bad****$5.73–$14.23**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**10 **▼falling

**Sellers**

**14**

**Top-5 brand share**

**91%**

**Open market**

**7%**

- TINKRSTUFF41% - Worthofbest24% - BELLEBOOST15% - BEADSLAND9% - qiipii4% - QINJIEJIE2% - Open — no brand owns it (4 brands, 7%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$4K20%$8K30%$12K40%$16K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 27 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![6100Pcs Resin Red Rhinestones for Bedazzling with 2Pcs 10ml B7000 Jewelry Glue 1 Box Flatback Gems Crystals Diamonds for Makeup Crafting Nail Art](https://m.media-amazon.com/images/I/61bhitrhN7L.jpg)**6100Pcs Resin Red Rhinestones for Bedazzling with 2Pcs 10ml B7000 Jewelry Glue 1 Box Flatback Gems Crystals Diamonds for Makeup Crafting Nail Art**TINKRSTUFF**$6.26**4.7★1,614 rev](https://www.amazon.com/dp/B0D9JGMDTJ) [2![33000Pcs Red Rhinestones for Bedazzling Multi Sizes 2 3 4 5 6mm Siam Flatback Gems Bedazzler Kit with B7000 Glue Resin Flat Back Diamond Jewel Gemstone Crystal Rhine Stone for Crafting Clothes Shoes](https://m.media-amazon.com/images/I/61avJ75wetL.jpg)**33000Pcs Red Rhinestones for Bedazzling Multi Sizes 2 3 4 5 6mm Siam Flatback Gems Bedazzler Kit with B7000 Glue Resin Flat Back Diamond Jewel Gemstone Crystal Rhine Stone for Crafting Clothes Shoes**Worthofbest**$9.90**4.8★2,205 rev](https://www.amazon.com/dp/B0DTBXY8ZY) [3![32000Pcs Resin Rhinestones with Tweezers for Crafting Red Flatback Gems Bedazzling Crystal with 3Pcs 10ml B7000 Jewelry Glue for DIY Crafts Clothing Tumblers Shoes Fabric Nail Art](https://m.media-amazon.com/images/I/612aVYz-5oL.jpg)**32000Pcs Resin Rhinestones with Tweezers for Crafting Red Flatback Gems Bedazzling Crystal with 3Pcs 10ml B7000 Jewelry Glue for DIY Crafts Clothing Tumblers Shoes Fabric Nail Art**TINKRSTUFF**$9.76**4.7★2,973 rev](https://www.amazon.com/dp/B0CRGX8CQ4) [4![31000Pcs Red Rhinestones for Bedazzling Siam Mix Sizes 2 3 4 5 6mm Flatback Gems Bedazzle Kit with B7000 Glue Flat Back Resin Rhine Stone Crystal Jewel Diamond Gemstone for Crafting Clothes Shoes](https://m.media-amazon.com/images/I/611zfuVJ-AL.jpg)**31000Pcs Red Rhinestones for Bedazzling Siam Mix Sizes 2 3 4 5 6mm Flatback Gems Bedazzle Kit with B7000 Glue Flat Back Resin Rhine Stone Crystal Jewel Diamond Gemstone for Crafting Clothes Shoes**Worthofbest**$9.99**4.8★2,395 rev](https://www.amazon.com/dp/B0F979ZKRD) [5![Resin Rhinestones for Crafting with B7000 Jewelry Glue 1 Box Red Flatback Crystals with 3Pcs 10ml Glue for Bedazzling Crafts DIY Nail Art MakeupNon Hotfix Gems for Clothing Shoes](https://m.media-amazon.com/images/I/51tikjR2LjL.jpg)**Resin Rhinestones for Crafting with B7000 Jewelry Glue 1 Box Red Flatback Crystals with 3Pcs 10ml Glue for Bedazzling Crafts DIY Nail Art MakeupNon Hotfix Gems for Clothing Shoes**TINKRSTUFF**$6.13**4.7★1,844 rev](https://www.amazon.com/dp/B0CNLWWF7Z)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![36000Pcs Red Rhinestones Gems for Bedazzling Siam Mixed Sizes 2-6MM Flatback Gems Bedazzler Kit with B7000 Glue Flat Back Resin Crystal Rhine Stone Diamond Jewel Gemstone for Crafting Clothes](https://m.media-amazon.com/images/I/61zpQ4SESUL.jpg)**36000Pcs Red Rhinestones Gems for Bedazzling Siam Mixed Sizes 2-6MM Flatback Gems Bedazzler Kit with B7000 Glue Flat Back Resin Crystal Rhine Stone Diamond Jewel Gemstone for Crafting Clothes**Worthofbest**$14.23**1,212 rev11mo ago](https://www.amazon.com/dp/B0FJVN4M8C) [![12000Pcs Red Color Rhinestones for Bedazzling 2/3/4/5/6mm Mix Sizes Jelly Bedazzling Resin Gems Red Gems Bedazzling for Crafting Flatback Resin Rhinestones for DIY Face Makeup Crafts Tumblers](https://m.media-amazon.com/images/I/61Uih8hP-IL.jpg)**12000Pcs Red Color Rhinestones for Bedazzling 2/3/4/5/6mm Mix Sizes Jelly Bedazzling Resin Gems Red Gems Bedazzling for Crafting Flatback Resin Rhinestones for DIY Face Makeup Crafts Tumblers**AnoleAir**$9.33**386 rev1y ago](https://www.amazon.com/dp/B0FF9RR3MG) [![32000Pcs Red Rhinestones for Bedazzling Siam Assorted Sizes 2-6MM Flatback Gems Bedazzle Kit with B7000 Glue Flat Back Resin Gemstone Rhine Stone Diamond Jewel Crystal for Crafting Clothes](https://m.media-amazon.com/images/I/61uNh3362VL.jpg)**32000Pcs Red Rhinestones for Bedazzling Siam Assorted Sizes 2-6MM Flatback Gems Bedazzle Kit with B7000 Glue Flat Back Resin Gemstone Rhine Stone Diamond Jewel Crystal for Crafting Clothes**Worthofbest**$9.84**1,745 rev1y ago](https://www.amazon.com/dp/B0F9XPDTGH) [![31000Pcs Red Rhinestones for Bedazzling Siam Mix Sizes 2 3 4 5 6mm Flatback Gems Bedazzle Kit with B7000 Glue Flat Back Resin Rhine Stone Crystal Jewel Diamond Gemstone for Crafting Clothes Shoes](https://m.media-amazon.com/images/I/611zfuVJ-AL.jpg)**31000Pcs Red Rhinestones for Bedazzling Siam Mix Sizes 2 3 4 5 6mm Flatback Gems Bedazzle Kit with B7000 Glue Flat Back Resin Rhine Stone Crystal Jewel Diamond Gemstone for Crafting Clothes Shoes**Worthofbest**$9.99**2,395 rev1y ago](https://www.amazon.com/dp/B0F979ZKRD) [![6000Pcs Resin Rhinestones for Bedazzling with 3Pcs B7000 Jewelry Glue 1 Box Red Flatback Rhinestones for Crafting Crafts DIY Crystals Gems for Clothing Shoes Tumblers Nail Art Makeup](https://m.media-amazon.com/images/I/51ELDNRWQvL.jpg)**6000Pcs Resin Rhinestones for Bedazzling with 3Pcs B7000 Jewelry Glue 1 Box Red Flatback Rhinestones for Crafting Crafts DIY Crystals Gems for Clothing Shoes Tumblers Nail Art Makeup**BELLEBOOST**$5.89**694 rev1y ago](https://www.amazon.com/dp/B0F93F9QR3)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![QINJIEJIE 10PCS Red Jasper Heart Crystals Thick Stones Love Shaped Gemstones Palm Crystal Bulk Polished Thumb Stones Set Wholesale Hand Carved Worry Stone Reiki Energy Balancing Meditation Mini Gift](https://m.media-amazon.com/images/I/519e2lzFUvL.jpg)**QINJIEJIE 10PCS Red Jasper Heart Crystals Thick Stones Love Shaped Gemstones Palm Crystal Bulk Polished Thumb Stones Set Wholesale Hand Carved Worry Stone Reiki Energy Balancing Meditation Mini Gift**QINJIEJIE**$12.27**2.9★**▲ 188%**](https://www.amazon.com/dp/B0C6TX7QBJ) [![36000Pcs Red Rhinestones Gems for Bedazzling Siam Mixed Sizes 2-6MM Flatback Gems Bedazzler Kit with B7000 Glue Flat Back Resin Crystal Rhine Stone Diamond Jewel Gemstone for Crafting Clothes](https://m.media-amazon.com/images/I/61zpQ4SESUL.jpg)**36000Pcs Red Rhinestones Gems for Bedazzling Siam Mixed Sizes 2-6MM Flatback Gems Bedazzler Kit with B7000 Glue Flat Back Resin Crystal Rhine Stone Diamond Jewel Gemstone for Crafting Clothes**Worthofbest**$14.23**4.7★**▲ 149%**](https://www.amazon.com/dp/B0FJVN4M8C) [![Beadsland Flat Back Crystal Rhinestones Round Gems for Nail Art and Craft Glue Fix Siam 2.7-2.9mm SS10/1440pcs](https://m.media-amazon.com/images/I/61encX9+3DL.jpg)**Beadsland Flat Back Crystal Rhinestones Round Gems for Nail Art and Craft Glue Fix Siam 2.7-2.9mm SS10/1440pcs**BEADSLAND**$6.87**4.7★**▲ 121%**](https://www.amazon.com/dp/B09YHM3N9R) [![6000PCS 4mm Resin Rhinestones Bulk for Crafting (Red) Flatback Bedazzling Crystals for Crafts DIY Nail Decoration Gems Charms for Tumbler Shoes Clothing Fabric with Pickup Pen and Tweezers](https://m.media-amazon.com/images/I/61TlU5GOzDL.jpg)**6000PCS 4mm Resin Rhinestones Bulk for Crafting (Red) Flatback Bedazzling Crystals for Crafts DIY Nail Decoration Gems Charms for Tumbler Shoes Clothing Fabric with Pickup Pen and Tweezers**BELLEBOOST**$6.42**4.7★**▲ 94%**](https://www.amazon.com/dp/B0CMHBZW6P) [![5000PCS 3mm Resin Rhinestones in Bulk (Red) Bedazzling Flatback Crystals for Crafts DIY Nail Decoration Gems Charms for Tumbler Shoes Clothing Fabric with Pickup Pen and Tweezers](https://m.media-amazon.com/images/I/61+VegXuZqL.jpg)**5000PCS 3mm Resin Rhinestones in Bulk (Red) Bedazzling Flatback Crystals for Crafts DIY Nail Decoration Gems Charms for Tumbler Shoes Clothing Fabric with Pickup Pen and Tweezers**BELLEBOOST**$5.73**4.7★**▲ 82%**](https://www.amazon.com/dp/B0CMD3XTGP)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 88 weeks — +27.6% search growth over the last 90 days.

7K5KSpike '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 3.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**20%

*“the color is pretty accurate”*

**Brightness/Shine/Glow**17%

*“They sparkle really nice”*

**Value For Money**14%

*“Affordable too”*

**Quality-Overall**14%

*“Good quality”*

**Size-Overall**11%

*“Great assortment of sizes”*

**Adhesion/Stickiness**5%

*“the glue is strong”*

**Ease Of Use**5%

*“easy to use”*

**Advertised Vs Actual Product**4%

*“Just as described”*

**Ease Of Application**2%

*“Easy to apply to my cup”*

**Durability**2%

*“The stones themselves have good clarity and are durable”*

### **What buyers complain about **

**Color**27%

*“not the deep ruby red color I was looking for”*

**Adhesion/Stickiness**22%

*“poor glue”*

**Size-Overall**13%

*“To small”*

**Advertised Vs Actual Product**8%

*“Not as pictured”*

**Brightness/Shine/Glow**3%

*“I always worry is it will sparkle or be dull this are very sparkly”*

### **Top return reasons **

**Size-Overall**49%

**Color**25%

**Value For Money**5%

**Advertised Vs Actual Product**5%

**Adhesion/Stickiness**5%

**Quality-Overall**2%

**Brightness/Shine/Glow**2%

**Storage Capacity**1%

**Functionality-Overall**1%

**Display Colors**1%