---
title: "mello claw clip — Niche Verdict: Worth a look (58/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/beauty-personal-care/mello-claw-clip"
last_updated: "2026-07-14T02:18:04.256Z"
locale: en
meta:
  description: "mello claw clip shows a sweet-spot price point ($28.84 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:description": "mello claw clip shows a sweet-spot price point ($28.84 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:title": "mello claw clip — Niche Verdict: Worth a look (58/100) | Amazon United States - Flapen"
---

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# **mello claw clip**

**Worth a look**

Shows a sweet-spot price point ($28.84 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 60Growth 42Conversion 27Competition 54Returns 81Price range 84Avg price 95Brand share 28Review moat 70Quality gap 88

**Avg price**

**Incredible****$28.84**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****$5.59–$71.79**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.7%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****709.28**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****$501K**

$501K/yr · 812K searches

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+13.6%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

## **Competition**

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**13 **▼falling

**Sellers**

**15**

**Top-5 brand share**

**88%**

**Open market**

**10%**

- MELLO59% - Glaudmeiss14% - SIVSEA9% - ETANEAR3% - lulir3% - Ufgin2% - Open — no brand owns it (7 brands, 10%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$50K20%$100K30%$150K40%$200K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 29 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women Strong Hold for Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (Black Medium)](https://m.media-amazon.com/images/I/31xc4KHjGdL.jpg)**Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women Strong Hold for Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (Black Medium)**MELLO**$23.59**4.1★589 rev](https://www.amazon.com/dp/B0FJNMTLTS) [2![4 PCS Silicone Flexible Hair Claw Clips for Women Cloud Soft Clips Hair Claw Clips for Hat Jumbo Claws clips for Thick Hair Unsnappable Non-slip Rectangle Hair Clips](https://m.media-amazon.com/images/I/41eXX4aPexL.jpg)**4 PCS Silicone Flexible Hair Claw Clips for Women Cloud Soft Clips Hair Claw Clips for Hat Jumbo Claws clips for Thick Hair Unsnappable Non-slip Rectangle Hair Clips**Glaudmeiss**$15.62**4.3★1,237 rev](https://www.amazon.com/dp/B0FK5634FH) [3![Soft & Flexible Claw Clip Unsnappable Silicone Hair Clip for Women Large Non-Slip Barrettes for Thin Thick Curly Hair Black](https://m.media-amazon.com/images/I/31XJVQvlDvL.jpg)**Soft & Flexible Claw Clip Unsnappable Silicone Hair Clip for Women Large Non-Slip Barrettes for Thin Thick Curly Hair Black**SIVSEA**$12.06**3.8★92 rev](https://www.amazon.com/dp/B0G315BZVP) [4![Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women Strong Hold for Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (Pink Medium)](https://m.media-amazon.com/images/I/31pIxfVMmPL.jpg)**Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women Strong Hold for Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (Pink Medium)**MELLO**$24.49**4.1★589 rev](https://www.amazon.com/dp/B0FSCPY8QN) [5![Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women Strong Hold for Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (Dark Brown Medium)](https://m.media-amazon.com/images/I/31ERMbxbOYL.jpg)**Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women Strong Hold for Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (Dark Brown Medium)**MELLO**$23.95**4.1★589 rev](https://www.amazon.com/dp/B0G6HW7K97)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Auseibeely 4Pcs Cloud Claw Clips for Women 5 Inch Extra Large Silicone Hair Clips Squishy XL Claw Clip for Long/Thick/Curly Hair Strong Hold Jumbo Square Jaw Clip Soft & Flexible Durable](https://m.media-amazon.com/images/I/41MKObIFYRL.jpg)**Auseibeely 4Pcs Cloud Claw Clips for Women 5 Inch Extra Large Silicone Hair Clips Squishy XL Claw Clip for Long/Thick/Curly Hair Strong Hold Jumbo Square Jaw Clip Soft & Flexible Durable**Auseibeely**$18.68**5,930 rev2mo ago](https://www.amazon.com/dp/B0GXW4LHV9) [![Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (6 Pack Medium Light)](https://m.media-amazon.com/images/I/31nU+t2vEbL.jpg)**Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (6 Pack Medium Light)**MELLO**$70.69**49 rev4mo ago](https://www.amazon.com/dp/B0GQX6QLVT) [![Mello Small Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (6 Pack Small Light)](https://m.media-amazon.com/images/I/31Csl+KL5GL.jpg)**Mello Small Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (6 Pack Small Light)**MELLO**$71.79**33 rev4mo ago](https://www.amazon.com/dp/B0GQXKN9R8) [![TOCESS Silicone Hair Clip for for Women: Unbreakable & Flexible Large Matte Squishy Claw Clips for Thick/Thin Hair Women 4 Inch 4 Pack Cute Neutral Big Jaw Clips for Car Safe](https://m.media-amazon.com/images/I/416G7FqM88L.jpg)**TOCESS Silicone Hair Clip for for Women: Unbreakable & Flexible Large Matte Squishy Claw Clips for Thick/Thin Hair Women 4 Inch 4 Pack Cute Neutral Big Jaw Clips for Car Safe**TOCESS**$9.86**8 rev4mo ago](https://www.amazon.com/dp/B0GMHTZ394) [![Mello Small Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (3 Pack Small Pastel)](https://m.media-amazon.com/images/I/31EvoZRCLeL.jpg)**Mello Small Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (3 Pack Small Pastel)**MELLO**$50.77**39 rev4mo ago](https://www.amazon.com/dp/B0GQJKN7LP)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (3 Pack Medium Pastel)](https://m.media-amazon.com/images/I/31gm7Ai-osL.jpg)**Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (3 Pack Medium Pastel)**MELLO**$51.38**4.2★**▲ 195%**](https://www.amazon.com/dp/B0GQJQK82V) [![Auseibeely 4Pcs Cloud Claw Clips for Women 5 Inch Extra Large Silicone Hair Clips Squishy XL Claw Clip for Long/Thick/Curly Hair Strong Hold Jumbo Square Jaw Clip Soft & Flexible Durable](https://m.media-amazon.com/images/I/41MKObIFYRL.jpg)**Auseibeely 4Pcs Cloud Claw Clips for Women 5 Inch Extra Large Silicone Hair Clips Squishy XL Claw Clip for Long/Thick/Curly Hair Strong Hold Jumbo Square Jaw Clip Soft & Flexible Durable**Auseibeely**$18.68**4.7★**▲ 195%**](https://www.amazon.com/dp/B0GXW4LHV9) [![Mello Small Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (3 Pack Small Sorbet)](https://m.media-amazon.com/images/I/31uohrPaZfL.jpg)**Mello Small Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (3 Pack Small Sorbet)**MELLO**$50.10**4.2★**▲ 195%**](https://www.amazon.com/dp/B0GQJX5Y3B) [![TOCESS Silicone Hair Clip for for Women: Unbreakable & Flexible Large Matte Squishy Claw Clips for Thick/Thin Hair Women 4 Inch 4 Pack Cute Neutral Big Jaw Clips for Car Safe](https://m.media-amazon.com/images/I/416G7FqM88L.jpg)**TOCESS Silicone Hair Clip for for Women: Unbreakable & Flexible Large Matte Squishy Claw Clips for Thick/Thin Hair Women 4 Inch 4 Pack Cute Neutral Big Jaw Clips for Car Safe**TOCESS**$9.86**3.9★**▲ 195%**](https://www.amazon.com/dp/B0GMHTZ394) [![Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women Strong Hold for Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (Light Blue Medium)](https://m.media-amazon.com/images/I/31l8+OrDbRL.jpg)**Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women Strong Hold for Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (Light Blue Medium)**MELLO**$23.50**4.1★**▲ 191%**](https://www.amazon.com/dp/B0GQJHYQ4S)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 40 weeks — +13.6% search growth over the last 90 days.

35K25KSpike '25Holiday '25Spike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Comfort-Overall**16%

*“Extremely comfortable”*

**Quality-Overall**12%

*“The quality is solid”*

**Color**10%

*“Cute colors”*

**Value For Money**7%

*“Worth the money”*

**Durability**7%

*“Stays in all day”*

**Soft Feel**5%

*“soft for your hair”*

**Size-Overall**5%

*“Fits snug in hair”*

**Suitability Straight Hair**4%

*“straight hair pretty well”*

**Hair Styling**3%

*“They hold my hair nicely”*

**Material Quality**3%

*“I also like that the material feels soft”*

### **What buyers complain about **

**Durability**11%

*“doesnt last”*

**Value For Money**9%

*“really expensive”*

**Hard Feel**8%

*“hard plastic”*

**Size-Overall**8%

*“all much larger”*

**Advertised Vs Actual Product**7%

*“Not as described”*

**Suitability Long Hair**5%

*“it certainly wont for long, thick hair”*

**Suitability Short Hair**4%

*“just didn't work in my hair”*

**Quality-Overall**3%

*“cheaply made and not durable”*

**Grip**3%

*“It did not grip”*

**Material Quality**2%

*“Cheap product materials”*

### **Top return reasons **

**Size-Overall**21%

**Suitability Long Hair**14%

**Advertised Vs Actual Product**9%

**Suitability Short Hair**9%

**Material Quality**8%

**Hard Feel**6%

**Defective Material/Parts**5%

**Soft Feel**3%

**Value For Money**3%

**Quality-Overall**3%