---
title: "lavender hand cream — Niche Verdict: Worth a look (51&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/beauty-personal-care/lavender-hand-cream"
last_updated: "2026-07-13T23:08:26.554Z"
locale: en
meta:
  description: "lavender hand cream shows low returns (0.5%), but soft demand (-5.9% this quarter) keeps it on the watch list."
  "og:description": "lavender hand cream shows low returns (0.5%), but soft demand (-5.9% this quarter) keeps it on the watch list."
  "og:title": "lavender hand cream — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **lavender hand cream**

**Worth a look**

Shows low returns (0.5%), but soft demand (-5.9% this quarter) keeps it on the watch list.

Market size 26Growth 22Conversion 83Competition 61Returns 98Price range 70Avg price 73Brand share 49Review moat 24Quality gap 35

**Returns**

**Incredible****0.5%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****9.1%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****$14.75**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$4.12–$40.46**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$105K**

$105K/yr · 78K searches

**Review moat**

**Bad****6,149.79**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-5.9%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**21 **▲rising

**Sellers**

**680**

**Top-5 brand share**

**76%**

**Open market**

**21%**

- Jergens29% - L'OCCITANE28% - J.R. Watkins11% - Panier des Sens4% - Crabtree & Evelyn4% - Aveeno3%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4K8%$8K12%$13K16%$17K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 34 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Jergens Lavender Body Butter Hand and Body Lotion Moisturizer for Women with Essential Oils for Indulgent Moisturization 7 Oz](https://m.media-amazon.com/images/I/41pl6rXcYHL.jpg)**Jergens Lavender Body Butter Hand and Body Lotion Moisturizer for Women with Essential Oils for Indulgent Moisturization 7 Oz**Jergens**$7.02**4.5★20,815 rev](https://www.amazon.com/dp/B07QBN245V) [2![LOccitane Lavender Hand Cream 2.60 oz](https://m.media-amazon.com/images/I/31fK7CY7zeL.jpg)**LOccitane Lavender Hand Cream 2.60 oz**L'OCCITANE**$25.89**4.5★5,615 rev](https://www.amazon.com/dp/B094PB4H8G) [3![J.R. Watkins Natural Moisturizing Hand Cream Hydrating Hand Moisturizer with Shea Butter Cocoa Butter and Avocado Oil USA Made and Cruelty Free 3.3oz Lavender Single](https://m.media-amazon.com/images/I/31nqu2mG0XL.jpg)**J.R. Watkins Natural Moisturizing Hand Cream Hydrating Hand Moisturizer with Shea Butter Cocoa Butter and Avocado Oil USA Made and Cruelty Free 3.3oz Lavender Single**J.R. Watkins**$7.22**4.4★11,556 rev](https://www.amazon.com/dp/B0010ENXSG) [4![Jergens Sweet Citrus Body Butter Hand and Body Lotion Moisturizer for Women Lotion with Essential Oil for Indulgent Moisturization 7 Oz](https://m.media-amazon.com/images/I/31+twU9FYgL.jpg)**Jergens Sweet Citrus Body Butter Hand and Body Lotion Moisturizer for Women Lotion with Essential Oil for Indulgent Moisturization 7 Oz**Jergens**$8.03**4.5★20,815 rev](https://www.amazon.com/dp/B07QHYPYTJ) [5![Crabtree & Evelyn Hand Therapy Lavender 3.5 Oz](https://m.media-amazon.com/images/I/31Rf9b64ViL.jpg)**Crabtree & Evelyn Hand Therapy Lavender 3.5 Oz**Crabtree & Evelyn**$12.92**4.6★275 rev](https://www.amazon.com/dp/B0BNCD2S3M)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![EMPURA Magnesium Lotion with Lavender & Chamomile Fast Absorbing Magnesium Cream for Relaxation & Muscle Relief Hand Leg or Foot Lotion Self Care Gifts for Women Relaxing Gifts For Women (4oz)](https://m.media-amazon.com/images/I/51LR9Rn-r1L.jpg)**EMPURA Magnesium Lotion with Lavender & Chamomile Fast Absorbing Magnesium Cream for Relaxation & Muscle Relief Hand Leg or Foot Lotion Self Care Gifts for Women Relaxing Gifts For Women (4oz)**EMPURA**$16.04**271 rev11mo ago](https://www.amazon.com/dp/B0FLP4DMZQ) [![Jergens Shea Fusion Lavender Dreams Body Lotion Scented Lotion Moisturizer with Shea Butter and Vitamin E 14 Fl Oz](https://m.media-amazon.com/images/I/318SucwU6pL.jpg)**Jergens Shea Fusion Lavender Dreams Body Lotion Scented Lotion Moisturizer with Shea Butter and Vitamin E 14 Fl Oz**Jergens**$7.29**959 rev1y ago](https://www.amazon.com/dp/B0FKBZ8H18) [![THERAPISPA Ultra Rich Hand Cream Intensive Hydration & Repair for Dry Chapped Hands | Enriched with Shea Butter Ceramides Niacinamide (B3) & Panthenol (B5) (Lavender 2.0 oz Pack of 1)](https://m.media-amazon.com/images/I/41vyR6teBzL.jpg)**THERAPISPA Ultra Rich Hand Cream Intensive Hydration & Repair for Dry Chapped Hands | Enriched with Shea Butter Ceramides Niacinamide (B3) & Panthenol (B5) (Lavender 2.0 oz Pack of 1)**THERAPISPA**$9.80**119 rev1y ago](https://www.amazon.com/dp/B0F5GJ7RWQ) [![Thymes Replenishing Hand Lotion for Dry Skin - Daily Moisturizer Helps Reduce Dryness - Hand Lotion for Women & Men Formulated with Sodium Hyaluronate & Squalane (Lavender 9.4 fl oz)](https://m.media-amazon.com/images/I/31RHkTI5qBL.jpg)**Thymes Replenishing Hand Lotion for Dry Skin - Daily Moisturizer Helps Reduce Dryness - Hand Lotion for Women & Men Formulated with Sodium Hyaluronate & Squalane (Lavender 9.4 fl oz)**Thymes**$27.69**120 rev1y ago](https://www.amazon.com/dp/B0DL7RGVGD) [![LOCCITANE Nourishing Lavender Hand Cream Enriched with Lavender Essential Oil and Shea Butter. 1.00 fl oz](https://m.media-amazon.com/images/I/31tbQ8mJ25L.jpg)**LOCCITANE Nourishing Lavender Hand Cream Enriched with Lavender Essential Oil and Shea Butter. 1.00 fl oz**L'OCCITANE**$13.06**5,615 rev2y ago](https://www.amazon.com/dp/B0CB1RD282)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![LOCCITANE Nourishing Lavender Hand Cream Enriched with Lavender Essential Oil and Shea Butter. 1.00 fl oz](https://m.media-amazon.com/images/I/31tbQ8mJ25L.jpg)**LOCCITANE Nourishing Lavender Hand Cream Enriched with Lavender Essential Oil and Shea Butter. 1.00 fl oz**L'OCCITANE**$13.06**4.5★**▲ 148%**](https://www.amazon.com/dp/B0CB1RD282) [![Beekman 1802 Goat Milk Hand Cream Lavender Scented 2 oz Moisturizing Hand Lotion for Dry Skin Non-Greasy Sensitive Skin Safe Cruelty Free](https://m.media-amazon.com/images/I/41Y8UfbE3RL.jpg)**Beekman 1802 Goat Milk Hand Cream Lavender Scented 2 oz Moisturizing Hand Lotion for Dry Skin Non-Greasy Sensitive Skin Safe Cruelty Free**Beekman 1802**$14.72**4.5★**▲ 123%**](https://www.amazon.com/dp/B09LB8RZF3) [![Caudalie Vinotherapist Hand and Nail Cream with Shea Butter and Grapeseed Oil Vegan and Dermatologically Tested - 75 mL](https://m.media-amazon.com/images/I/317RTx1VedL.jpg)**Caudalie Vinotherapist Hand and Nail Cream with Shea Butter and Grapeseed Oil Vegan and Dermatologically Tested - 75 mL**Caudalie**$15.10**4.6★**▲ 116%**](https://www.amazon.com/dp/B09Q2VVQJH) [![365 by Whole Foods Market Lavender Maximum Moisture Lotion 16 FZ](https://m.media-amazon.com/images/I/31Tvm4qMtbL.jpg)**365 by Whole Foods Market Lavender Maximum Moisture Lotion 16 FZ**365 by Whole Foods Market**$4.82**4.2★**▲ 102%**](https://www.amazon.com/dp/B07W5RC7FW) [![LOCCITANE Shea Lavender Extra-Gentle Soap 3.50 fl oz](https://m.media-amazon.com/images/I/316IvLBwCHL.jpg)**LOCCITANE Shea Lavender Extra-Gentle Soap 3.50 fl oz**L'OCCITANE**$11.57**4.5★**▲ 94%**](https://www.amazon.com/dp/B08LKVT34F)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -5.9% search growth over the last 90 days.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.1×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Smell**43%

*“Beautiful smell”*

**Moist/Dry**12%

*“super hydrating”*

**Soft Feel**11%

*“Silky smooth”*

**Quality-Overall**5%

*“I have no complaints about the lotion part of the product”*

**Value For Money**4%

*“Excellent price”*

**Absorbency**3%

*“Absorbs well”*

**Suitability Dry Skin**2%

*“Goodbye dry skin”*

**Size-Overall**1%

*“Fits in my purse”*

**Advertised Vs Actual Product**1%

*“True to description”*

**Thickness**1%

*“I like the thickness of this lotion and the scent”*

### **What buyers complain about **

**Smell**25%

*“Smells like vomit”*

**Motor Power**7%

*“Pump issues”*

**Moist/Dry**6%

*“Didn't moisturize well”*

**Leak-Proof**4%

*“Arrived leaking out”*

**Allergies**4%

*“I was allergic”*

**Size-Overall**3%

*“Pump too big”*

**Value For Money**2%

*“overpriced”*

**Product Condition**2%

*“Felt like you gave me a used product”*

**Thickness**2%

*“Needs to be thicker”*

**Ease Of Use**2%

*“hard to open the twist”*

### **Top return reasons **

**Smell**45%

**Size-Overall**10%

**Leak-Proof**8%

**Advertised Vs Actual Product**7%

**Product Condition**6%

**Value For Money**4%

**Moist/Dry**4%

**Motor Power**3%

**Functionality-Overall**2%

**Defective Material/Parts**1%