---
title: "kodi — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/beauty-personal-care/kodi"
last_updated: "2026-07-14T00:35:57.991Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 100% of clicks) — kodi doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 100% of clicks) — kodi doesn't clear our bar today."
  "og:title": "kodi — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
---

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# **kodi**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 7Growth 25Conversion 34Competition 38Returns 100Price range 70Avg price 84Brand share 0Review moat 96Quality gap 13

**Returns**

**Incredible****0.1%**

return rate — above 6% kills the launch gate

**Review moat**

**Incredible****88**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$18.43**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$9.13–$28.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****2.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+0.1%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.8★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$29K**

$29K/yr · 57K searches

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**4 **▲rising

**Sellers**

**7**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- kodi professional92% - KODI3% - ASHIRWAD3% - KODI JYJ2%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$6K30%$9K40%$12K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Rubber Base Gel 8ml 0.25 oz | Kodi Professional |8 ml (0.25 oz) | Gel LED/UV Nail Polish Coat Soak | Original Products| For Long Lasting Nails Layer| Easy To Use Non-Toxic & Scentless](https://m.media-amazon.com/images/I/31IviQ5q7RL.jpg)**Rubber Base Gel 8ml 0.25 oz | Kodi Professional |8 ml (0.25 oz) | Gel LED/UV Nail Polish Coat Soak | Original Products| For Long Lasting Nails Layer| Easy To Use Non-Toxic & Scentless**kodi professional**$16.00**4.7★856 rev](https://www.amazon.com/dp/B08QKZC4VM) [2![Kodi Professional BEST SET 2in1 Rubber BASE 8ml. (0.27oz) + Rubber TOP 7ml. (0.24oz) Gel LED/UV Nail Polish Coat Soak Off Original](https://m.media-amazon.com/images/I/31XDV9lVnWL.jpg)**Kodi Professional BEST SET 2in1 Rubber BASE 8ml. (0.27oz) + Rubber TOP 7ml. (0.24oz) Gel LED/UV Nail Polish Coat Soak Off Original**kodi professional**$23.27**4.6★302 rev](https://www.amazon.com/dp/B07P1Z7YCZ) [3![kodi professional Rubber Base Gel Soak-Off Gel Polish Base for Natural Nails | Strong Adhesion & Flexibility (Clear 8ml (0.27 fl oz))](https://m.media-amazon.com/images/I/31IviQ5q7RL.jpg)**kodi professional Rubber Base Gel Soak-Off Gel Polish Base for Natural Nails | Strong Adhesion & Flexibility (Clear 8ml (0.27 fl oz))**kodi professional**$15.27**5.0★13 rev](https://www.amazon.com/dp/B0FJGD7WP5) [4![kodi professional Natural Rubber Base Gel 6 Colors (Pink Ice Tea Rose Natural Beige Dark Ivory) 7ml & 15ml Camouflage Elastic French & Nude Manicure (Pink Ice 7ml.)](https://m.media-amazon.com/images/I/31aL8MzLACL.jpg)**kodi professional Natural Rubber Base Gel 6 Colors (Pink Ice Tea Rose Natural Beige Dark Ivory) 7ml & 15ml Camouflage Elastic French & Nude Manicure (Pink Ice 7ml.)**kodi professional**$15.70**5.0★9 rev](https://www.amazon.com/dp/B0FLWQN2LJ) [5![kodi professional French series Gel Nail Polish Color 7ml. Pink Nude Milky LED/UV Coat Soak Off Original (02 EC (gray-beige light sand shimmer))](https://m.media-amazon.com/images/I/41Z7-UZrgpL.jpg)**kodi professional French series Gel Nail Polish Color 7ml. Pink Nude Milky LED/UV Coat Soak Off Original (02 EC (gray-beige light sand shimmer))**kodi professional**$13.99**5.0★5 rev](https://www.amazon.com/dp/B0CRPHQQVF)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![kodi professional Rubber Base Gel 7ml and No Sticky Top Coat 7ml Set Long Lasting Gel Nail Kit](https://m.media-amazon.com/images/I/41luBc9QOhL.jpg)**kodi professional Rubber Base Gel 7ml and No Sticky Top Coat 7ml Set Long Lasting Gel Nail Kit**kodi professional**$23.40**1 rev10mo ago](https://www.amazon.com/dp/B0FNLLCCT9) [![kodi professional Natural Rubber Base Gel 6 Colors (Pink Ice Tea Rose Natural Beige Dark Ivory) 7ml & 15ml Camouflage Elastic French & Nude Manicure (Pink Ice 7ml.)](https://m.media-amazon.com/images/I/31aL8MzLACL.jpg)**kodi professional Natural Rubber Base Gel 6 Colors (Pink Ice Tea Rose Natural Beige Dark Ivory) 7ml & 15ml Camouflage Elastic French & Nude Manicure (Pink Ice 7ml.)**kodi professional**$15.70**9 rev11mo ago](https://www.amazon.com/dp/B0FLWQN2LJ) [![kodi professional Natural Rubber Base Gel 6 Colors (Pink Ice Tea Rose Natural Beige Dark Ivory) 7ml & 15ml Camouflage Elastic French & Nude Manicure (Natural Beige 15ml.)](https://m.media-amazon.com/images/I/31rWalvPMbL.jpg)**kodi professional Natural Rubber Base Gel 6 Colors (Pink Ice Tea Rose Natural Beige Dark Ivory) 7ml & 15ml Camouflage Elastic French & Nude Manicure (Natural Beige 15ml.)**kodi professional**$18.83**9 rev11mo ago](https://www.amazon.com/dp/B0FLWQRWB7) [![kodi professional Rubber Base Gel Soak-Off Gel Polish Base for Natural Nails | Strong Adhesion & Flexibility (Clear 8ml (0.27 fl oz))](https://m.media-amazon.com/images/I/31IviQ5q7RL.jpg)**kodi professional Rubber Base Gel Soak-Off Gel Polish Base for Natural Nails | Strong Adhesion & Flexibility (Clear 8ml (0.27 fl oz))**kodi professional**$15.27**13 rev11mo ago](https://www.amazon.com/dp/B0FJGD7WP5) [![kodi professional Rubber Base Gel Soak-Off Gel Polish Base for Natural Nails | Strong Adhesion & Flexibility (Clear 30ml (1.01 fl oz))](https://m.media-amazon.com/images/I/31vmrlU9zmL.jpg)**kodi professional Rubber Base Gel Soak-Off Gel Polish Base for Natural Nails | Strong Adhesion & Flexibility (Clear 30ml (1.01 fl oz))**kodi professional**$19.91**13 rev11mo ago](https://www.amazon.com/dp/B0FJGDL46F)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![ASHIRWAD Original Yellow Dhan Laxmi Kaudi Vishnu Lakshmi Pooja Peeli Kawri Kauri Kodi for Wealth (11 pcs KD2)](https://m.media-amazon.com/images/I/419eblcS7SL.jpg)**ASHIRWAD Original Yellow Dhan Laxmi Kaudi Vishnu Lakshmi Pooja Peeli Kawri Kauri Kodi for Wealth (11 pcs KD2)**ASHIRWAD**$10.90**4.7★**▲ 173%**](https://www.amazon.com/dp/B0C1C9H976) [![kodi professional Natural Rubber Base Gel 6 Colors (Pink Ice Tea Rose Natural Beige Dark Ivory) 7ml & 15ml Camouflage Elastic French & Nude Manicure (Pink Ice 7ml.)](https://m.media-amazon.com/images/I/31aL8MzLACL.jpg)**kodi professional Natural Rubber Base Gel 6 Colors (Pink Ice Tea Rose Natural Beige Dark Ivory) 7ml & 15ml Camouflage Elastic French & Nude Manicure (Pink Ice 7ml.)**kodi professional**$15.70**5.0★**▲ 145%**](https://www.amazon.com/dp/B0FLWQN2LJ) [![kodi professional Rubber Base Gel Soak-Off Gel Polish Base for Natural Nails | Strong Adhesion & Flexibility (Clear 30ml (1.01 fl oz))](https://m.media-amazon.com/images/I/31vmrlU9zmL.jpg)**kodi professional Rubber Base Gel Soak-Off Gel Polish Base for Natural Nails | Strong Adhesion & Flexibility (Clear 30ml (1.01 fl oz))**kodi professional**$19.91**5.0★**▲ 121%**](https://www.amazon.com/dp/B0FJGDL46F) [![kodi professional Natural Rubber Base Gel 6 Colors (Pink Ice Tea Rose Natural Beige Dark Ivory) 7ml & 15ml Camouflage Elastic French & Nude Manicure (Natural Beige 15ml.)](https://m.media-amazon.com/images/I/31rWalvPMbL.jpg)**kodi professional Natural Rubber Base Gel 6 Colors (Pink Ice Tea Rose Natural Beige Dark Ivory) 7ml & 15ml Camouflage Elastic French & Nude Manicure (Natural Beige 15ml.)**kodi professional**$18.83**5.0★**▲ 111%**](https://www.amazon.com/dp/B0FLWQRWB7) [![kodi professional Rubber Base Gel 7ml and No Sticky Top Coat 7ml Set Long Lasting Gel Nail Kit](https://m.media-amazon.com/images/I/41luBc9QOhL.jpg)**kodi professional Rubber Base Gel 7ml and No Sticky Top Coat 7ml Set Long Lasting Gel Nail Kit**kodi professional**$23.40**5.0★**▲ 98%**](https://www.amazon.com/dp/B0FNLLCCT9)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +0.1% search growth over the last 90 days.

10K6KSpike '24Black Friday '24Holiday '24Prime Day '25 seasonSepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.6×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**39%

*“Great quality nail products”*

**Soft Feel**17%

*“Ive been using this rubber based gel on my clients for about two years its the best I have found for soft gel I used to use calgel”*

**Ease Of Use**11%

*“I was actually very surprised by how easy the products were to use”*

**Durability**9%

*“Great retention”*

**Ease Of Application**8%

*“Its easy to apply”*

**Color**6%

*“Every single color I've user over it sticks very well”*

**Design-Overall**2%

*“The design of the brush makes it easy to apply as well”*

**Value For Money**2%

*“The price on this bottle is great also”*

### **What buyers complain about **

**Quality-Overall**50%

*“the quality is very poor”*

### **Top return reasons **

**Advertised Vs Actual Product**25%

**Leak-Proof**25%

**Texture/Consistency-Overall**8%

**Functionality-Overall**8%

**Hard Feel**8%

**Color**8%

**Defective Material/Parts**8%

**Size-Overall**8%