---
title: "harry potter nail polish — Niche Verdict: Skip it (33/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/beauty-personal-care/harry-potter-nail-polish"
last_updated: "2026-07-14T02:11:20.617Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 99% of clicks) — harry potter nail polish doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 99% of clicks) — harry potter nail polish doesn't clear our bar today."
  "og:title": "harry potter nail polish — Niche Verdict: Skip it (33/100) | Amazon United States - Flapen"
---

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# **harry potter nail polish**

**Skip it**

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 3Growth 18Conversion 10Competition 39Returns 96Price range 54Avg price 57Brand share 2Review moat 71Quality gap 40

**Returns**

**Incredible****0.8%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****675.88**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****$12.89**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$5.85–$25.54**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-14.7%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$14K**

$14K/yr · 139K searches

**Brand share**

**Bad****99%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**6 **▲rising

**Sellers**

**22**

**Top-5 brand share**

**99%**

**Open market**

**0%**

- Orly93% - Glamnetic2% - Get Trend2% - LUV HER1% - Morovan1% - Sally Hansen1%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$70010%$1K15%$2K20%$3K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Orly x Harry Potter Magnetic Nail Polish | 3 Shimmery Magnetic Lacquers With Wand Included 0.6 fl oz (Love Potion)](https://m.media-amazon.com/images/I/41zRMFA+AfL.jpg)**Orly x Harry Potter Magnetic Nail Polish | 3 Shimmery Magnetic Lacquers With Wand Included 0.6 fl oz (Love Potion)**Orly**$14.97**4.5★70 rev](https://www.amazon.com/dp/B0FTQHV2RL) [2![Orly x Harry Potter Nail Polish Toppers | 0.6 fl oz (Lumos Glow in the Dark Topper)](https://m.media-amazon.com/images/I/31FdwjbHsiL.jpg)**Orly x Harry Potter Nail Polish Toppers | 0.6 fl oz (Lumos Glow in the Dark Topper)**Orly**$12.48**4.5★122 rev](https://www.amazon.com/dp/B0FTQRQDPB) [3![Orly x Harry Potter Nail Polish Toppers | 0.6 fl oz (Colovaria No. 1 Topper)](https://m.media-amazon.com/images/I/51RUK+d-sVL.jpg)**Orly x Harry Potter Nail Polish Toppers | 0.6 fl oz (Colovaria No. 1 Topper)**Orly**$12.49**4.5★122 rev](https://www.amazon.com/dp/B0FTQXL7KQ) [4![Orly x Harry Potter Prisma Nail Polishes | Enchanting Gryffindor Ravenclaw Slytherin & Hufflepuff House Colors | Shimmery Nail Lacquers that Glitter and Glow 0.6fl oz (Ravenclaw)](https://m.media-amazon.com/images/I/51fxolrNnSL.jpg)**Orly x Harry Potter Prisma Nail Polishes | Enchanting Gryffindor Ravenclaw Slytherin & Hufflepuff House Colors | Shimmery Nail Lacquers that Glitter and Glow 0.6fl oz (Ravenclaw)**Orly**$12.50**4.7★72 rev](https://www.amazon.com/dp/B0FTQ8X1X5) [5![Orly x Harry Potter Cloak of Invisibility pH Reactive Nail Tint | Color Transforms into Glowing Pink Unique to Your pH | Vitamins C+E help strengthen hydrate and brighten | 0.6 fl oz](https://m.media-amazon.com/images/I/31k8-Wg9ElL.jpg)**Orly x Harry Potter Cloak of Invisibility pH Reactive Nail Tint | Color Transforms into Glowing Pink Unique to Your pH | Vitamins C+E help strengthen hydrate and brighten | 0.6 fl oz**Orly**$12.99**4.0★34 rev](https://www.amazon.com/dp/B0FTQJVT7Z)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Orly x Harry Potter Cloak of Invisibility pH Reactive Nail Tint | Color Transforms into Glowing Pink Unique to Your pH | Vitamins C+E help strengthen hydrate and brighten | 0.6 fl oz](https://m.media-amazon.com/images/I/31k8-Wg9ElL.jpg)**Orly x Harry Potter Cloak of Invisibility pH Reactive Nail Tint | Color Transforms into Glowing Pink Unique to Your pH | Vitamins C+E help strengthen hydrate and brighten | 0.6 fl oz**Orly**$12.99**34 rev9mo ago](https://www.amazon.com/dp/B0FTQJVT7Z) [![Orly x Harry Potter Magnetic Nail Polish | 3 Shimmery Magnetic Lacquers With Wand Included 0.6 fl oz (Love Potion)](https://m.media-amazon.com/images/I/41zRMFA+AfL.jpg)**Orly x Harry Potter Magnetic Nail Polish | 3 Shimmery Magnetic Lacquers With Wand Included 0.6 fl oz (Love Potion)**Orly**$14.97**70 rev9mo ago](https://www.amazon.com/dp/B0FTQHV2RL) [![Orly x Harry Potter Nail Polish Toppers | 0.6 fl oz (Lumos Glow in the Dark Topper)](https://m.media-amazon.com/images/I/31FdwjbHsiL.jpg)**Orly x Harry Potter Nail Polish Toppers | 0.6 fl oz (Lumos Glow in the Dark Topper)**Orly**$12.48**122 rev9mo ago](https://www.amazon.com/dp/B0FTQRQDPB) [![Orly x Harry Potter Nail Polish Toppers | 0.6 fl oz (Colovaria No. 1 Topper)](https://m.media-amazon.com/images/I/51RUK+d-sVL.jpg)**Orly x Harry Potter Nail Polish Toppers | 0.6 fl oz (Colovaria No. 1 Topper)**Orly**$12.49**122 rev9mo ago](https://www.amazon.com/dp/B0FTQXL7KQ) [![Orly x Harry Potter Prisma Nail Polishes | Enchanting Gryffindor Ravenclaw Slytherin & Hufflepuff House Colors | Shimmery Nail Lacquers that Glitter and Glow 0.6fl oz (Ravenclaw)](https://m.media-amazon.com/images/I/51fxolrNnSL.jpg)**Orly x Harry Potter Prisma Nail Polishes | Enchanting Gryffindor Ravenclaw Slytherin & Hufflepuff House Colors | Shimmery Nail Lacquers that Glitter and Glow 0.6fl oz (Ravenclaw)**Orly**$12.50**72 rev9mo ago](https://www.amazon.com/dp/B0FTQ8X1X5)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Get Trend Harry Potter Gifts Crossbody Bags for Girls Teens Women Cute Sling Travel Bag for Phone Money Essentials (Black Harry Potter)](https://m.media-amazon.com/images/I/51bvijY3SWL.jpg)**Get Trend Harry Potter Gifts Crossbody Bags for Girls Teens Women Cute Sling Travel Bag for Phone Money Essentials (Black Harry Potter)**Get Trend**$25.54**4.7★**▲ 274%**](https://www.amazon.com/dp/B0DKJBPVQ8) [![Orly x Harry Potter Magnetic Nail Polish | 3 Shimmery Magnetic Lacquers With Wand Included 0.6 fl oz (Love Potion)](https://m.media-amazon.com/images/I/41zRMFA+AfL.jpg)**Orly x Harry Potter Magnetic Nail Polish | 3 Shimmery Magnetic Lacquers With Wand Included 0.6 fl oz (Love Potion)**Orly**$14.97**4.5★**▲ 204%**](https://www.amazon.com/dp/B0FTQHV2RL) [![Orly x Harry Potter Magnetic Nail Polish | 3 Shimmery Magnetic Lacquers With Wand Included 0.6 fl oz (Cauldron Smoke)](https://m.media-amazon.com/images/I/418XOYl8O5L.jpg)**Orly x Harry Potter Magnetic Nail Polish | 3 Shimmery Magnetic Lacquers With Wand Included 0.6 fl oz (Cauldron Smoke)**Orly**$14.98**4.5★**▲ 57%**](https://www.amazon.com/dp/B0FTQN6RZV) [![LUV HER Harry Potter Earrings 2 Hypoallergenic Earrings for Girls 1 Stud Earring 1 Fishhook Drop Earring Sets with Charms One Size Fits All Jewelry for Women Accessories Ages 4+](https://m.media-amazon.com/images/I/51XTdy8aPuL.jpg)**LUV HER Harry Potter Earrings 2 Hypoallergenic Earrings for Girls 1 Stud Earring 1 Fishhook Drop Earring Sets with Charms One Size Fits All Jewelry for Women Accessories Ages 4+**LUV HER**$9.26**4.7★**▲ 27%**](https://www.amazon.com/dp/B0CVSCDMFC) [![Orly x Harry Potter Nail Polish Toppers | 0.6 fl oz (Lumos Glow in the Dark Topper)](https://m.media-amazon.com/images/I/31FdwjbHsiL.jpg)**Orly x Harry Potter Nail Polish Toppers | 0.6 fl oz (Lumos Glow in the Dark Topper)**Orly**$12.48**4.5★**▲ 15%**](https://www.amazon.com/dp/B0FTQRQDPB)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 33 weeks — -14.7% search growth over the last 90 days.

7K5KSpike '26Nov '25Dec '25Feb '26Mar '26Apr '26May '26Jun '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**37%

*“Colors are beautiful”*

**Brightness/Shine/Glow**11%

*“great shine”*

**Quality-Overall**6%

*“This nail polish is so much nicer that I was expecting”*

**Advertised Vs Actual Product**5%

*“as advertised”*

**Durability**5%

*“Fun and durable”*

**Stitch/Finish/Polish**4%

*“Great quality polish stays on”*

**Gifting Purpose**4%

*“Cute gift”*

**Value For Money**4%

*“Great value for the money”*

**Moist/Dry**3%

*“it doesn't dry out my nails”*

**Strength**2%

*“Very sturdy”*

### **What buyers complain about **

**Color**18%

*“colors much darker than advertised”*

**Durability**8%

*“Doesnt last”*

**Brightness/Shine/Glow**6%

*“Don't waste your $ Will not glow no matter what I do”*

**Smell**6%

*“Chemical smell”*

**Quality-Overall**6%

*“No the greatest nail polish”*

**Size-Overall**5%

*“Brush too wide”*

**Thickness**5%

*“Comes out too thick”*

**Advertised Vs Actual Product**5%

*“Doesnt look like the pictures at all extremely miss leading”*

**Value For Money**4%

*“Its a little expensive for the job it does”*

**Ease Of Use**2%

*“difficult to get on”*

### **Top return reasons **

**Color**36%

**Advertised Vs Actual Product**17%

**Size-Overall**12%

**Functionality-Overall**5%

**Quality-Overall**4%

**Thin**3%

**Paint Quality**2%

**Defective Material/Parts**2%

**Material Quality**2%

**Strap/String Quality**2%