---
title: "hair clips — Niche Verdict: Launch it (63/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/beauty-personal-care/hair-clips"
last_updated: "2026-07-13T22:46:51.278Z"
locale: en
meta:
  description: "hair clips clears our launch bar: a $10.1M/yr market growing +5.3% this quarter with returns at 1.6%."
  "og:description": "hair clips clears our launch bar: a $10.1M/yr market growing +5.3% this quarter with returns at 1.6%."
  "og:title": "hair clips — Niche Verdict: Launch it (63/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **hair clips**

**Launch it**

A $10.1M/yr market growing +5.3% this quarter with returns at 1.6% — clears our launch bar.

Market size 100Growth 32Conversion 49Competition 95Returns 84Price range 0Avg price 22Brand share 96Review moat 24Quality gap 38

**Market size**

**Incredible****$10.1M**

$10.1M/yr · 32.7M searches

**Brand share**

**Incredible****34%**

top-5 brand share — no brand owns this niche

**Competition**

**Incredible****19%**

top-5 click share — an open shelf

**Returns**

**Great****1.6%**

return rate — above 6% kills the launch gate

**Conversion**

**Okay****3.9%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+5.3%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****5,500.24**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****$7.87**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$2.64–$13.14**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

**Brands**

**76 **▲rising

**Sellers**

**140**

**Top-5 brand share**

**34%**

**Open market**

**62%**

- Kitsch14% - SMKSL6% - GOODY5% - LuSeren5% - Sisiaipu4% - PIDOUDOU3%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$203K4%$405K6%$608K8%$811K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 118 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![LuSeren Hair Clips for Women 4.3 Inch Large Hair Claw Clips for Women Thin Thick Curly Hair Big Matte Banana Clips Strong Hold jaw clips Neutral Colors](https://m.media-amazon.com/images/I/51aoGwV97xL.jpg)**LuSeren Hair Clips for Women 4.3 Inch Large Hair Claw Clips for Women Thin Thick Curly Hair Big Matte Banana Clips Strong Hold jaw clips Neutral Colors**LuSeren**$8.49**4.7★15,053 rev](https://www.amazon.com/dp/B09Z7L79K6) [2![SMKSL 12 Pcs Hair Clips for Women 3 Styles Small Medium Large Claw Clips for Thin Thick Curly Hair Strong Hold & Non-Slip Hair Clips Stylish Matte Hair Accessories Ideal Gifts for Women (Brown)](https://m.media-amazon.com/images/I/51wB+DeWLkL.jpg)**SMKSL 12 Pcs Hair Clips for Women 3 Styles Small Medium Large Claw Clips for Thin Thick Curly Hair Strong Hold & Non-Slip Hair Clips Stylish Matte Hair Accessories Ideal Gifts for Women (Brown)**SMKSL**$8.95**4.7★1,625 rev](https://www.amazon.com/dp/B0DQDP625C) [3![40 Pack Black 2 Inch Barrettes Women Metal Snap Hair Clips Accessories](https://m.media-amazon.com/images/I/51jsy1x-FgL.jpg)**40 Pack Black 2 Inch Barrettes Women Metal Snap Hair Clips Accessories**PIDOUDOU**$5.75**4.7★17,613 rev](https://www.amazon.com/dp/B07RDHTDRM) [4![30PCS Metal Alligator Hair Clips Duck Billed Salon Styling Clips with Holes Heavy Duty Silver Hair Pins for Women DIY Bows & Home Use (30 Mixed Sizes)](https://m.media-amazon.com/images/I/51I+1Ya0cUL.jpg)**30PCS Metal Alligator Hair Clips Duck Billed Salon Styling Clips with Holes Heavy Duty Silver Hair Pins for Women DIY Bows & Home Use (30 Mixed Sizes)**Viywicz**$5.96**4.8★1,840 rev](https://www.amazon.com/dp/B0D4CLYFSY) [5![Flat Hair Clips for Women - 6 PCS French Flat Claw Clips Medium Hair Clips for Girls Large Hair Claw Clips for Thick or Thin Hair Strong Hold No Slip Hair Accessories for women (Transparent)](https://m.media-amazon.com/images/I/51denQmeUtL.jpg)**Flat Hair Clips for Women - 6 PCS French Flat Claw Clips Medium Hair Clips for Girls Large Hair Claw Clips for Thick or Thin Hair Strong Hold No Slip Hair Accessories for women (Transparent)**USDNICE**$8.90**4.6★758 rev](https://www.amazon.com/dp/B0FMP1ZGJN)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![10 PCS Flat Hair Clips for Women - Large Matte & Tortoise Hair Claw Clips 4.2 Inch Strong Hold Non-Slip Jaw Clips for Thick/Thin Hair Neutral Leopard Hair Accessories for Daily Styling(Leopard)](https://m.media-amazon.com/images/I/51U+AOehF7L.jpg)**10 PCS Flat Hair Clips for Women - Large Matte & Tortoise Hair Claw Clips 4.2 Inch Strong Hold Non-Slip Jaw Clips for Thick/Thin Hair Neutral Leopard Hair Accessories for Daily Styling(Leopard)**CHANDAT**$8.38**148 rev5mo ago](https://www.amazon.com/dp/B0GCFWP8K7) [![KitschPopCharm Sets Interchangeable Charms For Hair Clips Hair Brushes | Durable Assorted Cute Charms | Compatible with KitschPop Hair Accessories - Vintage Ivory 6pcs](https://m.media-amazon.com/images/I/41buvX47YlL.jpg)**KitschPopCharm Sets Interchangeable Charms For Hair Clips Hair Brushes | Durable Assorted Cute Charms | Compatible with KitschPop Hair Accessories - Vintage Ivory 6pcs**Kitsch**$13.14**63 rev5mo ago](https://www.amazon.com/dp/B0GN3K89KV) [![SMKSL 6 Pcs Flower Hair Claw Clips for Women Hawaiian Large Hair Clips for Thick Thin Curly Hair Strong Hold & Non-Slip Stylish Medium Beach Hair Accessories for Women Girls (Hawaiian)](https://m.media-amazon.com/images/I/41WlVBHDLRL.jpg)**SMKSL 6 Pcs Flower Hair Claw Clips for Women Hawaiian Large Hair Clips for Thick Thin Curly Hair Strong Hold & Non-Slip Stylish Medium Beach Hair Accessories for Women Girls (Hawaiian)**SMKSL**$7.34**117 rev5mo ago](https://www.amazon.com/dp/B0GKG1FNTR) [![40 Pcs Hair Clips Women Styling Alligator Metal Hair Clips Hair Pin Curl Rollers Clips 34 Pcs 3.5Duckbill Sectioning Hair Clips and 6 Pcs 2.3No Crease Clips](https://m.media-amazon.com/images/I/510Igrz8k1L.jpg)**40 Pcs Hair Clips Women Styling Alligator Metal Hair Clips Hair Pin Curl Rollers Clips 34 Pcs 3.5Duckbill Sectioning Hair Clips and 6 Pcs 2.3No Crease Clips**JZko**$5.24**197 rev5mo ago](https://www.amazon.com/dp/B0G6BKSTYS) [![Small Medium Claw Clips for Women 3 Styles Hair Clips for Thick and Thin Hair Non-slip Strong Hold 12 Pcs (White Khaki Brown Black)](https://m.media-amazon.com/images/I/41tRmnHC98L.jpg)**Small Medium Claw Clips for Women 3 Styles Hair Clips for Thick and Thin Hair Non-slip Strong Hold 12 Pcs (White Khaki Brown Black)**PAOFUPOS**$6.34**80 rev6mo ago](https://www.amazon.com/dp/B0GFW54WK2)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![2 Acetate Hair Claw Clip for Women 3.8-Inch Black and White Polka Dot Big Hair Clips Strong Hold No Slip Claw Clips for Thick or Thin Hair](https://m.media-amazon.com/images/I/4166JroTY5L.jpg)**2 Acetate Hair Claw Clip for Women 3.8-Inch Black and White Polka Dot Big Hair Clips Strong Hold No Slip Claw Clips for Thick or Thin Hair**Ivyu**$9.73**4.8★**▲ 354%**](https://www.amazon.com/dp/B0G93DCPHC) [![Amlaidu Medium Flat Hair Clips for Women French Claw Clips Strong Hold for Thick & Thin Hair Duckbill Hair Clips Non Slip for Driving Yoga - Beige Light Khaki Dark Khaki Black 4pcs](https://m.media-amazon.com/images/I/41KpTGfIp9L.jpg)**Amlaidu Medium Flat Hair Clips for Women French Claw Clips Strong Hold for Thick & Thin Hair Duckbill Hair Clips Non Slip for Driving Yoga - Beige Light Khaki Dark Khaki Black 4pcs**Amlaidu**$10.53**4.6★**▲ 338%**](https://www.amazon.com/dp/B0G7FDD82Y) [![Sisiaipu 10 Pcs Flat Hair Clips for Women French Concord Claw Clips for Thick and Thin Hair Claw Clips Duck Billed Barrettes Hair Accessories for Women and Girls (Colorful)](https://m.media-amazon.com/images/I/51Ua1St-BQL.jpg)**Sisiaipu 10 Pcs Flat Hair Clips for Women French Concord Claw Clips for Thick and Thin Hair Claw Clips Duck Billed Barrettes Hair Accessories for Women and Girls (Colorful)**Sisiaipu**$8.92**4.7★**▲ 333%**](https://www.amazon.com/dp/B0GDWDKZ4H) [![Small Medium Claw Clips for Women 3 Styles Hair Clips for Thick and Thin Hair Non-slip Strong Hold 12 Pcs (White Khaki Brown Black)](https://m.media-amazon.com/images/I/41tRmnHC98L.jpg)**Small Medium Claw Clips for Women 3 Styles Hair Clips for Thick and Thin Hair Non-slip Strong Hold 12 Pcs (White Khaki Brown Black)**PAOFUPOS**$6.34**4.6★**▲ 331%**](https://www.amazon.com/dp/B0GFW54WK2) [![Bphne 4 Pack Flat Hair Clips for Women Matte Oval French Claw Clips 3.8 Inch Non Slip Strong Hold for Thick & Thin Hair Lay Flat Design for Work Yoga Daily Styling](https://m.media-amazon.com/images/I/41LyC-lSk2L.jpg)**Bphne 4 Pack Flat Hair Clips for Women Matte Oval French Claw Clips 3.8 Inch Non Slip Strong Hold for Thick & Thin Hair Lay Flat Design for Work Yoga Daily Styling**B.PHNE**$7.24**4.4★**▲ 329%**](https://www.amazon.com/dp/B0FJRYBGQZ)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +5.3% search growth over the last 90 days.

900K700KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**15%

*“Amazing quality”*

**Suitability Straight Hair**11%

*“One super curly, one straight”*

**Color**10%

*“Beautiful colors”*

**Hair Styling**8%

*“Love this style”*

**Value For Money**8%

*“They are affordable”*

**Comfort-Overall**7%

*“Very comfortable to use”*

**Durability**6%

*“Cute and durable”*

**Size-Overall**5%

*“Fits nicely and lays flat”*

**Ease Of Use**4%

*“Easy to remove”*

**Advertised Vs Actual Product**4%

*“As described”*

### **What buyers complain about **

**Size-Overall**13%

*“Loose fitting”*

**Suitability Short Hair**10%

*“They are not for short hair”*

**Durability**10%

*“Broke immediately”*

**Suitability Long Hair**8%

*“Not Good For Long Hair”*

**Quality-Overall**6%

*“Bad Quality”*

**Grip**5%

*“keeps slipping off”*

**Hair Related**5%

*“Pulls Hair Out”*

**Strength**4%

*“Not strong”*

**Suitability Straight Hair**3%

*“It does not stay on my straight hair”*

**Ease Of Use**3%

*“Hard to clip”*

### **Top return reasons **

**Size-Overall**39%

**Suitability Long Hair**17%

**Suitability Short Hair**10%

**Advertised Vs Actual Product**5%

**Defective Material/Parts**4%

**Grip**4%

**Quality-Overall**3%

**Suitability Straight Hair**3%

**Functionality-Overall**2%

**Color**2%