---
title: "funny bunny gel nail polish — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/beauty-personal-care/funny-bunny-gel-nail-polish"
last_updated: "2026-07-14T02:24:19.799Z"
locale: en
meta:
  description: "funny bunny gel nail polish shows low returns (1.3%), but a deep review moat (12,530 avg reviews) keeps it on the watch list."
  "og:description": "funny bunny gel nail polish shows low returns (1.3%), but a deep review moat (12,530 avg reviews) keeps it on the watch list."
  "og:title": "funny bunny gel nail polish — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **funny bunny gel nail polish**

**Worth a look**

Shows low returns (1.3%), but a deep review moat (12,530 avg reviews) keeps it on the watch list.

Market size 64Growth 29Conversion 73Competition 44Returns 90Price range 42Avg price 32Brand share 37Review moat 20Quality gap 53

**Returns**

**Great****1.3%**

return rate — above 6% kills the launch gate

**Conversion**

**Good****6.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$607K**

$607K/yr · 902K searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****$6.01–$21.55**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$9.88**

avg listing price — sweet spot $15–$100

**Growth**

**Okay****+3.5%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****12,530.42**

avg incumbent reviews — the moat a new listing must climb

## **Competition**

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **▼falling

**Sellers**

**20**

**Top-5 brand share**

**83%**

**Open market**

**12%**

- beetles Gel Polish20% - OPI20% - Double Rhythm18% - GAOY13% - modelones12% - DAISY DND5% - Open — no brand owns it (5 brands, 12%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$24K8%$49K12%$73K16%$97K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Beetles Milky White Gel Nail Polish - 15ml Neutral Jelly Nude Nail Polish Base Color Nail Concealer Sheer Translucent Effect Soak Off UV LED French Nail Art Salon DIY Manicure Gift for Women 0.5Oz](https://m.media-amazon.com/images/I/417fKRXqwWL.jpg)**Beetles Milky White Gel Nail Polish - 15ml Neutral Jelly Nude Nail Polish Base Color Nail Concealer Sheer Translucent Effect Soak Off UV LED French Nail Art Salon DIY Manicure Gift for Women 0.5Oz**beetles Gel Polish**$6.34**4.5★13,080 rev](https://www.amazon.com/dp/B08QRSWXRK) [2![OPI GelColor Funny Bunny | Sheer Soft White Crme LED Cure Gel Nail Polish | Salon-Quality Shine Long-Lasting Wear | Vegan & HEMA Free | 0.5 Fl Oz](https://m.media-amazon.com/images/I/31yjSRKopuL.jpg)**OPI GelColor Funny Bunny | Sheer Soft White Crme LED Cure Gel Nail Polish | Salon-Quality Shine Long-Lasting Wear | Vegan & HEMA Free | 0.5 Fl Oz**OPI**$21.55**4.5★426 rev](https://www.amazon.com/dp/B0DCDLY45M) [3![Double Rhythm 15ML Gel Nail Polish Pure Sheer Same Color Same Bottle Gel Polish Art Manicure Salon DIY at Home for Women (Milky White-A1075)](https://m.media-amazon.com/images/I/410-oP7ES6L.jpg)**Double Rhythm 15ML Gel Nail Polish Pure Sheer Same Color Same Bottle Gel Polish Art Manicure Salon DIY at Home for Women (Milky White-A1075)**Double Rhythm**$6.87**4.4★7,147 rev](https://www.amazon.com/dp/B0CBR7J4TV) [4![modelones Milky White Gel Nail Polish Nail Polish Natural Color Translucent Jelly Soak Off LED Clear Coat Soap Nails Art White French Gel Polish15 ML](https://m.media-amazon.com/images/I/416jvWwNoPL.jpg)**modelones Milky White Gel Nail Polish Nail Polish Natural Color Translucent Jelly Soak Off LED Clear Coat Soap Nails Art White French Gel Polish15 ML**modelones**$6.02**4.4★3,322 rev](https://www.amazon.com/dp/B09YCJTVC2) [5![GAOY Jelly Gel Nail Polish 16ml Sheer Translucent Soak Off Gel Polish UV Light Cure for Nail Art DIY 2899 Jelly White](https://m.media-amazon.com/images/I/41x5s4GuluL.jpg)**GAOY Jelly Gel Nail Polish 16ml Sheer Translucent Soak Off Gel Polish UV Light Cure for Nail Art DIY 2899 Jelly White**GAOY**$6.83**4.4★12,989 rev](https://www.amazon.com/dp/B0DCS483JV)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Makartt Milky White Gel Nail Polish: 15ML Hema-Free Neutral Jelly White Nail Polish Sheer Translucent Effect Soak Off UV LED Nail Art Manicure DIY Home Salon Gift for Women](https://m.media-amazon.com/images/I/31ozO2BmfzL.jpg)**Makartt Milky White Gel Nail Polish: 15ML Hema-Free Neutral Jelly White Nail Polish Sheer Translucent Effect Soak Off UV LED Nail Art Manicure DIY Home Salon Gift for Women**Makartt**$6.16**2,902 rev5mo ago](https://www.amazon.com/dp/B0G3GHGB84) [![OPI GelColor Bubble Bath | Sheer Nude Pink Crme LED Cure Gel Nail Polish | Salon-Quality Shine Long-Lasting Wear | Vegan & HEMA Free | 0.5 Fl Oz](https://m.media-amazon.com/images/I/312EdsyVyNL.jpg)**OPI GelColor Bubble Bath | Sheer Nude Pink Crme LED Cure Gel Nail Polish | Salon-Quality Shine Long-Lasting Wear | Vegan & HEMA Free | 0.5 Fl Oz**OPI**$21.52**624 rev9mo ago](https://www.amazon.com/dp/B0DCDCY2L3) [![OPI GelColor Funny Bunny | Sheer Soft White Crme LED Cure Gel Nail Polish | Salon-Quality Shine Long-Lasting Wear | Vegan & HEMA Free | 0.5 Fl Oz](https://m.media-amazon.com/images/I/31yjSRKopuL.jpg)**OPI GelColor Funny Bunny | Sheer Soft White Crme LED Cure Gel Nail Polish | Salon-Quality Shine Long-Lasting Wear | Vegan & HEMA Free | 0.5 Fl Oz**OPI**$21.55**426 rev9mo ago](https://www.amazon.com/dp/B0DCDLY45M) [![Beetles Milky White Gel Top Coat 15ML - 2-in-1 No Wipe Top Coat Gel Nail Polish Non Yellowing White Shine Finish and Long Lasting Soak Off UV LED Nail Lamp Nails Art Design Manicure Gifts for Women](https://m.media-amazon.com/images/I/411sB0hto2L.jpg)**Beetles Milky White Gel Top Coat 15ML - 2-in-1 No Wipe Top Coat Gel Nail Polish Non Yellowing White Shine Finish and Long Lasting Soak Off UV LED Nail Lamp Nails Art Design Manicure Gifts for Women**beetles Gel Polish**$8.32**56 rev1y ago](https://www.amazon.com/dp/B0DTTB629V) [![modelones White Gel Nail Polish 6 Colors Milky White Cat Eye Gel Polish Set with Magnet Nude Jelly Soak Off Nail Kit Manicure DIY Nail Art Salon Home Gift](https://m.media-amazon.com/images/I/41EZI+UaYYL.jpg)**modelones White Gel Nail Polish 6 Colors Milky White Cat Eye Gel Polish Set with Magnet Nude Jelly Soak Off Nail Kit Manicure DIY Nail Art Salon Home Gift**modelones**$9.69**21,797 rev1y ago](https://www.amazon.com/dp/B0DLBBY2KN)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![DND DC Gel Polish Set Sheer Collection UV/LED Gel Polish and Air Dry Nail Lacquer Matching Chip-Free Polish Duo 2439 Milky White 0.5 Fl Oz](https://m.media-amazon.com/images/I/41FZkOGA2VL.jpg)**DND DC Gel Polish Set Sheer Collection UV/LED Gel Polish and Air Dry Nail Lacquer Matching Chip-Free Polish Duo 2439 Milky White 0.5 Fl Oz**DAISY DND**$16.81**4.5★**▲ 173%**](https://www.amazon.com/dp/B0CXRQKMVW) [![Makartt Milky White Gel Nail Polish: 15ML Hema-Free Neutral Jelly White Nail Polish Sheer Translucent Effect Soak Off UV LED Nail Art Manicure DIY Home Salon Gift for Women](https://m.media-amazon.com/images/I/31ozO2BmfzL.jpg)**Makartt Milky White Gel Nail Polish: 15ML Hema-Free Neutral Jelly White Nail Polish Sheer Translucent Effect Soak Off UV LED Nail Art Manicure DIY Home Salon Gift for Women**Makartt**$6.16**4.6★**▲ 166%**](https://www.amazon.com/dp/B0G3GHGB84) [![Beetles Milky White Gel Top Coat 15ML - 2-in-1 No Wipe Top Coat Gel Nail Polish Non Yellowing White Shine Finish and Long Lasting Soak Off UV LED Nail Lamp Nails Art Design Manicure Gifts for Women](https://m.media-amazon.com/images/I/411sB0hto2L.jpg)**Beetles Milky White Gel Top Coat 15ML - 2-in-1 No Wipe Top Coat Gel Nail Polish Non Yellowing White Shine Finish and Long Lasting Soak Off UV LED Nail Lamp Nails Art Design Manicure Gifts for Women**beetles Gel Polish**$8.32**4.2★**▲ 136%**](https://www.amazon.com/dp/B0DTTB629V) [![DND DC Gel Polish Set White Collection UV/LED Gel Polish and Air Dry Nail Lacquer Matching Chip-Free Polish Duo 057 White Bunny 0.5 Fl Oz](https://m.media-amazon.com/images/I/41LfOoPxjnL.jpg)**DND DC Gel Polish Set White Collection UV/LED Gel Polish and Air Dry Nail Lacquer Matching Chip-Free Polish Duo 057 White Bunny 0.5 Fl Oz**DAISY DND**$16.80**4.4★**▲ 94%**](https://www.amazon.com/dp/B09HSRKLR7) [![Vishine Gel Nail Polish Milky Calm White Nail Art Opal Jelly Polish UV LED Soak Off Manicuring Varnish 15ML](https://m.media-amazon.com/images/I/41MGfn+KRKL.jpg)**Vishine Gel Nail Polish Milky Calm White Nail Art Opal Jelly Polish UV LED Soak Off Manicuring Varnish 15ML**Vishine**$6.94**4.3★**▲ 62%**](https://www.amazon.com/dp/B09D35XYNL)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +3.5% search growth over the last 90 days.

45K35KSpike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Feb, Apr, May, Jun · busiest ÷ quietest = 3.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**48%

*“Colors are as described”*

**Quality-Overall**9%

*“Awesome quality”*

**Ease Of Application**5%

*“Easy application”*

**Ease Of Use**4%

*“Easy to use”*

**Durability**3%

*“It is durable”*

**Value For Money**3%

*“Worth the price”*

**Stitch/Finish/Polish**3%

*“Smooth finish”*

**Soft Feel**3%

*“Like it stays ever so slightly soft”*

**Advertised Vs Actual Product**2%

*“Exactly what I wanted”*

**Thickness**2%

*“The gel is super thick”*

### **What buyers complain about **

**Color**16%

*“Not the right color”*

**Thickness**10%

*“the formula was thick”*

**Quality-Overall**10%

*“cheap quality”*

**Adhesion/Stickiness**6%

*“still felt sticky”*

**Durability**5%

*“the durability just wasnt there for me”*

**Moist/Dry**4%

*“dried”*

**Allergies**4%

*“Allergic Reaction”*

**Value For Money**3%

*“Not worth the price”*

**Advertised Vs Actual Product**3%

*“very misleading”*

**Smell**3%

*“has a very strong unpleasant smell to it”*

### **Top return reasons **

**Color**45%

**Advertised Vs Actual Product**12%

**Functionality-Overall**8%

**Thickness**4%

**Quality-Overall**3%

**Moist/Dry**3%

**Adhesion/Stickiness**3%

**Paint Quality**2%

**Texture/Consistency-Overall**2%

**Smell**2%