---
title: "butterfly claw clips — Niche Verdict: Worth a look (52/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/beauty-personal-care/butterfly-claw-clips"
last_updated: "2026-07-14T03:26:59.232Z"
locale: en
meta:
  description: "butterfly claw clips shows no brand lock-in (top 5 brands take 43% of clicks), but a small market ($29K/yr) keeps it on the watch list."
  "og:description": "butterfly claw clips shows no brand lock-in (top 5 brands take 43% of clicks), but a small market ($29K/yr) keeps it on the watch list."
  "og:title": "butterfly claw clips — Niche Verdict: Worth a look (52/100) | Amazon United States - Flapen"
---

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# **butterfly claw clips**

**Worth a look**

Shows no brand lock-in (top 5 brands take 43% of clicks), but a small market ($29K/yr) keeps it on the watch list.

Market size 7Growth 53Conversion 23Competition 81Returns 77Price range 48Avg price 40Brand share 92Review moat 68Quality gap 43

**Brand share**

**Great****43%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Returns**

**Great****1.9%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****790.44**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+24.3%**

90-day search growth — must beat 0% to launch

**Price range**

**Okay****$4.61–$24.67**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****$10.78**

avg listing price — sweet spot $15–$100

**Conversion**

**Bad****1.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$29K**

$29K/yr · 144K searches

## **Competition**

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

**Brands**

**35 **▼falling

**Sellers**

**38**

**Top-5 brand share**

**43%**

**Open market**

**52%**

- NAISIER14% - VRbeatter11% - Clip Sugar7% - Canitor6% - ITingstere5% - Messen5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$8686%$2K9%$3K12%$3K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 45 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![3 Packs Butterfly Hair Clips Acetate Tortoise Shell Non-Slip Jaw Clips 2.5inch Beautiful Butterfly Hair Accessories for Girls and Women(Mixed color White Blue Pink)](https://m.media-amazon.com/images/I/51iTBDepnyL.jpg)**3 Packs Butterfly Hair Clips Acetate Tortoise Shell Non-Slip Jaw Clips 2.5inch Beautiful Butterfly Hair Accessories for Girls and Women(Mixed color White Blue Pink)**VRbeatter**$12.52**4.7★568 rev](https://www.amazon.com/dp/B0DYNNYHFX) [2![NAISIER Hair Clips 3 Pack Butterfly Hair Clips Tortoise Shell Hair Claw Clips Jaw Clips 2.3 inch Hair Accessories for Girls & Women (Mixed color Blue White Pink-Purple)](https://m.media-amazon.com/images/I/41weHyPP5yL.jpg)**NAISIER Hair Clips 3 Pack Butterfly Hair Clips Tortoise Shell Hair Claw Clips Jaw Clips 2.3 inch Hair Accessories for Girls & Women (Mixed color Blue White Pink-Purple)**NAISIER**$12.37**4.6★1,921 rev](https://www.amazon.com/dp/B0BTM47LKK) [3![Large Non-Slip Metal Sparkly Butterfly Hair Jaw Clips for Women - Strong Hold Cute Hair Claws Headwear Gifts (2Pcs)](https://m.media-amazon.com/images/I/51YtV5+UvLL.jpg)**Large Non-Slip Metal Sparkly Butterfly Hair Jaw Clips for Women - Strong Hold Cute Hair Claws Headwear Gifts (2Pcs)**ITingstere**$8.57**4.4★1,810 rev](https://www.amazon.com/dp/B0B8NSCYDC) [4![Canitor Butterfly Hair Accessories - 2.7 Claw Clips for Women Matte Medium Hair Clips for Thick or Thin Hair Cute Girls Hair Clips](https://m.media-amazon.com/images/I/51yTjEqqaPL.jpg)**Canitor Butterfly Hair Accessories - 2.7 Claw Clips for Women Matte Medium Hair Clips for Thick or Thin Hair Cute Girls Hair Clips**Canitor**$8.22**4.6★1,867 rev](https://www.amazon.com/dp/B09NBD8WT1) [5![12 Pcs Cute Butterfly Claw Hair Clips 2.6 Inch Non Slip Matte Jaw 12 Colors Strong Hold Butterfly Hair Clamps for Women Girls Thick Thin Hair](https://m.media-amazon.com/images/I/41dQdNv623L.jpg)**12 Pcs Cute Butterfly Claw Hair Clips 2.6 Inch Non Slip Matte Jaw 12 Colors Strong Hold Butterfly Hair Clamps for Women Girls Thick Thin Hair**Messen**$9.86**4.7★662 rev](https://www.amazon.com/dp/B0B5G2MC3K)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Premium durable acetate butterfly hair clips 4 Pack. Medium Size Acetate Hair Claw Clips with Secure Hold Perfect for Updos(2.76 x 1.66 in)](https://m.media-amazon.com/images/I/41yLaKWBcrL.jpg)**Premium durable acetate butterfly hair clips 4 Pack. Medium Size Acetate Hair Claw Clips with Secure Hold Perfect for Updos(2.76 x 1.66 in)**JITUIHOM**$24.67**81 rev3w ago](https://www.amazon.com/dp/B0FSZZJ433) [![KEMMINTVN Butterfly Hair Claw Clip 3D Colorful Acrylic Strong Hold for Thick Hair Cute Girlish Style Bridesmaid Gift for Women](https://m.media-amazon.com/images/I/41Cfk1BgWyL.jpg)**KEMMINTVN Butterfly Hair Claw Clip 3D Colorful Acrylic Strong Hold for Thick Hair Cute Girlish Style Bridesmaid Gift for Women**Kemmintvn**$9.94**3 rev2mo ago](https://www.amazon.com/dp/B0GYRJGZPT) [![3pcs Butterfly Hair Claw Clips with Tassel Metal Gold Butterfly Hair Clips Hair Chains Hair Styling Fairy Accessories for Women Girls](https://m.media-amazon.com/images/I/41HcOgoHuTL.jpg)**3pcs Butterfly Hair Claw Clips with Tassel Metal Gold Butterfly Hair Clips Hair Chains Hair Styling Fairy Accessories for Women Girls**Exacoo**$4.82**3 rev5mo ago](https://www.amazon.com/dp/B0GJZGP141) [![Monarch Butterfly Hair Claw Clip Brown Acrylic Simulation Moth Hairclips](https://m.media-amazon.com/images/I/41VCN+YR2lL.jpg)**Monarch Butterfly Hair Claw Clip Brown Acrylic Simulation Moth Hairclips**Bi&Yamigeo**$15.35**7 rev8mo ago](https://www.amazon.com/dp/B0G1FZ53D7) [![Fantasy Butterfly Hair Clip Acetate Claw Clips Cute Butterfly Hair Claw Clips for Women Black](https://m.media-amazon.com/images/I/31ISiRz871L.jpg)**Fantasy Butterfly Hair Clip Acetate Claw Clips Cute Butterfly Hair Claw Clips for Women Black**Clip Sugar**$13.26**17 rev8mo ago](https://www.amazon.com/dp/B0FYD3F56G)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![3pcs Butterfly Hair Claw Clips with Tassel Metal Gold Butterfly Hair Clips Hair Chains Hair Styling Fairy Accessories for Women Girls](https://m.media-amazon.com/images/I/41HcOgoHuTL.jpg)**3pcs Butterfly Hair Claw Clips with Tassel Metal Gold Butterfly Hair Clips Hair Chains Hair Styling Fairy Accessories for Women Girls**Exacoo**$4.82**5.0★**▲ 285%**](https://www.amazon.com/dp/B0GJZGP141) [![KEMMINTVN Butterfly Hair Claw Clip 3D Colorful Acrylic Strong Hold for Thick Hair Cute Girlish Style Bridesmaid Gift for Women](https://m.media-amazon.com/images/I/41Cfk1BgWyL.jpg)**KEMMINTVN Butterfly Hair Claw Clip 3D Colorful Acrylic Strong Hold for Thick Hair Cute Girlish Style Bridesmaid Gift for Women**Kemmintvn**$9.94**4.2★**▲ 278%**](https://www.amazon.com/dp/B0GYRJGZPT) [![Fantasy Butterfly Hair Clip Acetate Claw Clips Cute Butterfly Hair Claw Clips for Women Black](https://m.media-amazon.com/images/I/31ISiRz871L.jpg)**Fantasy Butterfly Hair Clip Acetate Claw Clips Cute Butterfly Hair Claw Clips for Women Black**Clip Sugar**$13.26**4.8★**▲ 213%**](https://www.amazon.com/dp/B0FYD3F56G) [![Monarch Butterfly Hair Claw Clip Brown Acrylic Simulation Moth Hairclips](https://m.media-amazon.com/images/I/41VCN+YR2lL.jpg)**Monarch Butterfly Hair Claw Clip Brown Acrylic Simulation Moth Hairclips**Bi&Yamigeo**$15.35**4.8★**▲ 212%**](https://www.amazon.com/dp/B0G1FZ53D7) [![ACECHA 2 Pack Sparkly Hollow Butterfly Banana Clips for Women - 3.6 Nonslip Colorful Butterfly Hair Claw Clips Lightweight PVC Hairclips for Thin and Thick (Pink & Blue)](https://m.media-amazon.com/images/I/41Zy7gETzfL.jpg)**ACECHA 2 Pack Sparkly Hollow Butterfly Banana Clips for Women - 3.6 Nonslip Colorful Butterfly Hair Claw Clips Lightweight PVC Hairclips for Thin and Thick (Pink & Blue)**ACECHA**$4.61**4.4★**▲ 196%**](https://www.amazon.com/dp/B0FHQCTZ4F)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +24.3% search growth over the last 90 days.

4K3KHoliday '24Spike '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**18%

*“Great quality with a strong spring”*

**Color**14%

*“Cute color”*

**Suitability Straight Hair**9%

*“They looked really nice in hair”*

**Hair Styling**6%

*“Holds hair very well”*

**Value For Money**6%

*“Good Deal”*

**Durability**5%

*“are durable”*

**Size-Overall**4%

*“Cute little size”*

**Design-Overall**4%

*“the designs are very attractive”*

**Ease Of Use**3%

*“Easy to use”*

**Brightness/Shine/Glow**3%

*“She loves to little sparkles in them too, adorable”*

### **What buyers complain about **

**Size-Overall**15%

*“They are small”*

**Durability**13%

*“Break easily”*

**Quality-Overall**8%

*“Poor quality”*

**Strength**6%

*“fragile”*

**Hair Related**5%

*“The hair clip came broken”*

**Weight Heavy**4%

*“way too heavy :”*

**Color**4%

*“Not the color pictured”*

**Ease Of Use**4%

*“Very hard to open”*

**Brightness/Shine/Glow**3%

*“just really not impressed with the glitter”*

**Suitability Long Hair**3%

*“I have trouble finding clips to hold my long, thick hair”*

### **Top return reasons **

**Size-Overall**25%

**Suitability Long Hair**18%

**Defective Material/Parts**11%

**Suitability Short Hair**6%

**Quality-Overall**6%

**Advertised Vs Actual Product**5%

**Color**4%

**Value For Money**2%

**Suitability Colored Hair**2%

**Suitability Straight Hair**2%