[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-category-rollups-us":3,"research-niche-us-baby-products-primally-pure-baby-balm":115},[4,11,18,25,32,39,46,53,59,66,73,80,87,94,101,108],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Famazon\u002Fresearch\u002Fus\u002Fhealth-household",5357,5601801565,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"15690151","Automotive","automotive","\u002Famazon\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Famazon\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",9486,2302875549,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"165797011","Baby Products","baby-products","\u002Famazon\u002Fresearch\u002Fus\u002Fbaby-products",2244,1684108154,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Famazon\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2220,1674627174,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"2619534011","Pet Supplies","pet-supplies","\u002Famazon\u002Fresearch\u002Fus\u002Fpet-supplies",1386,1198403832,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Famazon\u002Fresearch\u002Fus\u002Farts-crafts-sewing",3612,1166051621,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":37,"marketSizeTotal":58},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Famazon\u002Fresearch\u002Fus\u002Fbeauty-personal-care",950454167,{"nodeId":60,"label":61,"slug":62,"href":63,"nichesTracked":64,"marketSizeTotal":65},"2619526011","Appliances","appliances","\u002Famazon\u002Fresearch\u002Fus\u002Fappliances",845,522195610,{"nodeId":67,"label":68,"slug":69,"href":70,"nichesTracked":71,"marketSizeTotal":72},"3375301","Sports & Outdoors","sports-outdoors","\u002Famazon\u002Fresearch\u002Fus\u002Fsports-outdoors",351,473124347,{"nodeId":74,"label":75,"slug":76,"href":77,"nichesTracked":78,"marketSizeTotal":79},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Famazon\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",964,470873818,{"nodeId":81,"label":82,"slug":83,"href":84,"nichesTracked":85,"marketSizeTotal":86},"1063498","Home & Kitchen","home-kitchen","\u002Famazon\u002Fresearch\u002Fus\u002Fhome-kitchen",960,470474522,{"nodeId":88,"label":89,"slug":90,"href":91,"nichesTracked":92,"marketSizeTotal":93},"11965861","Musical Instruments","musical-instruments","\u002Famazon\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":95,"label":96,"slug":97,"href":98,"nichesTracked":99,"marketSizeTotal":100},"1084128","Office Products","office-products","\u002Famazon\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":102,"label":103,"slug":104,"href":105,"nichesTracked":106,"marketSizeTotal":107},"10304191","Other","other","\u002Famazon\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":109,"label":110,"slug":111,"href":112,"nichesTracked":113,"marketSizeTotal":114},"18981046011","Amazon Luxury","amazon-luxury","\u002Famazon\u002Fresearch\u002Fus\u002Famazon-luxury",2,34419,{"country":116,"category":120,"niche":121,"verdict":146,"baselines":182,"demand":187,"seasonality":220,"brandShare":221,"products":229,"feedback":257,"lastUpdated":142},{"flag":117,"name":118,"currency":119},"us","United States","USD",{"nodeId":26,"label":27,"slug":28,"href":29},{"marketSize":122,"searchVolume":123,"growth360":124,"growth90":125,"searchConversion":126,"top5ClickShare":127,"top5BrandShare":127,"avgRating":128,"avgReviewCount":129,"avgPrice":130,"priceMin":131,"priceMax":132,"productCount":133,"unitsSoldMax":134,"sponsoredPct":127,"returnRate":135,"successfulLaunches360":136,"newProducts360":136,"amazonNicheId":137,"title":138,"slug":139,"href":140,"leafCategoryName":141,"scrapedAt":142,"brandCount":113,"brandCountYearAgo":143,"sellerCount":133,"signals":144},146134,38386,2.304,-0.1073,0.1107,1,4.43,258,34.39,22.13,41.51,3,4000,0.0188,0,"72046122-0e69-481d-bb7d-dd5745b537cc","primally pure baby balm","primally-pure-baby-balm","\u002Famazon\u002Fresearch\u002Fus\u002Fbaby-products\u002Fprimally-pure-baby-balm","Baby Care","2026-07-10T04:11:54.730975+00:00",4,[145],"low_competition",{"score":147,"verdict":148,"components":149},44,"skip",[150,155,158,162,164,166,169,174,177,180],{"key":151,"score":152,"weight":153,"raw":154},"marketSize",32,0.15,146134.47,{"key":156,"score":157,"weight":153,"raw":125},"growth",20,{"key":159,"score":160,"weight":161,"raw":126},"conversion",91,0.1,{"key":163,"score":136,"weight":153,"raw":127},"competition",{"key":165,"score":136,"weight":161,"raw":127},"brandShare",{"key":167,"score":168,"weight":161,"raw":128},"qualityGap",53,{"key":170,"score":171,"weight":172,"raw":173},"reviewMoat",87,0.05,258.33,{"key":175,"score":176,"weight":161,"raw":135},"returns",77,{"key":178,"score":179,"weight":172,"raw":130},"avgPrice",95,{"key":181,"score":179,"weight":172,"raw":127},"priceRange",{"avgRating":183,"medianPrice":184,"medianReturnRate":185,"nichesTracked":186},4.42,22.21,0.0235,37810,{"points":188,"droppedPartialWeek":219},[189,192,195,198,201,204,207,210,213,216],{"week":190,"volume":191},"2026-05-03",769,{"week":193,"volume":194},"2026-05-10",882,{"week":196,"volume":197},"2026-05-17",757,{"week":199,"volume":200},"2026-05-24",671,{"week":202,"volume":203},"2026-05-31",586,{"week":205,"volume":206},"2026-06-07",683,{"week":208,"volume":209},"2026-06-14",841,{"week":211,"volume":212},"2026-06-21",680,{"week":214,"volume":215},"2026-06-28",1374,{"week":217,"volume":218},"2026-07-05",596,false,null,{"top":222,"otherBrandCount":136,"otherClickShare":136},[223,226],{"brand":224,"clickShare":225},"Roe Wellness",0.9584,{"brand":227,"clickShare":228},"Sunborn Organics",0.0416,[230,240,249],{"asin":231,"title":232,"brand":224,"imageUrl":233,"price":131,"rating":234,"reviews":235,"clickShare90":236,"clickShare360":237,"launchDate":238,"amazonUrl":239},"B09W3WM7M1","Roe Wellness- Baby Cream Lotion Ointment EWG Verified Non-Toxic Ingredients | Full Body Biome Barrier | Dry Skin Itch Relief Moisturizing All Over Ointment | Toddlers & Kids","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41zpcHA8XBL.jpg",4.5,460,0.7932,0.7952,"2022-03-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09W3WM7M1",{"asin":241,"title":242,"brand":224,"imageUrl":243,"price":132,"rating":234,"reviews":244,"clickShare90":245,"clickShare360":246,"launchDate":247,"amazonUrl":248},"B0CJMYDR4H","Roe Wellness Baby Cream & Baby Serum Power Pair Biome Barrier | For All Skin & Ages | Hydrating Body Face Dry Irritated Skin Toddlers Newborns Skincare (Power Pair)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41zfN1gCO4L.jpg",228,0.1652,0.1632,"2023-09-22","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CJMYDR4H",{"asin":250,"title":251,"brand":227,"imageUrl":252,"price":253,"rating":254,"reviews":171,"clickShare90":228,"clickShare360":228,"launchDate":255,"amazonUrl":256},"B0FWFJQ5JG","Sunborn Organics Baby Balm | 3 Natural Ingredient Moisturizing Stick for Eczema Relief Sensitive Skin & Diaper Rash | Grass-Fed Tallow Organic Jojoba & Beeswax | Lab Tested Baby-Safe Made in USA","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F319f+jKa63L.jpg",39.54,4.3,"2024-10-15","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FWFJQ5JG",{"love":258,"hate":329,"returnReasons":392},[259,266,273,280,287,294,301,308,315,322],{"topic":260,"percentOfMentions":261,"verbatims":262},"Allergies",0.136,[263,264,265],"No irritation or allergic reactions","Great for diaper rashes","effective in preventing rash",{"topic":267,"percentOfMentions":268,"verbatims":269},"Moist\u002FDry",0.1275,[270,271,272],"Very Moisturizing","moisturize my skin","Great moisturizing cream",{"topic":274,"percentOfMentions":275,"verbatims":276},"Quality-Overall",0.09210000000000002,[277,278,279],"Excellent product","Quality","Very impressed, very satisfied",{"topic":281,"percentOfMentions":282,"verbatims":283},"Soft Feel",0.054299999999999994,[284,285,286],"Smooth and creamy","keeps his skin feeling soft for hours","goes on really smooth",{"topic":288,"percentOfMentions":289,"verbatims":290},"Suitability Dry Skin",0.0482,[291,292,293],"A must have product for severe dry skin","This product really help moisturize my sons very dry skin","This has been especially helpful on very dry patches",{"topic":295,"percentOfMentions":296,"verbatims":297},"Value For Money",0.0365,[298,299,300],"Worth every penny","worth the cost","Definitely worth the money",{"topic":302,"percentOfMentions":303,"verbatims":304},"Ease Of Application",0.0322,[305,306,307],"Super easy to apply","Easy to apply, gentle, solves babies face redness","This one is easy to apply",{"topic":309,"percentOfMentions":310,"verbatims":311},"Smell",0.030299999999999997,[312,313,314],"Its also fragrance-free","Smells great and a perfect texture- not too thick, not too thin","It is fragrance-free",{"topic":316,"percentOfMentions":317,"verbatims":318},"Ingredients-Overall",0.0291,[319,320,321],"is very happy that the ingredients are safe for her baby","I do really like this in the ingredients","Love the all natural ingredients",{"topic":323,"percentOfMentions":324,"verbatims":325},"Ease Of Use",0.0268,[326,327,328],"Simple & Effective","thought this would be easier to travel with","it's super easy to use on a moving Target",[330,336,342,349,356,363,368,374,380,385],{"topic":260,"percentOfMentions":331,"verbatims":332},0.36369999999999997,[333,334,335],"Made diaper rash much worse","or some kind of allergy","his skin turn red",{"topic":295,"percentOfMentions":337,"verbatims":338},0.056299999999999996,[339,340,341],"expensive","A bit pricey","Expensive",{"topic":343,"percentOfMentions":344,"verbatims":345},"Product Condition",0.0472,[346,347,348],"Just received this today, opened it and its used already","Returned it and issued a replacement, replacement arrived it also seemed used","Sent pre-used item",{"topic":350,"percentOfMentions":351,"verbatims":352},"Functionality-Overall",0.0415,[353,354,355],"Nothing gave us consistent results","Doesn't work","Not work for my baby",{"topic":357,"percentOfMentions":358,"verbatims":359},"Sensitivity-Overall",0.0409,[360,361,362],"Not for sensitive skin","Not for skin sensitive babies","stings his skin",{"topic":323,"percentOfMentions":364,"verbatims":365},0.0377,[366,367],"Didnt even get to use it","Worse than before use it",{"topic":369,"percentOfMentions":364,"verbatims":370},"Skin Health",[371,372,373],"I wish this cream works well for my baby","After using this brand he had a terrible eczema flare for the first time","I do not recommend for impaired skin",{"topic":309,"percentOfMentions":375,"verbatims":376},0.028300000000000002,[377,378,379],"Hate the smell","was not heavily scented","It also has a very odd smell to it",{"topic":288,"percentOfMentions":381,"verbatims":382},0.015700000000000002,[383,360,384],"dont recommend for chapped skin","I bought this for my 2.5 year old as his skin has been chapped from dry winter weather",{"topic":386,"percentOfMentions":387,"verbatims":388},"Thickness",0.011000000000000001,[389,390,391],"all were too thick","Because its so thick","The first thing I noticed is how thick",[393,395,398,400,402,404,406,409,411,413],{"reason":350,"pct":394},0.2888,{"reason":396,"pct":397},"Advertised Vs Actual Product",0.0989,{"reason":343,"pct":399},0.08289999999999999,{"reason":309,"pct":401},0.061500000000000006,{"reason":369,"pct":403},0.0588,{"reason":405,"pct":403},"Defective Material\u002FParts",{"reason":407,"pct":408},"Leak-Proof",0.0508,{"reason":267,"pct":410},0.042800000000000005,{"reason":295,"pct":412},0.0374,{"reason":288,"pct":414},0.0348]